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Web possibilities
The document discusses effective strategies for schools to enhance their online presence and engage their student bodies through various digital platforms. It emphasizes the importance of thoughtful planning regarding content creation, social media usage, and leveraging multimedia like photos and videos. Resources and tools for implementation, such as content management systems and social media platforms, are also outlined for further exploration.
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Web possibilities
- 1. Oh, the placesyou’ll go Getting your staff online and getting the most out of the experience Jim Streisel, MJE HiLite adviser and communications adviser Carmel (IN) High School Wednesday, July 11, 12
- 2. The good ol’days 1937 1944 1971 1982 Wednesday, July 11, 12
- 3. Just yesterday (metaphorically) Broadsheet Color Publish every two weeks Wednesday, July 11, 12
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- 5. ...the Web 1996-97 Mid to late 2000s 1999ish Early 2000s Wednesday, July 11, 12
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- 8. That’s pretty scary. How do you keep up? Wednesday, July 11, 12
- 9. Take a breath... Wednesday,July 11, 12
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- 11. Now... Think about what you want to accomplish. • Just get online? How often? How many new posts? • Be more social? Why? Who? • Share video? Audio? • What does your student body use most often? Wednesday, July 11, 12
- 12. Pick one Wednesday, July11, 12
- 13. Pick one ...then explore. Wednesday, July 11, 12
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- 15. Websites • This is the building block/canvas for all of your expansion. • Most use the free Wordpress content management system (CMS) - could use Drupal, Joomla, etc. (also free) • A way to post breaking news, updates, visuals (slideshows, videos, etc.) Wednesday, July 11, 12
- 16. Lots of ‘themes’ Wednesday,July 11, 12
- 17. What’s new? ‘Responsive’ themes Wednesday, July 11, 12
- 18. What to store? Wednesday,July 11, 12
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- 20. Photos: Why? • Readers love slideshows. • Great to utilize all those photos you (should) already have but weren’t able to place in print. • Easy to upload. Wednesday, July 11, 12
- 21. Photos: How? Lots of free services available online: • FlickR • Fotolog • Picasa • Photobucket Wednesday, July 11, 12
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- 23. Videos: Why? • Can help tell visual and auditory stories better. • Can enhance existing print coverage. • Like photos, easy to upload. • You don’t have to be a broadcast genius. Short clips work best. >> Wednesday, July 11, 12
- 24. Videos: How? Lots of free services available online: • YouTube • SchoolTube • Vimeo Wednesday, July 11, 12
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- 26. Issuu: Why? • Archives content • Great for parents/alumni • My favorite way to look at the paper. Wednesday, July 11, 12
- 27. Issuu: How? • Get PDFs of your publication. • Go to www.issuu.com • Follow the instructions. (It’s pretty straightforward.) Wednesday, July 11, 12
- 28. Let’s get social. Wednesday,July 11, 12
- 29. So many options… • Facebook • Twitter • Pinterest • Foursquare • More… Wednesday, July 11, 12
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- 31. Facebook… Have an identity and a personality. Wednesday, July 11, 12
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- 35. Put it alltogether… Wednesday, July 11, 12
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- 37. Great way forstudents to ‘build their brand.’ Wednesday, July 11, 12
- 38. Branding (above) From the HiLite, Carmel High School (left) From the Kirkwood Call, Kirkwood High School Wednesday, July 11, 12
- 39. Other cool stuff Wednesday,July 11, 12
- 40. QR codes Wednesday, July11, 12
- 41. CoverItLive Election coverage Sports coverage Olympics Fantasy sports Other??? Wednesday, July 11, 12
- 42. CoverItLive in action From Westside Wired, Westside High School Wednesday, July 11, 12
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- 44. Or you canget really cool… From FHNToday, Francis Howell North High School Wednesday, July 11, 12
- 45. Bringing it all together From the Foothill Dragon Press, Foothill Technology High School Wednesday, July 11, 12
- 46. So what’s allthis mean? How do your readers read? Play to those habits. Wednesday, July 11, 12
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- 48. Resources www.jeadigitalmedia.org http://www.studentpress.org/nspa/ http://www.columbia.edu/cu/cspa/ http://www.facebook.com/journalists On Twitter: @manfull @dgoble2001 @storify @ericasmith @jeadigitalmedia Wednesday, July 11, 12
- 49. Contact info and then questions Jim Streisel jstreise@ccs.k12.in.us @CarmelJim Wednesday, July 11, 12