Uplause presentation as a pdf version from the Sport and Money Conference held in Stockholm, Sweden 30th of November 2012. For more info about Uplause please contact: heikki.aura@uplause.com
My presentation to be held at the Sport och Pengar conference in Stockholm, Sweden 30.11.2012. Talking about how live events and sponsorship is becoming social, digital and interactive and what is the opportunity for the industry value chain
TERMINALFOUR t44u 2010- SapientNitro - Social Media PresentationTerminalfour
SapientNitro is a digital marketing agency founded in 1990 with over 8,000 employees worldwide. They offer end-to-end services including creative, media, and technology solutions. Social media allows companies to build personal relationships with customers through online conversations across various sharing platforms. When used effectively, social media can increase brand awareness, customer engagement, and advocacy. However, brands must also be prepared to respond appropriately during any social media crises to protect their reputation.
Thank you for downloading our Shift Happened presentation: our biased selection of events that took place in March 2011. We hope you’ll enjoy the content and will be able to make use of it.
www.vujade.com
www.twitter.com/vujadeltd
www.facebook.com/vujadeltd
China Social Game Summit 2010 - Beijing - April 9-10AppLeap Inc.
CSGS is the event of the year for social platforms, developers, and investors throughout the world.
CSGS brings into sharp focus the challenges of game development, distribution and monetization across borders, tackling such topics as gaming as service, virtual goods and microtransaction, free-to-play business models, outsourcing production, bringing games over from China to the world and vice versa.
The mission of CSGS is to promote a vibrant developer community and culture through keynote speech, panel discussion, product demo and many more, to encourage an open ecosystem in China and rest of the world.
Steam: Policy Primer - Warwick Janetzki NET303: Internet Politics and Power C...WarwickJanetzki
This document discusses the Steam platform and its subscriber agreement. It summarizes that Steam acts as a digital distributor of games, a digital rights manager, and a communications platform. It allows users to download games, communicate with others, and access content through their online account. However, the subscriber agreement notes that users are purchasing licenses, not ownership, and content is subject to DRM and the terms can change without notice. The document analyzes some of the pros and cons of the Steam platform and subscriber agreement terms.
The document discusses trends in social media, data, technology and mobile and their impact on marketing and consumers. Some key points:
1) Consumers are more connected, informed and opinionated through social media like Facebook and have high expectations of brands' social presence. Data is becoming increasingly valuable for understanding customers.
2) Mobile technology is transforming consumer behavior, with most activities now done on smartphones, especially shopping, banking and entertainment. Many consumers change purchases based on mobile searches.
3) Marketers need data scientists and mobile-first strategies to engage customers effectively across channels and devices. Data-driven audience targeting and mobile apps are highlighted as important areas for brands.
My presentation to be held at the Sport och Pengar conference in Stockholm, Sweden 30.11.2012. Talking about how live events and sponsorship is becoming social, digital and interactive and what is the opportunity for the industry value chain
TERMINALFOUR t44u 2010- SapientNitro - Social Media PresentationTerminalfour
SapientNitro is a digital marketing agency founded in 1990 with over 8,000 employees worldwide. They offer end-to-end services including creative, media, and technology solutions. Social media allows companies to build personal relationships with customers through online conversations across various sharing platforms. When used effectively, social media can increase brand awareness, customer engagement, and advocacy. However, brands must also be prepared to respond appropriately during any social media crises to protect their reputation.
Thank you for downloading our Shift Happened presentation: our biased selection of events that took place in March 2011. We hope you’ll enjoy the content and will be able to make use of it.
www.vujade.com
www.twitter.com/vujadeltd
www.facebook.com/vujadeltd
China Social Game Summit 2010 - Beijing - April 9-10AppLeap Inc.
CSGS is the event of the year for social platforms, developers, and investors throughout the world.
CSGS brings into sharp focus the challenges of game development, distribution and monetization across borders, tackling such topics as gaming as service, virtual goods and microtransaction, free-to-play business models, outsourcing production, bringing games over from China to the world and vice versa.
The mission of CSGS is to promote a vibrant developer community and culture through keynote speech, panel discussion, product demo and many more, to encourage an open ecosystem in China and rest of the world.
Steam: Policy Primer - Warwick Janetzki NET303: Internet Politics and Power C...WarwickJanetzki
This document discusses the Steam platform and its subscriber agreement. It summarizes that Steam acts as a digital distributor of games, a digital rights manager, and a communications platform. It allows users to download games, communicate with others, and access content through their online account. However, the subscriber agreement notes that users are purchasing licenses, not ownership, and content is subject to DRM and the terms can change without notice. The document analyzes some of the pros and cons of the Steam platform and subscriber agreement terms.
The document discusses trends in social media, data, technology and mobile and their impact on marketing and consumers. Some key points:
1) Consumers are more connected, informed and opinionated through social media like Facebook and have high expectations of brands' social presence. Data is becoming increasingly valuable for understanding customers.
2) Mobile technology is transforming consumer behavior, with most activities now done on smartphones, especially shopping, banking and entertainment. Many consumers change purchases based on mobile searches.
3) Marketers need data scientists and mobile-first strategies to engage customers effectively across channels and devices. Data-driven audience targeting and mobile apps are highlighted as important areas for brands.
EARN MONEY WATCHING SOCCER
Have you ever thought about using your hobie as extra income.
With the D9 Trader Sports you can do what you like so much making much money .
This document provides information about sponsorship opportunities for the 6th Annual Cuban Sandwich Festival in Tampa Bay from March 31st to April 2nd, 2017. It details various sponsorship levels from $1,000 to $15,000, which include benefits like logo placement, tickets, banners, and mentions. The festival expects to attract 45,000 people over the weekend to enjoy Cuban culture, food, entertainment and compete to make the world's largest Cuban sandwich.
Sligo was officially named the European Town of Sport for 2014. Over the course of the year, nearly 100 sporting events took place across 40 different sports, involving thousands of participants of all ages. These events highlighted the diversity of sport available in Sligo and the strong partnerships between sports organizations in delivering participation opportunities, facilities, and high-level competition.
The document is a sponsorship proposal for the ComeUnityNow Festival, a benefit concert in Raleigh, NC on July 30, 2011 that will raise funds for two non-profits assisting with tornado relief. The mayor is serving as honorary chairman. The proposal outlines sponsorship levels from $3,500 to $10,000, which provide various marketing and event benefits. It details the festival schedule, musical acts, arts activities, and how funds will support rebuilding homes and lives impacted by the recent tornado.
RTM Sports Marketing Ltd is a full-service sports marketing agency based in Kent, UK that creates sport marketing strategies to help organizations change performance and make a difference in society. The agency offers sponsorship strategy consulting, property identification, negotiation, activation, relationship management, and measurement. It notes that community sport involves over 20 million people in the UK and represents an opportunity for corporate social responsibility initiatives that can provide brands with awareness, PR, staff engagement, and networking benefits. The agency has partnered with several rights owners and provides case studies of sponsorship campaigns for clients like Belmont and Ardmore.
The document summarizes the Olympic Sports Festival held in August 2012, mentioning various children participating in different sporting activities like hockey, baseball, running, obstacle courses, and cool down exercises. Many of the children are praised for their athletic skills and sportsmanship while others are noted having fun and smiling throughout the event. The festival seemed to be an enjoyable experience for both the young athletes and their parents.
The document provides information on event sponsorship, including the main reasons companies pursue sponsorships, what sponsors want to know, and different levels and opportunities for sponsorship. It discusses creating sponsorship packages at different price levels, from $750 up to $40,000, with varying benefits like signage, booths, mentions in marketing materials. It also covers tips for securing sponsorships, like developing proposals, follow up, and keeping sponsors engaged annually.
The document proposes a Naivasha Flower Festival to be held annually in Naivasha, Kenya. It would celebrate the town's status as a flower capital and involve floral arrangement competitions, children's activities related to flowers, and entertainment. The festival aims to boost Naivasha's economy through tourism and change perceptions of the town. Benefits would include increased spending in the town from visitors and long-term infrastructure growth from supporting the event. The proposal outlines sponsorship opportunities and intellectual property terms.
The document is a sponsorship proposal for the 2016 Perth Winter Track Cycling Grand Prix, which will take place from June 24-26, 2016. It provides details on various sponsorship packages ranging from $500 to $10,000, which include signage, tickets to the VIP lounge, advertisements in the program, and other promotional benefits. It also describes the history of track cycling in Western Australia and details about the venue, media coverage, and international interest in the event.
The document summarizes a yacht rally organized by the Indonesian government from Davao, Philippines to Morotai, Indonesia. The rally will take place from September 6-16, 2012, with stops in Talaud and Morotai. In Morotai, from September 12-15, there will be festivities, parties, tours, and events commemorating the Battle of Morotai. The goal is to promote tourism and develop cruising routes between the Philippines and Indonesia. The Indonesian government will provide logistical support and handle customs procedures to facilitate the rally.
'A Question of Access Sport' Dinner 2017Mark Hardie
The brilliantly entertaining 'A Question of Access Sport' Dinner is back, and with a whole new line up. Six brand new sporting legends will be competing head to head in the high octane, hilarious, interactive evening of quizzing events.
This document proposes a marketing campaign in Nigeria to increase market share for Sharp electronics. It would create Sharp viewing centers around the country showing football matches. Visitors could experience Sharp products and win prizes by participating in football prediction games via text message. The centers would display products and host footballers. This experiential promotion coupled with SMS engagement is expected to boost brand awareness and loyalty over six months.
Football fan base growth strategy by e nitiate integrated solutionseNitiate
This document presents a fan base growth proposal for Bloemfontein Celtics football club. It outlines a two-step strategy: 1) Consolidation over 1-2 years through improved performances, social campaigns, fan engagement and communications; and 2) Expansion into key regions from year 2 onward. Key elements include leveraging all platforms to activate fans, running social responsibility initiatives, and outsourcing the fan base business to a partner to develop the supporter database and monetize it through merchandise and sponsorships. Roll-out would start with assessing the current status by end of December and providing recommendations by mid-January.
A truly rare and unique opportunity to have your brand positioned around Cape Town for at least 5 years. For more info, press clippings & images please find us on Facebook at http://www.bit.ly/SVThunderchild
ITG Motorsports is proposing a sponsorship package for $250,000 that includes primary sponsorship of their Funny Car for 4 races, associate sponsorship for the other 20 races, branding and promotional opportunities through their hospitality program and driver appearances, and visibility to millions of NHRA fans through on-site, online and television exposure. The goal is to leverage NHRA's fan loyalty and deliver sponsors a strong return on their investment through increased brand awareness, sales and qualified leads.
Sponsorship Proposal- 2016 National Miss Amazing Pageant Jordan Somer
The document is a sponsorship proposal for the 2016 National Miss Amazing Pageant, which aims to create an environment encouraging sisterhood between women with and without disabilities. Over three days, the event will feature vendors, sponsor booths, activities promoting empowerment, and four live streamed productions. It will include traditional parties and interviews building social skills. Sponsoring offers access to the pageant's primarily female audience and a chance to support its mission of inclusion. Past attendees praise the impact on the girls' confidence and lifelong friendships.
The document provides guidance on securing business sponsorship for community festivals. It discusses understanding the difference between sponsorship and donations, developing an inventory of sponsorship offerings, researching potential sponsors, crafting tailored sponsorship proposals, and legal considerations for charitable organizations pursuing sponsorship. The presentation aims to help festival organizers attract business sponsors by aligning the sponsorship with the sponsor's objectives and branding goals.
Reach out to more than 1500 participants and 150,000 employees across India through the 6th Edition of the Corporate SoccerFest to be held in June-July 2009 in Bombay, Delhi, Hydrebad, Calcutta, Banglore & Pune.
360 degree promotions will ensure an additional reach of 200,000 people across India.
Great marketing opportunity through a very popular sport organized in an unique and professional way.
Deloitte Football Money League - Planet FootballDeloitte UK
Welcome to the 20th edition of the Deloitte Football Money League in which we profile the highest revenue generating clubs in world football. Published just eight months after the end of the 2015/16 season, the Money League is the most contemporary and reliable analysis of the clubs’ relative financial performance.
To read the full report, visit www.deloitte.co.uk/dfml
Sports Symposia - Business Model of Sport v2.0Nick Gonios
Summary of my views of the next generation (v2.0) business model for sports which has a greater focus on the sports participant, fan and consumer & the controlled, bought and earned media.
1) The document discusses a 2nd screen mobile app called ESPN InPlay that was created for the 2012 US Open Tennis Tournament.
2) The app allowed users to interact with real-time trivia questions, view social media comments from Twitter and Facebook, and participate in predictive polling as matches were happening.
3) Users could login via Facebook, participate in leaderboards and contests for prizes, and view historical trivia about matches. The app was designed to increase audience engagement across screens.
EARN MONEY WATCHING SOCCER
Have you ever thought about using your hobie as extra income.
With the D9 Trader Sports you can do what you like so much making much money .
This document provides information about sponsorship opportunities for the 6th Annual Cuban Sandwich Festival in Tampa Bay from March 31st to April 2nd, 2017. It details various sponsorship levels from $1,000 to $15,000, which include benefits like logo placement, tickets, banners, and mentions. The festival expects to attract 45,000 people over the weekend to enjoy Cuban culture, food, entertainment and compete to make the world's largest Cuban sandwich.
Sligo was officially named the European Town of Sport for 2014. Over the course of the year, nearly 100 sporting events took place across 40 different sports, involving thousands of participants of all ages. These events highlighted the diversity of sport available in Sligo and the strong partnerships between sports organizations in delivering participation opportunities, facilities, and high-level competition.
The document is a sponsorship proposal for the ComeUnityNow Festival, a benefit concert in Raleigh, NC on July 30, 2011 that will raise funds for two non-profits assisting with tornado relief. The mayor is serving as honorary chairman. The proposal outlines sponsorship levels from $3,500 to $10,000, which provide various marketing and event benefits. It details the festival schedule, musical acts, arts activities, and how funds will support rebuilding homes and lives impacted by the recent tornado.
RTM Sports Marketing Ltd is a full-service sports marketing agency based in Kent, UK that creates sport marketing strategies to help organizations change performance and make a difference in society. The agency offers sponsorship strategy consulting, property identification, negotiation, activation, relationship management, and measurement. It notes that community sport involves over 20 million people in the UK and represents an opportunity for corporate social responsibility initiatives that can provide brands with awareness, PR, staff engagement, and networking benefits. The agency has partnered with several rights owners and provides case studies of sponsorship campaigns for clients like Belmont and Ardmore.
The document summarizes the Olympic Sports Festival held in August 2012, mentioning various children participating in different sporting activities like hockey, baseball, running, obstacle courses, and cool down exercises. Many of the children are praised for their athletic skills and sportsmanship while others are noted having fun and smiling throughout the event. The festival seemed to be an enjoyable experience for both the young athletes and their parents.
The document provides information on event sponsorship, including the main reasons companies pursue sponsorships, what sponsors want to know, and different levels and opportunities for sponsorship. It discusses creating sponsorship packages at different price levels, from $750 up to $40,000, with varying benefits like signage, booths, mentions in marketing materials. It also covers tips for securing sponsorships, like developing proposals, follow up, and keeping sponsors engaged annually.
The document proposes a Naivasha Flower Festival to be held annually in Naivasha, Kenya. It would celebrate the town's status as a flower capital and involve floral arrangement competitions, children's activities related to flowers, and entertainment. The festival aims to boost Naivasha's economy through tourism and change perceptions of the town. Benefits would include increased spending in the town from visitors and long-term infrastructure growth from supporting the event. The proposal outlines sponsorship opportunities and intellectual property terms.
The document is a sponsorship proposal for the 2016 Perth Winter Track Cycling Grand Prix, which will take place from June 24-26, 2016. It provides details on various sponsorship packages ranging from $500 to $10,000, which include signage, tickets to the VIP lounge, advertisements in the program, and other promotional benefits. It also describes the history of track cycling in Western Australia and details about the venue, media coverage, and international interest in the event.
The document summarizes a yacht rally organized by the Indonesian government from Davao, Philippines to Morotai, Indonesia. The rally will take place from September 6-16, 2012, with stops in Talaud and Morotai. In Morotai, from September 12-15, there will be festivities, parties, tours, and events commemorating the Battle of Morotai. The goal is to promote tourism and develop cruising routes between the Philippines and Indonesia. The Indonesian government will provide logistical support and handle customs procedures to facilitate the rally.
'A Question of Access Sport' Dinner 2017Mark Hardie
The brilliantly entertaining 'A Question of Access Sport' Dinner is back, and with a whole new line up. Six brand new sporting legends will be competing head to head in the high octane, hilarious, interactive evening of quizzing events.
This document proposes a marketing campaign in Nigeria to increase market share for Sharp electronics. It would create Sharp viewing centers around the country showing football matches. Visitors could experience Sharp products and win prizes by participating in football prediction games via text message. The centers would display products and host footballers. This experiential promotion coupled with SMS engagement is expected to boost brand awareness and loyalty over six months.
Football fan base growth strategy by e nitiate integrated solutionseNitiate
This document presents a fan base growth proposal for Bloemfontein Celtics football club. It outlines a two-step strategy: 1) Consolidation over 1-2 years through improved performances, social campaigns, fan engagement and communications; and 2) Expansion into key regions from year 2 onward. Key elements include leveraging all platforms to activate fans, running social responsibility initiatives, and outsourcing the fan base business to a partner to develop the supporter database and monetize it through merchandise and sponsorships. Roll-out would start with assessing the current status by end of December and providing recommendations by mid-January.
A truly rare and unique opportunity to have your brand positioned around Cape Town for at least 5 years. For more info, press clippings & images please find us on Facebook at http://www.bit.ly/SVThunderchild
ITG Motorsports is proposing a sponsorship package for $250,000 that includes primary sponsorship of their Funny Car for 4 races, associate sponsorship for the other 20 races, branding and promotional opportunities through their hospitality program and driver appearances, and visibility to millions of NHRA fans through on-site, online and television exposure. The goal is to leverage NHRA's fan loyalty and deliver sponsors a strong return on their investment through increased brand awareness, sales and qualified leads.
Sponsorship Proposal- 2016 National Miss Amazing Pageant Jordan Somer
The document is a sponsorship proposal for the 2016 National Miss Amazing Pageant, which aims to create an environment encouraging sisterhood between women with and without disabilities. Over three days, the event will feature vendors, sponsor booths, activities promoting empowerment, and four live streamed productions. It will include traditional parties and interviews building social skills. Sponsoring offers access to the pageant's primarily female audience and a chance to support its mission of inclusion. Past attendees praise the impact on the girls' confidence and lifelong friendships.
The document provides guidance on securing business sponsorship for community festivals. It discusses understanding the difference between sponsorship and donations, developing an inventory of sponsorship offerings, researching potential sponsors, crafting tailored sponsorship proposals, and legal considerations for charitable organizations pursuing sponsorship. The presentation aims to help festival organizers attract business sponsors by aligning the sponsorship with the sponsor's objectives and branding goals.
Reach out to more than 1500 participants and 150,000 employees across India through the 6th Edition of the Corporate SoccerFest to be held in June-July 2009 in Bombay, Delhi, Hydrebad, Calcutta, Banglore & Pune.
360 degree promotions will ensure an additional reach of 200,000 people across India.
Great marketing opportunity through a very popular sport organized in an unique and professional way.
Deloitte Football Money League - Planet FootballDeloitte UK
Welcome to the 20th edition of the Deloitte Football Money League in which we profile the highest revenue generating clubs in world football. Published just eight months after the end of the 2015/16 season, the Money League is the most contemporary and reliable analysis of the clubs’ relative financial performance.
To read the full report, visit www.deloitte.co.uk/dfml
Sports Symposia - Business Model of Sport v2.0Nick Gonios
Summary of my views of the next generation (v2.0) business model for sports which has a greater focus on the sports participant, fan and consumer & the controlled, bought and earned media.
1) The document discusses a 2nd screen mobile app called ESPN InPlay that was created for the 2012 US Open Tennis Tournament.
2) The app allowed users to interact with real-time trivia questions, view social media comments from Twitter and Facebook, and participate in predictive polling as matches were happening.
3) Users could login via Facebook, participate in leaderboards and contests for prizes, and view historical trivia about matches. The app was designed to increase audience engagement across screens.
The document discusses a case study of ESPN's InPlay mobile app, which provided a second screen experience for viewers watching the 2012 US Open Tennis Tournament. The app allowed users to participate in live trivia games and predictive questions related to the matches as well as view leaderboards and share on social media. It saw much higher than anticipated user traffic, with over 20,000 visitors per night and over 100,000 total users over the two week period. The case study examines best practices for driving audience engagement through mobile second screen experiences and key learnings around content, social integration, and measurement across platforms.
VIVA Group is a large media group in Indonesia with investments in television, internet, mobile and print media. It owns several major television channels and news websites. It holds the long-term rights to broadcast the Indonesian Soccer League across various platforms including television, internet and mobile. There is strong fan interest in soccer in Indonesia with over 1.7 million registered fan club members and millions of viewers. VIVA sees an opportunity to leverage this passion by developing mobile applications and services related to the soccer league to engage fans, provide content and drive mobile commerce.
Duelo is developing a social sports betting application that allows users to make bets directly with each other through challenges and contests, removing the need for traditional bookies or sportsbooks. The application launched in early 2019 and has surpassed 10,000 users, with plans to expand betting functionality and monetization through in-app purchases and subscriptions. Duelo believes it has a first mover advantage in the growing online sports betting market and outlines strategies for user acquisition, partnerships, and a potential acquisition by larger gaming companies.
The Duelo application is a social sports betting platform that allows users to bet against each other on daily fantasy and traditional sports without relying on traditional bookies or sportsbooks. It connects users through a social marketplace to take opposite sides of bets. The company aims to make sports betting simple, social, and profitable through their mobile-first platform and a freemium model with in-app purchases and subscriptions. They have seen early traction with over 10,000 users and the launch of their iOS app.
12 technology trends from major developer announcements from the largest companies in tech and evolving consumer habits that have dominated the first half of 2019.
We filter these trends through the framework of Empower, Exponential and Enhanced.
The document summarizes insights from a speaker session hosted by PLAY Communications at the Vivid Ideas festival on the changing landscape of brand experiences and the future of media. It discusses how experiences are becoming the new media currency and how technology can be leveraged to provide personalized experiences through tools like wearable devices, data analysis, and location-based services. It also provides examples of how brands have successfully delivered meaningful experiences through creative uses of these technologies.
Social Media in the arena of sports is a natural. Given the passion and advocacy of the fans across all sports, social platforms and applications allows people to get closer than ever before their heros. This paper presents ideas, best practices and thoughts on how athletes can leverage social media.
uSTADIUM is the first social network for football fans, leading the charge in online to offline social sports interaction. Fans no longer have to feel uncomfortable publicly ranting about their favorite team. Being lonely during football season is not an option. uSTADIUM is the solution and arena for football fans, creating instant fan camaraderie, and enhancing the fan experience. uSTADIUM avoids the pitfalls of inane social chatter, pet pictures, and selfies, and is where fans rant, rave, argue, and cheer – online and offline. The estimated 80 million US football fans, finally have an outlet to form unique identities, and meet other fans at the local sports bar, tailgate, or uSTADIUM event. uSTADIUM’s iOS app launched in May of 2014, and has become a fan favorite with over 2,500 downloads, and high profile collaborations with players like Victor Cruz, Jadeveon Clowney, Sheldon Richardson, and Antrel Rolle. uSTADIUM requires additional funds for accelerated development through hiring, above-the-line marketing strategies, and continued technical iteration.
The document discusses strategies for engaging fans in the digital age. It notes that fans now expect on-demand content across multiple platforms and have short attention spans. To effectively engage fans, content must be relevant, tailored to specific platforms, and go beyond just building a website. Social media allows for a less formal voice and significant reach through platforms like Facebook, Twitter, and YouTube. Live Q&As on Twitter with answers linked on blogs provide an excellent fan engagement tool.
The document discusses future trends in sports broadcasting, including the growth of digital technologies and fan engagement. It notes that while people once feared sports competing with other forms of entertainment like listening to music, digital technologies now enable new ways for fans to interact with sports. Live sports events will continue to be important community gatherings even as digital connectivity increases. The rise of player power and influence over revenue is also discussed as an ongoing trend in professional sports.
Introduction to our SocialTV platform. Our key benefits and opportunities for TV stations, Networks or Advertisers to use our open platform for live interaction with your TV audience.
Includes pricing / rate card and you can see the live product direct in your browser.
Evolutio gamification and monetisation of news on Mobileevolutioapp
Evolutio, a project to monetize news apps launched in France summer 2013.
Evolutio works as a Stock Exchange on Headline News and applies elements of game playing to news discovery.
The web IS social, that is not the question anymore. This presentation covers various social media concepts and the most important evolutions in social media tools in the past year. It aims to help guide strategies and actions rather give step-by-step instructions. Fell free to comment and question!
The document discusses several trends in mobile technology and social media:
1. Smartphone ownership is growing dramatically, with 35% of UK adults now owning a smartphone. 4G wireless internet is being trialed and will improve the mobile web experience.
2. People are connecting through social networks in more meaningful ways, by grouping contacts into categories like close friends and acquaintances.
3. Social commerce is emerging as people use social networks to find deals and group purchases. Brands are engaging fans through social-first initiatives.
4. Gamification techniques are being used to motivate engagement by making marketing strategies more fun and addictive.
How will sports marketers—from leagues, teams, and athletes to brands and properties—use social media to reach consumers in 2012. Activ8Social has selected 10 critical areas that we believe will fundamentally impact fans and sports marketers alike.
Outsource Customer Support Services for Gaming IndustrySanjay K
Across all platforms, the gaming community is adding new players. Every time there are more product users, there are also more demands for customer service. Players who contact the support team want to get back in the game. We get them there, drawing on a wealth of technology experience. GlowTouch has a working knowledge of the service-related issues that growing clients face: scalability, consistent quality, and providing “wow” experiences.
1) MTG is shaping the future of digital entertainment through its MTGx initiative, which includes xPLAY for core premium entertainment services like Viaplay, xVENTURES to accelerate growth in new services through investments and partnerships, xCREATIONS to produce digital-first content, and xLABS to build core capabilities and platforms.
2) MTGx services like Viaplay and TV play are growing rapidly across devices, and xVENTURES seeks to invest in innovative startups in areas like sports, music, and games to further expand the portfolio.
3) xCREATIONS will focus on producing digital-first content to extend TV formats and accelerate all MTGx services, while xLAB
Similar to Uplause presentation at Sport & Money conference (20)
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Communications Mining Series - Zero to Hero - Session 1DianaGray10
This session provides introduction to UiPath Communication Mining, importance and platform overview. You will acquire a good understand of the phases in Communication Mining as we go over the platform with you. Topics covered:
• Communication Mining Overview
• Why is it important?
• How can it help today’s business and the benefits
• Phases in Communication Mining
• Demo on Platform overview
• Q/A
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
How to Get CNIC Information System with Paksim Ga.pptxdanishmna97
Pakdata Cf is a groundbreaking system designed to streamline and facilitate access to CNIC information. This innovative platform leverages advanced technology to provide users with efficient and secure access to their CNIC details.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
9. + Transforming digital and social
into meaningful offerings
Social and 1. Social Sponsorship allows
digital rights holders, federations, teams
component to transform their properties into a
social and digital experience and
increase their revenues
2. Social sponsorship allows
Traditional sponsors/brands to connect with
Sponsorship fans and activate with the latest
Packages and social and digital means and to
tools gain access to consumer data
20. + Social sponsorship packages
built based on customers’ needs
Social Tools and Products
Inter- Game Fan
Crowd
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LEDs App
Mosaic
Sponsorship
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Package Fan
Gallery
Fan
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Fan Mobile Custom
Reveal
Poll App
27. Which 3 words best describe Karjala EHT tournament?
Atmosphere
Interesting
Finland
Exciting
Intriguing
High quality
Feeling
Finnish
Good
Fast phased
Team Finland
High standard
Sporty
Traditional
International
Nice
Beer
Inspiring
Funny
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