There are many benefits of CPQ for manufacturers of complex products; here are the top 5: - shorter sales cycles - reduced pricing errors - faster quotes - automated workflow - compelling customer service

1. Top 5 Benefits of CPQ
for Manufacturers
For more information about CPQ systems, visit Technicon CPQ on www.technicon.com
Shorten sales cycles
Sales personnel can focus on selling rather than going through different people and
departments at the manufacturing companies’ to find a simple answer. They no longer
have to hand create proposals or figure out pricing. Instead with CPQ, they can solely
focus on selling and building relationships with their customers. They can bring in more
leads and opportunities, as a result.
Reduce pricing errors
Pricing is crucial for the manufacturing industry. It can be delicate in that if you were to set
your prices too high, you can lose customers, but at the same time, if you set them too
low, you will eat away your overall profitability. Pricing cannot be a guessing game. With
CPQ, manufacturers not only provide accurate prices, but they also automatically track
the sales results.
Produce faster quotes and win more opportunities
At the same time, CPQ allows manufacturers to quickly produce a quote for the
customized orders. By speeding up the process of creating the quote and communicating
with the customers, manufacturers are more likely to win the business by being ahead of
their competition.
Automate workflow and decrease operations costs
Say “no more” to spreadsheets. There is no manual spreadsheet-based configuration
process with CPQ. Manual process is tedious, time-consuming and prone to errors.
Manufacturers can solve this problem by automating most of the configuration process
including ETO. There is less room for errors and the CPQ guides manufacturers to choose
compatible, optimal features and options.
Provide a compelling customer experience
CPQ can often be seen as an internal tool, but in recent years, more manufacturers are
using it as an external tool to provide a compelling customer experience. Customers can
create 3D CAD models and generate any documents they’d like on the manufacturers’
websites. They can see the renderings of the products they are interested in and see
what it will cost them, approximately. Even if CPQ is used internally by the sales and
engineering team, choosing a leading CPQ software such as Technicon CPQ with such
great user interface and user experience is a great selling point for manufacturers.
CPQ allows manufacturers of complex products to be ahead of competition by shortening their sales cycles,
reduce work errors and make the whole process easy for everyone involved. Manufacturers can instead focus
on winning over their customers with a compelling experience and achieve maximum efficiency and profitability.
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