First… Why Revenue Per Visitor?
Why Revenue Per Visitor? Ideal metric to compare to our marketing costs. • Paid marketing channels • Affiliate promotional requirements • Special promotions
Now… Our Pricing Page Split Test (Or, How We More Than Doubled Our Revenue Per Visitor)
Current Version: www.leadpages.net/pricing
The Control: Choose Monthly or Annual Pricing
Control: Monthly Billing Pricing
Control: Annual Billing With Total Price
Control Result: $5.78 Revenue/Visitor
Test #1: Pro-Rated Pricing (Monthly Breakdown)
Control: Annual Billing With Total Price
Test #1: Annual Billing With Monthly Pricing Breakdown
Test #1 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor
Test #2: Added A Two Year Plan
Two Year Billing With Monthly Pricing Breakdown
Test #2 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor $7.80 Revenue/Visitor
Test #3: Added An Explainer Video
Browser Bar Video Option
Browser Bar Video Option
Test #3 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor $7.80 Revenue/Visitor $8.85 Revenue/Visitor
Test #4: Remove Annual Plan, Keep Monthly and Two Year Plan
Test #4 Result: Results Actually Dropped
Test #5: Video + Monthly + 1 Year + 2 Year Options + Monthly Breakdown
The Big Winner!
Test #5 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor $7.80 Revenue/Visitor $8.85 Revenue/Visitor $16.80 Revenue/Visitor
Now: Counterintuitive Results Our Users Have Gotten
The Power of Immediacy 30% more signups
The Power of Concreteness 90% more opt-ins
The Power of Raw Images…? 50% Higher Conversion Rate 30% Higher Conversion Rate
One Last Thing: This has been about getting results.
One of the key ways we’ve gotten results is through webinars. Here’s the webinar registration page that got Ryan Deiss (from DigitalMarketer.com) a 72% registration rate…
”A few weeks ago I held a webinar and the registration page (created with LeadPages.net) converted at 72%. This was by far the HIGHEST converting landing page I’ve ever tested.” — Ryan Deiss
Key Takeaways • Test RELENTLESSLY. • Keep in mind: Point Of View, Immediacy, and Concreteness. • Do webinars, right away. And use tested, proven templates.
Prime Your Amazon Profits for the Holiday Shopping SeasonTinuiti
CPC Strategy & data automation leader Webgility, will reveal insider secrets for identifying your MVD (most valuable data) on Prime Day and how to glean actionable insights from the world’s largest marketplace. Join us as we look to prime your profits and prepare for serious holiday shopping success.
Prime Your Amazon Profits for the Holiday Shopping SeasonTinuiti
CPC Strategy & data automation leader Webgility, will reveal insider secrets for identifying your MVD (most valuable data) on Prime Day and how to glean actionable insights from the world’s largest marketplace. Join us as we look to prime your profits and prepare for serious holiday shopping success.
Loyalty Builders predictive analytics is an on-demand service that scores every customer in your database to tell you when they'll. buy next, what they'll buy and how much they'll spend. Your marketing team can use our scores to develop new strategies, inform segmentation and ensure that your campaigns deliver on your goals.
First… Why Revenue Per Visitor?
Why Revenue Per Visitor? Ideal metric to compare to our marketing costs. • Paid marketing channels • Affiliate promotional requirements • Special promotions
Now… Our Pricing Page Split Test (Or, How We More Than Doubled Our Revenue Per Visitor)
Current Version: www.leadpages.net/pricing
The Control: Choose Monthly or Annual Pricing
Control: Monthly Billing Pricing
Control: Annual Billing With Total Price
Control Result: $5.78 Revenue/Visitor
Test #1: Pro-Rated Pricing (Monthly Breakdown)
Control: Annual Billing With Total Price
Test #1: Annual Billing With Monthly Pricing Breakdown
Test #1 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor
Test #2: Added A Two Year Plan
Two Year Billing With Monthly Pricing Breakdown
Test #2 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor $7.80 Revenue/Visitor
Test #3: Added An Explainer Video
Browser Bar Video Option
Browser Bar Video Option
Test #3 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor $7.80 Revenue/Visitor $8.85 Revenue/Visitor
Test #4: Remove Annual Plan, Keep Monthly and Two Year Plan
Test #4 Result: Results Actually Dropped
Test #5: Video + Monthly + 1 Year + 2 Year Options + Monthly Breakdown
The Big Winner!
Test #5 Result: $5.78 Revenue/Visitor $6.94 Revenue/Visitor $7.80 Revenue/Visitor $8.85 Revenue/Visitor $16.80 Revenue/Visitor
Now: Counterintuitive Results Our Users Have Gotten
The Power of Immediacy 30% more signups
The Power of Concreteness 90% more opt-ins
The Power of Raw Images…? 50% Higher Conversion Rate 30% Higher Conversion Rate
One Last Thing: This has been about getting results.
One of the key ways we’ve gotten results is through webinars. Here’s the webinar registration page that got Ryan Deiss (from DigitalMarketer.com) a 72% registration rate…
”A few weeks ago I held a webinar and the registration page (created with LeadPages.net) converted at 72%. This was by far the HIGHEST converting landing page I’ve ever tested.” — Ryan Deiss
Key Takeaways • Test RELENTLESSLY. • Keep in mind: Point Of View, Immediacy, and Concreteness. • Do webinars, right away. And use tested, proven templates.
Prime Your Amazon Profits for the Holiday Shopping SeasonTinuiti
CPC Strategy & data automation leader Webgility, will reveal insider secrets for identifying your MVD (most valuable data) on Prime Day and how to glean actionable insights from the world’s largest marketplace. Join us as we look to prime your profits and prepare for serious holiday shopping success.
Prime Your Amazon Profits for the Holiday Shopping SeasonTinuiti
CPC Strategy & data automation leader Webgility, will reveal insider secrets for identifying your MVD (most valuable data) on Prime Day and how to glean actionable insights from the world’s largest marketplace. Join us as we look to prime your profits and prepare for serious holiday shopping success.
Loyalty Builders predictive analytics is an on-demand service that scores every customer in your database to tell you when they'll. buy next, what they'll buy and how much they'll spend. Your marketing team can use our scores to develop new strategies, inform segmentation and ensure that your campaigns deliver on your goals.
Paid Search Monitoring: Uncover the Threats Lurking in Your CampaignsTinuiti
Trademark bidders can reduce your search traffic, inflate your marketing costs, and even mislead your customers — If you’re a brand and looking to protect your most valuable traffic, join CPC Strategy & BrandVerity for this webinar.
How to Maximize Google Shopping Campaign ProfitabilityTinuiti
If you’ve thought about or asked yourself these questions before, I highly recommend joining CPC Strategy’s open forum Q&A, where our Google Shopping Gurus will answer any questions you have around campaign optimization.
We teamed up with our friends over at Refuel Creative to help advertisers create actionable strategies to make more revenue from PPC.
Whether you work at a marketing agency or are advertising your own business, this webinar will help you elevate your PPC performance.
Are you maximizing on the amazing opportunity to grow your business with paid search advertising?
Join our expert, Mark Irvine as he walks you through the 6 Fundamental Skills every advertiser will need in order to start profiting from this type of marketing.
You'll learn how to:
- Use keyword managment strategies to attract the most valuable traffic to your site
- Adjust bids to ensure you're only spending budget on relevant searches
- Target your ideal audience with the appropriate messaging
Ask An Expert: Actionable Facebook Campaign Strategies For Black Friday & BeyondTinuiti
The Story: With over 2 billion monthly active users, Facebook is the perfect platform for retailers to further impression share, drive brand affinity & revenue, and increase ROI. With an influx of traffic looming in the horizon, it is imperative to align your Facebook campaigns to meet your specific goals for Black Friday & Cyber Monday.
Time is money - how much of both are you spending while managing PPC?
WordStream has mastered a one-of-a-kind PPC management strategy that can optimize your paid search AND social campaigns for increased ROI in just 20 minutes each week!
Tune in to hear our Google AdWords experts walk you through quick and easy steps you can start taking now to boost your profits across the board.
Our free webinar will cover:
- A proven weekly routine to help you achieve better PPC results
- How much time you should be dedicating to each task
- How our helpful tools can reduce the time you spend on account maintenance
This is a presentation on Amazon Pay Per Click and a case study showing how we use PPC as a tactic from ranking for organic positions to help increase sales. We talk about how testing is key to making the most of the using Amazon Sponsored Ads and get ahead of the competition.
Amazon Marketing Services: The Tool You Need This Holiday SeasonTinuiti
Over 1 billion items were sold on Amazon this past holiday season. The sheer volume of searches and transactions presents Amazon Sellers an incredible opportunity to maximize revenue and finish 2017 off strong. But how exactly do you make your products and advertising campaigns stand out from the thousands of other vendors in the marketplace?
Don’t Miss Out - David Cooley, Manager of Marketplace Strategy at CPC Strategy will cover how vendors can leverage AMS to improve product visibility, drive sales, and get the most out of Amazon.
Google Shopping is one of the most talked about AdWords features at the moment but if you don't know what you are doing, you can waste a lot of budget and not get the ROI you were expecting.
In this presentation from BrightonSEO in 2015, you will find lots of tips and advice for making the most out of this platform and really competing in this competitive space.
Ask The Experts: Out-competing Amazon on the Google SERP Over Black FridayTinuiti
The Story: $9 billion in sales. That’s how much consumers are projected to spend from Thanksgiving Day through Cyber Monday, according to Adobe Data. And with Amazon’s recent push in Google Shopping investment, it’s imperative your Shopping & text ad campaigns are optimized and efficient to compete against the likes of Amazon.
Don’t Miss Out - Pitch your last minute Google Shopping, text ads, and product feed questions to our in-house retail search experts to ensure you crush your holiday season goals.
Knowing how your account(s) is performing is key. I have a solution to audit your account that won’t cost you a dime and will only take 60 seconds- our FREE TOOL, the AdWords Performance Grader. The grader has analyzed over 70,000 unique accounts and $5.5 billion of unique spend which enabled us to conduct focus groups to discover what data is most important and helpful to YOU.
In our webinar, The Newest Way to Audit Your PPC Account, I will walk you through our redesigned award winning AdWords Performance Grader.
Greg Simon from Fat Cat Rewards' Presentation from the 'Power Affiliate' panel at affili@syd - Australia's first affiliate marketing conference, which was run in Sydney in May 2009
Windsor Circle Webinar 9 Pillars of Reteniton Automation featuring Spangler C...WhatConts
9 Pillars of Retention Automation, Holiday Strategy, & App Demo hosted by ExactTarget, featuring Spangler Candy:
Integrating Retail Big Data, Analyzing & Predicting Customer Lifetime Value, and Automating Email Marketing
“We sent out Windsor Circle enabled emails on 9/16/13, and the result was a 2.38x lift from our average weekday sales number (our sales skew toward the weekdays and are lower on weekends)", said Jim Knight, VP Marketing / E-Commerce at Spangler Candy (maker of Dum Dums), a joint ExactTarget and Windsor Circle client.
It was also our single highest day of revenue thus far, since our start in e-commerce in 1996.”
Windsor Circle follows up our ExactTarget Connections conference exhibit and App Theatre presentation with this in-depth, example-packed 30 minute, webinar which covers the 9 powerful automation capabilities every retailer can harness to double their repeat buyers, realize 5x customer lifetime value, and see fantastic ROI from segmented, automated, and personalized email marketing campaigns by leveraging eCommerce data.
In this webinar, Andrew Pearson, Windsor Circle's VP of Marketing, and Jim Knight highlight and explain the most important data sets to leverage for smarter email marketing, explore best practices and demonstrate how any retailer can begin or enhance data-driven, automated marketing programs within your email software.
We place a special emphasis on the data, segments, and automated emails you can build to have a measurable impact before, during, and after the holidays. From Welcome Series to Win Back Campaigns, Product Recommendations to Replenishment Campaigns, we teach you how to integrate, analyze, and leverage your eCommerce data within your email marketing software of choice to automate your retention marketing.
For Retail & Services - Customer Loyalty Success StoriesFivestars
Learn how Chama's Dog Wash & Wellness, Cycle Gear, and many others increased their daily profits by using text message promotions and making it easy for customers to track their rewards.
Is content still king in 2020? Yes, content is alive and well, helping define your brand, build relevance and influence users towards conversion. Learn how to leverage content to draw disparate audiences into the funnel, make them stickier and improve life-time value. Helena will demonstrate what some of SEA’s biggest brands have done to drive growth through content and native amplification, and how you can apply these methods to your own brand.
How to MAXIMIZE Lead Flow for YOUR business with PPC & Google AdsSocial Sphere Media
This webinar will be all about how to generate more leads via Paid Search (PPC/AdWords) in your business.
NOW… before you say “PPC Does Not Work…”
I want to encourage you to invest an hour of your time learning about the latest changes in Google AdWords, Paid Search, and how PPC can be the key to almost unlimited scalability in terms of lead flow for your business.
Even if you have invested thousands of dollars in PPC in the past and have gotten no return, I can assure you that with the right strategy and setup (which I will be showing you on the webinar) you can get a great 3-7x ROI via Paid Search.
You'll discover how the AdWords engine works, the secrets to maximizing quality scores, and even proven examples that you can swipe & deploy!
I'll even share with you the most important KPIs & how to track them!
If you would like to book a FREE Marketing Strategy Session with me to discuss how we can help you implement these strategies to your business, here's a link to my calendar: https://socialsphere.link/strategy
FOLLOW US ON SOCIAL MEDIA
Facebook: https://www.facebook.com/socialsphere...
Instagram: https://www.instagram.com/socialspher...
LinkedIn: https://www.linkedin.com/company/soci...
Twitter: https://twitter.com/socialspherega
Paid Search Monitoring: Uncover the Threats Lurking in Your CampaignsTinuiti
Trademark bidders can reduce your search traffic, inflate your marketing costs, and even mislead your customers — If you’re a brand and looking to protect your most valuable traffic, join CPC Strategy & BrandVerity for this webinar.
How to Maximize Google Shopping Campaign ProfitabilityTinuiti
If you’ve thought about or asked yourself these questions before, I highly recommend joining CPC Strategy’s open forum Q&A, where our Google Shopping Gurus will answer any questions you have around campaign optimization.
We teamed up with our friends over at Refuel Creative to help advertisers create actionable strategies to make more revenue from PPC.
Whether you work at a marketing agency or are advertising your own business, this webinar will help you elevate your PPC performance.
Are you maximizing on the amazing opportunity to grow your business with paid search advertising?
Join our expert, Mark Irvine as he walks you through the 6 Fundamental Skills every advertiser will need in order to start profiting from this type of marketing.
You'll learn how to:
- Use keyword managment strategies to attract the most valuable traffic to your site
- Adjust bids to ensure you're only spending budget on relevant searches
- Target your ideal audience with the appropriate messaging
Ask An Expert: Actionable Facebook Campaign Strategies For Black Friday & BeyondTinuiti
The Story: With over 2 billion monthly active users, Facebook is the perfect platform for retailers to further impression share, drive brand affinity & revenue, and increase ROI. With an influx of traffic looming in the horizon, it is imperative to align your Facebook campaigns to meet your specific goals for Black Friday & Cyber Monday.
Time is money - how much of both are you spending while managing PPC?
WordStream has mastered a one-of-a-kind PPC management strategy that can optimize your paid search AND social campaigns for increased ROI in just 20 minutes each week!
Tune in to hear our Google AdWords experts walk you through quick and easy steps you can start taking now to boost your profits across the board.
Our free webinar will cover:
- A proven weekly routine to help you achieve better PPC results
- How much time you should be dedicating to each task
- How our helpful tools can reduce the time you spend on account maintenance
This is a presentation on Amazon Pay Per Click and a case study showing how we use PPC as a tactic from ranking for organic positions to help increase sales. We talk about how testing is key to making the most of the using Amazon Sponsored Ads and get ahead of the competition.
Amazon Marketing Services: The Tool You Need This Holiday SeasonTinuiti
Over 1 billion items were sold on Amazon this past holiday season. The sheer volume of searches and transactions presents Amazon Sellers an incredible opportunity to maximize revenue and finish 2017 off strong. But how exactly do you make your products and advertising campaigns stand out from the thousands of other vendors in the marketplace?
Don’t Miss Out - David Cooley, Manager of Marketplace Strategy at CPC Strategy will cover how vendors can leverage AMS to improve product visibility, drive sales, and get the most out of Amazon.
Google Shopping is one of the most talked about AdWords features at the moment but if you don't know what you are doing, you can waste a lot of budget and not get the ROI you were expecting.
In this presentation from BrightonSEO in 2015, you will find lots of tips and advice for making the most out of this platform and really competing in this competitive space.
Ask The Experts: Out-competing Amazon on the Google SERP Over Black FridayTinuiti
The Story: $9 billion in sales. That’s how much consumers are projected to spend from Thanksgiving Day through Cyber Monday, according to Adobe Data. And with Amazon’s recent push in Google Shopping investment, it’s imperative your Shopping & text ad campaigns are optimized and efficient to compete against the likes of Amazon.
Don’t Miss Out - Pitch your last minute Google Shopping, text ads, and product feed questions to our in-house retail search experts to ensure you crush your holiday season goals.
Knowing how your account(s) is performing is key. I have a solution to audit your account that won’t cost you a dime and will only take 60 seconds- our FREE TOOL, the AdWords Performance Grader. The grader has analyzed over 70,000 unique accounts and $5.5 billion of unique spend which enabled us to conduct focus groups to discover what data is most important and helpful to YOU.
In our webinar, The Newest Way to Audit Your PPC Account, I will walk you through our redesigned award winning AdWords Performance Grader.
Greg Simon from Fat Cat Rewards' Presentation from the 'Power Affiliate' panel at affili@syd - Australia's first affiliate marketing conference, which was run in Sydney in May 2009
Windsor Circle Webinar 9 Pillars of Reteniton Automation featuring Spangler C...WhatConts
9 Pillars of Retention Automation, Holiday Strategy, & App Demo hosted by ExactTarget, featuring Spangler Candy:
Integrating Retail Big Data, Analyzing & Predicting Customer Lifetime Value, and Automating Email Marketing
“We sent out Windsor Circle enabled emails on 9/16/13, and the result was a 2.38x lift from our average weekday sales number (our sales skew toward the weekdays and are lower on weekends)", said Jim Knight, VP Marketing / E-Commerce at Spangler Candy (maker of Dum Dums), a joint ExactTarget and Windsor Circle client.
It was also our single highest day of revenue thus far, since our start in e-commerce in 1996.”
Windsor Circle follows up our ExactTarget Connections conference exhibit and App Theatre presentation with this in-depth, example-packed 30 minute, webinar which covers the 9 powerful automation capabilities every retailer can harness to double their repeat buyers, realize 5x customer lifetime value, and see fantastic ROI from segmented, automated, and personalized email marketing campaigns by leveraging eCommerce data.
In this webinar, Andrew Pearson, Windsor Circle's VP of Marketing, and Jim Knight highlight and explain the most important data sets to leverage for smarter email marketing, explore best practices and demonstrate how any retailer can begin or enhance data-driven, automated marketing programs within your email software.
We place a special emphasis on the data, segments, and automated emails you can build to have a measurable impact before, during, and after the holidays. From Welcome Series to Win Back Campaigns, Product Recommendations to Replenishment Campaigns, we teach you how to integrate, analyze, and leverage your eCommerce data within your email marketing software of choice to automate your retention marketing.
For Retail & Services - Customer Loyalty Success StoriesFivestars
Learn how Chama's Dog Wash & Wellness, Cycle Gear, and many others increased their daily profits by using text message promotions and making it easy for customers to track their rewards.
Is content still king in 2020? Yes, content is alive and well, helping define your brand, build relevance and influence users towards conversion. Learn how to leverage content to draw disparate audiences into the funnel, make them stickier and improve life-time value. Helena will demonstrate what some of SEA’s biggest brands have done to drive growth through content and native amplification, and how you can apply these methods to your own brand.
How to MAXIMIZE Lead Flow for YOUR business with PPC & Google AdsSocial Sphere Media
This webinar will be all about how to generate more leads via Paid Search (PPC/AdWords) in your business.
NOW… before you say “PPC Does Not Work…”
I want to encourage you to invest an hour of your time learning about the latest changes in Google AdWords, Paid Search, and how PPC can be the key to almost unlimited scalability in terms of lead flow for your business.
Even if you have invested thousands of dollars in PPC in the past and have gotten no return, I can assure you that with the right strategy and setup (which I will be showing you on the webinar) you can get a great 3-7x ROI via Paid Search.
You'll discover how the AdWords engine works, the secrets to maximizing quality scores, and even proven examples that you can swipe & deploy!
I'll even share with you the most important KPIs & how to track them!
If you would like to book a FREE Marketing Strategy Session with me to discuss how we can help you implement these strategies to your business, here's a link to my calendar: https://socialsphere.link/strategy
FOLLOW US ON SOCIAL MEDIA
Facebook: https://www.facebook.com/socialsphere...
Instagram: https://www.instagram.com/socialspher...
LinkedIn: https://www.linkedin.com/company/soci...
Twitter: https://twitter.com/socialspherega
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4Tinuiti
The Q4 Ecommerce Brand Accelerator Virtual Summit
Ad Espresso Presents:
During Q4 the cost of advertising on Facebook sees a steep increase in price so it’s important to turn to your best audiences to maximize revenue. During this webinar we’ll cover 6 retargeting techniques you must be using to guarantee success at this busy time of year.
Facebook and Instagram ads can be a moving target in these changing times. In this session, you will learn some new ways to approach your ads strategy whether you are just starting a new campaign or trying to get better results.
19 adwords-bidding-strategies & Check Pros and Cons of different kind of AdWo...Gaurav Pandey
How much should we spend on an ad? How do we best adjust our budget? How do we optimize our bids? What are flexible bidding strategies? These are all questions all PPC advertisers face, Let’s check Pros and Cons of different kind of Bid strategies. So, ones again I want to tell you it’s completely on you what kind of conversion and what kind of business you have some time Enhanced CPC is more important to get adjust your manual bid and a little bid we use Enhanced CPC for Bosting your Campaign. this is just a normal example-
The slides used by Matthew Sauer from iProspect at the E-commerce Meetup organized jointly with Neto, Hubspot and SEMrush: https://www.semrush.com/webinars/e-commerce-meetup/?language=en
- Discover how the Google Ads engine works - You have to understand how the AdWords auction process works if you intend to succeed with paid search - quality & relevance is the answer.
- The secrets to maximizing quality score - In order to drive lower cost per click & ultimately, lower cost per lead - ad groups, the right keywords, compelling text ads, site links & strategic landing pages are critical.
- Proven examples that you can swipe & deploy - We will share our proven winners as it relates to keywords, ad groups, text ads & landing pages.
- KPIs & how to track them - You should not invest a penny into AdWords or any other form of paid search without the proper tracking in place to gauge your cost per lead.
PPC What Should a B2B Company Pay For A PPC Lead Rosemary Brisco
Pay-per-click (PPC) advertising is an effective way to generate website traffic. PPC is, in fact, the fastest road to garnering relevant search results, especially for highly competitive keywords. But how much should you pay? And how much are your competitors paying? Great questions but there is no short answer.
Retargeting & Prospecting: What's your strategy for the holiday season?Acquisio
With the holiday season around the corner, be one step ahead and plan your Retargeting and Branding campaigns NOW. If you struggle with display, RTB, and/or believe that the Google Display Network is all you need for display, we will shatter those notions and arm you with powerful tools GDN does not want you knowing about. What's your strategy and why? We will help unlock the answers to those everpresent questions.
Check out Maria Coletta presentation, Acquisio Trading Desk Manager, on as she will discuss how, when and why to use Retargeting strategies to maximize quality conversions and ROAS. She will also speak about when and why to use New User Prospecting strategies with effectiveness and success.
You will learn:
- Defining key prospecting and retargeting strategies
- When to specifically use Prospecting and Retargeting strategies successfully
- How to manage and optimize retargeting campaigns to exceed your CPA and ROAS goals
In 2015, I interviewed for a performance marketing role at Canary. Naturally, the interview had a take home assignment: http://bit.ly/canary2015. Here's my completed assignment is below. I hope this helps anyone interviewing at Canary.
Internet Marketing Proposal PowerPoint Presentation SlidesSlideTeam
Internet marketing has obliterated traditional marketing methods. Global reach and cost-effectiveness are amongst the most popular of numerous apparent advantages. Web marketing comprises several varied approaches. Search engine optimization, search engine marketing, influencer marketing, and email marketing are a few examples. This generates a massive market and a lot of business opportunities. So, SlideTeam dedicates this offering to internet marketers and service providers. Say hello to the all-new Internet Marketing Proposal PowerPoint Presentation Slides. Online and digital marketing vendors use this business proposal slideshow to pique the interest of their clients. A crisp cover letter acquaints your clientele with the value that your services offer. This may include brand positioning or other specialized solutions. This electronic marketing PowerPoint proposal layout is replete with state-of-the-art data visualizations. Demonstrate how your firm can help you engage and retain clients using large-scale social media advertising. Represent offerings like web page optimization, Facebook, and Instagram ad integration for revenue generation, using a tabular format. Dissect the plan of action into phases, and explain with the help of a timeline diagram. This professionally-built business proposal PPT theme assists you in presenting your e-marketing pricing packages. Our compelling PowerPoint format introduces your target audience to your organization with a dash of visual brilliance. Highlight major web marketing projects from the past through this PPT business proposal template. You can also make your proposal persuasive by adding client testimonials as featured in this intuitive PowerPoint deck. Put forth an amiable approach by introducing key personnel involved in the project. You can include a high-definition image and role of the individual. With the help of this PowerPoint presentation, you can include vital terms and conditions. Smash the download icon to close more deals and unlock new business opportunities. https://bit.ly/35FLWUj
Keynote Speech from the 2011 affili@syd conference given by Susan Bratton, CEO of Personal Life Media, and Chair Emeritus of Ad:Tech globally, and one of the world's leading authorities on conversion triggers in online marketing.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Welocme to ViralQR, your best QR code generator.ViralQR
Welcome to ViralQR, your best QR code generator available on the market!
At ViralQR, we design static and dynamic QR codes. Our mission is to make business operations easier and customer engagement more powerful through the use of QR technology. Be it a small-scale business or a huge enterprise, our easy-to-use platform provides multiple choices that can be tailored according to your company's branding and marketing strategies.
Our Vision
We are here to make the process of creating QR codes easy and smooth, thus enhancing customer interaction and making business more fluid. We very strongly believe in the ability of QR codes to change the world for businesses in their interaction with customers and are set on making that technology accessible and usable far and wide.
Our Achievements
Ever since its inception, we have successfully served many clients by offering QR codes in their marketing, service delivery, and collection of feedback across various industries. Our platform has been recognized for its ease of use and amazing features, which helped a business to make QR codes.
Our Services
At ViralQR, here is a comprehensive suite of services that caters to your very needs:
Static QR Codes: Create free static QR codes. These QR codes are able to store significant information such as URLs, vCards, plain text, emails and SMS, Wi-Fi credentials, and Bitcoin addresses.
Dynamic QR codes: These also have all the advanced features but are subscription-based. They can directly link to PDF files, images, micro-landing pages, social accounts, review forms, business pages, and applications. In addition, they can be branded with CTAs, frames, patterns, colors, and logos to enhance your branding.
Pricing and Packages
Additionally, there is a 14-day free offer to ViralQR, which is an exceptional opportunity for new users to take a feel of this platform. One can easily subscribe from there and experience the full dynamic of using QR codes. The subscription plans are not only meant for business; they are priced very flexibly so that literally every business could afford to benefit from our service.
Why choose us?
ViralQR will provide services for marketing, advertising, catering, retail, and the like. The QR codes can be posted on fliers, packaging, merchandise, and banners, as well as to substitute for cash and cards in a restaurant or coffee shop. With QR codes integrated into your business, improve customer engagement and streamline operations.
Comprehensive Analytics
Subscribers of ViralQR receive detailed analytics and tracking tools in light of having a view of the core values of QR code performance. Our analytics dashboard shows aggregate views and unique views, as well as detailed information about each impression, including time, device, browser, and estimated location by city and country.
So, thank you for choosing ViralQR; we have an offer of nothing but the best in terms of QR code services to meet business diversity!
2. www.funbox.com
Campaign Goals and Challenges
Client Brief
Budget airline client in the market promoting Pre-Easter ticket sales
To drive maximum amount of conversions, with lowest cost possible
Spanning targeted audience across multiple age groups and demographics
Challenges
Very low eCPA goal ($10) was set with multiple premium publishers and ad
networks on board competing around this metric
Campaign was run for only 20 days without sufficient time to optimize
towards best result, hard cut off day by March 28th
Highly-competitive period for airline operators when all players are lowering
prices and offering best deals to attract new customers
6. www.funbox.com
Funbox Execution with Multiple Strategies
• Algorithms that optimize straight towards CPA goal
• Low cost CPMs with massive reach, to reach as many audiences as possible
• Retargeting-based clicks to re-capture those who showed initial interest of the site
• Various layers of CPM bidding strategies were in place to ensure we win impressions from
premium sites to low-cost ones, maximising our reach to audience who fits the profile
• Retargeting audience who has been to either Home page or Landing page of the site
7. www.funbox.com
Highlights and Key Takeouts
• eCPA goal is met and well within the $10 goal
• CPA started above $20 and dropped below $10 within 7 days
• Conversions happened mostly second half of the week, Thursdays have highest
conversions and most impressions served
• Conversion volumes raised from less than 50 to over 200 towards end of the campaign
• Funbox out-performed a few premium publishers and drove a low CPA that came in Third
place amongst 7 digital partners