This two-day training document covers advocacy and how to design an effective advocacy campaign. It defines advocacy as organized efforts by citizens to influence policy formulation and implementation by pressuring authorities. It notes that advocacy campaigns should aim to solve specific problems, empower civil society, and promote democracy. The document outlines four key questions to consider when designing a campaign: what change is wanted, who has decision-making power, what must be done to convince the target, and how will the strategy's effectiveness be measured. It provides steps for an advocacy process, starting with properly identifying and analyzing the problem by understanding its causes and consequences.