The document summarizes Little Buddha, a branding agency. It highlights their multicultural team of over 25 professionals from 10 countries. Their key strength is combining marketing, project management, creative, and production expertise. They have a proven track record of success in innovation, packaging redesigns, brand reactivation, and corporate identity work for clients like Henkel. They provide strategic and creative solutions across various branding services globally.

1. we love
Henkel

2. Barcelona Paris Cambridge
Porto Madrid
The key competitive edge of Little Buddha is the combination of people from
marketing, project management, creative and design supported by flawless
production experts. Our multicultural crew is composed of more than 25
professionals from 10 different countries, which enables us to create relevant
packaging and corporate identity for many different countries.
The agency has a proven track of success cases on which the mix of
proactive proposals & strategic challenges made the difference. We
managed to secure “Little Buddha Lovers”, clients who believe in our
methodology and rely on us to conduct their innovation, packaging restyles,
brand reactivation, naming or corporate creation.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
Little Buddha / The Team

3. Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
Endorsers /
Corporate VP Global Marketing Home Care,
Henkel Laundry & Home Care
Nuria Ribe
General Manager,
Henkel Benelux
Stefan Pichler
Former Global Marketing Director,
Henkel Laundry & Home Care
Ignasi Aguiló
Marketing Manager,
Henkel Spain
Amalia Cervantes
“Their ability to listen,
perfectly understand the briefing
and the proactivity of their
proposals is what we like about
Bertrand and his team”.
“We identified Little Buddha as
one of the top agencies
within Europe for Fast
Moving Consumer Goods”.
https://www.youtube.com/watch?v=C8e3poobVI8
“Little Buddha convinced me
through delivering new creative
solutions within short time”.
"For me, Little Buddha stands out
in two aspects: strategic
understanding and in boldness”.
https://www.youtube.com/watch?v=tmZpursKShs

4. Global footprint /
Africa & Middle East
Orangina Schweppes
GB FOOD
Henkel
Roca
Foster Clark
Russia & Eastern Europe
Borges
Gallina Blanca
Henkel
China
Gullon
Korea
Henkel
Brasil
Abra Frutas
Mexico
Henkel
Colombia
Friko
Canada
Launch of a new
food range
US
Revlon
GB Food
Acorn Seekers
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
Europe
(SP, FR, GM, UK, IT,
PT, DK, PL)
JDE (formerly Sara Lee)
Nutrition & Santé
Henkel
Affinity
Danone
Nutrexpa
Merrild

5. Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
Brand
Strategy
Brand
Strategy
Brand
DNA
COMUNICATION
Brand Communication,
Branded Content
DIGITAL BRANDING
Web, APPs,
Social Networks,
Inbound Campaigns
PRODUCTS
Industrial Design,
Packaging,
Promotional items
RETAIL BRANDING
Corporate Interiors,
Retail Design,
POS materials
INTERNAL BRANDING
Coaching, Workshops,
Communication,
Messaging
TECHNOLOGY
& PROCESSES
Workflow audit,
MyMediaConnect
I N N O V A C I Ó N
R E S E A R C H
C
U
S T O M E R ’ S J O U R N
E
Y
C
U
S
T O M E R ’ S J O U R
N
E
Y
Actionable /

6. Packaging /
Restyle of VIVA Mexico with roll out to Eastern Europe.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com

7. Packaging /
Beyond the communication
of "Total Action", the proactive
restyle of Conejo revisits
all the graphics of
the brand and projects it
in contemporary codes.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
AfterBefore

8. Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
Branding /
Branding upgrade of the
premium end of laundry
detergent in Spain.
AfterBefore

9. Branding & Packaging /
Restyle of Branding & Packaging
for Henkel Nigeria.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
AfterBefore

10. Packaging throwback /
Proactive restyle made by Little Buddha.
Check out what the Marketing Manager thinks of our work:
https://www.youtube.com/watch?v=Wu_wnffYBi8
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com

11. Key Visual /
Little Buddha being
founded by an
ex-Marketing
Manager of Finish,
Somat is a brand
we love to work for.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com

12. Packaging /
A simple design with a key visual
of a relaxed girl protected
by a tomato plant.
Check out Ignasi Aguilo opinion
on this project:
https://www.youtube.com/watch?v=C8e3poobVI8
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com

13. Key Visual & Packaging /
We worked for Tangit, Loctite,
Pattex, Metylan.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com

14. Point of Sales & Packaging /
Used to do the NPD Packaging
and INNO KIT materials
for BREF.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com

16. Our clients /
Copyright and confidentiality notice /
All content contained within this document (text, figures, lists, financial information, graphics, design, and all other graphic/audio/video elements, whether in paper or electronic format is confidential and belongs exclusively to Little Buddha
Group. This document contains ideas and information based on the experience, knowledge, intellectual & creative endeavours of to Little Buddha Group.
Therefore, this material may not be used, reproduced, copied, disclosed, transmitted, transformed, commercialized or communicated in whole or in part to third parties or to the public without express written consent of Little Buddha Group.
Elevated Brand Strategy / © Copyright Little Buddha littlebuddhagroup.com
Bertrand Massanes
Managing Partner
bertrand@littlebuddhagroup.com
Lourdes Alsina
Strategy Director Spain
lourdes@littlebuddhagroup.com
Xavi Puche
Head of Strategy Iberia
xpuche@littlebuddhagroup.com
Ainhoa Alarcón
Project Director
ainhoa@littlebuddhagroup.com