SlideShare a Scribd company logo
Treatment
Medium– Two advertsforthe RingwoodSchool openevening.One forthe lowerschool andone for
the sixthform.
Runningtime – Longerfor the sixthformadvertas the youngeraudience forthe lowerschool will
have lessattentionspan.30 secondsideallyforthe lowerschool asthatis usuallythe normal
runningtime foran advertand then40 secondsforthe sixthformas there will be more factsand
informationtoputintothe advert.
Synopsis –(SixthForm) itstarts off withsomeone strugglingtofigure outwhere theywanttogo
afterGCSEs. Theirfriendcomesalongandasksthemwhethertheyhave heardof RingwoodSchool
SixthFormto whichtheyreplywithano. He tellsthemalotof detailssuchastheirpassrates and
theirsuccessandthenhe tellsthemthe datesof the openevening.There are some vox popsof
whichpeople saywhattheythinkabout the school andthenthe voiceoverwill tell youwhere to
searchin orderto access the openevening.
(LowerSchool) We will startoff with some rhetorical questionsinwhichwe will make the audience
questionthemselves.Thenwe willtalkaboutall of the facilitiesandthe clubsandopportunitiesthat
people cangetstuck intoand thentell themwhere toapplyinordertojointhe school.There will be
no vox popsand the advertswill be shorter.
Keyscenesandparts fromthe script – (SixthForm) the keypart fromthe script isthat there will be
multiple voiceswhichcanbe reallyeffective andgive otherpeople opinionsandbalance onthe
topic.
(Lowerschool) Keypartsfromthe script will be thatwe are goingtopromote the facilitiesforthe
pupilsandall of the clubsandthe opportunitiesthatpeoplecangetstuck into.
Character List– Scott Renton(Voiceover/One of the students), LucasMcKenna-Wait(One of the
students),
Target Audience - (UpperSchool) 16,bothgenders,theywill have awealthylifestyle thatisbought
up fromtheirparentsandtheyare able to go to a school withhighlevelsof educationinorderto
supporttheirfuture,theyare interestedinthe stereotypical activitiesof thatage suchas partying,
goingout withfriendsandstayinghome andrelaxinghowever,theycare abouttheirfuture and
theirwelfare, theywouldbe aboutaD or E on the ABC1 scale due to the fact that most of themwill
not have a sustainable incomecomingin.Onthe 4Cs scale theywouldprobablybe anexplorer
because theywill liketotrynewthingssothat it will be betterfortheminthe longrun.
(LowerSchool) 30-40, bothgenders,theywill probablybe inthe middle classandearnthe normal
wage of a personinthat age but theywill goto the extentstogettheirchilda goodeducationin
where theyare able to expresstheiropinion.Theyare probablyaC2 on the ABC1 scale as theycan
make a stable income howevernotgreatto an extentwhere theyhave alotof moneyleftoverto
spendonotherthings,howevertheyleave some moneyaside fortheirchildrentogoto the school
theywouldlike.
How will the productsappeal tothe targetaudience?We will have secondaryopinionsforthe upper
school so thatthe people will be enticedtocome tothe school tocome and improve theirfuture.
For the lowerschool,the use of the rhetorical questionswillbe persuasive andmake people wantto
come and see whatwe have to offer.
RecordingLocations – For a budgetlocationwe will goupand use the facilitiesthatthe school hasto
offersuchas the Ringwoodschool radiofacilities.We dohave anoptionof hiringouta professional
recordingstudioandthenrecordingthere butthe firstoptionismore likely.
How muchwill thiscostyou? - £2000 budgetforbothof the adverts.

More Related Content

Similar to Treatment

Group radio unit
Group radio unitGroup radio unit
Group radio unit
j3ssicaLan3
 
Audio advertising campaign plan
Audio advertising campaign planAudio advertising campaign plan
Audio advertising campaign plan
ZoeBMedia
 
Unit 21 audio advertising media
Unit 21 audio advertising mediaUnit 21 audio advertising media
Unit 21 audio advertising media
madeleinemparker
 
Group campaign Tasks A-D
Group campaign Tasks A-DGroup campaign Tasks A-D
Group campaign Tasks A-D
TomCutlerMedia1
 
Group campaign
Group campaignGroup campaign
Group campaign
jamiehamer
 
Group campaign
Group campaignGroup campaign
Group campaign
jamespughmedia
 
Audio advertising campaign plan
Audio advertising campaign planAudio advertising campaign plan
Audio advertising campaign plan
michelledunbarmedia
 
Planning our campaign
Planning our campaignPlanning our campaign
Planning our campaign
elizabethfordmedia
 
Collated all sections
Collated all sectionsCollated all sections
Collated all sections
elfiecheetham
 
Planning our campaign
Planning our campaignPlanning our campaign
Planning our campaign
claytonl
 
Planning our campaign
Planning our campaignPlanning our campaign
Planning our campaign
sarahpoore17
 
Unit 21 Audio advertising media
Unit 21 Audio advertising media Unit 21 Audio advertising media
Unit 21 Audio advertising media
Ben__G
 
Assignment 2 any ideas
Assignment 2   any ideasAssignment 2   any ideas
Assignment 2 any ideas
louisesheridan
 
LO3: Treatment
LO3: TreatmentLO3: Treatment
LO3: Treatment
KittyKatGeek4
 
Rationale
RationaleRationale
Rationale
JCKMRE
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
lou17x
 
PLANNING OUR CAMPAIGN
PLANNING OUR CAMPAIGNPLANNING OUR CAMPAIGN
PLANNING OUR CAMPAIGN
Sophiewaters4
 
OUR CAMPAIGN PLANS
OUR CAMPAIGN PLANSOUR CAMPAIGN PLANS
OUR CAMPAIGN PLANS
lucyclaytonmedia
 
Our group campaign
Our group campaignOur group campaign
Our group campaign
elizabethfordmedia
 
FULL CAMPAIGN SCHEDULE
FULL CAMPAIGN SCHEDULEFULL CAMPAIGN SCHEDULE
FULL CAMPAIGN SCHEDULE
Sophiewaters4
 

Similar to Treatment (20)

Group radio unit
Group radio unitGroup radio unit
Group radio unit
 
Audio advertising campaign plan
Audio advertising campaign planAudio advertising campaign plan
Audio advertising campaign plan
 
Unit 21 audio advertising media
Unit 21 audio advertising mediaUnit 21 audio advertising media
Unit 21 audio advertising media
 
Group campaign Tasks A-D
Group campaign Tasks A-DGroup campaign Tasks A-D
Group campaign Tasks A-D
 
Group campaign
Group campaignGroup campaign
Group campaign
 
Group campaign
Group campaignGroup campaign
Group campaign
 
Audio advertising campaign plan
Audio advertising campaign planAudio advertising campaign plan
Audio advertising campaign plan
 
Planning our campaign
Planning our campaignPlanning our campaign
Planning our campaign
 
Collated all sections
Collated all sectionsCollated all sections
Collated all sections
 
Planning our campaign
Planning our campaignPlanning our campaign
Planning our campaign
 
Planning our campaign
Planning our campaignPlanning our campaign
Planning our campaign
 
Unit 21 Audio advertising media
Unit 21 Audio advertising media Unit 21 Audio advertising media
Unit 21 Audio advertising media
 
Assignment 2 any ideas
Assignment 2   any ideasAssignment 2   any ideas
Assignment 2 any ideas
 
LO3: Treatment
LO3: TreatmentLO3: Treatment
LO3: Treatment
 
Rationale
RationaleRationale
Rationale
 
Audience Profile
Audience ProfileAudience Profile
Audience Profile
 
PLANNING OUR CAMPAIGN
PLANNING OUR CAMPAIGNPLANNING OUR CAMPAIGN
PLANNING OUR CAMPAIGN
 
OUR CAMPAIGN PLANS
OUR CAMPAIGN PLANSOUR CAMPAIGN PLANS
OUR CAMPAIGN PLANS
 
Our group campaign
Our group campaignOur group campaign
Our group campaign
 
FULL CAMPAIGN SCHEDULE
FULL CAMPAIGN SCHEDULEFULL CAMPAIGN SCHEDULE
FULL CAMPAIGN SCHEDULE
 

More from lukedupreez0701

Task 8 production schedule (part 2)
Task 8 production schedule (part 2)Task 8 production schedule (part 2)
Task 8 production schedule (part 2)
lukedupreez0701
 
Permission slip for holly e
Permission slip for holly ePermission slip for holly e
Permission slip for holly e
lukedupreez0701
 
Permission slip for holly
Permission slip for hollyPermission slip for holly
Permission slip for holly
lukedupreez0701
 
Legal report
Legal reportLegal report
Legal report
lukedupreez0701
 
Location reece
Location reeceLocation reece
Location reece
lukedupreez0701
 
Permission slip for nathan
Permission slip for nathanPermission slip for nathan
Permission slip for nathan
lukedupreez0701
 
Storyboard 4
Storyboard 4Storyboard 4
Storyboard 4
lukedupreez0701
 
Storyboard 3
Storyboard 3Storyboard 3
Storyboard 3
lukedupreez0701
 
Storyboard 2
Storyboard 2Storyboard 2
Storyboard 2
lukedupreez0701
 
Un heard script final 2
Un heard script final 2Un heard script final 2
Un heard script final 2
lukedupreez0701
 
Un heard script final
Un heard script finalUn heard script final
Un heard script final
lukedupreez0701
 
Un heard script draft 1.5
Un heard script draft 1.5Un heard script draft 1.5
Un heard script draft 1.5
lukedupreez0701
 
Risk assessment
Risk assessmentRisk assessment
Risk assessment
lukedupreez0701
 
Location reece
Location reeceLocation reece
Location reece
lukedupreez0701
 
Un heard script final 2
Un heard script final 2Un heard script final 2
Un heard script final 2
lukedupreez0701
 
Legal report
Legal reportLegal report
Legal report
lukedupreez0701
 
Ethical report
Ethical reportEthical report
Ethical report
lukedupreez0701
 
Casting details
Casting detailsCasting details
Casting details
lukedupreez0701
 
Production schedule
Production scheduleProduction schedule
Production schedule
lukedupreez0701
 

More from lukedupreez0701 (20)

Task 8 production schedule (part 2)
Task 8 production schedule (part 2)Task 8 production schedule (part 2)
Task 8 production schedule (part 2)
 
Permission slip for holly e
Permission slip for holly ePermission slip for holly e
Permission slip for holly e
 
Permission slip for holly
Permission slip for hollyPermission slip for holly
Permission slip for holly
 
Legal report
Legal reportLegal report
Legal report
 
Location reece
Location reeceLocation reece
Location reece
 
Permission slip for nathan
Permission slip for nathanPermission slip for nathan
Permission slip for nathan
 
Storyboard 4
Storyboard 4Storyboard 4
Storyboard 4
 
Storyboard 3
Storyboard 3Storyboard 3
Storyboard 3
 
Storyboard 2
Storyboard 2Storyboard 2
Storyboard 2
 
Storyboard 1
Storyboard 1Storyboard 1
Storyboard 1
 
Un heard script final 2
Un heard script final 2Un heard script final 2
Un heard script final 2
 
Un heard script final
Un heard script finalUn heard script final
Un heard script final
 
Un heard script draft 1.5
Un heard script draft 1.5Un heard script draft 1.5
Un heard script draft 1.5
 
Risk assessment
Risk assessmentRisk assessment
Risk assessment
 
Location reece
Location reeceLocation reece
Location reece
 
Un heard script final 2
Un heard script final 2Un heard script final 2
Un heard script final 2
 
Legal report
Legal reportLegal report
Legal report
 
Ethical report
Ethical reportEthical report
Ethical report
 
Casting details
Casting detailsCasting details
Casting details
 
Production schedule
Production scheduleProduction schedule
Production schedule
 

Recently uploaded

Data Scientist Machine Learning Profiles .pdf
Data Scientist Machine Learning  Profiles .pdfData Scientist Machine Learning  Profiles .pdf
Data Scientist Machine Learning Profiles .pdf
Vineet
 
一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理
一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理
一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理
nyvan3
 
一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理
一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理
一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理
agdhot
 
06-18-2024-Princeton Meetup-Introduction to Milvus
06-18-2024-Princeton Meetup-Introduction to Milvus06-18-2024-Princeton Meetup-Introduction to Milvus
06-18-2024-Princeton Meetup-Introduction to Milvus
Timothy Spann
 
Namma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdf
Namma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdfNamma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdf
Namma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdf
22ad0301
 
一比一原版卡尔加里大学毕业证(uc毕业证)如何办理
一比一原版卡尔加里大学毕业证(uc毕业证)如何办理一比一原版卡尔加里大学毕业证(uc毕业证)如何办理
一比一原版卡尔加里大学毕业证(uc毕业证)如何办理
oaxefes
 
Sample Devops SRE Product Companies .pdf
Sample Devops SRE  Product Companies .pdfSample Devops SRE  Product Companies .pdf
Sample Devops SRE Product Companies .pdf
Vineet
 
reading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdf
reading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdfreading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdf
reading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdf
perranet1
 
一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理
一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理
一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理
eudsoh
 
一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理
一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理
一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理
aguty
 
Q4FY24 Investor-Presentation.pdf bank slide
Q4FY24 Investor-Presentation.pdf bank slideQ4FY24 Investor-Presentation.pdf bank slide
Q4FY24 Investor-Presentation.pdf bank slide
mukulupadhayay1
 
06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases
06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases
06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases
Timothy Spann
 
Template xxxxxxxx ssssssssssss Sertifikat.pptx
Template xxxxxxxx ssssssssssss Sertifikat.pptxTemplate xxxxxxxx ssssssssssss Sertifikat.pptx
Template xxxxxxxx ssssssssssss Sertifikat.pptx
TeukuEriSyahputra
 
Salesforce AI + Data Community Tour Slides - Canarias
Salesforce AI + Data Community Tour Slides - CanariasSalesforce AI + Data Community Tour Slides - Canarias
Salesforce AI + Data Community Tour Slides - Canarias
davidpietrzykowski1
 
How To Control IO Usage using Resource Manager
How To Control IO Usage using Resource ManagerHow To Control IO Usage using Resource Manager
How To Control IO Usage using Resource Manager
Alireza Kamrani
 
一比一原版莱斯大学毕业证(rice毕业证)如何办理
一比一原版莱斯大学毕业证(rice毕业证)如何办理一比一原版莱斯大学毕业证(rice毕业证)如何办理
一比一原版莱斯大学毕业证(rice毕业证)如何办理
zsafxbf
 
[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024
[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024
[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024
Vietnam Cotton & Spinning Association
 
Call Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance Payment
Call Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance PaymentCall Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance Payment
Call Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance Payment
prijesh mathew
 
一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理
一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理
一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理
ytypuem
 
Telemetry Solution for Gaming (AWS Summit'24)
Telemetry Solution for Gaming (AWS Summit'24)Telemetry Solution for Gaming (AWS Summit'24)
Telemetry Solution for Gaming (AWS Summit'24)
GeorgiiSteshenko
 

Recently uploaded (20)

Data Scientist Machine Learning Profiles .pdf
Data Scientist Machine Learning  Profiles .pdfData Scientist Machine Learning  Profiles .pdf
Data Scientist Machine Learning Profiles .pdf
 
一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理
一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理
一比一原版英国赫特福德大学毕业证(hertfordshire毕业证书)如何办理
 
一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理
一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理
一比一原版加拿大麦吉尔大学毕业证(mcgill毕业证书)如何办理
 
06-18-2024-Princeton Meetup-Introduction to Milvus
06-18-2024-Princeton Meetup-Introduction to Milvus06-18-2024-Princeton Meetup-Introduction to Milvus
06-18-2024-Princeton Meetup-Introduction to Milvus
 
Namma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdf
Namma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdfNamma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdf
Namma-Kalvi-11th-Physics-Study-Material-Unit-1-EM-221086.pdf
 
一比一原版卡尔加里大学毕业证(uc毕业证)如何办理
一比一原版卡尔加里大学毕业证(uc毕业证)如何办理一比一原版卡尔加里大学毕业证(uc毕业证)如何办理
一比一原版卡尔加里大学毕业证(uc毕业证)如何办理
 
Sample Devops SRE Product Companies .pdf
Sample Devops SRE  Product Companies .pdfSample Devops SRE  Product Companies .pdf
Sample Devops SRE Product Companies .pdf
 
reading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdf
reading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdfreading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdf
reading_sample_sap_press_operational_data_provisioning_with_sap_bw4hana (1).pdf
 
一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理
一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理
一比一原版马来西亚博特拉大学毕业证(upm毕业证)如何办理
 
一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理
一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理
一比一原版澳洲西澳大学毕业证(uwa毕业证书)如何办理
 
Q4FY24 Investor-Presentation.pdf bank slide
Q4FY24 Investor-Presentation.pdf bank slideQ4FY24 Investor-Presentation.pdf bank slide
Q4FY24 Investor-Presentation.pdf bank slide
 
06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases
06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases
06-20-2024-AI Camp Meetup-Unstructured Data and Vector Databases
 
Template xxxxxxxx ssssssssssss Sertifikat.pptx
Template xxxxxxxx ssssssssssss Sertifikat.pptxTemplate xxxxxxxx ssssssssssss Sertifikat.pptx
Template xxxxxxxx ssssssssssss Sertifikat.pptx
 
Salesforce AI + Data Community Tour Slides - Canarias
Salesforce AI + Data Community Tour Slides - CanariasSalesforce AI + Data Community Tour Slides - Canarias
Salesforce AI + Data Community Tour Slides - Canarias
 
How To Control IO Usage using Resource Manager
How To Control IO Usage using Resource ManagerHow To Control IO Usage using Resource Manager
How To Control IO Usage using Resource Manager
 
一比一原版莱斯大学毕业证(rice毕业证)如何办理
一比一原版莱斯大学毕业证(rice毕业证)如何办理一比一原版莱斯大学毕业证(rice毕业证)如何办理
一比一原版莱斯大学毕业证(rice毕业证)如何办理
 
[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024
[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024
[VCOSA] Monthly Report - Cotton & Yarn Statistics March 2024
 
Call Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance Payment
Call Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance PaymentCall Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance Payment
Call Girls Hyderabad ❤️ 7339748667 ❤️ With No Advance Payment
 
一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理
一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理
一比一原版(曼大毕业证书)曼尼托巴大学毕业证如何办理
 
Telemetry Solution for Gaming (AWS Summit'24)
Telemetry Solution for Gaming (AWS Summit'24)Telemetry Solution for Gaming (AWS Summit'24)
Telemetry Solution for Gaming (AWS Summit'24)
 

Treatment

  • 1. Treatment Medium– Two advertsforthe RingwoodSchool openevening.One forthe lowerschool andone for the sixthform. Runningtime – Longerfor the sixthformadvertas the youngeraudience forthe lowerschool will have lessattentionspan.30 secondsideallyforthe lowerschool asthatis usuallythe normal runningtime foran advertand then40 secondsforthe sixthformas there will be more factsand informationtoputintothe advert. Synopsis –(SixthForm) itstarts off withsomeone strugglingtofigure outwhere theywanttogo afterGCSEs. Theirfriendcomesalongandasksthemwhethertheyhave heardof RingwoodSchool SixthFormto whichtheyreplywithano. He tellsthemalotof detailssuchastheirpassrates and theirsuccessandthenhe tellsthemthe datesof the openevening.There are some vox popsof whichpeople saywhattheythinkabout the school andthenthe voiceoverwill tell youwhere to searchin orderto access the openevening. (LowerSchool) We will startoff with some rhetorical questionsinwhichwe will make the audience questionthemselves.Thenwe willtalkaboutall of the facilitiesandthe clubsandopportunitiesthat people cangetstuck intoand thentell themwhere toapplyinordertojointhe school.There will be no vox popsand the advertswill be shorter. Keyscenesandparts fromthe script – (SixthForm) the keypart fromthe script isthat there will be multiple voiceswhichcanbe reallyeffective andgive otherpeople opinionsandbalance onthe topic. (Lowerschool) Keypartsfromthe script will be thatwe are goingtopromote the facilitiesforthe pupilsandall of the clubsandthe opportunitiesthatpeoplecangetstuck into. Character List– Scott Renton(Voiceover/One of the students), LucasMcKenna-Wait(One of the students), Target Audience - (UpperSchool) 16,bothgenders,theywill have awealthylifestyle thatisbought up fromtheirparentsandtheyare able to go to a school withhighlevelsof educationinorderto supporttheirfuture,theyare interestedinthe stereotypical activitiesof thatage suchas partying, goingout withfriendsandstayinghome andrelaxinghowever,theycare abouttheirfuture and theirwelfare, theywouldbe aboutaD or E on the ABC1 scale due to the fact that most of themwill not have a sustainable incomecomingin.Onthe 4Cs scale theywouldprobablybe anexplorer because theywill liketotrynewthingssothat it will be betterfortheminthe longrun. (LowerSchool) 30-40, bothgenders,theywill probablybe inthe middle classandearnthe normal wage of a personinthat age but theywill goto the extentstogettheirchilda goodeducationin where theyare able to expresstheiropinion.Theyare probablyaC2 on the ABC1 scale as theycan make a stable income howevernotgreatto an extentwhere theyhave alotof moneyleftoverto spendonotherthings,howevertheyleave some moneyaside fortheirchildrentogoto the school theywouldlike. How will the productsappeal tothe targetaudience?We will have secondaryopinionsforthe upper school so thatthe people will be enticedtocome tothe school tocome and improve theirfuture. For the lowerschool,the use of the rhetorical questionswillbe persuasive andmake people wantto come and see whatwe have to offer.
  • 2. RecordingLocations – For a budgetlocationwe will goupand use the facilitiesthatthe school hasto offersuchas the Ringwoodschool radiofacilities.We dohave anoptionof hiringouta professional recordingstudioandthenrecordingthere butthe firstoptionismore likely. How muchwill thiscostyou? - £2000 budgetforbothof the adverts.