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Molecule History
Molecule Introduction e.g. class, characteristics, source,
pharmacology, chemical structure etc
Molecule MOA
Molecule Uses
Other & Adverse effects
Medical conditions/Indications e.g Introduction, etiology, symptoms,
other drugs used
Molecule effect in Medical conditions
Rational of Combination
Molecule comparisons (Direct & Indirect)
Reference
Product name, composition & punch line
Product attributes e.g. pack size, packaging, price etc
USPs
Product comparisons (Direct & Indirect)
Product Scopes
Target Customers
ORG data e.g. Molecule market, growth, top competitors etc
Competitor's Analysis
Product promotion Planning & Strategies e.g. Input calendar,
schemes, offers, CRM, Targets, budget etc
Incentives
Campaigns/Activities
Print Inputs with Detailing
Visual Aid with Detailing
Notes
Medical
Product
Marketing

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Training slides format

  • 1. Molecule History Molecule Introduction e.g. class, characteristics, source, pharmacology, chemical structure etc Molecule MOA Molecule Uses Other & Adverse effects Medical conditions/Indications e.g Introduction, etiology, symptoms, other drugs used Molecule effect in Medical conditions Rational of Combination Molecule comparisons (Direct & Indirect) Reference Product name, composition & punch line Product attributes e.g. pack size, packaging, price etc USPs Product comparisons (Direct & Indirect) Product Scopes Target Customers ORG data e.g. Molecule market, growth, top competitors etc Competitor's Analysis Product promotion Planning & Strategies e.g. Input calendar, schemes, offers, CRM, Targets, budget etc Incentives Campaigns/Activities Print Inputs with Detailing Visual Aid with Detailing Notes Medical Product Marketing