This document provides information about a services sector company called VLMS or Verified Leads & Marketing Services. It includes the following key details: 1. VLMS offers B2B lead generation and marketing services to help SMBs and large enterprises generate qualified sales leads. 2. The organization structure of VLMS includes departments for web marketing, lead generation, research, sales, and digital marketing. 3. The document outlines VLMS's recruitment process which includes selecting recruitment sources, screening candidates, conducting interviews, and onboarding new employees. It also discusses training and development, and issues some employees face. 4. Performance management at VLMS includes setting goals, monitoring work, evaluating employees, and providing

1. MADE BY
Anchit Sharma
Shivangi Raj
Piyali chakraborty
Live Project in

2. Sector information
ServiceSector
Public Administration And Defense And
Others
Transport, Service Of Broadcasting Railways
Road Transport
Air Transport
Financial Services
Real-estate Ownership Of Dealing
Trade, Repair, Hotels & Restaurants Trade And Repair Services
Hotel And Restaurants
2

3. 34%
39%
27%
Performance of India's Services
Sector FY17
Trade,hotels,transport,co
mmunication and
services related to
broadcasting
Financial, real estate &
professional services
Service sector in India
• Services Exports from The
Government introduced India
Scheme’ (SEIS) aimed
• SEIS incentives to notified
services were increased by 2 per
cent.
• Services sector growth is
governed by both domestic and
global factors
3

4. Vision
 To be one stop solution globally for
providing value to the clients with
comprehensive research
Mission
 To provide detailed and intensive
research and database to the clients
globally and provide verified leads to add
value to their business
4

5. Company Information
VLMS or Verified Leads & Marketing Services offers B2B
services to SMB’s and large enterprise companies where
verified leads can be nurtured into prospective sales. As
a group, we have in depth knowledge and experience in
generating the right quality leads in high numbers.
5

6. Organization Structure
CEO
Web Marketing
Chief Marketing Officer
Assistant Manager
Team Lead
5 in Team
Lead Generation
Team Lead
10 Executives
Research Analyst
Manager
3 Analysts
Sales
4 Sales Managers
Sales Executives
Digital Marketing
Chief Marketing Officer
Assistant Manager
Team Lead
5 in Team
6

7. •Services•Revenues
•Cash flow
•Customer Satisfaction
•Investments
•Innovation
•Planning
•Relationship
Management
•Intellectual Capital
•Financial Capital
•Human Capital
•Social & Relationship
Input Business
Activity
OutputOutcome
Business Model7

8. Recruitment
Sources
Social Media
Employee
Referral
Consultancies
Job Portals
Recruitment Sources8

9. Vacancy Arises
Selecting
Source of Hire
Screening
Shortlisted
3 part of
interview
Background
check
onboarding Place on job
Recruitment Process9

10. Training & Development
According to need
No Training
1 week of Training
1 month of Training
 Voice & Accent
 Application knowledge
 Sources for Extracting info
10

11. Strongly
Disagree
Disagree, 9.10%
Neutral, 9.10%
Agree, 36.35%
Strongly Agree,
18.15%
Would you recommend a friend
Strongly Disagree Disagree Neutral Agree Strongly Agree
11
Training

12. Problems
 Proper Training not being provided
 Groupism
 Issues Regarding Salary, Timing, Management,
frequent policy changes.
12

13. Performance Management System
Planning
Monitoring
Evaluating
13
P
M
S

14. Set
organizational
goal
Set
departmental
goal
Give a target
for 3 months
Set KRA & KPI
for employee
observation Self appraisal
Superior
appraisal
Put in
performance
appraisal sheet
Give increment
or promotion
or send in PIP
14 Performance Management System

15. Employee Engagement
 Feedback
 Stress removing
 Encourage for new work
 Employee bonding
 Employee engagement once in a month
 Conducted a fun game (Guess what)
 Every one participated and enjoy the game
 Took feedback about the activity
15

16. Contributions
 Background Check Authorization Form.docx
 Employee Documents Check list.docx
 Employee Joining Form.doc
 Employees Requisition Form.docx
 JD Research Analytics.pdf
 JD Sales Manager.pdf
 JD Web Marketing Analyst.docx
 Job Application Form.xlsx
 NDA.pdf
 Performance Improvement Plan.pdf
 Interview Evaluation Form.docx
 EXIT INTERVIEW.docx
16

17. Learnings
 Learned how to understand business and sources of revenue and funding where business can expand
 Learned to designed the frame work of recruitment and selection after understanding the need
requirement and sources
 On the basis of current attrition learned to forecast the requirement
 Learned to analyze the gaps for training and enhancing skills
 Learned to design activities which can motivate them to participate and importance of recognition
through which learning can happen
 Designed the most critical and required tool to measure performance of the employees and ways to
measure the same after understanding the goal and available resources and their skills.
17

18. 18
Q&A

19. 19