SlideShare a Scribd company logo
12 March 2021
● Impact of canonicalizing pagination pages to the first page
○ How it started?
○ How it ended?
○ Behind the scene
○ Clarification
● Why do I choose canonicalizing?
● What were the results? & My purpose
● What also can be a good practice for pagination?
● Women in Tech SEO Virtual
● What are the best practices for competitor keyword
analysis?
● Google may see pages as duplicate if URLs too similar
● SEO for journalists
● Domains lose visibility in mobile search
● SERP features on mobile and desktop
● Pyramid or Flat Navigate Structure
● Any Plan to Speed Up Core Web Vitals Data
● Hero Image for Mobile Side
● PageSpeed Insights API for Screaming Frog
● News & Media Websites’ CLS Performance
How it
started?
Aleyda’s SEOFOMO – https://www.seofomo.co/
How it ended? ...
Behind the scene...
All I
wanna
say is
Thank you! And...
https://www.loom.com/share/d8216d8a92cd475db4fee5b20799dbb4
So what is
this all
about?
https://www.boostroas.com/canonicalization-pagination-pages-on-e-commerce/
Why do I
choose
canonicalizing?
https://www.boostroas.com/canonicalization-pagination-pages-on-e-commerce/ (Google Search Console)
What were
the results?
And what was the purpose?
https://www.boostroas.com/canonicalization-pagination-pages-on-e-commerce/ (Screaming Frog Log Analyser)
What also can be
a good practice
for pagination
pages?
https://www.youtube.com/watch?v=1o9nh0bkgFQ&t=973s&ab_channel=CatalystDigital
WTSFest
Virtual
- Hundreds of amazing
women around the world
come together to share
this experience.
https://www.womenintechseo.com/conference/
New Blog
Post
- 3 effective steps to
outrank your competition.
- A combination of free and
paid tools for competitive
keyword research
Image / Details
//
Image & Details
https://www.boostroas.com/competitor-keyword-analysis/
Google May See
Web Pages As
Duplicates if
URLs Too Similar
- In order to prevent
unnecessary crawling and
indexing?
Image / Details
//
Image & Details
https://www.searchenginejournal.com/google-may-see-web-pages-as-
duplicates-if-urls-too-similar/398452/
SEO for
Journalists
● “What keywords will
people ideally type in to
find this article?”
● Are your meta tags ok?
● How about your URLs
structure and image?
Image / Details
//
Image & Details
https://www.searchenginejournal.com/editorial-seo-for-journalists/3
98008/
Domains Lose
Visibility in Mobile
Search
“Dropping out of top positions on mobile
will have a much more dramatic effect on
traffic than it will on desktop simply
because of the reduced real estate
available on a mobile device screen.”
Image / Details
//
Image & Details
https://www.semrush.com/blog/mobile-vs-desktop/
SERP
Features on
Mobile and
Desktop
Image / Details
//
Image & Details
https://www.semrush.com/blog/mobile-vs-desktop/
Pyramid or Flat
Navigate Structure
What kind of a navigate structure
should large websites use?
https://www.seroundtable.com/google-pyramid-navigation-structures
-31020.html
No Plans to Speed
Up Core Web Vitals
Data
Will the 28-day period in field
data be reduced?
https://youtu.be/8UBSEiO87GM - Google Office Hours March 5
Hero Image for
Mobile
Prioritize your image for the
mobile side.
Screaming Frog with
PageSpeed Insights API
Get a bird's eye view of your
website enhancements with the
PageSpeed Insights API.
https://www.screamingfrog.co.uk/scaling-pagespeed-insights/
News & Media Websites’
CLS Performance
CLS Metric Performance of news
and media sites.
https://www.boostroas.com/blog/ - Coming Soon
Ask Us
Anything
https://boostroas.typeform.com/to/MjHJ0v7L
Weekly SEO - The impact of canonicalizing pagination pages to the first page

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Weekly SEO - The impact of canonicalizing pagination pages to the first page

  • 2.
  • 3. ● Impact of canonicalizing pagination pages to the first page ○ How it started? ○ How it ended? ○ Behind the scene ○ Clarification ● Why do I choose canonicalizing? ● What were the results? & My purpose ● What also can be a good practice for pagination? ● Women in Tech SEO Virtual ● What are the best practices for competitor keyword analysis? ● Google may see pages as duplicate if URLs too similar ● SEO for journalists ● Domains lose visibility in mobile search ● SERP features on mobile and desktop ● Pyramid or Flat Navigate Structure ● Any Plan to Speed Up Core Web Vitals Data ● Hero Image for Mobile Side ● PageSpeed Insights API for Screaming Frog ● News & Media Websites’ CLS Performance
  • 4. How it started? Aleyda’s SEOFOMO – https://www.seofomo.co/
  • 7. All I wanna say is Thank you! And... https://www.loom.com/share/d8216d8a92cd475db4fee5b20799dbb4
  • 8. So what is this all about? https://www.boostroas.com/canonicalization-pagination-pages-on-e-commerce/
  • 10. What were the results? And what was the purpose? https://www.boostroas.com/canonicalization-pagination-pages-on-e-commerce/ (Screaming Frog Log Analyser)
  • 11. What also can be a good practice for pagination pages? https://www.youtube.com/watch?v=1o9nh0bkgFQ&t=973s&ab_channel=CatalystDigital
  • 12. WTSFest Virtual - Hundreds of amazing women around the world come together to share this experience. https://www.womenintechseo.com/conference/
  • 13. New Blog Post - 3 effective steps to outrank your competition. - A combination of free and paid tools for competitive keyword research Image / Details // Image & Details https://www.boostroas.com/competitor-keyword-analysis/
  • 14. Google May See Web Pages As Duplicates if URLs Too Similar - In order to prevent unnecessary crawling and indexing? Image / Details // Image & Details https://www.searchenginejournal.com/google-may-see-web-pages-as- duplicates-if-urls-too-similar/398452/
  • 15. SEO for Journalists ● “What keywords will people ideally type in to find this article?” ● Are your meta tags ok? ● How about your URLs structure and image? Image / Details // Image & Details https://www.searchenginejournal.com/editorial-seo-for-journalists/3 98008/
  • 16. Domains Lose Visibility in Mobile Search “Dropping out of top positions on mobile will have a much more dramatic effect on traffic than it will on desktop simply because of the reduced real estate available on a mobile device screen.” Image / Details // Image & Details https://www.semrush.com/blog/mobile-vs-desktop/
  • 17. SERP Features on Mobile and Desktop Image / Details // Image & Details https://www.semrush.com/blog/mobile-vs-desktop/
  • 18. Pyramid or Flat Navigate Structure What kind of a navigate structure should large websites use? https://www.seroundtable.com/google-pyramid-navigation-structures -31020.html
  • 19. No Plans to Speed Up Core Web Vitals Data Will the 28-day period in field data be reduced? https://youtu.be/8UBSEiO87GM - Google Office Hours March 5
  • 20. Hero Image for Mobile Prioritize your image for the mobile side.
  • 21. Screaming Frog with PageSpeed Insights API Get a bird's eye view of your website enhancements with the PageSpeed Insights API. https://www.screamingfrog.co.uk/scaling-pagespeed-insights/
  • 22. News & Media Websites’ CLS Performance CLS Metric Performance of news and media sites. https://www.boostroas.com/blog/ - Coming Soon