University Challenge - Team 5
•Download as PPTX, PDF•
0 likes•292 views
The document describes a proposed mobile app called Glide that would provide bill payment reminders and account balances for students. It suggests promoting the app through student publications, websites, and QR codes. The budget includes a competition for a software engineer and relatively low-cost advertising such as on Facebook. The goal is to help students manage bills so they can focus on their studies.
Report
Share
Report
Share
![The concept: ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recommended
Au Psy492 E Portfolio Template For Slide Share
Original Michael is pursuing a bachelor's degree in psychology with a substance abuse minor at Ulster Community College. He has over 20 years of experience working in substance abuse counseling and currently works as an addiction counselor. His goal is to become a licensed psychologist to help others the way he needed help. He believes education will help him overcome doubts and grow beyond his past experiences.
Inteligencias multiples
El documento describe las múltiples inteligencias que poseen los seres humanos y cómo se desarrollan de forma diferente en cada persona según sus necesidades. Identifica nueve tipos de inteligencia, incluyendo la inteligencia corporal, musical, espacial, lógica, naturalista, emocional, interpersonal, intrapersonal y lingüística. Además, explica cómo la inteligencia humana se ha desarrollado para crear inventos y aparatos que ahora forman parte de la inteligencia artificial.
52 Cards on a Deck Top Ten
The document lists the top ten reasons why Bettye and Frank Fennell have stayed married for 52 years. Some of the key reasons include understanding that marrying into Bettye's family means adopting all their traditions, Frank learning to be quick on his feet to avoid arguments with Bettye, and the number one secret being that they have separate bathrooms.
Psikologi kepribadian-1235077983853326-1
[Ringkasan]
Dokumen tersebut membahas tentang konsep-konsep kepribadian dan jenis-jenis gangguan kepribadian. Secara khusus membahas tentang definisi kepribadian, pembentukan kepribadian, teori-teori kepribadian seperti psikoanalisis, trait, behaviorisme, dan kognitif. Juga membahas gangguan kepribadian dan pengontrolan perilaku menurut teori behaviorisme.
Top ten show
The document lists the top ten reasons why Bettye and Frank Fennell have stayed married for 52 years. Some of the key reasons include understanding that marrying into Bettye's family means adopting all their traditions, Frank learning to be quick on his feet to avoid arguments with Bettye, and the number one secret being that they have separate bathrooms.
Presentacion the syria_that_you_dont_know
1) The document presents an alternative perspective of Syria that aims to show its rich history and culture beyond the political conflicts often portrayed in Western media.
2) It highlights Syria's over 10,000 years of continuous civilization with over 600 cultures and religions living together, as well as its ancient cities, universities, and various industries, cultural sites, and natural beauty.
3) The document encourages readers to look past the oil and politics, and see Syria for its welcoming people and hospitality, arguing there is much more to the country than the simplified narratives often presented.
Basics of First aid for children in Middle School
The document provides first aid information for various common injuries and medical emergencies. It details how to treat minor wounds like cuts, scrapes, and bruises by cleaning and dressing them. It also gives guidance for more serious issues like fractures, burns, bites, puncture wounds, nosebleeds, choking, electric shock, and head injuries. The document emphasizes the importance of proper wound care, immobilizing fractures, knowing when to seek immediate medical attention, and performing CPR or the Heimlich maneuver when needed.
Recommended
Au Psy492 E Portfolio Template For Slide Share
Original Michael is pursuing a bachelor's degree in psychology with a substance abuse minor at Ulster Community College. He has over 20 years of experience working in substance abuse counseling and currently works as an addiction counselor. His goal is to become a licensed psychologist to help others the way he needed help. He believes education will help him overcome doubts and grow beyond his past experiences.
Inteligencias multiples
El documento describe las múltiples inteligencias que poseen los seres humanos y cómo se desarrollan de forma diferente en cada persona según sus necesidades. Identifica nueve tipos de inteligencia, incluyendo la inteligencia corporal, musical, espacial, lógica, naturalista, emocional, interpersonal, intrapersonal y lingüística. Además, explica cómo la inteligencia humana se ha desarrollado para crear inventos y aparatos que ahora forman parte de la inteligencia artificial.
52 Cards on a Deck Top Ten
The document lists the top ten reasons why Bettye and Frank Fennell have stayed married for 52 years. Some of the key reasons include understanding that marrying into Bettye's family means adopting all their traditions, Frank learning to be quick on his feet to avoid arguments with Bettye, and the number one secret being that they have separate bathrooms.
Psikologi kepribadian-1235077983853326-1
[Ringkasan]
Dokumen tersebut membahas tentang konsep-konsep kepribadian dan jenis-jenis gangguan kepribadian. Secara khusus membahas tentang definisi kepribadian, pembentukan kepribadian, teori-teori kepribadian seperti psikoanalisis, trait, behaviorisme, dan kognitif. Juga membahas gangguan kepribadian dan pengontrolan perilaku menurut teori behaviorisme.
Top ten show
The document lists the top ten reasons why Bettye and Frank Fennell have stayed married for 52 years. Some of the key reasons include understanding that marrying into Bettye's family means adopting all their traditions, Frank learning to be quick on his feet to avoid arguments with Bettye, and the number one secret being that they have separate bathrooms.
Presentacion the syria_that_you_dont_know
1) The document presents an alternative perspective of Syria that aims to show its rich history and culture beyond the political conflicts often portrayed in Western media.
2) It highlights Syria's over 10,000 years of continuous civilization with over 600 cultures and religions living together, as well as its ancient cities, universities, and various industries, cultural sites, and natural beauty.
3) The document encourages readers to look past the oil and politics, and see Syria for its welcoming people and hospitality, arguing there is much more to the country than the simplified narratives often presented.
Basics of First aid for children in Middle School
The document provides first aid information for various common injuries and medical emergencies. It details how to treat minor wounds like cuts, scrapes, and bruises by cleaning and dressing them. It also gives guidance for more serious issues like fractures, burns, bites, puncture wounds, nosebleeds, choking, electric shock, and head injuries. The document emphasizes the importance of proper wound care, immobilizing fractures, knowing when to seek immediate medical attention, and performing CPR or the Heimlich maneuver when needed.
How to Monetize Your Apps
This document provides tips and strategies for monetizing mobile apps. It discusses considering monetization from the start as a key feature, and exploring options like paid downloads, in-app purchases, and mobile advertising. Specific monetization examples are given for each strategy. The document also promotes partnering with Millennial Media as a trusted mobile advertising leader that can help optimize monetization.
Millennial Media - How to Monetize Your Apps
Slide from Start it Up, Power it Up #4 by thumbsup.in.th
Speaker: Mr.Lichi Wu
More Detail of the event:
http://thumbsup.in.th/2013/04/start-it-up-power-it-up-4-eng/
Digital Advertising.pdf
The document provides an overview of different types of digital advertising, including digital display advertising, native advertising, digital out-of-home advertising, and programmatic advertising. It then analyzes case studies from Apple, Airbnb, and Coca-Cola to illustrate best practices in digital advertising strategies. Key takeaways are that digital advertising is critical for modern marketing, each format has unique strengths, and effective ads provide clear value, engage audiences visually and with calls to action, and are optimized for mobile experiences.
Digital advertising
Digital Advertising is the practice of delivering promotional content to users through various online and digital channels. A practical insight into advertising in the digital space
2015Media kit-E
YeahMobi is a global mobile performance marketing platform that offers multiple marketing solutions including a performance network, native ads, programmatic advertising, social media marketing, and search engine marketing. They help apps and games acquire new users and monetize traffic across 147 billion monthly ad impressions. YeahMobi has offices in San Francisco, Tokyo, Shanghai, and Berlin and partners with companies worldwide.
2015Media kit-E
YeahMobi is a global mobile performance marketing platform that helps apps, games, and businesses acquire new users and monetize traffic through multiple solutions. It offers a performance marketing network reaching over 147 billion monthly ad impressions, programmatic advertising, social media marketing, search engine marketing, and native ad monetization solutions. Founded in 2011, YeahMobi has offices in San Francisco, Tokyo, Shanghai, and Berlin and partners with companies worldwide.
Exec summary 2
Kroger spent $888 million on advertising in 2020. Their promotional mix included social media, streaming TV, and digital billboard advertising. For social media advertising on Facebook and Instagram, Kroger planned to spend $560 and $155 per month, respectively. Streaming TV advertising on Hulu would cost around $500 per campaign, while costs on YouTube range from $10-30 per thousand views. Production of a basic streaming TV commercial could cost $10,000. Digital billboard advertising costs between $1,200-15,000 monthly and would allow Kroger to place ads on billboards in target residential and metropolitan areas.
FabriQate GKIA Presentation-Jun2010
The document discusses how Golden Key combines traditional hospitality services with modern technology. It offers various digital services including website design, mobile apps, social media marketing, and translation services to help brands connect with global customers. Golden Key has teams in London, Guangzhou and New York that work together using a hybrid approach of creativity and technology. Some case studies are provided showing how Golden Key has helped film studios, newspapers and other clients expand their online presence.
Credentials Presentation | by e-act
This document describes an advertising agency that focuses on digital marketing and creativity. The agency believes in providing effective marketing solutions for clients that go beyond just the main campaign goals. The agency offers full-service capabilities across creative concepts, branding, communications strategies, copywriting, digital campaigns and more. They have a team of creative directors, designers, account managers and other specialists with experience across various marketing channels. The agency provides several case studies and examples of campaigns they have run for clients in different industries.
APPoSHOW pitch deck 2019-2020
This document provides information about APPoSHOW, the largest mobile app trade show in 2019. It summarizes that APPoSHOW allows vendors to directly market their products and services to consumers through discounted deals on a mobile app. Exhibitors can benefit from immediate new customers and sales without upfront costs. The trade show offers hugely discounted deals from 50-100% off on local services, products, and more. It also describes how exhibitors can sign up and offer deals through the APPoSHOW mobile app and trade show by contacting the organizers.
4Ps of marketing Samsung.pptx
Lee Byung-Chul launched Samsung in 1938 in South Korea. It has since expanded into various industries including electronics, appliances, semiconductors, and more. Samsung is now a leading technology brand known for its smartphones like the Galaxy and Note series. It employs various marketing strategies such as brand ambassadors, digital campaigns on social media, and comparative ads against competitors like Apple. Samsung uses both push and pull advertising approaches to promote its diverse product portfolio and maintain its brand image as an innovative technology company.
Credentials Presentation - by e-act_Stephanie
This document summarizes an advertising agency that focuses on digital marketing. It provides an overview of the agency's capabilities including creative concepts, branding, copywriting, and digital and social media campaigns. It also highlights some of the agency's client work and campaigns across various industries. The agency aims to provide effective marketing solutions and believes the "WOW" factor is an added value to successful campaigns.
Innonative - Marketing Pitch Deck
Digital Access is a digital marketing agency that has been operating since 1999. They specialize in native advertising by creating branded content for publishers' editorial streams. They aim to deliver higher engagement rates for advertisers. Their services include native ads, digital marketing, mobile marketing, video advertising, and publisher monetization. They work with clients of all sizes based in the Middle East, Africa, and abroad. Their native ad formats include basic in-feed ads, expandable in-feed ads, and immersive page takeovers. They use data to better target audiences and align advertisers with relevant topics. Most of their publishers are based in the Middle East, with some in North America, North Africa, and Europe.
Webloft agency credentials
Webloft is a Lagos based Digital Media Agency, We help BRANDS connect with CONSUMERS by building interactive experiences through the use of Content, Design, Technology and Performance Marketing.
Webloft agency credentials
Webloft is a Lagos based Digital Media Agency, We help BRANDS connect with CONSUMERS by building interactive experiences through the use of Content, Design, Technology and Performance Marketing.
Illuminating the Web The Essence of Display Advertising in Digital Marketing....
Meaning of Display Advertising:
Visual Storytelling: Display advertising is like placing your brand on a digital billboard, using visuals and graphics to tell a compelling story.
Online Showcase: It involves creating visually appealing ads that appear on websites, social media, or apps, grabbing attention in the vast digital landscape.
Make Some Money: Speedy Guide to Monetize Android Apps
This document provides an overview of different options for monetizing Android apps through advertisements, in-app payments, and selling apps. It discusses using Google AdMob, InMobi, and Chalkboard for mobile advertisements. For in-app payments, it covers Android in-app billing and MoVend. To sell apps directly, it mentions GetJar, Shop4Apps, and publishing on the Android Market.
APPM Marketing Marathon 2016 - Passworks
Mobile wallets like Apple Pay, Android Pay, and Samsung Pay allow brands to engage customers in real-time based on location through passes stored in the wallet apps. Brands can use Passworks' mobile wallet platform to create and manage pass content like coupons, tickets, and cards to deliver directly to consumers' mobile wallets. This gives brands an always-present channel to send targeted offers, updates, and messages to customers through their smartphones.
Mobile app Madness-App-Promo
This document discusses how to promote mobile apps. It recommends developing a unique app, spending time on app store submissions, designing a website, promoting on social media, pursuing PR opportunities, using mobile advertising, and investing in an app launch. It also provides a case study of how Sympatico promoted its 2010 World Cup app through mobile ads, media outreach, blogs, and social media to achieve 70,000 downloads. Key lessons learned include checking for trademarks, setting language properly, timing app store promotion, using press releases and alerts to engage users, and leveraging social media.
Screenpush deck
Screenpush is a digital marketing agency that helps brands tell their story to customers through content marketing. They work with clients to craft, produce, and distribute branded content across various digital channels and technologies. Screenpush can help brands engage audiences and deliver tangible ROI through services like branding, creative design, app development, video production, paid media, e-commerce, SEO/SEM, and social marketing.
International Confex 2014
Big Cat's CEO Nick Morgan and House of Experience's Ollie Burgoyne give a talk at International Confex 2014
Mobile For All - Mark Brill
1. Mark Brill is a mobile marketing and innovation specialist with 20 years of experience in digital and 9 years specifically in mobile.
2. Mobile usage is increasing significantly and becoming the primary way that many consume media, with 10% of media time now spent on mobile devices compared to only 7% spent reading print.
3. Mark Brill provides five free things companies can do to better engage mobile users including optimizing for mobile websites and search, connecting mobile to other marketing efforts, engaging existing customers on mobile, and leveraging location-based opportunities.
More Related Content
Similar to University Challenge - Team 5
How to Monetize Your Apps
This document provides tips and strategies for monetizing mobile apps. It discusses considering monetization from the start as a key feature, and exploring options like paid downloads, in-app purchases, and mobile advertising. Specific monetization examples are given for each strategy. The document also promotes partnering with Millennial Media as a trusted mobile advertising leader that can help optimize monetization.
Millennial Media - How to Monetize Your Apps
Slide from Start it Up, Power it Up #4 by thumbsup.in.th
Speaker: Mr.Lichi Wu
More Detail of the event:
http://thumbsup.in.th/2013/04/start-it-up-power-it-up-4-eng/
Digital Advertising.pdf
The document provides an overview of different types of digital advertising, including digital display advertising, native advertising, digital out-of-home advertising, and programmatic advertising. It then analyzes case studies from Apple, Airbnb, and Coca-Cola to illustrate best practices in digital advertising strategies. Key takeaways are that digital advertising is critical for modern marketing, each format has unique strengths, and effective ads provide clear value, engage audiences visually and with calls to action, and are optimized for mobile experiences.
Digital advertising
Digital Advertising is the practice of delivering promotional content to users through various online and digital channels. A practical insight into advertising in the digital space
2015Media kit-E
YeahMobi is a global mobile performance marketing platform that offers multiple marketing solutions including a performance network, native ads, programmatic advertising, social media marketing, and search engine marketing. They help apps and games acquire new users and monetize traffic across 147 billion monthly ad impressions. YeahMobi has offices in San Francisco, Tokyo, Shanghai, and Berlin and partners with companies worldwide.
2015Media kit-E
YeahMobi is a global mobile performance marketing platform that helps apps, games, and businesses acquire new users and monetize traffic through multiple solutions. It offers a performance marketing network reaching over 147 billion monthly ad impressions, programmatic advertising, social media marketing, search engine marketing, and native ad monetization solutions. Founded in 2011, YeahMobi has offices in San Francisco, Tokyo, Shanghai, and Berlin and partners with companies worldwide.
Exec summary 2
Kroger spent $888 million on advertising in 2020. Their promotional mix included social media, streaming TV, and digital billboard advertising. For social media advertising on Facebook and Instagram, Kroger planned to spend $560 and $155 per month, respectively. Streaming TV advertising on Hulu would cost around $500 per campaign, while costs on YouTube range from $10-30 per thousand views. Production of a basic streaming TV commercial could cost $10,000. Digital billboard advertising costs between $1,200-15,000 monthly and would allow Kroger to place ads on billboards in target residential and metropolitan areas.
FabriQate GKIA Presentation-Jun2010
The document discusses how Golden Key combines traditional hospitality services with modern technology. It offers various digital services including website design, mobile apps, social media marketing, and translation services to help brands connect with global customers. Golden Key has teams in London, Guangzhou and New York that work together using a hybrid approach of creativity and technology. Some case studies are provided showing how Golden Key has helped film studios, newspapers and other clients expand their online presence.
Credentials Presentation | by e-act
This document describes an advertising agency that focuses on digital marketing and creativity. The agency believes in providing effective marketing solutions for clients that go beyond just the main campaign goals. The agency offers full-service capabilities across creative concepts, branding, communications strategies, copywriting, digital campaigns and more. They have a team of creative directors, designers, account managers and other specialists with experience across various marketing channels. The agency provides several case studies and examples of campaigns they have run for clients in different industries.
APPoSHOW pitch deck 2019-2020
This document provides information about APPoSHOW, the largest mobile app trade show in 2019. It summarizes that APPoSHOW allows vendors to directly market their products and services to consumers through discounted deals on a mobile app. Exhibitors can benefit from immediate new customers and sales without upfront costs. The trade show offers hugely discounted deals from 50-100% off on local services, products, and more. It also describes how exhibitors can sign up and offer deals through the APPoSHOW mobile app and trade show by contacting the organizers.
4Ps of marketing Samsung.pptx
Lee Byung-Chul launched Samsung in 1938 in South Korea. It has since expanded into various industries including electronics, appliances, semiconductors, and more. Samsung is now a leading technology brand known for its smartphones like the Galaxy and Note series. It employs various marketing strategies such as brand ambassadors, digital campaigns on social media, and comparative ads against competitors like Apple. Samsung uses both push and pull advertising approaches to promote its diverse product portfolio and maintain its brand image as an innovative technology company.
Credentials Presentation - by e-act_Stephanie
This document summarizes an advertising agency that focuses on digital marketing. It provides an overview of the agency's capabilities including creative concepts, branding, copywriting, and digital and social media campaigns. It also highlights some of the agency's client work and campaigns across various industries. The agency aims to provide effective marketing solutions and believes the "WOW" factor is an added value to successful campaigns.
Innonative - Marketing Pitch Deck
Digital Access is a digital marketing agency that has been operating since 1999. They specialize in native advertising by creating branded content for publishers' editorial streams. They aim to deliver higher engagement rates for advertisers. Their services include native ads, digital marketing, mobile marketing, video advertising, and publisher monetization. They work with clients of all sizes based in the Middle East, Africa, and abroad. Their native ad formats include basic in-feed ads, expandable in-feed ads, and immersive page takeovers. They use data to better target audiences and align advertisers with relevant topics. Most of their publishers are based in the Middle East, with some in North America, North Africa, and Europe.
Webloft agency credentials
Webloft is a Lagos based Digital Media Agency, We help BRANDS connect with CONSUMERS by building interactive experiences through the use of Content, Design, Technology and Performance Marketing.
Webloft agency credentials
Webloft is a Lagos based Digital Media Agency, We help BRANDS connect with CONSUMERS by building interactive experiences through the use of Content, Design, Technology and Performance Marketing.
Illuminating the Web The Essence of Display Advertising in Digital Marketing....
Meaning of Display Advertising:
Visual Storytelling: Display advertising is like placing your brand on a digital billboard, using visuals and graphics to tell a compelling story.
Online Showcase: It involves creating visually appealing ads that appear on websites, social media, or apps, grabbing attention in the vast digital landscape.
Make Some Money: Speedy Guide to Monetize Android Apps
This document provides an overview of different options for monetizing Android apps through advertisements, in-app payments, and selling apps. It discusses using Google AdMob, InMobi, and Chalkboard for mobile advertisements. For in-app payments, it covers Android in-app billing and MoVend. To sell apps directly, it mentions GetJar, Shop4Apps, and publishing on the Android Market.
APPM Marketing Marathon 2016 - Passworks
Mobile wallets like Apple Pay, Android Pay, and Samsung Pay allow brands to engage customers in real-time based on location through passes stored in the wallet apps. Brands can use Passworks' mobile wallet platform to create and manage pass content like coupons, tickets, and cards to deliver directly to consumers' mobile wallets. This gives brands an always-present channel to send targeted offers, updates, and messages to customers through their smartphones.
Mobile app Madness-App-Promo
This document discusses how to promote mobile apps. It recommends developing a unique app, spending time on app store submissions, designing a website, promoting on social media, pursuing PR opportunities, using mobile advertising, and investing in an app launch. It also provides a case study of how Sympatico promoted its 2010 World Cup app through mobile ads, media outreach, blogs, and social media to achieve 70,000 downloads. Key lessons learned include checking for trademarks, setting language properly, timing app store promotion, using press releases and alerts to engage users, and leveraging social media.
Screenpush deck
Screenpush is a digital marketing agency that helps brands tell their story to customers through content marketing. They work with clients to craft, produce, and distribute branded content across various digital channels and technologies. Screenpush can help brands engage audiences and deliver tangible ROI through services like branding, creative design, app development, video production, paid media, e-commerce, SEO/SEM, and social marketing.
Similar to University Challenge - Team 5 (20)
Illuminating the Web The Essence of Display Advertising in Digital Marketing....
Illuminating the Web The Essence of Display Advertising in Digital Marketing....
Make Some Money: Speedy Guide to Monetize Android Apps
Make Some Money: Speedy Guide to Monetize Android Apps
More from bigcatgroup
International Confex 2014
Big Cat's CEO Nick Morgan and House of Experience's Ollie Burgoyne give a talk at International Confex 2014
Mobile For All - Mark Brill
1. Mark Brill is a mobile marketing and innovation specialist with 20 years of experience in digital and 9 years specifically in mobile.
2. Mobile usage is increasing significantly and becoming the primary way that many consume media, with 10% of media time now spent on mobile devices compared to only 7% spent reading print.
3. Mark Brill provides five free things companies can do to better engage mobile users including optimizing for mobile websites and search, connecting mobile to other marketing efforts, engaging existing customers on mobile, and leveraging location-based opportunities.
Engage with our Digital Community - Charlotte Crossley
The Birmingham Science Park Aston (BSPA) is the third oldest science park in the UK. Owned by Birmingham City Council, BSPA is located on a 14 acre urban site and aims to create a science park for 2020 with a 21st century environment for entrepreneurs. BSPA consists of Faraday Wharf Innovation Centre, iCentrum, and Digital Plaza Birmingham. It focuses on connecting, communicating, collaborating and creating through digital technologies and communities rather than physical location.
How to Transform Your Business Through Digital - Anthony Tattum
Anthony Tattum of Big Cat Group presented on transforming businesses through digital media. Big Cat Group is an award-winning marketing consultancy established in 2000 with 26 staff across 4 offices in the UK, France, and Spain. Tattum discussed understanding audiences, defining key messages and business goals, developing ideas, selecting appropriate digital channels, and monitoring campaign results.
University Challenge - Team 4
This document outlines the costs and potential return on investment of a marketing campaign by MOO Agency to promote their bill payment app DodgeBill at several universities. The campaign costs total £9,000 and include student ambassadors, flyers, an app game development, and prizes. With an estimated student population of 87,000 across three universities, and a predicted 6% conversion rate, the campaign could generate 5,220 new users. At a cost of £9,000, this equates to £1.91 per new customer acquired. The goals of the campaign are to increase brand awareness, grow a fan base, and drive sales through simple and effective promotional tactics.
University Challenge - Team 2
Glide aims to make life easier for students through their utility billing service. Their campaign objectives are to formulate a social media campaign, drive traffic to their Facebook page, and increase sales. Their campaign idea is to create fun "Glide Superheroes" as a brand personality to connect with students and encourage purchasing. They will have superheroes dressed in Glide colors around campus with QR codes linking to the Facebook page and sign-ups. A game will send students to different campus locations via QR codes to enter a prize drawing for free utility bills for a year. The campaign aims to increase Facebook likes and sales through viral videos and a freshman week event. The total budget is £8,800.
University Challenge - Team 6
The document outlines a promotional campaign for GLIDE Bills Made Simple that targets tenants and students. The campaign will use banner ads, emails, on-site promotions, and interactive games like Fight MAZE and a real-time game traveling between London, Birmingham, and Manchester to promote the service. Prizes and special offers will be used as incentives, with a total budget of £10,000 allocated across advertising, games, and incentives.
University Challenge - Team 1
Glide is launching a campaign called "Untangle your Bills" to help students simplify managing their finances. The campaign will use social media platforms like Facebook, YouTube, and Twitter along with a website and Chinese social networks to promote its message. It will employ a viral marketing strategy through university student groups and paid promoters. The budget allocates funds for a Facebook page, student promoter commissions, a video competition prize, referral benefits, promotional materials, and an event.
More from bigcatgroup (8)
Engage with our Digital Community - Charlotte Crossley
Engage with our Digital Community - Charlotte Crossley
How to Transform Your Business Through Digital - Anthony Tattum
How to Transform Your Business Through Digital - Anthony Tattum
Recently uploaded
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Microsoft - Power Platform_G.Aspiotis.pdf
Revolutionizing Application Development
with AI-powered low-code, presentation by George Aspiotis, Sr. Partner Development Manager, Microsoft
“I’m still / I’m still / Chaining from the Block”
“An Outlook of the Ongoing and Future Relationship between Blockchain Technologies and Process-aware Information Systems.” Invited talk at the joint workshop on Blockchain for Information Systems (BC4IS) and Blockchain for Trusted Data Sharing (B4TDS), co-located with with the 36th International Conference on Advanced Information Systems Engineering (CAiSE), 3 June 2024, Limassol, Cyprus.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
Removing Uninteresting Bytes in Software Fuzzing
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
Climate Impact of Software Testing at Nordic Testing Days
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Securing your Kubernetes cluster_ a step-by-step guide to success !
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
20240605 QFM017 Machine Intelligence Reading List May 2024
Everything I found interesting about machines behaving intelligently during May 2024
Mind map of terminologies used in context of Generative AI
Mind map of common terms used in context of Generative AI.
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
ここ3000字までしか入らないけどタイトルの方がたくさん文字入ると思います。
TrustArc Webinar - 2024 Global Privacy Survey
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...
Join us to introduce Milvus Lite, a vector database that can run on notebooks and laptops, share the same API with Milvus, and integrate with every popular GenAI framework. This webinar is perfect for developers seeking easy-to-use, well-integrated vector databases for their GenAI apps.
Presentation of the OECD Artificial Intelligence Review of Germany
Consult the full report at https://www.oecd.org/digital/oecd-artificial-intelligence-review-of-germany-609808d6-en.htm
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIVladimir Iglovikov, Ph.D.
Presented by Vladimir Iglovikov:
- https://www.linkedin.com/in/iglovikov/
- https://x.com/viglovikov
- https://www.instagram.com/ternaus/
This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation.
Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners.
This case study covers various aspects, including:
People: The contributors and community that have supported Albumentations.
Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions.
Challenges: The hurdles in monetizing open-source projects and measuring user engagement.
Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration.
Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community.
Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations.
Mental Health: Maintaining balance and not feeling pressured by user demands.
Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth.
Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects.
Explore more about Albumentations and join the community at:
GitHub: https://github.com/albumentations-team/albumentations
Website: https://albumentations.ai/
LinkedIn: https://www.linkedin.com/company/100504475
Twitter: https://x.com/albumentationsGraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
Dr. Sean Tan, Head of Data Science, Changi Airport Group
Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.
Uni Systems Copilot event_05062024_C.Vlachos.pdf
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
Recently uploaded (20)
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
Climate Impact of Software Testing at Nordic Testing Days
Climate Impact of Software Testing at Nordic Testing Days
Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
20240605 QFM017 Machine Intelligence Reading List May 2024
20240605 QFM017 Machine Intelligence Reading List May 2024
Mind map of terminologies used in context of Generative AI
Mind map of terminologies used in context of Generative AI
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AI
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
University Challenge - Team 5
- 1. Glide With A Slide
- 3. Multi platform: iphone, android, blackberry.
- 5. Usage rates
- 8. Contact detailsWith A Slide
- 10. Leaflets
- 11. Advertise on University websites e.g. banners.
- 12. Make use of QR codes.With A Slide
- 14. Relatively low priced advertising.With A Slide
- 15. Overload By All the Bills?
- 17. Let Glidebe the Specialised PR For You Brand New Image
- 18. Shocked When First Moved in?
- 19. Glide Get Everything Sort Out For You! All You Need to Do is Enjoy Your Student Lives!!
- 20. Facebook Campaign Are you a tenant or a landlord? Tenant Landlord
- 23. We hope you appsolutley enjoyed our presentation! Yes......we went there!