Website analysis is the process of measuring, collecting, and reporting web data to optimize web usage, helping in SEO campaigns and evaluating the effectiveness of advertising efforts. It provides insights on visitor traffic, keyword performance, link quality, and content originality, crucial for enhancing website quality and search engine ranking. Tools such as Google Analytics and SEO tools are utilized for conducting these analyses.

1. Website Analysis

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WEB ANALYTICS

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WHAT IS WEBSITE ANALYSIS?
Web Analytics is the measurement, collection,
analysis and reporting of web data for purposes of
understanding and optimizing web usage. If you are
running an SEO campaign, it can tell you exactly how
well it is working and will assist you with repairing
the areas that are not working.Web analytics
applications can also help companies measure the
results of traditional print or broadcast advertising
campaigns.

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When we applies website analysis we can explore
information such as:
1. Total amount of visitors to your site ,
2. What percentage of visitors came from outside
sources such as: inbound links, search engines,
etc.
3. Total amount of new visitors.
4. Where your page ranks in the search engine
results for the keywords on your site.
WHAT IS WEBSITE ANALYSIS?

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IMPORTANCE OF WEB ANALYSIS
There are many reasons why the analysis is important
to your website.
Keywords and Search Results
It can be difficult choosing the right keywords for
your target audience. Using the analysis, you will
be able to see what keywords are working for you
and which ones are not. The search engines rank
your page based on what position it ranks in
searches. The analysis tool shows you exactly
where you stand and what keywords are the
most effective.

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Traffic Volume: If you want more traffic on your site,
you first have to know where it is coming from. The
analysis will show you exactly where your traffic is
generated and show you the quality of your traffic.
This can really help you improve the quality of your
site.
Link Checking: Bad links can destroy your website’s
professional appearance. With the analysis, you are
able to quickly check all of the links connected to
your site: external, internal, outbound or inbound.
IMPORTANCE OF WEB ANALYSIS

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Web Content: The tool can check your website
for original content, let you know if there is
irrelevant content on your page, and even help
you create SEO friendly content. It does this by
offering details on the most effective keywords
and phrases on your site.
IMPORTANCE OF WEB ANALYSIS

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ROLE OF ON PAGE SEO
On-page SEO is important for search engines to
determine what to rank your business' website for.
You must have clearly defined header tags, meta
keywords, and a website that is easy to crawl
for search engine spiders. Off-page SEO focuses
more on the outside sites that are linking back to
yours , and a search engine's algorithm looks more
at how related the content on them is to your
website, the position of your link, and the anchor
text used in the link to determine how much the link
is worth to them.

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WEB ANALYTICS TOOL
1. Website Grader
2. Google Analytics
3. SEO Tools
4. Deep Log Analyzer

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Say Hello, to us
Address:
Vasa Bittarget Pvt. Ltd.
A-88, 3rd Floor,
Sector-4, Noida
0120-455-4043 | +1 (980)-224-4583
hello@bittarget.net

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