1. Welcome to the Future!
What's Next with the Technological
world?
By: Rebecca Frank

2. Technology in 2023
• Over the years we have seen a wide spread in
various technologies, and through these
technologies knowledge has expanded.
– Three theories' to explain the technology expansion
• Social Information Processing
• Social Learning Theory/ Social Cognitive Theory
• The Theory of the Long Trail
– Three Communication technologies that have expanded
• Computers- How they have changed in schools, and with the three
theories
• Cellphones- How they have evolved from the beginning and now are
in cars.
• Game Consoles- How simple Mario grew to fighting friends in
Modern Warfare.

3. Social Information Processing
• “Perceptions of media are in part, subjective
and socially constructed.”
• Social influence is strongest in ambiguous
situations.
• Looking at Social Information Processing, when
we are going to buy a computer we check and
see what everyone else has and get opinions of
others.
– Example: Macintosh or Window’s based computer

4. Computers Back When……….
Here are some pictures of
computer from the 80’s and
before! The Networking took up
rooms not just areas!
Dos was the old
operating system!

5. Computers Now……….
Looking at the different types
of computers that we
currently have, most have a
laptop or a tablet.
Desk tops are for sure going
out, the only thing that might be
saving them are companies that
use computers!
Applying the social information processing theory to
computers now, I might ask friends if they like their
tablet or laptop better. We tend to use social
information processing on a regular basis.

6. Future of Computers………..
The future of computers has a lot in store for us!
Looking at the pictures, we see that tablets will have
CD drives, walls will be touch screen computers, and
project from our devices will provide touch screen.

7. Social Learning Theory/ Social
Cognitive Theory
• This theory is like the Social Information
Processing theory.
– Instead of just gathering information from
others, this theory focuses on modeling others.
• “Social Learning Theory focuses on how
people learn by modeling others.”
– Some ways this happens: symbolic modeling-
which happens by watching the behavior modeled
on a television or computer screen.

8. Phones back then…….
The history of the telephone….
How did we make it without cell
phones?
Thank goodness for cordless
phones!
After this then came……….

9. Yes!......Cellphones
The cell phone has been quite
an adventure!
We have went from bulky
phones that had hardly any
service to flip phones to touch
screens!
Texting has been a huge
impact on the people! My
grandmother even texts!

10. Connection….
• We have watched people on
TV using cell phones, and for
years we never had them!
• Now watch out everyone has
them!
• We learned how to use them
by mocking the action from
people on TV, and even our
friends.
• My grandmother learned how
to text by watching me, the
next thing I knew she was
getting a touch screen phone
and started texting!

11. The Future of cell phones
The future for cell phones we
won’t even have to hold a
device!
We can call and see them
through glasses!

12. The Theory of the Long Tail
•“This theory begins with the realization that there are not
any huge hit movies, television shows, and albums like there
use to be.”
•The theory states, “our culture and economy are
increasingly shifting away from a focus on a relatively small
number of hits at the headend of the demand curve and
toward a huge number of niches on the tail.”

13. Video games and consoles..
• Before…..
– Mario?

14. Now!!!!
• You can connect wirelessly with game
consoles and play people over the internet!!!
You can play games
on your cell phone!!
With the WII and connect
you can play games
virtually, where the
characters move with you
move!

15. Future of Game Systems…
Playing games with friends, and
not having to really be there
and still have the same
interactions!!
The Theory of the long Tail
applies, because what we have
now is way better than what we
had then.
Technology keeps progressing
and changing by the minutes!

16. Future Ouya?
• Ouya is indicative of an important trend in
gaming: appification.
– Appification is the process in which everything in a
given vertical moves to, well, apps.
• Apps are cheaper than games on discs. Apps offer instant
gratification -- there's no need to drive to GameStop.
• Ouya is an Android-based game console.
• http://news.cnet.com/8301-33617_3-57577025-
276/ouya-apps-and-the-future-of-gaming/

17. Sources
• August Grant, J. M. (2012). Communication
Technology Update and Fundamentals.
Waltham: Focal Press.
• Parr, B. (2013, March 29). news.cnet.
Retrieved from Ouya, apps, and the future of
gaming: http://news.cnet.com/8301-33617_3-
57577025-276/ouya-apps-and-the-future-of-
gaming/