THE THREE KEYS TO BUSINESS SUCCESS
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In this presentation I explain how to make your business competitive to stand out from the competition. Having identified your competitive advantage, it's then time to promote this to the outside world. Finally, working on your business and not just in it, is critical to continually improve performance.
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http://digitalinfluence.com.au/how-to-create-a-high-value-scaleable-business-10-keys-to-success/
I’m Dallas McMillan. I’m a Strategic Marketing Consultant Specialising in Developing, Marketing and Selling High Value Professional Services. Today I'm going to share some of the critical factors for success when building a high value, scaleable business.
I first got interested in this 10 years ago when I was a partner at a large vet practice. I realised that once you’d become an expert at what you do, it was hard to grow your income and make a bigger difference doing what you love.
The traditional way of growing a professional services firm is by taking on more staff and growing a practice, but this means doing less of what you are great at and instead becoming a manager and business owner.
Professionals are Tired of Delaying Success and Fulfillment
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Over the last 3 years I’ve been focused on how helping professionals who are great at what they do to increase their income and make a bigger impact doing what they love, without a large team.
Creating a High Value, Scaleable Business is the best way for coaches, consultants and service professionals to increase their income and make a difference doing what they love.
But Most People who try to create a High Value, Scalable Business fail because they don’t make enough money, are overworked, or don’t love what they do.
I’ve identified 10 reasons why people who are great at what they do FAIL when they try to scale their income, impact and influence
10 Reasons Entrepreneurial Professionals Fail
Thinking small or being stuck in old ways of thinking
Trying to do it on their own
Low performance environment
Don’t have a roadmap
Shiny New Things
Too comfortable
Don’t want to learn new things/technology
Give Up too soon
They “Think about it” instead of taking action
Act in Alignment with your Goals
Don't get stuck - to reach your goals you need to take focused action aligned with your vision. That's the Key to success
Let's rephrase these 10 problems as 10 Keys to success - positive actions and habits to give us something to model and aim for.
Mindset
Mentor
Mastermind
Method
Momentum
Willing to change
Purpose
Committed to Learning
Consistency
Action Takers
When you start acting in alignment with your goals, you’ll start moving toward where you want to go.
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The traditional way of growing a professional services firm is by taking on more staff and growing a practice, but this means doing less of what you are great at and instead becoming a manager and business owner.
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Today, the most talented and passionate professionals want to make a difference doing what they love, and get paid well for it, without having to sacrifice their lifestyle or build a large practice or business.
Over the last 3 years I’ve been focused on how helping professionals who are great at what they do to increase their income and make a bigger impact doing what they love, without a large team.
Creating a High Value, Scaleable Business is the best way for coaches, consultants and service professionals to increase their income and make a difference doing what they love.
But Most People who try to create a High Value, Scalable Business fail because they don’t make enough money, are overworked, or don’t love what they do.
I’ve identified 10 reasons why people who are great at what they do FAIL when they try to scale their income, impact and influence
10 Reasons Entrepreneurial Professionals Fail
Thinking small or being stuck in old ways of thinking
Trying to do it on their own
Low performance environment
Don’t have a roadmap
Shiny New Things
Too comfortable
Don’t want to learn new things/technology
Give Up too soon
They “Think about it” instead of taking action
Act in Alignment with your Goals
Don't get stuck - to reach your goals you need to take focused action aligned with your vision. That's the Key to success
Let's rephrase these 10 problems as 10 Keys to success - positive actions and habits to give us something to model and aim for.
Mindset
Mentor
Mastermind
Method
Momentum
Willing to change
Purpose
Committed to Learning
Consistency
Action Takers
When you start acting in alignment with your goals, you’ll start moving toward where you want to go.
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THE THREE KEYS TO BUSINESS SUCCESS
- 1. THE THREE KEYS TO BUSINESS SUCCESS A PRESENTATION BY Simon Gray FCA
- 2. A word from Einstein… ‘The definition of insanity is doing the same thing over and over again and expecting different results!’
- 3. Today… • Positioning • Promotion • Performance • Q&A
- 4. Background… • Chartered Accountant • Falling into recruitment • Training with the Tokyo Riot Police • Surviving Lehman Brothers • No budget but lots of ambition • Mark Carney comes to town • Published author • Portfolio career at 43 • President of the NDLSCA & ICAEW East Midlands Business Representative
- 5. POSITIONING
- 6. Positioning…
- 7. Positioning…
- 8. Positioning…
- 9. Positioning… s fighting for fewer and fewer et an edge when looking for nce and qualifications, a good re no longer enough – they n Gray explains how to get – what not to do in order to e also explores the lges his revolutionary in a crowded market. o change career this is the £12.99 er in 1999. Ten years later, he ted, a recruitment business dvice to jobseekers. Simon is ified with KPMG, which adds hese two areas of expertise which he also applies away al Artist. egularly quoted on BBC Radio jobseekers and employers. ker, he combines his mental ogy of people and expert bseeker that all important edge. SUPER EVERYTHING YOU NEED TO KNOW ABOUT FINDING A JOB IN DIFFICULT TIMES SECRETS Hh OFTHE SUCCESSFUL JOBSEEKER SIMON GRAY E ER ISBN 978-0857192486 9 780857 192486 SUPERSECRETSOFTHESUCCESSFULJOBSEEKERSIMONGRAY Hh
- 10. Positioning…
- 11. PROMOTION
- 12. Promotion…
- 13. Promotion…
- 14. Promotion…
- 15. Promotion…
- 17. Performance…
- 18. Performance…
- 19. Performance…
- 20. Performance…
- 21. Thank you… Thank you for listening… simon.gray@pembridgegray.co.uk 07805 567 954 pembridgegray.co.uk