The Lion King remake was a highly successful film that grossed over $1.6 billion globally. Disney carefully planned the marketing campaign, releasing posters, trailers, merchandise, and a soundtrack to promote the film. Jon Favreau directed the remake, and it featured popular actors providing voices like Beyoncé and Donald Glover. Releasing on the anniversary of the original film, The Lion King appealed to both children and families with its fantasy storytelling and themes.