Vaxt is an independently owned medical marketing agency in beautiful Madison, WI, that serves clients in the animal health and nutrition, human health, medical device, pharmaceutical and agribusiness industries. Our name is derived from växt which is Swedish for growth or to grow which is perfect because our focus is on solving positioning and communications problems for upstarts and existing companies that need new life.

1. > vaxtmarketing.com
> info@vaxtmarketing.com
> 608.535.5811

2. Our Focus
Vaxt is an independently owned medical
marketing agency in beautiful Madison, WI,
that serves clients in the animal health and
nutrition, human health, medical device,
pharmaceutical and agribusiness industries.
Our name is derived from växt which is
Swedish for growth or to grow which is
perfect because our focus is on solving
positioning and communications problems
for upstarts and existing companies that need
new life.

3. Our agency was founded on the idea that integrated
marketing and advertising was more than about pretty
pictures and cute slogans. Any agency can do that. We knew
that if our work didn’t increase our clients’brand awareness
and bottom line then it was a waste of their time and money.
If we didn’t listen to our clients and their customers we’d miss
the point. If we weren’t nimble we’d lose the chance. So from
day one our goal was to focus on doing just that–listening and
delivering kickin’results.
The bottom line is we work hard to make our clients look good
and make more money.
Our Culture

4. To us full-service means whatever it takes to move your brand
and bottom-line in the right direction–from planning to
executing cool and smart creative deliverables to market
development and everything in between. We’re growth
oriented and we know what counts is pretty simple–looking
good to your consumers and investors and making sure you’re
making more money. Our clients count on us because they
know we get it. We know we have to be nimble and we have
to be creative not only with content but with budgets. The
bottom line is our clients know we will respond to their needs
with a sense of urgency and do whatever it takes to ensure the
successful completion of even the most difficult projects, on
time and on budget.
Our Capabilities

5. For over 15 years we’ve been solving marketing, branding,
and advertising problems for diverse set of global B2B and
B2C clients. This expertise–in competitors, challenges and
emerging consumer needs – has enabled us to create nuanced
identities and campaigns that resonate with audiences. Oh,
and our experience also flattens out the learning curve so we
can hit the ground running. That’s something our clients love,
and value.
Our goal, no matter what industry sector or size of client, is to
to listen, learn and deliver solutions for growth. No matter who
you are we want you to look good and make more money. At
the end of the day isn’t that what it’s all about?
Our Experience

6. Jonathan Tuttle is the founder and president of Vaxt Marketing & Advertising.
He brings more than 25 years experience both from the client and agency
sides of the table. Jonathan has extensive experience in developing brands
that create excitement, and action. An entrepreneur by nature he has excelled
at start-ups and invigorating existing businesses with new life. He has led the
marketing efforts for a wide range of animal and human nutrition, health and
medical clients including InGeneron, ADM Animal Health & Nutrition, Lonza
USA, EW Nutrition USA, Clarkson Eyecare, New Generation Supplements,
Insurgica Medical Devices, Manna Pro, Inc., Retina Associates of St. Louis,
ECOSYL USA, Prima Tech and many more.
Jonathan has experience in animal health and nutrition from field to plate, liter-
ally. In addition to being in the animal feed industry much of his life he raised
white park cattle, icelandic sheep and heritage breed hogs for processing as
pasture fed meats sold through a variety of outlets.
In his freetime, he enjoys photography, sailing, traveling and watching his
kids play soccer.
Jonathan’s hands-on involvement and passion for excellence contribute to
the firm’s impressive track record for helping to generate record results for
our clients.
Jonathan Tuttle
President
jonathan@vaxtmarketing.com or
call 608.535.5811.

7. If you’ve met Julia Hoag ,DVM, our Director of Medical Marketing, you know she is driven
and full of energy in everything she does. Her zest for life is contagious and she brings that
enthusiasm and passion into every area of helping clients.
Julia (or Julie as she is best known) has extensive experience in animal and human
medical marketing with large global pharmaceutical companies including RPR (now
Sanofi-Aventis) and was Sr. Global Medical Affairs Manager for AstraZeneca worldwide,
where she participated in new drug launches, expansion of indications and introduced
new delivery technology. Although a veterinary doctor by training, she has extensive
experience with human medical marketing with products in many disease states.
Julie’s 30 year career as a veterinarian has allowed her to work with dozens of species in
settings from zoos and elephant rescue preserves, as well as in private practices that range
from densely urban small animals, to farm calls, to third world bush medicine, and has
licenses in 2 states and in 3 countries.
Julie also has a strong base in training, having planned and conducted outcomes-based
training programs within the pharmaceutical industry, government agencies in
developing nations, CME for vets, and basic training for vet students in 3 countries.
She currently participates in global street dog rescue and rabies eradication programs and
continues to publish research on the medical and social issues facing street dogs and
the human populations in which they live.
In her free time, Julie participates in triathlons, loves showing her Morgan mare and
training her Aussies, one of whom is deaf.
Vaxt Marketing is excited about the cross-functional experience and insight that
Julia offers our clients in developing and implementing marketing strategies. And
her eclectic skills set makes her a master networker and imaginative problem solver
for new product development and launches as well as market expansion.
Julie Hoag, DVM
Director of Medical Marketing
julia@vaxtmarketing.com or
call 608.535.5811.

8. > see more at vaxtmarketing.com
Need growth? Let’s talk.
Interested in working with Vaxt?
Contact Jonathan Tuttle, President at
jonathan@vaxtmarketing.com or call 01.608.535.5811.
Creative growth solutions for your business challenges.