In this lecture, we review some of the major institutions with power over international trade and finance. These include the World Trade Organization (WTO), International Monetary Fund (IMF), and the World Bank (WB). Peripheral bodies such as the United Nations (UN) are also mentioned. We end the lecture with a review of the current debate on globalization, its pros and cons.
The automobile industry document discusses recent trends in the global auto industry from 2015-2019, including Volkswagen's dieselgate scandal and the growing market for electric vehicles. It provides statistics on key players like Toyota, Volkswagen, GM and Hyundai, and reviews industry segments. The future of the industry is moving towards more electric vehicles and hybrids, which are projected to comprise 50% of the global market by 2030. The document outlines threats and opportunities for the industry using Porter's Five Forces model.
“One’s Loss Is Another’s Gain - How Can Indian Manufacturing Gain Post COVID-19”. Here, we have shared practical tips to be prepared to win the decoupling from China, post COVID-19 situation.
What led to_the_downfall_of_the_toyota_brand_nKazuma Arimori
Toyota's brand suffered worldwide due to three main factors: 1) rapid growth that made it lose touch with customers, 2) an undisciplined pursuit of expansion, and 3) denial of safety risks like unintended acceleration. Recalls of millions of vehicles for gas pedals trapped by floor mats or sticky pedals led to over 40 fatal accidents being reported to regulators in four months. The company's president acknowledged mistakes and pledged to improve quality and passion in vehicle design.
The document discusses diversity in the automobile industry. It provides definitions of diversity and the three phases of developing a multicultural workplace. It analyzes the diversity efforts of several major automobile companies, including Ford, GM, Toyota, and Fiat Chrysler. While these companies have advanced in their diversity initiatives, underrepresentation of women and racial minorities still exists overall in the industry. Further steps are needed to achieve full integration and equality.
This document provides an overview of the July 2015 issue of The Insurance Research Letter. It includes several new features such as a monthly column on crisis management from Firestorm and expanded African coverage. It also discusses topics like drones, flying cars, stock buybacks, and Hank Greenberg's ongoing lawsuit against the US government regarding the AIG bailout. The editor's letter provides additional context on these stories and announcements.
A sneak peek at the Indian automobile sector. Key performance indicators, market share of various players and expected future growth.
Ideal for applicants applying for jobs in the said sector.
The document summarizes research on supporting Vietnam's automobile industry. It finds that Vietnam has potential for automotive growth due to a developing market and economic policies. However, the local auto parts supplier industry remains underdeveloped, with low localization rates. The research recommends developing auto parts and labor skills to better support vehicle assemblers and take advantage of opportunities in regional trade agreements.
In this lecture, we review some of the major institutions with power over international trade and finance. These include the World Trade Organization (WTO), International Monetary Fund (IMF), and the World Bank (WB). Peripheral bodies such as the United Nations (UN) are also mentioned. We end the lecture with a review of the current debate on globalization, its pros and cons.
The automobile industry document discusses recent trends in the global auto industry from 2015-2019, including Volkswagen's dieselgate scandal and the growing market for electric vehicles. It provides statistics on key players like Toyota, Volkswagen, GM and Hyundai, and reviews industry segments. The future of the industry is moving towards more electric vehicles and hybrids, which are projected to comprise 50% of the global market by 2030. The document outlines threats and opportunities for the industry using Porter's Five Forces model.
“One’s Loss Is Another’s Gain - How Can Indian Manufacturing Gain Post COVID-19”. Here, we have shared practical tips to be prepared to win the decoupling from China, post COVID-19 situation.
What led to_the_downfall_of_the_toyota_brand_nKazuma Arimori
Toyota's brand suffered worldwide due to three main factors: 1) rapid growth that made it lose touch with customers, 2) an undisciplined pursuit of expansion, and 3) denial of safety risks like unintended acceleration. Recalls of millions of vehicles for gas pedals trapped by floor mats or sticky pedals led to over 40 fatal accidents being reported to regulators in four months. The company's president acknowledged mistakes and pledged to improve quality and passion in vehicle design.
The document discusses diversity in the automobile industry. It provides definitions of diversity and the three phases of developing a multicultural workplace. It analyzes the diversity efforts of several major automobile companies, including Ford, GM, Toyota, and Fiat Chrysler. While these companies have advanced in their diversity initiatives, underrepresentation of women and racial minorities still exists overall in the industry. Further steps are needed to achieve full integration and equality.
This document provides an overview of the July 2015 issue of The Insurance Research Letter. It includes several new features such as a monthly column on crisis management from Firestorm and expanded African coverage. It also discusses topics like drones, flying cars, stock buybacks, and Hank Greenberg's ongoing lawsuit against the US government regarding the AIG bailout. The editor's letter provides additional context on these stories and announcements.
A sneak peek at the Indian automobile sector. Key performance indicators, market share of various players and expected future growth.
Ideal for applicants applying for jobs in the said sector.
The document summarizes research on supporting Vietnam's automobile industry. It finds that Vietnam has potential for automotive growth due to a developing market and economic policies. However, the local auto parts supplier industry remains underdeveloped, with low localization rates. The research recommends developing auto parts and labor skills to better support vehicle assemblers and take advantage of opportunities in regional trade agreements.
The document provides an overview of the automobiles sector in India. Some key points:
- India is the 4th largest automotive market and 7th largest manufacturer of commercial vehicles. The market is segmented into four categories - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers.
- Two-wheelers dominate domestic demand with an 81% market share in FY18. Automobile production and sales have grown at a CAGR of over 7% between FY13-18.
- The sector is seeing positive growth prospects driven by rising incomes, a young population, strong policy support, and increasing exports and investments. The industry size is expected to reach $251-283 billion
The document discusses Vietnam's developing automotive industry. It notes that Japanese automakers have been the driving force behind development, establishing assembly plants in Vietnam in the 1990s. However, production levels remain relatively low. The industry faces challenges such as underdeveloped infrastructure, high taxes that increase vehicle prices, and low per capita incomes. Motorcycle ownership vastly exceeds car ownership in Vietnam currently. While the industry has potential for growth, significant challenges must still be addressed for the automotive sector to become a major part of Vietnam's economy.
This month, online car marketplace AutoTrader, which has been working with MDC Partners’ Doner for more than 16 years, issued an RFP seeking a new creative agency.
The document provides an overview of the automobiles sector in India. Some key points:
1) India is the 4th largest automotive market globally and had sales of over 4 million vehicles in 2017 excluding two-wheelers. Domestic sales and production have been growing at a CAGR of over 7% in recent years.
2) Two-wheelers dominate the domestic market with an 81% share while passenger vehicles account for 13% of sales. Exports have also been growing with automobiles exports increasing over 20% in 2018.
3) The sector is split across commercial vehicles, passenger vehicles, three-wheelers and two-wheelers segments with leading domestic and international players in each. The government
India Pre-owned Car Market Report - 1st Edition (2016)tarunbhatia1990
A first of its kind thought leadership study on the pre-owned car market in India. Seminal in nature, this report should be useful to all stakeholders in assessing the Indian pre-owned vehicle industry both domestically and in the global context.
The automobile industry in India in 2017 and 2018
Industry profile
sales and growth of automobiles in India and in world
In detail about the auto industry in India in 2017
the share of different cars and car models in India
different cars and originated countries
domestic automakers in India
The document provides an overview of the automobiles sector in India. Some key points:
- India is the 4th largest automotive market globally and had sales of over 24 million vehicles in FY2018.
- The market is segmented with two-wheelers dominating domestic demand at 81% of sales.
- Production and sales have grown at a CAGR of over 7% in recent years and the sector is expected to reach $251-283 billion by 2026.
- Major players like Maruti Suzuki, Hero MotoCorp, and Ashok Leyland lead their respective segments.
The automobile sector in India is the fourth largest market globally and is split into four segments. Two-wheelers and passenger vehicles dominate domestic demand. Some key growth drivers for the sector include rising incomes, a large young population, greater financing availability, and government support through initiatives like the Automotive Mission Plan. The industry is expected to reach $251-283 billion by 2026. Electric vehicles and new models from companies are shaping recent trends, while strategies like capacity expansion, customization for India, and new financing options are being adopted.
The document provides an overview of the automobile industry in India. Some key points:
- The automobile industry in India has grown significantly over the past decade and is expected to continue growing rapidly, nearly tripling passenger vehicle production by 2020.
- Two-wheelers dominate production volumes in India, accounting for over 78% of total production in FY2016. Passenger vehicles and commercial vehicles also have sizable shares.
- Both production and exports of automobiles from India have increased substantially in recent years across all major segments. The two-wheeler segment in particular has seen strong export growth.
- Domestic automobile sales also recovered in FY2016 after declining in FY2014, with passenger vehicles, commercial vehicles,
The document provides an overview of the automobiles sector in India. Some key points:
1) India is the 4th largest automotive market globally and 7th largest manufacturer of commercial vehicles. The sector is split into four segments - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers.
2) Two-wheelers dominate domestic demand with an 81% market share in FY2018. Automobile production and sales have grown at a CAGR of over 7% between FY2013-2018.
3) The sector provides opportunities for growth given rising incomes, a large domestic market, government support, and plans to increase exports five-fold by 2026.
The document provides an overview of the automobiles industry in India. It discusses that India has the 3rd largest automobile industry globally. The industry is segmented into four main segments - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers. Two-wheelers account for around 80% of domestic demand. The industry has seen positive growth in recent years and has strong growth prospects driven by rising incomes and government support. However, it also faces competition from new entrants.
The document provides an overview of the Indian tyre industry. Some key points:
- The Indian tyre industry had a turnover of Rs. 25,000 crores in 2009-2010, producing 13.5 lakh metric tons of tyres. The top 10 companies account for over 95% of production.
- Raw materials like natural rubber, butyl rubber, and nylon account for 63% of industry costs. India imports some raw materials due to insufficient domestic production.
- Growth in the automobile industry, driven by rising incomes, GDP growth, and infrastructure spending, is driving demand for tyres. Major automobile companies are expanding production.
- Leading tyre manufacturers include MRF,
This document discusses the importance of road safety for youth in India. It notes that over 1,000 young people under age 25 die in road accidents worldwide every day. In India, nearly 1.18 lakh people died in road accidents in 2008, and over five times that number were injured. While India only has 1% of the world's vehicles, it accounts for 10% of total accidents. The major reasons for rising accidents in India include a lack of training infrastructure, poor enforcement of traffic laws, and loopholes in the driver's license procedure. Common factors contributing to accidents are speeding, not wearing helmets or seatbelts, drunken driving, lack of rules knowledge, and inexperience.
Youth make up a large portion of the population and are the future of the country. However, over 1,000 young people under age 25 die in road accidents worldwide every day, making traffic injuries the second leading cause of death for those aged 20-24 globally. In India, nearly 1.18 lakh people died in road accidents in 2008, with over five times that number suffering major injuries. While India only has 1% of the world's vehicles, it accounts for 10% of total accidents. A major reason for the rise in accidents in India is factors such as lack of driving training, poor enforcement of traffic laws, and unsafe behaviors like speeding, not wearing helmets or seatbelts, and drunken driving
The document provides an overview of the automobiles sector in India. Some key points:
1) India has the 4th largest automotive industry globally and is a major manufacturer of commercial and passenger vehicles as well as two and three-wheelers.
2) The market is dominated by two-wheelers which account for over 80% of domestic demand. Leading companies include Maruti Suzuki, Hero MotoCorp, and Ashok Leyland.
3) The sector has grown at a CAGR of over 7% in recent years and exports have increased at a CAGR of 6.86% between FY13-18. The government aims to further develop the sector through its Automotive Mission
The document provides an overview of the automobiles industry in India. Some key points:
- India's automobile market is expected to nearly triple in size from 3.4 million passenger vehicles produced in FY2016 to 10 million by FY2020.
- Domestic sales of passenger vehicles, commercial vehicles, and two-wheelers are projected to grow at a CAGR of 12.87%, 11.07%, and 11.9% respectively from 2016-2026.
- Two-wheelers dominate production volumes with a 78.59% market share in FY2016; passenger vehicles are the fastest growing segment.
The automobile industry in India is the fourth largest in the world based on annual sales. It has experienced positive growth in recent years with sales increasing by 9.5% in 2017. The industry is segmented into four main categories - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers. Two-wheelers dominate the domestic market with an 81% share in 2017-18. The industry has benefited from strong domestic demand and exports. It is expected to reach $251-283 billion by 2026, driven by factors like growing incomes, financing availability, and government support for electric vehicles.
This document provides an overview of the automobiles industry in India. It discusses key trends such as growing production and demand across segments like passenger vehicles, commercial vehicles, three-wheelers, and two-wheelers. Production of automobiles has increased at a CAGR of 9.4% between FY06-16, with passenger vehicles growing the fastest at a CAGR of 10.09%. Domestic sales are also expected to increase significantly across segments by 2026. The industry has witnessed strong growth in revenues and exports in recent years.
The document provides an overview of the automobiles industry in India. Some key points:
- India's automobile production is expected to nearly triple from 3.4 million vehicles in FY2016 to 10 million by FY2020. Two-wheeler production is projected to increase from 18.8 million to 34 million during the same period.
- Domestic sales of passenger vehicles, commercial vehicles, and two-wheelers are all expected to experience strong growth between 2016-2026, with CAGRs ranging from 11-13%.
- The automotive industry in India has grown significantly over the past decade and is now the fourth largest automotive market in the world.
This document analyzes premium spending behaviors of millennials in Vietnam. It finds that millennials perceive premium based on superior experience, quality and innovation rather than price or status symbols. They are more likely to spend on health, beauty and experiences like travel. While older generations bought premium to show status, millennials focus more on self-esteem and improving their lives. The document recommends that premium brands focus on exceptional experiences, environmental friendliness and inspiring lifestyles to attract young millennial shoppers.
Introducing and defining the concept of Positive Deviance
Applying the Positive Deviance approach into marketing research in order to find an action-based solution for clients
A case study: using PD to find a better strategy to improve motivations of employees and strengthen their bonds with the company
The document provides an overview of the automobiles sector in India. Some key points:
- India is the 4th largest automotive market and 7th largest manufacturer of commercial vehicles. The market is segmented into four categories - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers.
- Two-wheelers dominate domestic demand with an 81% market share in FY18. Automobile production and sales have grown at a CAGR of over 7% between FY13-18.
- The sector is seeing positive growth prospects driven by rising incomes, a young population, strong policy support, and increasing exports and investments. The industry size is expected to reach $251-283 billion
The document discusses Vietnam's developing automotive industry. It notes that Japanese automakers have been the driving force behind development, establishing assembly plants in Vietnam in the 1990s. However, production levels remain relatively low. The industry faces challenges such as underdeveloped infrastructure, high taxes that increase vehicle prices, and low per capita incomes. Motorcycle ownership vastly exceeds car ownership in Vietnam currently. While the industry has potential for growth, significant challenges must still be addressed for the automotive sector to become a major part of Vietnam's economy.
This month, online car marketplace AutoTrader, which has been working with MDC Partners’ Doner for more than 16 years, issued an RFP seeking a new creative agency.
The document provides an overview of the automobiles sector in India. Some key points:
1) India is the 4th largest automotive market globally and had sales of over 4 million vehicles in 2017 excluding two-wheelers. Domestic sales and production have been growing at a CAGR of over 7% in recent years.
2) Two-wheelers dominate the domestic market with an 81% share while passenger vehicles account for 13% of sales. Exports have also been growing with automobiles exports increasing over 20% in 2018.
3) The sector is split across commercial vehicles, passenger vehicles, three-wheelers and two-wheelers segments with leading domestic and international players in each. The government
India Pre-owned Car Market Report - 1st Edition (2016)tarunbhatia1990
A first of its kind thought leadership study on the pre-owned car market in India. Seminal in nature, this report should be useful to all stakeholders in assessing the Indian pre-owned vehicle industry both domestically and in the global context.
The automobile industry in India in 2017 and 2018
Industry profile
sales and growth of automobiles in India and in world
In detail about the auto industry in India in 2017
the share of different cars and car models in India
different cars and originated countries
domestic automakers in India
The document provides an overview of the automobiles sector in India. Some key points:
- India is the 4th largest automotive market globally and had sales of over 24 million vehicles in FY2018.
- The market is segmented with two-wheelers dominating domestic demand at 81% of sales.
- Production and sales have grown at a CAGR of over 7% in recent years and the sector is expected to reach $251-283 billion by 2026.
- Major players like Maruti Suzuki, Hero MotoCorp, and Ashok Leyland lead their respective segments.
The automobile sector in India is the fourth largest market globally and is split into four segments. Two-wheelers and passenger vehicles dominate domestic demand. Some key growth drivers for the sector include rising incomes, a large young population, greater financing availability, and government support through initiatives like the Automotive Mission Plan. The industry is expected to reach $251-283 billion by 2026. Electric vehicles and new models from companies are shaping recent trends, while strategies like capacity expansion, customization for India, and new financing options are being adopted.
The document provides an overview of the automobile industry in India. Some key points:
- The automobile industry in India has grown significantly over the past decade and is expected to continue growing rapidly, nearly tripling passenger vehicle production by 2020.
- Two-wheelers dominate production volumes in India, accounting for over 78% of total production in FY2016. Passenger vehicles and commercial vehicles also have sizable shares.
- Both production and exports of automobiles from India have increased substantially in recent years across all major segments. The two-wheeler segment in particular has seen strong export growth.
- Domestic automobile sales also recovered in FY2016 after declining in FY2014, with passenger vehicles, commercial vehicles,
The document provides an overview of the automobiles sector in India. Some key points:
1) India is the 4th largest automotive market globally and 7th largest manufacturer of commercial vehicles. The sector is split into four segments - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers.
2) Two-wheelers dominate domestic demand with an 81% market share in FY2018. Automobile production and sales have grown at a CAGR of over 7% between FY2013-2018.
3) The sector provides opportunities for growth given rising incomes, a large domestic market, government support, and plans to increase exports five-fold by 2026.
The document provides an overview of the automobiles industry in India. It discusses that India has the 3rd largest automobile industry globally. The industry is segmented into four main segments - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers. Two-wheelers account for around 80% of domestic demand. The industry has seen positive growth in recent years and has strong growth prospects driven by rising incomes and government support. However, it also faces competition from new entrants.
The document provides an overview of the Indian tyre industry. Some key points:
- The Indian tyre industry had a turnover of Rs. 25,000 crores in 2009-2010, producing 13.5 lakh metric tons of tyres. The top 10 companies account for over 95% of production.
- Raw materials like natural rubber, butyl rubber, and nylon account for 63% of industry costs. India imports some raw materials due to insufficient domestic production.
- Growth in the automobile industry, driven by rising incomes, GDP growth, and infrastructure spending, is driving demand for tyres. Major automobile companies are expanding production.
- Leading tyre manufacturers include MRF,
This document discusses the importance of road safety for youth in India. It notes that over 1,000 young people under age 25 die in road accidents worldwide every day. In India, nearly 1.18 lakh people died in road accidents in 2008, and over five times that number were injured. While India only has 1% of the world's vehicles, it accounts for 10% of total accidents. The major reasons for rising accidents in India include a lack of training infrastructure, poor enforcement of traffic laws, and loopholes in the driver's license procedure. Common factors contributing to accidents are speeding, not wearing helmets or seatbelts, drunken driving, lack of rules knowledge, and inexperience.
Youth make up a large portion of the population and are the future of the country. However, over 1,000 young people under age 25 die in road accidents worldwide every day, making traffic injuries the second leading cause of death for those aged 20-24 globally. In India, nearly 1.18 lakh people died in road accidents in 2008, with over five times that number suffering major injuries. While India only has 1% of the world's vehicles, it accounts for 10% of total accidents. A major reason for the rise in accidents in India is factors such as lack of driving training, poor enforcement of traffic laws, and unsafe behaviors like speeding, not wearing helmets or seatbelts, and drunken driving
The document provides an overview of the automobiles sector in India. Some key points:
1) India has the 4th largest automotive industry globally and is a major manufacturer of commercial and passenger vehicles as well as two and three-wheelers.
2) The market is dominated by two-wheelers which account for over 80% of domestic demand. Leading companies include Maruti Suzuki, Hero MotoCorp, and Ashok Leyland.
3) The sector has grown at a CAGR of over 7% in recent years and exports have increased at a CAGR of 6.86% between FY13-18. The government aims to further develop the sector through its Automotive Mission
The document provides an overview of the automobiles industry in India. Some key points:
- India's automobile market is expected to nearly triple in size from 3.4 million passenger vehicles produced in FY2016 to 10 million by FY2020.
- Domestic sales of passenger vehicles, commercial vehicles, and two-wheelers are projected to grow at a CAGR of 12.87%, 11.07%, and 11.9% respectively from 2016-2026.
- Two-wheelers dominate production volumes with a 78.59% market share in FY2016; passenger vehicles are the fastest growing segment.
The automobile industry in India is the fourth largest in the world based on annual sales. It has experienced positive growth in recent years with sales increasing by 9.5% in 2017. The industry is segmented into four main categories - two-wheelers, passenger vehicles, commercial vehicles, and three-wheelers. Two-wheelers dominate the domestic market with an 81% share in 2017-18. The industry has benefited from strong domestic demand and exports. It is expected to reach $251-283 billion by 2026, driven by factors like growing incomes, financing availability, and government support for electric vehicles.
This document provides an overview of the automobiles industry in India. It discusses key trends such as growing production and demand across segments like passenger vehicles, commercial vehicles, three-wheelers, and two-wheelers. Production of automobiles has increased at a CAGR of 9.4% between FY06-16, with passenger vehicles growing the fastest at a CAGR of 10.09%. Domestic sales are also expected to increase significantly across segments by 2026. The industry has witnessed strong growth in revenues and exports in recent years.
The document provides an overview of the automobiles industry in India. Some key points:
- India's automobile production is expected to nearly triple from 3.4 million vehicles in FY2016 to 10 million by FY2020. Two-wheeler production is projected to increase from 18.8 million to 34 million during the same period.
- Domestic sales of passenger vehicles, commercial vehicles, and two-wheelers are all expected to experience strong growth between 2016-2026, with CAGRs ranging from 11-13%.
- The automotive industry in India has grown significantly over the past decade and is now the fourth largest automotive market in the world.
This document analyzes premium spending behaviors of millennials in Vietnam. It finds that millennials perceive premium based on superior experience, quality and innovation rather than price or status symbols. They are more likely to spend on health, beauty and experiences like travel. While older generations bought premium to show status, millennials focus more on self-esteem and improving their lives. The document recommends that premium brands focus on exceptional experiences, environmental friendliness and inspiring lifestyles to attract young millennial shoppers.
Introducing and defining the concept of Positive Deviance
Applying the Positive Deviance approach into marketing research in order to find an action-based solution for clients
A case study: using PD to find a better strategy to improve motivations of employees and strengthen their bonds with the company
1) The document discusses Vietnam's growing trend of consumers "going green" and becoming more environmentally conscious.
2) It provides data on plastic waste in Vietnam and how long plastic items take to decompose. It also shares the results of a survey which found that 95% of Vietnamese urbanites aged 15-38 consider themselves environmentally conscious.
3) The key challenges of "going green" identified are the higher cost of eco-friendly products and the difficulty of changing habits, while social media is playing a large role in raising awareness of environmental issues.
This document discusses consumption trends among Vietnam's young generation. It covers food and beverage preferences, shopping habits, fashion styles, entertainment interests, and preferred types of travel. Some key findings include that street food and milk tea remain popular choices, e-commerce and social commerce are increasingly used for shopping, minimalist and Korean styles are trending in fashion, and technology, movies, and Korean pop culture have wide appeal for entertainment.
Pet ownership is rising in Vietnam as pets are increasingly viewed as family members. A study found that over 60% of respondents owned dogs or cats, with most owning just one pet. Pet owners spend significantly on their pets' healthcare, regularly taking them to the vet for vaccinations and checkups. However, some owners express distrust in vets, believing they try to sell unnecessary treatments. While owners are knowledgeable about pet health, many do not recognize vaccine brands and rely on vet recommendations. As pet humanization grows in Vietnam, the pet industry is poised for further development to meet owners' needs.
The document summarizes market opportunities and consumer trends in Vietnam, noting that while rising incomes will boost demand, GDP per capita remains low, limiting the luxury goods market. It states that trade barriers are decreasing and price stability is expected from 2018-2022, promising overall retail sector growth, as consumerism spreads particularly among urban youth who have greater access to modern retail, online shopping, and banking. Demographic data is also provided on household income levels and education attainment.
Vietnam's GDP grew 6.79% in the first quarter of 2019, the weakest rate since 2018. The growth was driven by services, industry and construction, and agriculture. Vietnam's GDP has averaged 6.52% since 2000, reaching a high of 8.48% in 2007 and low of 3.12% in 2009. The document also provides contact information for INTAGE Vietnam, a market research firm with 800 interviewers and leadership in Japan, focusing on Vietnam consumer insights.
- The survey was conducted among 300 residents in Ho Chi Minh City about their awareness and participation in the annual Japan Vietnam Festival.
- Most respondents were aware of the festival, with awareness highest among youth through social media. Nearly half of female respondents said they definitely planned to join.
- Of the 68 respondents who participated in evaluation stage, most joined on both festival days in the evenings. Food and entertainment zones were most popular.
- Respondents reported high satisfaction levels and strong interest in joining again next year.
Viettrack 2018 report yes all i need is convenienceIntage VN
The document discusses trends in online and offline convenience shopping in Vietnam. It finds that consumers are increasingly seeking convenient solutions due to busy lifestyles. Mini-marts and convenience stores are growing in popularity to meet this need for convenience. Convenience stores are also becoming popular places for dining and socializing. The report also examines the rise of online shopping driven by demands for convenience, with most purchases made on mobile apps. Common purchases include clothing, household goods, and fast-moving consumer goods. Payment methods are evolving towards digital options like e-wallets and mobile banking. Addressing issues like delivery and returns will be important to further growth in online convenience shopping.
The document analyzes consumer insights data from INTAGE Vietnam and statistical sources on Japanese and Korean brand lovers in Vietnam. It finds that Vietnamese prefer Japanese/Korean products and services to other countries' offerings, with travel to Japan and Korea increasing over 130% in recent years. The data is used to identify key values of Japanese and Korean brand lovers in different industries and implications for cross-promotion between Japanese and Korean brands.
The document discusses the cosmetics market in Vietnam. It provides statistical data showing the cosmetics market grew from $1.78 billion in 2016 to $2.35 billion in 2018. It also discusses insights into what Japanese and Korean cosmetic lovers in Vietnam value based on INTAGE Vietnam research data. Communication strategies for these groups emphasize different values. The document also briefly introduces INTAGE Vietnam's mobile panel market research method and provides contact information.
This document is a report from INTAGE Vietnam on Vietnamese consumers' insights into home electronics. It summarizes ownership rates of durable goods in Vietnam from 2009 to 2014, which saw large increases in electronics ownership. It also discusses data finding Vietnamese prefer communication messages for Japanese electronics emphasizing "down to earth life" and humility, while preferring messages for Korean electronics emphasizing community and helping others. The report provides implications for value positioning of different home electronics brands in Vietnam.
The document discusses automobile market trends in Vietnam in the first half of 2018, with the top 3 models being the Hyundai Grand i10, Toyota VIOS, and Toyota INNOVA. It analyzes data from INTAGE Vietnam on preferences of Vietnamese consumers who prefer Japanese or Korean cars, finding that Japanese car lovers value "Time for Hobby" while Korean car lovers value "Not like Everyone else." The document provides an overview of INTAGE Vietnam's automobile panel and research methods.
Color Survey (Vietnam, Japan, China, Thailand)Intage VN
The document describes the development of the Hue & Tone color system as an alternative to the Munsell color system. It was created to be simpler, using just two elements - hue and tone (a combination of value and chroma). The creators developed 12 psychologically significant tone categories and analyzed color preferences in 4 Asian countries using the system. They found that Chinese/Vietnamese men preferred white/black, Thai men liked cool colors, and Japanese men favored purple blues, while women generally preferred bright tones across cultures.
This document contains statistical data and consumer insights from INTAGE Vietnam about the motorcycle market. It shows that motorcycle sales in Vietnam have grown steadily each year from 2007 to 2017, reaching over 3 million units sold in 2017. The data also examines brand market shares and ownership rates in Hanoi and Ho Chi Minh City, finding that Yamaha is most popular in HCMC while Piaggio dominates in Hanoi. Finally, the document provides an overview of INTAGE Vietnam as a market research firm, detailing its experience, quality standards, and mobile panel service for conducting surveys.
The document provides insights into beer consumption in Vietnam from statistical data and INTAGE Vietnam. It summarizes that beer consumption in Asia grew 7.4% in 2016, making it the third largest market. Most Vietnamese beer consumers drink for fun and social connection. The document then explains INTAGE Vietnam's OCTOGRAM framework for understanding consumer needs and how brands meet those needs to develop market segmentation and positioning strategies. It provides an overview of INTAGE Vietnam's expertise in market research and credentials as a leading market research firm.
This document contains a report from INTAGE Vietnam on Vietnam consumers' insights regarding air conditioners. It includes statistical data on air conditioner ownership rates from the General Statistics Office of Vietnam and INTAGE's own data from social listening over the past three months. The report also provides an overview of INTAGE Vietnam's social listening services and details about the company.
This document contains a summary of statistical data and market research from INTAGE Vietnam regarding washing machines in Vietnam. It shows that:
- Based on INTAGE Vietnam data from 2014, the purchase intention for front-loading washing machines in the next 6 months was higher than for top-loading machines.
- However, statistical data from 2014 showed higher ownership rates of top-loading compared to front-loading washing machines overall in Vietnam, and specifically in the Southeast region including Ho Chi Minh City.
- The document does not provide reasons for why Ho Chi Minh City residents specifically tend not to choose top-loading washing machines.
This document contains a report from INTAGE Vietnam on refrigerator ownership rates and color preferences in Vietnam. It shows that refrigerator ownership increased from 31.6% in 2009 to 76.8% in 2014 according to government statistical data. INTAGE Vietnam's own consumer survey data from 2013 found that the top 3 most common refrigerator colors seen and preferred colors for purchase among women in Ho Chi Minh City were black, silver/gray, and white. The document provides an overview of INTAGE Vietnam's color survey methodology and invites readers to contact them if interested in this data. It also briefly profiles INTAGE Vietnam and its parent company INTAGE Group as experts in business consulting, marketing research, and data collection.
This document contains a report from INTAGE Vietnam on mobile phone usage in Vietnam. It includes statistics showing that over 75% of Vietnamese own mobile phones, with the most important factors in choosing a smartphone being quality, brand, design, reliability and reasonable price. The report also describes INTAGE Vietnam's mobile panel, which is a group of over 100,000 pre-recruited respondents who answer surveys using their smartphones anytime, anywhere. Finally, the report provides a brief overview of INTAGE Vietnam as a market research company with leadership in Japan, a nationwide field force, and a commitment to quality control standards.
This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.
Are you struggling to differentiate yourself in a saturated market? Do you find it challenging to attract and retain buyers? Learn how to effectively communicate your expertise using a Free Book Funnel designed to address these challenges and attract premium clients. This session will explore how a well-crafted book can be your most effective marketing tool, enhancing your credibility while significantly increasing your leads and sales while decreasing overall lead cost. Unpacking practical steps to create a magnetic book funnel that not only draws in your ideal customers, but also keeps them engaged. Break through the noise in the marketing world and leave with a blueprint that will transform your sales strategy.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
What’s “In” and “Out” for ABM in 2024: Plays That Help You Grow and Ones to L...Demandbase
Delve into essential ABM ‘plays' that propel success while identifying and leaving behind tactics that no longer yield results. Led by ABM Experts, Jon Barcellos, Head of Solutions at Postal and Tom Keefe, Principal GTM Expert at Demandbase.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
In this humorous and data-heavy session, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
3. Automotive Market Outlook Vietnam
Passenger Car: Still Low Number But Potential Markets
- Vietnam remains a small car market by regional standards, well behind market
leaders Indonesia and Thailand. Motorcycles continue to be the dominant mode of
transport. The car-ownership rate was just 24 vehicles per 1,000 people in 2017,
compared with at least 400 per 1,000 in rich developed countries. Ownership is
also low compared with Indonesia (58 per 1,000), and the Philippines (35). Car
ownership in Thailand is more than four times higher. Nevertheless, car ownership
in Vietnam has nearly tripled over the past decade.
-Demand for cars typically takes off only when the median income reaches
US$2,500, which is not expected to happen in Vietnam during our forecast period.
We expect the car-ownership rate to rise to just 29 per 1,000 population by 2022.
Ownership will remain limited to an urbanized minority and an expanding
professional class. Ho Chi Minh City, Vietnam's commercial center, is a major
market for motor vehicles.
Source: Economist
4. Top 5 Automobile Brand by Car Owners’ Age
Top 3 brand is Toyota, Kia, Ford.
Why Mazda Users tend to be Younger?
Theansweris….pleaseaskINTAGEVN
40 or over
(1978 -)
20-29
(-1989)
ToyotaToyota1
2
3
Kia
Mazda
Kia
Ford
5
Ford
MazdaHyundai
Hyundai4
30-39
(1979-1988)
Toyota
Kia
Ford
Mazda
Hyundai
Top 5
28%
24%
12%
6%
7%
25%
22%
13%
10%
6%
28%
16%
13%
11%
8%
Total
Toyota
Kia
Hyundai
27%
24%
8%
12%
6%
Mazda
Ford
Source: INTAGE VN Data (INTAGE original Automobile Panel)
5. Automobile Owners’ Age by Gender, Area, Model
Average Age of Car Owners in VN are around 40, while Average Age of Female Car Owners is around 35.
Why Female Car Owners are slightly Younger?
Theansweris….pleaseaskINTAGEVN
HCMC Hanoi
Total
Vietnam
40 (1978)40 (1978)Average
Median
Mode
39 (1979)
38 (1980)
39 (1979)
38 (1980)
39 (1979)
38 (1980)
35 (1983)
Youngest
81 (1937) 81 (1937)
19 (1999) 19 (1999)
68 (1950)
22 (1996)
Oldest
Mazda
Users
37 (1981)
36 (1982)
38 (1980)
63 (1955)
19 (1999)22 (1996)
66 (1952)
40 (1978)
39 (1979)
38 (1980)
Toyota
UsersFemale
35 (1983)
34 (1984)
35 (1983)
60 (1958)
19 (1999)
Age
Source: INTAGE VN Data (INTAGE original Automobile Panel)
6. What is INTAGE’s AUTOMOBILE PANEL?
INTAGE Automobile Panelists are profiled of age, gender, SEC
by Car Brand/Model information.
(as of Oct 2018)
Total : ~ 7,336 samples
Quảng Ninh : ~ 45 samples
Hanoi : ~3,210 samples
DaNang : ~ 484 samples
Bien Hoa : ~ 306 samples
HCMC : ~ 3,271 samples
Hanoi
HCMC
Danang
Quang Ninh
Bien Hoa
7. The perfect blend of experts with 7-20 years’ experience in various industries & intensive
knowledge in business consulting, marketing & research
Nationwide field force with over 800 well-trained interviewers for data collection
Commitment of Quality Control (QC) pursuant to ISO 20252, Japanese Standard &
ESOMAR/MRSA code of conduct
Intensive experiences across wide range of industries & categories with huge client base
from local to overseas
Using advanced software & system for data processing & project management
Appling newest technology & solutions into research to add values for clients
INTAGE Vietnam
In Brief
Leadership in Japan
No.1
Global Position
No.9
Overseas Expansion
10
Countries
and
Regions
Sales Growth
24
Years
of Sales
Increases
INTAGE Group
Snapshot
8. Get in touch with us
facebook.com/INTAGEVietnam
www.intage.com.vn
contact@intage.com.vn
(+8428) 3820 5558
1st floor, Citilight Tower, 45 Vo Thi Sau St., Dist. 1, HCMC