The document discusses Jennifer Morris's portfolio for fashion buying and merchandising. It includes sections on visual merchandising, retail store management, and merchandise management. For visual merchandising, it lists skills like space planning, 3D modeling, and implementing principles of product placement. For retail store management, it proposes organizing a delegated charity team to build community ties through charitable donations and volunteer work. It also includes a sample store layout for a men's clothing brand.
S.I.C.K Merchandise is launching a menswear line called "The Regency Edge" targeting urban professional men ages 20-27. The line takes inspiration from 1800s fashion silhouettes and materials but with a modern edge. It will include 5 garments - cropped denim pants, a toggle coat, a henley shirt, a leather vest, and a linen shirt - made from natural fibers in classic colors. The pieces are designed to be mixed and matched for work or evenings out. Pricing will be in line with comparable brands like Saks Fifth Avenue.
This document outlines the education and work experience of an individual seeking a position in fashion merchandising. It includes an M.F.A in Fashion Merchandising from the Academy of Art University and a B.S. in Textile and Clothing from Fu Jen Catholic University. Previous work experience includes part-time retail work, an internship in textile development, and service as a military police messenger. A portfolio is also described containing final course projects on style icons, store planning concepts, window displays, and web design for a thesis.
Asda's food business continues to grow, winning over 320 quality awards in 2009 for its own-label food products. Asda offers a wide range of food options, including local and world foods, free-from products, and items that are sustainably and ethically sourced. The document highlights that Asda was named the lowest priced supermarket for the 12th consecutive year in 2009 by the Grocer 33 award.
Los directorios son una tecnología barata y sencilla que registra sitios web sin recorrerlos ni almacenar su contenido, solo recopilan el título y descripción. A diferencia de los motores de búsqueda, los directorios no indexan el contenido de las páginas sino que hacen referencia a él. Algunos ejemplos de directorios son el Open Directory Project y los antiguos directorios de Yahoo y Terra.
Merchandising and Visual Display PortfolioAndrew Squires
This portfolio document contains images and descriptions of store displays and merchandising created by Andrew Squires. The document provides tips on using clusters, layers, and accessories to showcase styles and sell products. It also emphasizes the importance of signage, highlighting new items, and creating eye-catching window displays like a six-foot snowflake to attract customers. The portfolio aims to showcase Squires' skills in visual merchandising and store design.
This document contains the resume of Sumit Singh, who has 5 years of experience in visual merchandising. It outlines his educational background and work history at various retail companies like Color Plus, Just For Kids, and More Megastore. It then provides examples of visual merchandising projects he worked on, including new store launches and displays. The document aims to showcase his skills and responsibilities in areas like store design, display creation, and inventory management.
S.I.C.K Merchandise is launching a menswear line called "The Regency Edge" targeting urban professional men ages 20-27. The line takes inspiration from 1800s fashion silhouettes and materials but with a modern edge. It will include 5 garments - cropped denim pants, a toggle coat, a henley shirt, a leather vest, and a linen shirt - made from natural fibers in classic colors. The pieces are designed to be mixed and matched for work or evenings out. Pricing will be in line with comparable brands like Saks Fifth Avenue.
This document outlines the education and work experience of an individual seeking a position in fashion merchandising. It includes an M.F.A in Fashion Merchandising from the Academy of Art University and a B.S. in Textile and Clothing from Fu Jen Catholic University. Previous work experience includes part-time retail work, an internship in textile development, and service as a military police messenger. A portfolio is also described containing final course projects on style icons, store planning concepts, window displays, and web design for a thesis.
Asda's food business continues to grow, winning over 320 quality awards in 2009 for its own-label food products. Asda offers a wide range of food options, including local and world foods, free-from products, and items that are sustainably and ethically sourced. The document highlights that Asda was named the lowest priced supermarket for the 12th consecutive year in 2009 by the Grocer 33 award.
Los directorios son una tecnología barata y sencilla que registra sitios web sin recorrerlos ni almacenar su contenido, solo recopilan el título y descripción. A diferencia de los motores de búsqueda, los directorios no indexan el contenido de las páginas sino que hacen referencia a él. Algunos ejemplos de directorios son el Open Directory Project y los antiguos directorios de Yahoo y Terra.
Merchandising and Visual Display PortfolioAndrew Squires
This portfolio document contains images and descriptions of store displays and merchandising created by Andrew Squires. The document provides tips on using clusters, layers, and accessories to showcase styles and sell products. It also emphasizes the importance of signage, highlighting new items, and creating eye-catching window displays like a six-foot snowflake to attract customers. The portfolio aims to showcase Squires' skills in visual merchandising and store design.
This document contains the resume of Sumit Singh, who has 5 years of experience in visual merchandising. It outlines his educational background and work history at various retail companies like Color Plus, Just For Kids, and More Megastore. It then provides examples of visual merchandising projects he worked on, including new store launches and displays. The document aims to showcase his skills and responsibilities in areas like store design, display creation, and inventory management.
The menu dictates much about how an operation will be organized and managed, the extent to which it will meet its goals and even how the building itself should be designed. For guests, the menu is much more than just a list of available foods.
Visual merchandising can be simply defined as the physical presentation of products. It is the coordination of all physical elements of a business to project the right image. Visual merchandising has increased tremendously in importance with the growth of self-service retailing. Good to marketing & presenting is merchandising, which attempts to maximize sales and profitability by inducing consumers to buy a company’s products.
Visual Merchandising is about grabbing customers' attention and enticing them to try and feel the product within moments of seeing it. The purpose is to organize displays to sell by reaching out to customers and making a statement about the product and brand by showcasing the product in the best possible manner and highlighting its functions and aesthetics. The course covers topics like window display styling, merchandise presentation, material exploration, luxury retailing, and design management principles through exercises involving mood boards, signage identification, mock shops, and window displays of various products and brands.
Visual merchandising experts provide their visions for the future of visual merchandising in 2020. Many experts believe that visual merchandising will become more integrated with technology, using things like augmented reality, QR codes, and interactive displays. However, some hope that stores will take a more handcrafted approach and value the in-person shopping experience. Overall, visual merchandising is expected to marry old techniques with new technologies to excite customers in an increasingly digital world.
Here's a Visual Merchandising booklet from Visplay for both the young student and the "old pro".
Excellent guide to either refresh your knowledge or to spark your creativity.
Enjoy.
Alycia Morando has experience in visual merchandising from working at GiaVentola and studying at Lasell College. Her responsibilities included window displays, styling clients, and roles as a visual merchandiser, personal assistant, and sales associate. She has included examples of her work highlighting her abilities in visual merchandising, fashion styling and photography, interior display and design, and set design for a fashion show.
The document provides descriptions of 50 photographs from National Geographic magazines. It describes the subjects, locations, photographers, and key details for each photograph. The photos cover a wide range of topics including landscapes, wildlife, cultures, and historical events from around the world.
Fashion is constantly changing and influenced by trends that are accepted by a wide audience. The document discusses what fashion is, including concepts like individuality, conformity, and psychology. It also outlines the roles and processes of fashion forecasting, including analyzing trends, conducting market research, and predicting directions over 18 months in advance to meet consumer demand. The precision of forecasting depends on delivery times, raw material availability, and building confidence. The fashion industry encompasses areas like merchandising, garment production, finance, operations, and selling through various channels.
Continuing his alliance with brand Converse, world's famous fashion designer John Varvatos brings his own sense of contemporary fashion to the table focusing on the John Varvatos For Converse Men Suiting, so now the company will be able to propose the all star converse men suit line with John Varvatos's super cool design.
This document discusses Michael Kors as a luxury lifestyle brand. It provides an agenda covering an overview of the company, its competitive strategies, marketing approaches, brand profiling, perceptual mapping, focus group findings, and conclusions. Key points include that Michael Kors operates retail stores, wholesale, and licensing segments globally. It has strengths as a rapidly growing brand led by a renowned designer. Focus group research found that Michael Kors customers are mostly young females who see the brand as fashionable and value design, exclusivity, and self-expression.
In this webinar, NewMR Founder Ray Poynter discusses how to look for patterns in research data, as part of his wider 'Finding and Communicating the Story' series.
View the recording via NewMR.org
This document provides an overview of a new menswear suit line to be launched by John Varvatos for Converse. It discusses the brand's history and target market of young professional males aged 18-35. The line will focus on sleek suits with an urban edge using fabrics from Italy and France. It presents strategies for marketing, suppliers, product development, costs, risks, and gaining approval for the new line. The presentation will promote the line at fashion weeks and online to build the brand.
Top 24 team in the High School Utah Entrepreneur Challenge 2017. The program is managed by the Lassonde Entrepreneur Institute at the University of Utah. Learn more at lassonde.utah.edu/hsuec.
The document provides an overview of social media and its importance for businesses. Some key points:
1) Social media allows for two-way communication between companies and customers, moving away from traditional outbound marketing.
2) Brands need to have a social media presence as it is now the fourth most popular online activity. Over 75% of people use social networks.
3) An inbound marketing approach using social media is more effective than outbound as it engages customers, measures results better, and has lower customer acquisition costs.
4) The document discusses popular social media tools like Facebook, Twitter, LinkedIn, and YouTube and how businesses can use them as part of an inbound marketing strategy. It emphasizes listening
Ashley Ray developed a plus size clothing line called Lucky Plus. She created illustrations, technical drawings, and fabric specifications for a line that would have a flirty and casual style. Lucky Plus would begin as an online store and expand to have multiple physical locations carrying designer plus size apparel and a private label. Ray held photo shoots to provide styling inspiration and created boards to showcase themes, locations, silhouettes, and makeup/hair ideas.
- Dillard's is a high-end department store founded in 1938 with over 300 stores in 29 states. It focuses on luxury brands and customer service.
- The document outlines Dillard's lingerie department, including target markets, competitors, price points, sales goals, and merchandising plans for spring/summer 2017. It provides financial goals, budgets, and assortment plans to guide lingerie sales.
- Key details include a 36.2% gross margin goal and plans to increase panty price points while decreasing shapewear points to boost certain category sales. The 6-month budget forecasts monthly sales distributions and purchasing needs.
Other departments Dillard’s also offers includes:
Men’s clothing
Women’s clothing
Children’s clothing
Accessories
Home goods
Shoes
The lingerie department offers a range of classifications
including pajamas,shape wear, lingerie, bras, and panties. The main price points are $48, $58 and $88, depending on the brand and product.
This document provides an overview of fashion design and the design process. It discusses key topics such as:
- The definition of fashion and what constitutes good design.
- The different fashion markets including haute couture, prêt-à-porter, and mass market.
- The stages of the design process from research and inspiration boards to prototyping and production.
- Elements of design like color, illustration, technical specifications, and materials.
- Fashion is a creative field that follows consistent design principles but explores new ideas with each collection to keep the industry fresh and evolving over time.
Marcela Ordoñez Padilla has experience in various fashion career areas including fashion styling, visual merchandising, and fashion buying. Her resume includes projects such as styling a photo shoot for a magazine, creating window displays, and developing a business plan for a women's boutique. She also created trend reports and forecasts. Her skills include creativity, visual design, time management, and strategic planning. Overall, her resume demonstrates a diverse skill set across multiple areas of the fashion industry.
The document outlines the marketing plan of Style M@rt, a Bangladeshi handbag company. It discusses the company's vision to be the top performing handbag brand in Bangladesh and internationally. Style M@rt focuses on fashion, luxury, and style. The marketing plan covers the company's product background, brand analysis, competitors, SWOT analysis, pricing strategy, and digital marketing strategy. It aims to attract culture-creative customers through innovation, elegance, and constant renewal of collections while maintaining a defensive strategy to capture value.
Here are the key points I gathered from the interview:
- Designs should be simple on t-shirts but more complex across hoodies/long sleeves with designs in multiple areas.
- Price range should be affordable with t-shirts around £20 and hoodies/long sleeves up to £60 due to more design/effort.
- Colors for simple designs like t-shirts should be 1-2 colors like white/black. More complex designs could have 3-4 colors like red, black, white which go well together.
- Audience prefers clean, simple designs that aren't overly complicated. More design/effort justifies higher prices on hoodies/long sleeves.
This gives useful insight into what
The menu dictates much about how an operation will be organized and managed, the extent to which it will meet its goals and even how the building itself should be designed. For guests, the menu is much more than just a list of available foods.
Visual merchandising can be simply defined as the physical presentation of products. It is the coordination of all physical elements of a business to project the right image. Visual merchandising has increased tremendously in importance with the growth of self-service retailing. Good to marketing & presenting is merchandising, which attempts to maximize sales and profitability by inducing consumers to buy a company’s products.
Visual Merchandising is about grabbing customers' attention and enticing them to try and feel the product within moments of seeing it. The purpose is to organize displays to sell by reaching out to customers and making a statement about the product and brand by showcasing the product in the best possible manner and highlighting its functions and aesthetics. The course covers topics like window display styling, merchandise presentation, material exploration, luxury retailing, and design management principles through exercises involving mood boards, signage identification, mock shops, and window displays of various products and brands.
Visual merchandising experts provide their visions for the future of visual merchandising in 2020. Many experts believe that visual merchandising will become more integrated with technology, using things like augmented reality, QR codes, and interactive displays. However, some hope that stores will take a more handcrafted approach and value the in-person shopping experience. Overall, visual merchandising is expected to marry old techniques with new technologies to excite customers in an increasingly digital world.
Here's a Visual Merchandising booklet from Visplay for both the young student and the "old pro".
Excellent guide to either refresh your knowledge or to spark your creativity.
Enjoy.
Alycia Morando has experience in visual merchandising from working at GiaVentola and studying at Lasell College. Her responsibilities included window displays, styling clients, and roles as a visual merchandiser, personal assistant, and sales associate. She has included examples of her work highlighting her abilities in visual merchandising, fashion styling and photography, interior display and design, and set design for a fashion show.
The document provides descriptions of 50 photographs from National Geographic magazines. It describes the subjects, locations, photographers, and key details for each photograph. The photos cover a wide range of topics including landscapes, wildlife, cultures, and historical events from around the world.
Fashion is constantly changing and influenced by trends that are accepted by a wide audience. The document discusses what fashion is, including concepts like individuality, conformity, and psychology. It also outlines the roles and processes of fashion forecasting, including analyzing trends, conducting market research, and predicting directions over 18 months in advance to meet consumer demand. The precision of forecasting depends on delivery times, raw material availability, and building confidence. The fashion industry encompasses areas like merchandising, garment production, finance, operations, and selling through various channels.
Continuing his alliance with brand Converse, world's famous fashion designer John Varvatos brings his own sense of contemporary fashion to the table focusing on the John Varvatos For Converse Men Suiting, so now the company will be able to propose the all star converse men suit line with John Varvatos's super cool design.
This document discusses Michael Kors as a luxury lifestyle brand. It provides an agenda covering an overview of the company, its competitive strategies, marketing approaches, brand profiling, perceptual mapping, focus group findings, and conclusions. Key points include that Michael Kors operates retail stores, wholesale, and licensing segments globally. It has strengths as a rapidly growing brand led by a renowned designer. Focus group research found that Michael Kors customers are mostly young females who see the brand as fashionable and value design, exclusivity, and self-expression.
In this webinar, NewMR Founder Ray Poynter discusses how to look for patterns in research data, as part of his wider 'Finding and Communicating the Story' series.
View the recording via NewMR.org
This document provides an overview of a new menswear suit line to be launched by John Varvatos for Converse. It discusses the brand's history and target market of young professional males aged 18-35. The line will focus on sleek suits with an urban edge using fabrics from Italy and France. It presents strategies for marketing, suppliers, product development, costs, risks, and gaining approval for the new line. The presentation will promote the line at fashion weeks and online to build the brand.
Top 24 team in the High School Utah Entrepreneur Challenge 2017. The program is managed by the Lassonde Entrepreneur Institute at the University of Utah. Learn more at lassonde.utah.edu/hsuec.
The document provides an overview of social media and its importance for businesses. Some key points:
1) Social media allows for two-way communication between companies and customers, moving away from traditional outbound marketing.
2) Brands need to have a social media presence as it is now the fourth most popular online activity. Over 75% of people use social networks.
3) An inbound marketing approach using social media is more effective than outbound as it engages customers, measures results better, and has lower customer acquisition costs.
4) The document discusses popular social media tools like Facebook, Twitter, LinkedIn, and YouTube and how businesses can use them as part of an inbound marketing strategy. It emphasizes listening
Ashley Ray developed a plus size clothing line called Lucky Plus. She created illustrations, technical drawings, and fabric specifications for a line that would have a flirty and casual style. Lucky Plus would begin as an online store and expand to have multiple physical locations carrying designer plus size apparel and a private label. Ray held photo shoots to provide styling inspiration and created boards to showcase themes, locations, silhouettes, and makeup/hair ideas.
- Dillard's is a high-end department store founded in 1938 with over 300 stores in 29 states. It focuses on luxury brands and customer service.
- The document outlines Dillard's lingerie department, including target markets, competitors, price points, sales goals, and merchandising plans for spring/summer 2017. It provides financial goals, budgets, and assortment plans to guide lingerie sales.
- Key details include a 36.2% gross margin goal and plans to increase panty price points while decreasing shapewear points to boost certain category sales. The 6-month budget forecasts monthly sales distributions and purchasing needs.
Other departments Dillard’s also offers includes:
Men’s clothing
Women’s clothing
Children’s clothing
Accessories
Home goods
Shoes
The lingerie department offers a range of classifications
including pajamas,shape wear, lingerie, bras, and panties. The main price points are $48, $58 and $88, depending on the brand and product.
This document provides an overview of fashion design and the design process. It discusses key topics such as:
- The definition of fashion and what constitutes good design.
- The different fashion markets including haute couture, prêt-à-porter, and mass market.
- The stages of the design process from research and inspiration boards to prototyping and production.
- Elements of design like color, illustration, technical specifications, and materials.
- Fashion is a creative field that follows consistent design principles but explores new ideas with each collection to keep the industry fresh and evolving over time.
Marcela Ordoñez Padilla has experience in various fashion career areas including fashion styling, visual merchandising, and fashion buying. Her resume includes projects such as styling a photo shoot for a magazine, creating window displays, and developing a business plan for a women's boutique. She also created trend reports and forecasts. Her skills include creativity, visual design, time management, and strategic planning. Overall, her resume demonstrates a diverse skill set across multiple areas of the fashion industry.
The document outlines the marketing plan of Style M@rt, a Bangladeshi handbag company. It discusses the company's vision to be the top performing handbag brand in Bangladesh and internationally. Style M@rt focuses on fashion, luxury, and style. The marketing plan covers the company's product background, brand analysis, competitors, SWOT analysis, pricing strategy, and digital marketing strategy. It aims to attract culture-creative customers through innovation, elegance, and constant renewal of collections while maintaining a defensive strategy to capture value.
Here are the key points I gathered from the interview:
- Designs should be simple on t-shirts but more complex across hoodies/long sleeves with designs in multiple areas.
- Price range should be affordable with t-shirts around £20 and hoodies/long sleeves up to £60 due to more design/effort.
- Colors for simple designs like t-shirts should be 1-2 colors like white/black. More complex designs could have 3-4 colors like red, black, white which go well together.
- Audience prefers clean, simple designs that aren't overly complicated. More design/effort justifies higher prices on hoodies/long sleeves.
This gives useful insight into what
- The brand focuses on luxury menswear with a minimal, clean, and contemporary aesthetic. It targets urban men ages 25+ who are fashion and socially conscious.
- Key products are coats and knitwear. Coats performed well, exceeding sales targets. Top sellers were leather and cashmere coats. Knitwear also met targets, with simple wool and cotton styles outperforming detailed or patterned pieces.
- For next season, customers preferred classic coats in darker colors and higher quality fabrics. For knitwear, simpler designs in soft colors like grey and beige sold best over detailed or vibrant styles.
This document proposes launching a new "Diamond Line" accessory brand under Victoria's Secret. It provides market size data, projected sales and profit figures for handbags, clutches and watches. It outlines the brand name, slogan, logo and target demographics of affluent younger women. Test marketing ideas are proposed, including having models prototype products and launching a fashion show and advertising campaign to promote the new line's elegance and affordability. Customer feedback would be gathered through post-purchase surveys.
This document summarizes a business plan for SheNative, which aims to empower Indigenous women in Canada through creating jobs in the leather handbag industry. The plan outlines problems faced by Indigenous women such as higher rates of poverty and violence. The solution is to create design and manufacturing jobs for Indigenous women and educate others about their successes. The business model involves direct online sales in early years and later expanding to wholesale. Financial projections estimate annual sales growth from $67,800 in year one to over $1 million in year five.
Amaze and Profit in a Billion-Dollar Market by Farfetch Sr PMProduct School
Main Takeaways:
-Fashion Digital Market:
-Digital fashion consumers
-What problems tech could solve?
-Product design for fashion
-Trends for fashion product development:
This Event is Sponsored by:
Flatfile is the leading data onboarding platform for product teams. Stop spending time wrangling messy and unstructured customer data into your product. With Flatfile, your customers can seamlessly import their own data resulting in faster time to value.
The document provides an analysis of the Bangladeshi clothing industry and introduces a new clothing brand called "Amar Dhara". Key points:
1. It analyzes pricing ranges and preferences for different clothing types. The designs offered are often repetitive which dissatisfies customers.
2. It introduces Amar Dhara's goals of providing affordable, sustainable fashion while empowering women and respecting Bangladeshi culture.
3. It outlines plans to source designs from women across Bangladesh through an annual competition, offering cash prizes and collaboration opportunities to promote talent.
Similar to Visual Merchandising Portfolio copy (20)
3. Visual Merchandising
• Analyzed & understood the fundamental elements and
principles of retail space planning.
• Created floor plans and populated complex fixtures
using 3D Visual Merchandising.
• Designed a comprehensive retail graphics package.
• Worked with custom catalogs in 3DVM.
• Learned basic printing and rendering units in 3DVM
Software Programs.
• Implemented the principles of zoning and product
placement.
Skills Exhibited
• Effective teamwork
• Creative brainstorming
• Successful branding
• Complementary merchandising
• Balance with line & composition
• Psychological color theory
• Assortment Planning
• Trend Research
4. Window Display shows Horizontal Line with Repetition
The Charmed Lyfe: Window Display
5. Target Market & Inspiration of
Brand Image
• 18 - 28 years old
• Men & Women
• Urban Trendsetter
• Employed or Student
• Lives in Major Metropolitan
City
• Annual Income $20K+
• Brand Ambassadors
6. Capo Luxury Menswear:
Digital Store Layout & Display
3TierTable
2Way2Way
OpenBackBookShelfOpenBackBookShelf
Cash Wrap
Metal
Ro
lling
Ra
ck
Met
al
Rolling Rac
k
Wall Rack Wall Rack Wall Rack Wall RackWall Rack
OpenBackBookShelf
3TierTable
M
eta
l Rolling
Rac
k
Tr
en
d
s
T
r
e
n
d
s
Test Test
shops
shops
Key items
Key items
Basics Basics
Motociclo Leather Jacket
BROWN SKU #: 987654956728
MOHAGANY SKU #: 987654956738
Black SKU #: 987654956700
3 Tier Table
2Way2Way
OpenBackBookShelfOpenBackBookShelf
Cash Wrap
Metal
Rolling Rac
k Metal Rolling Rac
k
Wall Rack Wall Rack Wall Rack Wall RackWall Rack
OpenBackBookShelf
3 Tier Table
M
eta
l Rollin
g
Rack
Tr
en
d
s
T
r
e
n
d
s
Test Test
shops
shops
Key items
Key items
Basics Basics
Abito Pants
SKU #: 987654418784
Style #: AP210987
3 Tier Table
2Way2Way
OpenBackBookShelfOpenBackBookShelf
Cash Wrap
Metal
Rolling Rac
k Metal Rolling Rack
Wall Rack Wall Rack Wall Rack Wall RackWall Rack
OpenBackBookShelf
3 Tier Table
M
eta
l Rollin
g
Rack
Tr
en
d
s
T
r
e
n
d
s
Test Test
shops
shops
Key items
Key items
Basics Basics
Camicia Casual
SKU #: 987654756945
Style #: CC92176
7. Target Market & Inspiration of
Brand Image
• 25 - 45 years old
• Male
• Income: $75K or more annually
• Lives in metro city
• Works on junior executive or higher career
Level
• Highly educated
• Cultured
• rock & roll meets hipster
8. Clothing & Assortment
planning
Motorcycle Leather Jacket
Maroon
100% Lamb Skin
SM-XL
Motorcycle Leather Jacket
Brown
100% Lamb Skin
SM-XL
Motorcycle Leather Jacket
Black
100% Lamb Skin
SM-XL
Slim Fit Dress Slack
Straight Leg
Nutmeg
100% Wool
32-46
Slim Fit Dress Slack
Straight Leg
Grey
100% Wool
32-46
Slim Fit Dress Slack
Straight Leg
Midnight
Linen Viscose Blend
32-46
Fedora Hat
Brown
100% Wool
SM-XL
Fedora Hat
Black
100% Wool
SM-XL
Fedora Hat
Beige & Blue
100% Wool
SM-XL
Brown Messenger Bag
100% Leather
One Size
Black Messenger Bag
100% Leather
One Size
Crew Neck Sweater
Indigo Blue
Hand Dyed, Eco-Friendly
Biodegradeable Dyes
Silk Blend
SM-XL
Crew Neck Sweater
Orange
Hand Dyed, Eco-Friendly
Biodegradeable Dyes
Silk Blend
SM-XL
Crew Neck Sweater
Beige
Hand Dyed, Eco-Friendly
Biodegradeable Dyes
Silk Blend
SM-XL
9. • Developed & implemented merchandise
strategies.
• Assigned product mark up based on
direct and indirect costs.
• Utilized strategic negotiation
principles for purchasing.
• Analyzed statistical reports and
computer operations.
Skills Obtained
• Geographical Trend Research
• Assortment Planning
• Merchandise Mathematics
• Analytical Skills
• Market & Industry Research
Merchandise Management
10. Address: 152 Geary Street
SQFT. : 6,500 sqft.
Sales Per Sqft: @ $275 per sqft, $1.8
Million
Burough: Financial District
Demographic:
- 25 - 45 year old Males
- Lives within the City of SF
- $75K+ Annual Income
- Married/Single
Psychographic:
- Likes Traditional Rock & Roll
- Favors the edgy, all-american
look
- Quality over Quantity
Benefits of Location:
- Men’s Razor Club on 2nd
floor
- Regular foot traffic of
desired target market
John Varvatos - San Francisco, CA
14. • Identified the primary organizational
models for managing people.
• Identified the dynamics of
organizational change.
• Analyzed various aspects of individual
behavior as they relate to an
organization.
Skills Obtained
• Team Building Exercises
• Social Responsibility process
• Vetting Process Knowledge
• Environmental & Safety Law Knowledge
Retail Store Management
15. John Varvatos, San Francisco, ca:
Connection between brand & Charity
Multiple Branding Options
Charitable Donations:
• Financial Donations
• Volunteer Time
Connection between the
brand & giving back
Multiple Charities:
• Connection with Location &
Charity
Complications:
• Amount of Financial
Donation
• Amount of time & volunteers
• Who to spear head the
operation
16. Organizational Management
Store Delegated Charity Team
• Building community ties and brand value by working directly with
charities through various means
• This team would be chosen based on qualifications that would be
vetted by both corporate and the Store Manager
• The first event will be a test run with corporate for an upcoming
event with a local charity (small scale)
• Based on community involvement (attendees) and raised funds will
be the scale of success
• After 6 months of the teams efforts and hard work, corporate
can successfully integrate said team at each retail location
• Every quarter (3 months) an evaluation of each member and team
activities will be discussed and reviewed for compliance and suc-
cess rate