The document outlines the agenda for a business intelligence class focusing on data-driven management, led by Prof. Steven L. Johnson. It includes discussions on case studies, analytics, Intermountain's healthcare delivery approach, and the principles of Taylorism. Key metrics and website management through Google Analytics are also addressed.

1. MIS5101: Business Intelligence
Week 5 – Data-Driven Management
PROF. STEVEN L. JOHNSON
Twitter: @StevenLJohnson
http://stevenljohnson.org
http://community.mis.temple.edu/mis5101fall10/

2. Today’s Agenda
 Case Discussion
 Reading Discussion
 Recap: Blog Discussion Question
 Introduction to Analytics

3. Discussion Questions
 What is Intermountain’s approach to the
management of health care delivery?
 What role does information technology play in this approach?
 How do you rate the performance of Intermountain?
 In what ways do they effectively collect and analyze
information?
 Why doesn’t everyone do it this way?
 How would you describe Intermountain’s systems in
relation to data, information, and knowledge
management?
 What is the relationship between these three levels of
processes?

4. Blog + Reading
 What is Taylorism?
 Is Intermountain an example of Taylorism?
 What is difference between efficacy, effectiveness
and efficiency?

5. Key Metrics
1. Organize into groups of 3
2. Identify metrics to track website usage
3. Pick 3-5 to manage a website

6. Google Analytics
http://analytics.google.com

7. For More Information
PROF. STEVEN L. JOHNSON
EMAIL: STEVEN@TEMPLE.EDU
Twitter: @StevenLJohnson
http://stevenljohnson.org
http://community.mis.temple.edu/mis5001fall10johnson/