Vision Critical Mesh Conference Presentation

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This document provides a link to more information about a study on mesh networks. It directs the reader to visit http://alexlov.es/vcmesh for additional details on the findings and implications of the research. The document also credits Cheryl Loh as the creator of any accompanying infographics or slides related to the study.

Business Technology

For more on this study visit

http://alexlov.es/vcmesh

Infographics and Slides by Cheryl Loh

ReputationPLUS is a new syndicated study from Vision Critical & Angus Reid Public Opinion that provides corporate reputation measurement in the context of social, political and marketing realities. This presentation is from the launch meeting which took place on June 15, 2010 at the Bryant Park Grill in New York City. For more information on ReputationPLUS, please visit: http://www.visioncritical.com/what-we-do/products/reputation-measurement/

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Market research and insight professionals are now at center stage for helping businesses make sense of consumer data and make it count. More than ever before, marketing team heads and C-suite executives are counting on these individuals and groups to get a handle on the people that matter most to the business—the customers. Industry pundits and analyst have come out and said that we’re living in the Age of the Customer and the only competitive advantage a business has is how it interacts with and wins over its customers. Marketing teams are trying harder than ever to get a handle on this group. So much so that Gartner has predicted that by 2017 the CMO will outspend the CIO on information technology tools used to help marketing understand the customer. This presentation is about the researcher of the future; it walks through the 5 steps researchers and marketers need to do to make data count in the enterprise. This PowerPoint deck was first presented by Andrew Reid, Founder, President and Chief Product Officer at Vision Critical, at the Advertising Research Foundation's Re:Think 2014 conference. For more information about Vision Critical, please visit: http://www.visioncritical.com

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We’ve pulled together a select group of 70 top marketing minds who rock the digital trenches every day, to find out their vision for “What’s Next in 2017” in social media and content marketing. They live it, breathe it, and know what’s working today, so no doubt we’ll get a glimpse into the crystal ball and reveal key trends based on their insight and experience before they happen. So what will they say for 2017? Read through and see if you agree with their predictions, and compare word clouds to last year’s answers versus what they had to say for the coming year. Let me know if you agree, disagree or have a different take on what’s in store for marketers and brands by tweeting me @bryankramer. Now dive in, enjoy, and brace yourself for 2017! Cheers ~ Bryan Kramer #70Predictions 2016 Predictions: http://bit.ly/2016ContentSocialPredictions

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2017 projects to be a year where social and content marketing make a major leap forward. Social is swiftly moving into the center of marketing plans for brands in China. In 2016, there were a number of important developments that inform the year ahead, including; the rapid emergence of live video, further integration social with ecommerce, and increased investments into social ads and KOLs. In this social marketing preview of 2017, we have highlighted 10 trends that will prove to be critical for marketers. The trends represent the most current conversations taking place with brands and agencies in China. These trends are placed in the context of China as a digital-first market - with hot competition between Alibaba and Tencent for dominance.

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