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Top 5 Content Marketing
Strategies For Law Firms
Content marketing holds a lot of promising results if it is
done the right way
Not many among the legal community
know or understand the modus operandi of
a proper thought out content marketing
strategy
MARKETING TACTICS FOR
LAW FIRMS/LAWYERS1
Let’s explore the top 5 content marketing strategies for
law firms
Engagement builds trust and Content they
can use assures trust
ENGAGE WITH YOUR CLIENTS
AS OFTEN AS YOU CAN2
Writing niche-related and beautifully crafted content is
the core of a successful content marketing strategy and
helps you communicate your message
Engaging with
your clients &
potential
customers brings
about that
desired result
It may not be an
instant
conversion
So, simply write
conversational,
attractive, and
engaging content
that forces your
audience to talk
and ask you
questions.
64% of online businesses are now using
videos in their marketing strategy to grab
the attention of the audience online
DIVERSIFY YOUR CONTENT
STRATEGY3
55% online businesses include some form of visual content in their
marketing strategy to obtain organic traffic from the web
Informative and deeply knowledgeable
content is good
INCLUDE HUMOR IN YOUR
CONTENT4
It is crucial to the success of a law firm’s content marketing strategy,
but never forget to show an occasional humor out of seriousness
Laugh at
yourself, its great
medicine
Things like
posting an un-
vulgar yet
creative joke,
sharing funny
stories at work
Remember that
humans are
made of flesh
and feelings so
make sure you
touch the both
aspects of their
existence
Posting content on a diverse range of topics
will also gain a diverse range of audience
ALWAYS STAY RELEVANT TO
YOUR THEME5
Your content and overall marketing is nothing if it does not make you
a leader in your expertise, or niche, for a proper term
Think like,
Google Inc
A company
whose core
service and
business come
from its larger-
than-life search
engine
Niche specific
content and
overall
marketing is the
key to your law
firm’s ultimate
success
If you are not doing the tasks as of yet or do not know how to
implement such tactic (which really works)
“Help Lawyer” and get your law firm
marketing done the right way. The next
step is to amplify your content
www.help-lawyer.com/blog/top-5-content-
marketing-strategies-for-law-firms-96

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Top 5 Content Marketing Strategies For Law Firms

  • 1. Top 5 Content Marketing Strategies For Law Firms
  • 2. Content marketing holds a lot of promising results if it is done the right way
  • 3. Not many among the legal community know or understand the modus operandi of a proper thought out content marketing strategy MARKETING TACTICS FOR LAW FIRMS/LAWYERS1
  • 4. Let’s explore the top 5 content marketing strategies for law firms
  • 5. Engagement builds trust and Content they can use assures trust ENGAGE WITH YOUR CLIENTS AS OFTEN AS YOU CAN2
  • 6. Writing niche-related and beautifully crafted content is the core of a successful content marketing strategy and helps you communicate your message
  • 7. Engaging with your clients & potential customers brings about that desired result It may not be an instant conversion So, simply write conversational, attractive, and engaging content that forces your audience to talk and ask you questions.
  • 8. 64% of online businesses are now using videos in their marketing strategy to grab the attention of the audience online DIVERSIFY YOUR CONTENT STRATEGY3
  • 9. 55% online businesses include some form of visual content in their marketing strategy to obtain organic traffic from the web
  • 10. Informative and deeply knowledgeable content is good INCLUDE HUMOR IN YOUR CONTENT4
  • 11. It is crucial to the success of a law firm’s content marketing strategy, but never forget to show an occasional humor out of seriousness
  • 12. Laugh at yourself, its great medicine Things like posting an un- vulgar yet creative joke, sharing funny stories at work Remember that humans are made of flesh and feelings so make sure you touch the both aspects of their existence
  • 13. Posting content on a diverse range of topics will also gain a diverse range of audience ALWAYS STAY RELEVANT TO YOUR THEME5
  • 14. Your content and overall marketing is nothing if it does not make you a leader in your expertise, or niche, for a proper term
  • 15. Think like, Google Inc A company whose core service and business come from its larger- than-life search engine Niche specific content and overall marketing is the key to your law firm’s ultimate success
  • 16. If you are not doing the tasks as of yet or do not know how to implement such tactic (which really works)
  • 17. “Help Lawyer” and get your law firm marketing done the right way. The next step is to amplify your content www.help-lawyer.com/blog/top-5-content- marketing-strategies-for-law-firms-96