Tourism Signs and Symbols Message me if you want to have a copy of this presentation. Thanks.

2. • This chapter reviews various signs and symbols
(referents) of interest to tourism and their use.
• They have been selected by the WTO
Secretariat on the basis of the material
received from member States and other
organizations, both national and international.
• The purpose of the selection is to indicate the
possibility of international harmonization of the
referents.

3. Tourism signs and symbols are mainly found in:
• public places such as airports, seaports, bus
and railways stations and terminals, etc.
• roads, streets, paths, trails, ski slopes, etc.
• buildings, as well as maps, orientations
diagrams, guidebooks and tourism pamphlets,
and now more and more on Internet portals
and web sites(icons).

5. Tourist information symbol
Use: To indicate and identify the
location of a tourist information
point or place

6. Way in / Entrance
Use: To indicate and identify the
location of an entry or preferred
way to enter
Way out / Exit
Use: To indicate and identify the
location of an entry or preferred
way to go out

7. Emergency Exit
Use: To indicate and identify the
location of an emergency exit
or preferred way to go out in case of
emergency or fire
Directional Arrows
Use: To indicate direction

8. Stairs
Use: To signify access facilities via a
fixed staircase. Shall not
be used to indicate or identify an
escalator
Elevator Lift
Use: To indicate and identify the
location of a public elevator
(lift)

9. No Trespassing / No Entry
Use: To prohibit the entrance in a
street, road, path, trail or a
place, corridor, room, etc.
Toilets (General)
Use: To indicate the entrance of a
public toilet for men and
women

10. Fire Extinguisher
Use: To indicate the location of a
fire extinguisher and/or to
identify a fire extinguisher
Fire Alarm
Use: To indicate the location of a
fire alarm and/or to identify
a fire alarm

11. Fire Phone
Use: To indicate the location of a
fire alarm phone and/or to
identify a fire alarm phone
Telephone
Use: To signify communication
facilities by telephone

12. First Aid
Use: To indicate the place where a
first aid service (or even kit)
or a doctor is available
Pharmacy / Drugstore
U s e: To indicate the place where a
pharmacy or a dru g s t o re (where
medicines can be sold) is located

13. Hospital
Use: To indicate where permanent
medical service is available
and/or to identify the building itself
and the connecting are a
Passports / Immigration
U s e: To indicate and identify the
location of a passport or
immigration booth or off i c e

14. Smoking allowed
Use: To signify where smoking is
allowed
Smoking not allowed
Use: To signify where smoking is
allowed

15. Danger / Warning
Use: To warn or indicate dangerous
conditions
Dangerous water conditions
Use: To warn or indicate dangerous
water conditions

17. Accommodation
Use: To indicate and identify where
temporary accommodation
is available or may be booked
Restaurant
Use: To indicate an eating place
where hot and cold meals
are available and which is licensed
to serve wine and spirits

18. Tourist Apartment
Use: To indicate and identify where
tourist apartment is available
or may be booked
Camp site / Camping area
Use: To indicate the location of a
camp site or a camping area

19. Camping not allowed
Use: To prohibit camping
Casino
Use: To indicate and identify the
location of a casino

20. Conference Facilities
Use: To indicate and identify the
location of a conference center
or meeting facilities
Banquet Room
Use: To indicate and identify the
location of a banquet room

21. Karaoke Bar
Use: To indicate and identify the
location of karaoke bar or a
place where karaoke can be found
Bar
Use: To indicate and identify the
location of bar (licensed or
not)

22. Snack Bar
Use: To indicate and identify the
location of eating place
where hot and cold meals are
quickly served, licensed or not
Coffee / Tea room
Use: To indicate and identify the
location of coffee shop or a
tea room where cold and hot drinks
are available

23. Swimming Place
Use: To indicate and identify the
location of a public swimming
place or pool or a private swimming
place in a accommodation
establishment
Sauna
Use: To indicate and identify the
location of a sauna room or
where a sauna is available in an
accommodation establishment

24. Check-in/out or reception
Use: To indicate and identify the
location of a reception or a
check-in counter in an
accommodation establishment
Breakfast only
Use: To indicate that only breakfast
are served in an accommodation
establishment

25. Hairdresser/Beauty Salon/Barber
Use: To indicate and identify
hairdresser, beauty or barber
facilities in a public place or an
accommodation establishment
Room Service
Use: To indicate that room service is
available in an accommodation
establishment

27. World Heritage attraction
Use: To indicate the location of a site
or monument listed by UNESCO
World Heritage (a list of 630 cultural
and natural properties of outstanding
universal value updated in December
1999. It consists of 480 cultural, 128
natural and 22 mixed properties in
118 States Parties)

28. Landmark
Use: To indicate the location of a
landmark
National Park
Use: To indicate the location of a
national park

29. Nature Reserve
Use: To indicate the location of an
area set aside for the preservation of
flora and fauna
Panorama/Look out/ Viewing point
Use: To indicate a place or a point with an
exceptional panoramic view

30. Photography
Use: To signify the activity of
photography or a place where photo
or movie camera shots can be done
Cave
Use: To indicate the location of a
cave

31. Waterfall
Use: To indicate the location of a
waterfall
Botanical Garden
Use: To indicate the location of a
botanical garden

32. Bird/Ornithological Sanctuary
Use: To indicate the location of a bird
sanctuary or an ornithological park
Endangered species sanctuary
Use: To indicate a place where an
endangered species can be found
and to prevent drivers and people

33. Aquarium
Use: To indicate the location of an
aquarium
Prehistoric Site
Use: To indicate the location of a
prehistoric site

34. Cinema
Use: To indicate the location of a
movie theatre
Museums
Use: To indicate the location of a
museum

35. Cinema
Use: To indicate the location of a
movie theatre
Museums
Use: To indicate the location of a
museum

37. Trekking
Use: To signify a trek or tramping
classification trail /track or the
activity
Route
Use: To signify a route classification
track

38. Boating
Use: To indicate boating as outdoor
recreation activity
Canoeing
Use: To indicate a canoe and
identify a location for canoeing
activity

39. Rafting
Use: To signify a raft and identify a
location for the activity of rafting
Caving
Use: To signify the activity of caving

40. Climbing
Use: To signify the activity of climbing
or mountain climbing
Scuba Diving
Use: To signify the activity of scuba
diving

41. Fishing
Use: To signify the activity of fishing
River Fishing
Use: To signify the activity of river
fishing

42. Surfing
Use: To signify the possibility of
surfing and to locate beaches and
other facilities for surfing
Wind Surfing
Use: To signify the possibility of
windsurfing and to locate beaches
and other facilities for windsurfing

43. Do not feed the birds or animals
Use: To indicate feeding birds or
animals is not permitted
Do not remove vegetation
Use: To indicate that the removal of
vegetation is not permitted