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Value Proposition Canvas Template Martha Quispe marthaquispe.com
Design Observe
Gain creators
What can you offer your employee
to help them achieve their gains?
Pain relievers
How can you help your employee to
relieve their pains? What problems
can you eradicate?
Products & Services
What are the products &
services you can offer your
employee so they can get their
job done?
Gains
What would make your employee
happy? What would make their life
and the job to be done easier?
Pains
What is annoying or troubling your
customer? What is preventing them
from getting the job done?
Jobs to be done
What is the job the employee
wants to get done in their work
and life?

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Value proposition canvas template by @marthaquispe

  • 1. Value Proposition Canvas Template Martha Quispe marthaquispe.com Design Observe Gain creators What can you offer your employee to help them achieve their gains? Pain relievers How can you help your employee to relieve their pains? What problems can you eradicate? Products & Services What are the products & services you can offer your employee so they can get their job done? Gains What would make your employee happy? What would make their life and the job to be done easier? Pains What is annoying or troubling your customer? What is preventing them from getting the job done? Jobs to be done What is the job the employee wants to get done in their work and life?