Social media channels offer a tremendous opportunity for information sharing and communication - critical functions in the face of man-made and natural disasters. In this presentation, you'll learn more about why social media is increasingly relevant to the disaster recovery and business continuity planning process, where it fits into the overall plan, and 9 action steps to take before, during, and after disaster strikes, using your social media channels.

1. Web 2.0 Disaster Management How to use social networks to prepare for and respond to emergency situations Presented by Allen Voivod Co-owner, Epiphanies, Inc. http://Facebook.com/AhaYourself New London, by PSNH on Flickr (CC BY-ND 2.0)

2. “...DRPs and BCPs need to include blogs, video, Facebook, and Twitter to rapidly spread information during the recovery process...”

3. “By all indications, extreme catastrophes are going to occur more frequently, and result in more severe losses because of global interdependencies.”

5. How this ties very simply into your existing DRP/BCP

7. 2. http://www.slideshare.net/wharman/social-media-in-disasters-and-emergencies-aug-5

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9. 4.

10. Relationships and Community Building

11. The Voice of Your Biz...

12. 9s! Before...

13. Before... Build connections now

14. Before... 2. Link accounts

15. Before... 3. Create emergency lists

16. Before... 4. Refine privacy settings

17. Before... 5. Consider specialized options

18. Before... 6. Set up mobile access

19. Before... 7. Back yourself up

20. Before... 8. Put monitoring options in place

21. Before... 9. Practice using the tools

22. 9s! ...During...

23. ...During... 1. Broadcast your business status...

24. ...During... 2. ...even with nothing new to report!

25. ...During... 3. Consider other kinds of updates

26. ...During... 4. Connect with your inner circle

27. ...During... 5. Watch monitoring tools

28. ...During... 6. Respond as quickly as possible

29. ...During... 7. Reach out to relief agencies

30. ...During... 8. Engage with mainstream media On their social channels

31. ...During... 9. Help your neighbors

32. 9s! ...and After

33. ...After 1. Gratitude!

34. ...After 2. Evaluation

35. ...After 3. Follow up on loose ends

36. ...After 4. Help those who still need it

37. ...After 5. Look for PR/media opportunities

38. ...After 6. Create sales/marketing promos

39. ...After 7. Collaborate with EM/ER personnel

40. ...After 8. ID/empower your influencers

41. ...After 9. Make the changes

42. Folks in the front half of the room, please raise your hands...

43. “Small businesses that don't have a plan in place generally don't survive after a disaster, whether it's a flood or a tornado. “We see that anywhere from 40-60 percent of those that are hit like that simply don't come back to business.” David Paulison, former executive director of the Federal Emergency Management Agency (FEMA)

45. Social channels mobilize support during a disaster

46. No business is an island

47. Take action NOW to protect the business you’ve worked so hard to build!Candia, by PSNH on Flickr (CC BY-ND 2.0)

48. If you got information of value out of this presentation that made it worth your time to be here, please: 1. For NH businesses and organizations: Become a “Liker” of the NH Division of Economic Development’s Facebook Page at http://facebook.com/NoBullBusiness, or you can also use your cell phone and text LIKE NOBULLBUSINESSto FBOOK (32665) to become a Liker. 2. Outside of NH, find the state and local business support organizations in your area, and connect with them on their social media channels. 3. Write on their Facebook walls and hit them up with @replies, to share one or all of the “When Disaster Strikes!” presentations with them and the business audiences that serve as the engines of your own state and local economies!

49. Thank you! Allen Voivod (your Slidecast presenter), with Epiphanies Inc. co-owner Lani Voivod For answers to your social media questions, plus tips and resources, visit our Facebook Page: http://facebook.com/AhaYourself !