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工商管理學院
Faculty of Business
Administration
第三届澳门大学与
马来西亚独立中学教育学术会议
Malaysian Chinese Independent School
Delegation Visit
5th Dec 2018
翟智恆 博士
Dr. Robin Chark
國際綜合度假村管理
International Integrated Resort Management
Director
總監
“NO,
not over my dead body"
To Hong Kong businessman Stanley Ho’s
casino proposal in 1970
On APRIL 19, 2005
“Mr Speaker, Sir, I am anti-gambling. As a child in primary school, I saw
my father become a problem gambler for several years. I watched
many quarrels between my father and mother…
But I have had to change my attitude to casinos in Singapore when it is
part of an integrated resort...
What is important is: Will it be a total plus for the economy and is it
worth the price we have to pay in social cost...”
Singapore GDP
grew by 15.2%
in 2010!!!
• Macau is by far the largest
gaming market by revenue
• Macau surpassed Las Vegas’
entire revenue for 2009 by
the end of Q1 in 2010
Image in the past
Now… it is an entertainment business
Professional
management
International Integrated Resort Management
BSc program
• Train the students to be future managers
in IRs
• Well-rounded business knowledge
• Help students appreciate the importance
of ethics in business practices
• Personal development
MSc Program
• Many of the students are already
professional managers
• Advanced business knowledge
• Stay ahead with the new trends
• Speak the business language
Our Recognitions
QS World University Rankings
Top 50!
Academic Ranking of World Universities
#51-75
• AACSB accreditation is mission and faculty driven and emphasizes
quality control through continuous improvement and assessment
of learning
• The process of attaining the AACSBaccreditation has started since
Year 2011
• It shows our commitmentto strive for the best to create and
deliver business knowledge
• The peer review team has conducted a preliminary accreditation
visit last month (Nov 2018)
• We are likely to learn the (hopefully positive) results SOON!!!
International Accreditation 國際認證
Our students
方俊傑
Zack Fong
國際綜合度假村管理碩士班
Master of Science
International Integrated Resort Management
Master of Ceremony
主持
2002-2008
STPM
(Malaysian Higher Education Certificate)
SABS Kuantan
2009-2014
B.Sc Culinary Arts
NKUHT (National Kaohsiung University of
Hospitality & Tourism)
2015-Current (4yrs)
Sands China Limited
Chef de Commis -> Chef de Partie
School Captain Academic& InternshipTopAward
14m Internship
at Crowne PlazaKaohsiung
2017-Current (2yrs)
M. Sc. IIRM
Macau Representive
S. PellergrinoYoungChef 2018
North-EastAsianFinalist
PublicRelationship
Macau ToastmastersClub
M. Sc. Int’l Integrated Resort Management
Compulsory
•Introduction to Integrated Resort
•Hospitality Management
•HRM & Psychology
•Capital Financial
•Internship560h (Exemptible)
Elective (min 3)
•MICE
•Event& Ent. Mgmt
•F&B Mgmt
•Lodging Mgmt
•Hotel Revenue Mgmt
•Gaming and Casino Ops Mgmt
•Cross CulturalGambling Psy.
•Travel& Tourism Mgmt
•Retail Mgmt
•Service Quality Mgmt
•Strategic Mgmt
•Direct Marketing & Customer
Relationship Mgmt
Thesis
•Research Method
•AppliedThesis
or Academic Thesis
or Project Based*2019
33 Credits to graduate.
GPA 2.7+
Working in Macau IR
Non-Gaming Department
2014
•GraduatefromB.
Sc
2015
•Chef de Commis
2016
•Chef de Commis
2017
•Demi-Chef de
Partie
2018
•Chef de Partie
Shrekfast
SandsCotai Central
Banquet
Grand Orbit(Buffet)
SandsCotai Central
MORS Gold PinAward
In-RoomDining
KitchenAdministrator
SandsCotai Central
Employee Annual
Award
LobbyLounge
Chef In-Charge
ConradMacau
S. Pellergrino
Young Chef NEA
Le Buffet
KitchenAdministrator
ParisianMacau
Internship
Market Research&
Insights
Internship
MarketingService in
Entertainment&F&B
Why Malaysian Stays (Works) in Macau?
Platform to developpotentialwith
abundantresources. More support from
company, high density of professionals
from all over the world.
CulturalIntegrationof East Meets West.
Malaysiannature abilityof adaption&
improvisation.
Small but supportive Malaysian
community consists of expats& now
students. Malaysianare more unitedat
foreign land.
Higher working intensity, higher rewards.
Away but not too far from home.
Very low crime rate, stable society…..
Macau Top 10 Source Market
Mainland China
20, 527, 999
(+13.1%)
Philippines
239, 762
(-2.9%)
Hong Kong
5, 055, 1233
(-1.3%)
Malaysia
166, 848
(+3.8%)
Taiwan
855, 833
(-0.2%)
USA
159, 661
(+7.3%)
Korea
667, 941
(-7.8%)
Thailand
143, 988
(-9.8%)
Japan
258, 373
(-2.9%)
Indonesia
139, 041
(-11.0%)
PRC
73%
HK
18%
Taiwan
3%
Korea
2%
Japan
1%
Philippines
1%
Malaysia
1%
USA
1%
Thailand
0%
Indonesia
0%
InternationalArrivals
(Excludeworkers, Day trippers)
Source: DSEC
Jan-Oct 2018
95%
5%
MalaysianWorkerscan
communicate with 95%of tourists!
The Way Out
IRM
B.A.
Accounting
Global Business
HR
Finance
Hotel
F&B
Finance Industry
Tourism
IR
Admins
MICE
HospitalityRelated
Service Related
IR (Macau)
葉軍英
Eugene Yap Jiun Yin
人力資源管理
Bachelor of B.A. Degree Program
Human Resources Management
Chung Hua High School Seremban
Malaysian Student Leader
馬來西亞學生領袖
林教授
Dr. Christine Lim Mei Lai
國際綜合度假村管理副教授
Associate Professor
Int’l Integrated Resort Management
Resident College Tutor - MLC
馬來西亞學生領袖
MLC Student Mentorship Program – Have lunch with
Professors over lunch
Lunch Seminar: Chinese Buzzwords and the Societal Change
Over Past 100 Years - Prof. Mingyu WANG
Chinese New Year Preparation
Weekly English Salon for students to practise English
Activity organized by Exchange student –
Finland night
工商管理學院
Faculty of Business
Administration
第三届澳门大学与
马来西亚独立中学教育学术会议
Malaysian Chinese Independent School
Delegation Visit
5th Dec 2018
Contact Us!
Dr. Robin Chark
rchark@um.edu.mo
Dr. Christine Lim
Christinelim@um.edu.mo
Mr. Zack Fong
Zack.Fong@sands.com.mo
Mr. Eugene Yap
bb50087@connect.um.mo
FBA Inquiry
fba.enquiry@umac.mo
IIRM Website
https://iirm.fba.umac.mo
https://www.linkedin.com/in/umfbaiirm/
IIRM Facebook
https://www.facebook.com/pg/HGM8UM/
葉燕民 先生
Mr. Raymond Yap Yin Min
高級董事
國際尊尚市場發展 總辦事處
銀河娛樂集團
Senior Director
Int’l Premium & Mass Market Development
Corporate Office
Galaxy Entertainment Group

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UMAC 2019 | Introduction of FBA & IIRM to Malaysian Teacher Delegation

  • 2. 翟智恆 博士 Dr. Robin Chark 國際綜合度假村管理 International Integrated Resort Management Director 總監
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  • 8. “NO, not over my dead body" To Hong Kong businessman Stanley Ho’s casino proposal in 1970
  • 9. On APRIL 19, 2005 “Mr Speaker, Sir, I am anti-gambling. As a child in primary school, I saw my father become a problem gambler for several years. I watched many quarrels between my father and mother… But I have had to change my attitude to casinos in Singapore when it is part of an integrated resort... What is important is: Will it be a total plus for the economy and is it worth the price we have to pay in social cost...”
  • 10. Singapore GDP grew by 15.2% in 2010!!!
  • 11. • Macau is by far the largest gaming market by revenue • Macau surpassed Las Vegas’ entire revenue for 2009 by the end of Q1 in 2010
  • 12. Image in the past
  • 13. Now… it is an entertainment business
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  • 16. International Integrated Resort Management BSc program • Train the students to be future managers in IRs • Well-rounded business knowledge • Help students appreciate the importance of ethics in business practices • Personal development MSc Program • Many of the students are already professional managers • Advanced business knowledge • Stay ahead with the new trends • Speak the business language
  • 17.
  • 18. Our Recognitions QS World University Rankings Top 50! Academic Ranking of World Universities #51-75
  • 19. • AACSB accreditation is mission and faculty driven and emphasizes quality control through continuous improvement and assessment of learning • The process of attaining the AACSBaccreditation has started since Year 2011 • It shows our commitmentto strive for the best to create and deliver business knowledge • The peer review team has conducted a preliminary accreditation visit last month (Nov 2018) • We are likely to learn the (hopefully positive) results SOON!!! International Accreditation 國際認證
  • 21.
  • 22. 方俊傑 Zack Fong 國際綜合度假村管理碩士班 Master of Science International Integrated Resort Management Master of Ceremony 主持
  • 23. 2002-2008 STPM (Malaysian Higher Education Certificate) SABS Kuantan 2009-2014 B.Sc Culinary Arts NKUHT (National Kaohsiung University of Hospitality & Tourism) 2015-Current (4yrs) Sands China Limited Chef de Commis -> Chef de Partie School Captain Academic& InternshipTopAward 14m Internship at Crowne PlazaKaohsiung 2017-Current (2yrs) M. Sc. IIRM Macau Representive S. PellergrinoYoungChef 2018 North-EastAsianFinalist PublicRelationship Macau ToastmastersClub
  • 24. M. Sc. Int’l Integrated Resort Management Compulsory •Introduction to Integrated Resort •Hospitality Management •HRM & Psychology •Capital Financial •Internship560h (Exemptible) Elective (min 3) •MICE •Event& Ent. Mgmt •F&B Mgmt •Lodging Mgmt •Hotel Revenue Mgmt •Gaming and Casino Ops Mgmt •Cross CulturalGambling Psy. •Travel& Tourism Mgmt •Retail Mgmt •Service Quality Mgmt •Strategic Mgmt •Direct Marketing & Customer Relationship Mgmt Thesis •Research Method •AppliedThesis or Academic Thesis or Project Based*2019 33 Credits to graduate. GPA 2.7+
  • 25. Working in Macau IR Non-Gaming Department 2014 •GraduatefromB. Sc 2015 •Chef de Commis 2016 •Chef de Commis 2017 •Demi-Chef de Partie 2018 •Chef de Partie Shrekfast SandsCotai Central Banquet Grand Orbit(Buffet) SandsCotai Central MORS Gold PinAward In-RoomDining KitchenAdministrator SandsCotai Central Employee Annual Award LobbyLounge Chef In-Charge ConradMacau S. Pellergrino Young Chef NEA Le Buffet KitchenAdministrator ParisianMacau Internship Market Research& Insights Internship MarketingService in Entertainment&F&B
  • 26.
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  • 28. Why Malaysian Stays (Works) in Macau?
  • 29. Platform to developpotentialwith abundantresources. More support from company, high density of professionals from all over the world. CulturalIntegrationof East Meets West. Malaysiannature abilityof adaption& improvisation. Small but supportive Malaysian community consists of expats& now students. Malaysianare more unitedat foreign land. Higher working intensity, higher rewards. Away but not too far from home. Very low crime rate, stable society…..
  • 30. Macau Top 10 Source Market Mainland China 20, 527, 999 (+13.1%) Philippines 239, 762 (-2.9%) Hong Kong 5, 055, 1233 (-1.3%) Malaysia 166, 848 (+3.8%) Taiwan 855, 833 (-0.2%) USA 159, 661 (+7.3%) Korea 667, 941 (-7.8%) Thailand 143, 988 (-9.8%) Japan 258, 373 (-2.9%) Indonesia 139, 041 (-11.0%) PRC 73% HK 18% Taiwan 3% Korea 2% Japan 1% Philippines 1% Malaysia 1% USA 1% Thailand 0% Indonesia 0% InternationalArrivals (Excludeworkers, Day trippers) Source: DSEC Jan-Oct 2018 95% 5% MalaysianWorkerscan communicate with 95%of tourists!
  • 31. The Way Out IRM B.A. Accounting Global Business HR Finance Hotel F&B Finance Industry Tourism IR Admins MICE HospitalityRelated Service Related IR (Macau)
  • 32.
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  • 34. 葉軍英 Eugene Yap Jiun Yin 人力資源管理 Bachelor of B.A. Degree Program Human Resources Management Chung Hua High School Seremban Malaysian Student Leader 馬來西亞學生領袖
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  • 42. 林教授 Dr. Christine Lim Mei Lai 國際綜合度假村管理副教授 Associate Professor Int’l Integrated Resort Management Resident College Tutor - MLC 馬來西亞學生領袖
  • 43.
  • 44. MLC Student Mentorship Program – Have lunch with Professors over lunch
  • 45. Lunch Seminar: Chinese Buzzwords and the Societal Change Over Past 100 Years - Prof. Mingyu WANG
  • 46. Chinese New Year Preparation
  • 47. Weekly English Salon for students to practise English
  • 48. Activity organized by Exchange student – Finland night
  • 50. Contact Us! Dr. Robin Chark rchark@um.edu.mo Dr. Christine Lim Christinelim@um.edu.mo Mr. Zack Fong Zack.Fong@sands.com.mo Mr. Eugene Yap bb50087@connect.um.mo FBA Inquiry fba.enquiry@umac.mo IIRM Website https://iirm.fba.umac.mo https://www.linkedin.com/in/umfbaiirm/ IIRM Facebook https://www.facebook.com/pg/HGM8UM/
  • 51. 葉燕民 先生 Mr. Raymond Yap Yin Min 高級董事 國際尊尚市場發展 總辦事處 銀河娛樂集團 Senior Director Int’l Premium & Mass Market Development Corporate Office Galaxy Entertainment Group