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4/21/2010




         Using Technology for
      Successful Communication




Why Technology Isn’t That Great
 It requires change…
 …And change requires precious time we don’t have
           g q         p
 It costs money to set up
 It costs money to train people how to use it
 It costs money to eliminate the old way
 (If it doesn’t have a price tag, can it still be called
          gy )
  technology?)
 Procedures, guidelines, and laws can’t keep up to help us
  ensure we’re using the technology as it’s intended to be used




                                                                         1
4/21/2010




Why Technology Isn’t That Great
 It requires change…
 …And change requires precious time we don’t have
           g q         p
 It costs money to set up
 It costs money to train people how to use it
 It costs money to eliminate the old way
 (If it doesn’t have a price tag, can it still be called
          gy )
  technology?)
 Procedures, guidelines, and laws can’t keep up to help us
  ensure we’re using the technology as it’s intended to be used




Technology That We’ve Embraced in
the Workplace




                                                                         2
4/21/2010




Reasons Technology Can Be Great

The initial investment is worth the long-term benefits
                                           g
 Boost productivity
 Increase participation and collaboration
 Improve the process or product




                    Save $$$$$




Technology Trends in 2010
 Employees using personal laptops and devices to get work
    done
   E-readers replacing stacks of paper
   Remote access to the company’s infrastructure
   Working in the “cloud”
   Mobile phones
   Communicating via social media channels (
                   g                         (Facebook, Twitter,
                                                      ,        ,
    YouTube)




                                                                          3
4/21/2010




What we’re going to talk about today
We’re going to talk about tools that will help you:
Collaborate
Communicate
So that you can:
Reduce costs
I
 Increase participation
              ii i
Complete more tasks in less time




Connect on the Web
 Conduct live meetings,           Products
  trainings, or Webinars via the    Citrix GoToMeeting
  Internet                          Cisco WebEx
 Requires each participant to
                                    Microsoft Office Live
  have a computer and Internet       Meeting
  connection; participant
  downloads a web-based             Adobe Connect
  application
 Features include screen          Cost: $15-$49 a month
  sharing, audio, chat             Dependent on number of
 Ability to record the meeting      participants and features
  or presentation




                                                                        4
4/21/2010




Practical Applications
What you can do:
 Meet online with providers
                    p
 Conduct trainings online
 Give a presentation online


Benefits:
 Eliminates travel costs
 Online training eliminates
  scheduling conflicts




                                      5
4/21/2010




Collaborate on a document
 Internet-based computing           Products
    using shared resources and        Google Docs
                                           g
    software                          Microsoft Office Live
   Access the document from
    any computer with Internet
                                     Cost: free
   Collaborate in real-time
   Eliminates the many versions
    p
    passed around in e-mail          Be sure to back up your work
                                       because the data is saved on a
   Publish the documents              virtual server otherwise
   Chat online as you edit




Practical Application
What you can do:
 Collect providers’ contact
  information using a “form” in
                        form
  Google Docs (see right)
 Work with colleagues to create a
  chart for a presentation

Benefits:
 Huge time saver! For instance,
  when the form is submitted by
  the provider, the d d
   h        d h data dumps
  into the spreadsheet for you.
 If you don’t have Microsoft
  products, online tools can pitch
  in when you need them




                                                                               6
4/21/2010




Schedule meetings
 Send a single e-mail to find   Products
  the meeting time that           Doodle.com
  everyone can make               TimeBridge.com
 Sync with your mobile
  device
                                 Cost: free to minimal




                                                                7
4/21/2010




Practical Application
What you can do:
 Find out what day works best
  for everyone to meet for a
  Web conference

Benefits:
 Eliminates the back and forth
  e-mails that happen when
  dates don’t work for
  everyone
 Everybody can see the
  availability schedule, not just
  the administrator




Doodle.com




                                           8
4/21/2010




Gather feedback
 Create an online survey,         Products
    poll, or form that gathers      SurveyGizmo
    the data i a spreadsheet
     h d into            dh         SurveyMonkey
    for you
                                    Zoomerang
   Send an e-mail to
    participants                    Google Docs (form)

   Track and analyze
    responses                      Cost: free to minimal
   Set up auto reminders
   Send follow-ups                Read the tool’s best practice
                                     tips and articles




Practical Application
What you can do:
 Ask providers to provide
  ratings or feedback
 Give a quiz to test for
  understanding

Benefits:
 Th d t i compiled f you
  The data is       il d for
 See the results in charts and
  graphs, not just a spreadsheet




                                                                          9
4/21/2010




Share news (without stamps)
 Use an e-newsletter service         Products
    to blast your news (also called    ConstantContact.com
    e-mail
    e mail marketing)                  iContact.com
   Select from predesigned            BenchmarkEmail.com
    templates
   Coordinate many e-mail lists
    in a single place                 Cost: Minimal, starting at $15
                                        per month
   Track and analyze what’s read
   Let the list manage itself – no
    manual cleanup required           Major providers have whitelist
                                       agreements so your e-mails
   Make it personal                   aren’t blocked by ISPs




                                                                             10
4/21/2010




Practical Application
What you can do:
 Send an e-mail to all providers
  about new guidelines
 Send a regular newsletter to stay
  in touch
 Send event reminders
 Send an optional “nutrition
  news” e-mail

Benefits:
 Track who read the e-mail and
  follow up with those who did
  not
 Maintain several e-mail lists




                                            11
4/21/2010




Get a Web site!
 Put everything you do in a          No need to outsource this if your
    central location – on your Web      organization already has a Web
    site                                site.
                                        site
   A single Web page is OK if you
    can’t host a Web site             Define who you are and what you
   Work with your organization’s       do in two to three sentences.
    webmaster to start your Web         Gather this and all your content,
    presence (knowing the lingo is      including forms and
    important)                          publications, that the site will
   Tell everyone that everything       host.
    you send out is on the Web site
   Always point customers to the     Meet with the webmaster to get
    Web site to download a file         the project going.




Practical Application
What you can do:
 Identify who you are and
  what you do
 Post everything here first
 Point everyone here for
  information and downloads

Benefits:
 Analyze traffic and make
      y
  improvements accordingly
 Replace documents without
  having to e-mail them to
  everyone




                                                                                  12
4/21/2010




Thank you for your time

The handout from this presentation can be downloaded from
                      p
          www.SlideShare.net /nkelcher



                      Questions?
                q             @
              Niquette.Kelcher@k12.wa.us
                    (360) 725-6506




                                                                  13

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Using Technology for Successful Communication

  • 1. 4/21/2010 Using Technology for Successful Communication Why Technology Isn’t That Great  It requires change…  …And change requires precious time we don’t have g q p  It costs money to set up  It costs money to train people how to use it  It costs money to eliminate the old way  (If it doesn’t have a price tag, can it still be called gy ) technology?)  Procedures, guidelines, and laws can’t keep up to help us ensure we’re using the technology as it’s intended to be used 1
  • 2. 4/21/2010 Why Technology Isn’t That Great  It requires change…  …And change requires precious time we don’t have g q p  It costs money to set up  It costs money to train people how to use it  It costs money to eliminate the old way  (If it doesn’t have a price tag, can it still be called gy ) technology?)  Procedures, guidelines, and laws can’t keep up to help us ensure we’re using the technology as it’s intended to be used Technology That We’ve Embraced in the Workplace 2
  • 3. 4/21/2010 Reasons Technology Can Be Great The initial investment is worth the long-term benefits g  Boost productivity  Increase participation and collaboration  Improve the process or product Save $$$$$ Technology Trends in 2010  Employees using personal laptops and devices to get work done  E-readers replacing stacks of paper  Remote access to the company’s infrastructure  Working in the “cloud”  Mobile phones  Communicating via social media channels ( g (Facebook, Twitter, , , YouTube) 3
  • 4. 4/21/2010 What we’re going to talk about today We’re going to talk about tools that will help you: Collaborate Communicate So that you can: Reduce costs I Increase participation ii i Complete more tasks in less time Connect on the Web  Conduct live meetings, Products trainings, or Webinars via the  Citrix GoToMeeting Internet  Cisco WebEx  Requires each participant to  Microsoft Office Live have a computer and Internet Meeting connection; participant downloads a web-based  Adobe Connect application  Features include screen Cost: $15-$49 a month sharing, audio, chat Dependent on number of  Ability to record the meeting participants and features or presentation 4
  • 5. 4/21/2010 Practical Applications What you can do:  Meet online with providers p  Conduct trainings online  Give a presentation online Benefits:  Eliminates travel costs  Online training eliminates scheduling conflicts 5
  • 6. 4/21/2010 Collaborate on a document  Internet-based computing Products using shared resources and  Google Docs g software  Microsoft Office Live  Access the document from any computer with Internet Cost: free  Collaborate in real-time  Eliminates the many versions p passed around in e-mail Be sure to back up your work because the data is saved on a  Publish the documents virtual server otherwise  Chat online as you edit Practical Application What you can do:  Collect providers’ contact information using a “form” in form Google Docs (see right)  Work with colleagues to create a chart for a presentation Benefits:  Huge time saver! For instance, when the form is submitted by the provider, the d d h d h data dumps into the spreadsheet for you.  If you don’t have Microsoft products, online tools can pitch in when you need them 6
  • 7. 4/21/2010 Schedule meetings  Send a single e-mail to find Products the meeting time that  Doodle.com everyone can make  TimeBridge.com  Sync with your mobile device Cost: free to minimal 7
  • 8. 4/21/2010 Practical Application What you can do:  Find out what day works best for everyone to meet for a Web conference Benefits:  Eliminates the back and forth e-mails that happen when dates don’t work for everyone  Everybody can see the availability schedule, not just the administrator Doodle.com 8
  • 9. 4/21/2010 Gather feedback  Create an online survey, Products poll, or form that gathers  SurveyGizmo the data i a spreadsheet h d into dh  SurveyMonkey for you  Zoomerang  Send an e-mail to participants  Google Docs (form)  Track and analyze responses Cost: free to minimal  Set up auto reminders  Send follow-ups Read the tool’s best practice tips and articles Practical Application What you can do:  Ask providers to provide ratings or feedback  Give a quiz to test for understanding Benefits:  Th d t i compiled f you The data is il d for  See the results in charts and graphs, not just a spreadsheet 9
  • 10. 4/21/2010 Share news (without stamps)  Use an e-newsletter service Products to blast your news (also called  ConstantContact.com e-mail e mail marketing)  iContact.com  Select from predesigned  BenchmarkEmail.com templates  Coordinate many e-mail lists in a single place Cost: Minimal, starting at $15 per month  Track and analyze what’s read  Let the list manage itself – no manual cleanup required Major providers have whitelist agreements so your e-mails  Make it personal aren’t blocked by ISPs 10
  • 11. 4/21/2010 Practical Application What you can do:  Send an e-mail to all providers about new guidelines  Send a regular newsletter to stay in touch  Send event reminders  Send an optional “nutrition news” e-mail Benefits:  Track who read the e-mail and follow up with those who did not  Maintain several e-mail lists 11
  • 12. 4/21/2010 Get a Web site!  Put everything you do in a No need to outsource this if your central location – on your Web organization already has a Web site site. site  A single Web page is OK if you can’t host a Web site Define who you are and what you  Work with your organization’s do in two to three sentences. webmaster to start your Web Gather this and all your content, presence (knowing the lingo is including forms and important) publications, that the site will  Tell everyone that everything host. you send out is on the Web site  Always point customers to the Meet with the webmaster to get Web site to download a file the project going. Practical Application What you can do:  Identify who you are and what you do  Post everything here first  Point everyone here for information and downloads Benefits:  Analyze traffic and make y improvements accordingly  Replace documents without having to e-mail them to everyone 12
  • 13. 4/21/2010 Thank you for your time The handout from this presentation can be downloaded from p www.SlideShare.net /nkelcher Questions? q @ Niquette.Kelcher@k12.wa.us (360) 725-6506 13