The author is a semi-retired professional with over 35 years of executive leadership experience in manufacturing and professional services. He recently passed his leadership role as Managing Director and CEO of Athena, a leading provider of B2B marketing demand solutions, to his long-time partner Todd Zielinski. The author's experience includes starting, acquiring, merging, and closing companies. He has expertise developing strategic and performance systems from design through implementation for startups and turnarounds.