The top three companies in the US hardware/home improvement ecommerce market are:
1. The Home Depot with $3.76 billion in revenues and 43.4% market share
2. Lowe's Cos. with $1.265 billion in revenues and 14.6% market share
3. MSC Industrial Supply with $1.198 billion in revenues and 13.8% market share
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The new and actual version of this Report is here
https://www.slideshare.net/divanteltd/ecommerce-trends-from-2017-to-2018-by-divante
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The Hive Think Tank on May 7th, 2014 at General Assembly in San Francisco with Christophe Biget (iVentures Consulting, co-CEO), Tyler Kohn (RichRelevance, CTO), Kerem Tomak (Macy's, VP, Marketing Analytics and CRM) and Greg Tanaka (Bay Sensors, CEO)
More information about eShopper Index:
- Overall ranking: http://www.slideshare.net/aureliaa/2014-eshopper-index-overall-ranking
- Presentation & subscription: http://www.iventures-consulting.com/eshopper-index
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Is your eCommerce store suffering from increased abandoned carts? Implement these important tips that can help in grabbing more sales and conversions for your online site.
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Gino Van Ossel, Professor Retail & Consumer Goods Center Vlerick Business School, presentation in omni-channel retail from the IgnitionOne European Automotive Summit, June 2014
Using a multi lingual site & localization to drive international growthMiva
Learn the tools and techniques successful Miva Merchant sites are using to dramatically increase international revenue. During this interactive session, participants will benefit from the real-world experience of a fellow merchant as well as international e-commerce experts. Whether you are selling a lot or a little internationally right now, you will walk away from this session with an actionable plan to multiply your international sales.
e-Commerce Trends from 2014 to 2015 by Divante.coDivante
The new and actual version of this Report is here
https://www.slideshare.net/divanteltd/ecommerce-trends-from-2017-to-2018-by-divante
e-Commerce sales worldwide will reach $1.7 trillion in 2015. The World's Leading E-Commerce Companies, Capital Market, E-Commerce startups to watch, Omnichannel, B2C e-commerce sales worldwide and more!
Digital Strategy For Retail: Omnichannel (The Hive Think Tank)iVentures Consulting
DIGITAL STRATEGY FOR RETAIL: OMNICHANNEL
The Hive Think Tank on May 7th, 2014 at General Assembly in San Francisco with Christophe Biget (iVentures Consulting, co-CEO), Tyler Kohn (RichRelevance, CTO), Kerem Tomak (Macy's, VP, Marketing Analytics and CRM) and Greg Tanaka (Bay Sensors, CEO)
More information about eShopper Index:
- Overall ranking: http://www.slideshare.net/aureliaa/2014-eshopper-index-overall-ranking
- Presentation & subscription: http://www.iventures-consulting.com/eshopper-index
How to avoid Cart Abandonment on an eCommerce store?Knowband Store
Is your eCommerce store suffering from increased abandoned carts? Implement these important tips that can help in grabbing more sales and conversions for your online site.
Omni-channel in Retail. Lessons for the automotive industryIgnitionOne
Gino Van Ossel, Professor Retail & Consumer Goods Center Vlerick Business School, presentation in omni-channel retail from the IgnitionOne European Automotive Summit, June 2014
E-commerce Berlin Expo 2017 - Understanding Merchant Growth Paths in the Digi...E-Commerce Berlin EXPO
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E-commerce Berlin Expo 2017 - Cross Border Ecommerce: Making the Most of Chin...E-Commerce Berlin EXPO
Nenad Cetkovic COO Lengow
China is now the largest e-commerce market in the world. By 2018, China's predicted total revenue is set to reach 871 billion euros, accounting for 40% of the total e-commerce market. By 2020, the market is expected to be larger than the USA, Japan, the UK, Germany and France combined. The Chinese market is complex - there are several different business models, whereas in Europe most e-commerce companies act as independent online retailers. We'll be taking a look at how German online retailers can tap into the market in China.
The E-Commerce reference index based on the eShopper journey
Analysis and ranking of 111 leading local and international leaders’s E-Commerce ecosystems through 250 criteria before, during and after purchase including Omnichannel and Online marketing
eShopper Index 2015 Overall ranking available here:
https://www.slideshare.net/aureliaa/e-shopper-index-overall-ranking
FREE eShopper Index 2015 report available here:
https://www.slideshare.net/aureliaa/eshopper-index-1015-report-free
To know more about the eShopper Index:
http://www.iventures-consulting.com/eshopper-index
The spread of mobile technology has also opened up new data-gathering and analytics possibilities for retailers, but for many, turning the new waves of mobile-generated information into useful insights is still very much a work in progress. Analytics opportunities – and challenges – enabled via shoppers’ mobile devices are multiplied when consumers enter, or even come near, a retailer’s brick-and-mortar store. Mobile-enabled analytics can be used to gain a greater understanding of general traffic patterns and customer behavior, but can also be tied to individualized measurements of shopper activity.
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This presentation deals with the growth issue in e-commerce. It describes two different strategies implemented by two leading european fashion e-commerce company Zalando and Asos. Business model analysis, but also, internationalization, financial perspective included
Amazon's European Distribution Strategy Case StudyYASSER ELSEDAWY
Amazon's supply chain challenges in Europe
Amazon.Com was launched on 16th July 1995 by Jeff Bezos. In the beginning, Amazon.com started as an online bookstore, With 25 million titles it became the earth's biggest bookstore but soon diversified. In 2008, Amazon had 8 warehouses in the U.S. and another 15 in the rest of the world. Amazon now has around 50 warehouses, 20 in the US and rest in Canada, France, Germany, Italy, UK, China, Japan. At Present the company is providing three primary customer sets; consumers, Sellers, and developers.
Amazon balances between the cost of distribution and levels of services by having efficient distribution centers and multi-tier inventory networks.
A free version of Amazon.com SWOT analysis 2017. To get the full presentation buy the SWOT here: https://www.strategicmanagementinsight.com/swot-analyses/amazon-swot-analysis.html
2019 Election| Retail Sales and Consumer Spending| Canada| May 2019paul young cpa, cga
Retail sales is key sector as retail sales account for ¼ of GDP
Retail prices are under pressure due to many factors like carbon tax or tariffs or other factors.
E-commerce Berlin Expo 2018 - Marketplace the new eCommerce trend and how to ...E-Commerce Berlin EXPO
Fotis Kourmadas CMO CS-Cart Europe
An online marketplace is a place where you can find products coming from multiple vendors, would they be brands, shops or persons, in the same platform. The marketplace owner is responsible for attracting customer and keeping track of money transactions, whereas the third party vendor is dealing with manufacturing and shipping. Marketplace is not holding stocks, and the manufacturer sells directly his own products.
Le marché européen B2C e-commerce poursuit sa croissance
Le marché européen B2C e-commerce a poursuivi sa croissance à deux chiffres en 2015. Avec un taux de 13,3% (2014: 13,6%) de croissance, les ventes B2C en ligne en Europe ont atteint 455,3 milliards € en 2015.
Pour 2016, il est prévu que le taux de croissance va diminuer un peu plus, à 12,0%. En conséquence, le chiffre d'affaires européen B2C e-commerce devrait atteindre la marque de 500 milliards € en 2016 (509,9 milliards €). Ces chiffres proviennent du rapport européen B2C E-commerce, qui a été commandé par Ecommerce Europe et créé par la Fondation E-commerce. Ce rapport donne un aperçu des chiffres de e-commerce européens, y compris les ventes en ligne, le nombre de clients Internet et la part du commerce électronique dans le PIB européen. En outre, le rapport européen B2C E-commerce 2016 offre les principaux chiffres de 25 principaux marchés européens en termes de e-commerce.
This online roadmap was prepared for a national B2B insurance company wanting to identify the channels and strategies which would get them from $ 5 million / year to over $ 20 million / year in about a 2 year period.
I analyzed their market, their competition and then utilized a number of marketing channels and media such as SEO, and mobile media advertising on Facebook, and presented an overall strategy to accomplish this goal with a conservative ROI of 645%.
Reviewing this slide show, the viewer will gain insights to approach, concepts and processes necessary to undertake an online project with this level of sales velocity.
E-commerce Berlin Expo 2017 - Understanding Merchant Growth Paths in the Digi...E-Commerce Berlin EXPO
The eCommerce disruption opportunity is here. With $2.3 trillion spent online annually, 1.6 billion people shopping online in 2016 and $1.0 trillion predicted in cross-border spending by 2020, the opportunities for merchant growth have never been so significant, varied and fast. ACI will present a framework for understanding merchant growth paths, and will discuss - using use cases and real-world examples - how merchants can select the most suitable growth strategies for their business.
E-commerce Berlin Expo 2017 - Cross Border Ecommerce: Making the Most of Chin...E-Commerce Berlin EXPO
Nenad Cetkovic COO Lengow
China is now the largest e-commerce market in the world. By 2018, China's predicted total revenue is set to reach 871 billion euros, accounting for 40% of the total e-commerce market. By 2020, the market is expected to be larger than the USA, Japan, the UK, Germany and France combined. The Chinese market is complex - there are several different business models, whereas in Europe most e-commerce companies act as independent online retailers. We'll be taking a look at how German online retailers can tap into the market in China.
The E-Commerce reference index based on the eShopper journey
Analysis and ranking of 111 leading local and international leaders’s E-Commerce ecosystems through 250 criteria before, during and after purchase including Omnichannel and Online marketing
eShopper Index 2015 Overall ranking available here:
https://www.slideshare.net/aureliaa/e-shopper-index-overall-ranking
FREE eShopper Index 2015 report available here:
https://www.slideshare.net/aureliaa/eshopper-index-1015-report-free
To know more about the eShopper Index:
http://www.iventures-consulting.com/eshopper-index
The spread of mobile technology has also opened up new data-gathering and analytics possibilities for retailers, but for many, turning the new waves of mobile-generated information into useful insights is still very much a work in progress. Analytics opportunities – and challenges – enabled via shoppers’ mobile devices are multiplied when consumers enter, or even come near, a retailer’s brick-and-mortar store. Mobile-enabled analytics can be used to gain a greater understanding of general traffic patterns and customer behavior, but can also be tied to individualized measurements of shopper activity.
Growth hacking-in-ecommerce. Zalando & ASOS casesHenri ISAAC
This presentation deals with the growth issue in e-commerce. It describes two different strategies implemented by two leading european fashion e-commerce company Zalando and Asos. Business model analysis, but also, internationalization, financial perspective included
Amazon's European Distribution Strategy Case StudyYASSER ELSEDAWY
Amazon's supply chain challenges in Europe
Amazon.Com was launched on 16th July 1995 by Jeff Bezos. In the beginning, Amazon.com started as an online bookstore, With 25 million titles it became the earth's biggest bookstore but soon diversified. In 2008, Amazon had 8 warehouses in the U.S. and another 15 in the rest of the world. Amazon now has around 50 warehouses, 20 in the US and rest in Canada, France, Germany, Italy, UK, China, Japan. At Present the company is providing three primary customer sets; consumers, Sellers, and developers.
Amazon balances between the cost of distribution and levels of services by having efficient distribution centers and multi-tier inventory networks.
A free version of Amazon.com SWOT analysis 2017. To get the full presentation buy the SWOT here: https://www.strategicmanagementinsight.com/swot-analyses/amazon-swot-analysis.html
2019 Election| Retail Sales and Consumer Spending| Canada| May 2019paul young cpa, cga
Retail sales is key sector as retail sales account for ¼ of GDP
Retail prices are under pressure due to many factors like carbon tax or tariffs or other factors.
E-commerce Berlin Expo 2018 - Marketplace the new eCommerce trend and how to ...E-Commerce Berlin EXPO
Fotis Kourmadas CMO CS-Cart Europe
An online marketplace is a place where you can find products coming from multiple vendors, would they be brands, shops or persons, in the same platform. The marketplace owner is responsible for attracting customer and keeping track of money transactions, whereas the third party vendor is dealing with manufacturing and shipping. Marketplace is not holding stocks, and the manufacturer sells directly his own products.
Le marché européen B2C e-commerce poursuit sa croissance
Le marché européen B2C e-commerce a poursuivi sa croissance à deux chiffres en 2015. Avec un taux de 13,3% (2014: 13,6%) de croissance, les ventes B2C en ligne en Europe ont atteint 455,3 milliards € en 2015.
Pour 2016, il est prévu que le taux de croissance va diminuer un peu plus, à 12,0%. En conséquence, le chiffre d'affaires européen B2C e-commerce devrait atteindre la marque de 500 milliards € en 2016 (509,9 milliards €). Ces chiffres proviennent du rapport européen B2C E-commerce, qui a été commandé par Ecommerce Europe et créé par la Fondation E-commerce. Ce rapport donne un aperçu des chiffres de e-commerce européens, y compris les ventes en ligne, le nombre de clients Internet et la part du commerce électronique dans le PIB européen. En outre, le rapport européen B2C E-commerce 2016 offre les principaux chiffres de 25 principaux marchés européens en termes de e-commerce.
This online roadmap was prepared for a national B2B insurance company wanting to identify the channels and strategies which would get them from $ 5 million / year to over $ 20 million / year in about a 2 year period.
I analyzed their market, their competition and then utilized a number of marketing channels and media such as SEO, and mobile media advertising on Facebook, and presented an overall strategy to accomplish this goal with a conservative ROI of 645%.
Reviewing this slide show, the viewer will gain insights to approach, concepts and processes necessary to undertake an online project with this level of sales velocity.
Calcium Propionate Manufacturing Industry. Production of Calcium PropanoateAjjay Kumar Gupta
Calcium propionate is a food preservative and mold inhibitor used in baked goods, candy, condiments, pickles, cheese, butter and other processed foods. It inhibits the growth of yeasts, molds and bacteria in these products by preventing water activity. Most often it’s used to inhibit mold growth in breads and cakes because of its high level of potency against mold spores and ability to prevent moisture absorption by the food item.
Here are all the steps you need to know about how to start your own calcium propionate manufacturing business!
𝐂𝐨𝐧𝐭𝐚𝐜𝐭 𝐮𝐬
NIIR PROJECT CONSULTANCY SERVICES, DELHI
An ISO 9001:2015 Company
ENTREPRENEUR INDIA
106-E, Kamla Nagar, Opp. Mall ST,
New Delhi-110007, India.
Email: npcs.ei@gmail.com
info@entrepreneurindia.co
Tel: +91-11-23843955, 23845654, 23845886
Mobile: +91-9097075054, 8800733955
Website: https://www.entrepreneurindia.co
https://www.niir.org
33-1Snap-on Tools A Victim of Its Own SuccessAlan N. .docxlorainedeserre
33-1
Snap-on Tools: A Victim of Its
Own Success
Alan N. Hoffman
Bentley University
C a s e 33
Snap-on ToolS’ hiSTory began in 1920, when JoSeph JohnSon and william
Seidemann used their idea of interchangeable sockets and wrench handles to form
the Snap-on Wrench Company. The concept of ten sockets that “snapped on” to
five interchangeable handles revolutionized the tool industry. Through the years
since then, Snap-on continued to innovate and create new tools and products.
To sell their products, the company’s founders turned to Stanton Palmer, who
demonstrated the benefits of bringing tools directly to customers at their places
of business. This became the cornerstone of the company’s marketing success.
Snap-on’s founders expanded on the concept of bringing products to customers
through fully stocked walk-in vans, thus pioneering the familiar franchisee van chan-
nel. This strong connection and one-on-one relationship with customers allowed the
company to thrive. The franchises introduced and demonstrated to customers all new
products—top quality, modern design, hand tools; power tools built for demanding
situations; attractive and neat tool storage; and intelligent and powerful diagnostics
products. In addition to the canny design of basic mechanics’ tools such as inter-
changeable sockets or the Flank Drive® wrenching system, Snap-on’s line card grew
until it offered nearly 14,000 products featuring innovative designs and precision
manufacturing.1
The author would like to thank Barbara Gottfried and Pamela Miller and Bentley University MBA students
Gintaras Lenkutis, Konstantin Mikhailov, Mary-Helen Nsangou, Jonathan Safran, and Safiya Samms for their
research and contributions to this case. Please address all correspondence to: Dr. Alan N. Hoffman, Dept. of
Management, Bentley University, 175 Forest Street, Waltham, MA 02452-4705, [email protected], (781)
891-2287. Printed by permission of Dr. Alan N. Hoffman.
Z33_WHEE5488_15_GE_CA33.indd 1 6/20/17 10:56 AM
33-2 Case 33 Snap-on Tools: A Victim of Its Own Success
Snap-on’s innovation led to manufacturing tools for industries including aviation and
aerospace, agriculture, construction, government and military, mining, natural resources,
power generation and technical education.2 Over the past decade, education also became
an important focus for Snap-On: it was the company’s belief that it was in its best inter-
est to train up-and-coming auto mechanics who would become its future customers, and
that developing a skilled labor force was an issue of national concern. Though Snap-on
was never a mainstream company, it always felt that its greatest means of promotion was
word-of-mouth testimonials. Its visible association with motor sports, and its professional
relationship with auto racing for more than 70 years served it very well.
As of 2013, Snap-on was a $2.9 billion, S&P 500 company headquartered in
Kenosha, Wisconsin, which offered products ...
What is digital personalisation in Travel and why should I care? Travel Techn...Sagittarius
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4 Leadership Shifts You Must Make For Successful Content Marketing in 2016Kyle Lacy
Presentation given at the Content2Conversion conference in Scottsdale, AZ on 2/16/2016. There are four shifts that must happen for content marketers to be successful in 2016.
1. Build the right team.
2. Create better thought leadership.
3. Internal activation is almost more important than external.
4. Learn the important unit economics of your business.
Track 4 - How the avalanche of available customer data can help create more e...edynamic
Gene DeLibero, Customer Experience Evangelist from Sitecore, has walked through the building blocks of contextual marketing while discussing the importance of being able to shape every customer’s experience.
Website Development for Crowdfunding Campaign / Roadmap to Success or FailureAurum IT
Is there a recipe for success in crowdfunding campaign?
There is, but no recipe guarantees success, though it helps you move towards it. Those who think crowdfunding is easy money, tend to be disappointed once the actual work on the campaign kicks in. Crowdfunding is only one of the funding options, and it requires an enormous effort from the team to be successful. Building a web page and campaign page is our speciality, but that is only one part of the complex project.
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Selecting the right platform for the company’s global eCommerce is probably the most important decision at the early stage. Depending on the current and future needs, the selected eCommerce application will define your company’s direction and the elements required for fast development.
We compare five eCommerce solutions by analyzing six major aspects that should be considered when selecting a platform for global eCommerce. These functionalities were selected due to their impact on rollouts and future global eCommerce management, they include: country and language; structure and design; order and product management; customer and group management; pricing, taxes, and currencies; payments and shipping.
If you're interested in making your online store expansion efficient, read the ebook Global Rollouts for eCommerce: https://bit.ly/global_rollouts_for_ecommerce
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The eCommerce Trends 2020 report is a comprehensive guide through emerging technologies in the world of online sales. It is based on the extensive research, run by Divante and Kantar, among over 250 eCommerce experts representing 8 countries. The report is complemented with trends rankings, implementation examples, and opinions from 20 independent experts.
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Learn more at Divante at https://divante.com
Check out more Magento Lightning Talks at https://divante.com/blog/tag/magento-lightning-talks/
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How to reduce customer churn?
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What's inside?
Market Overview
B2C eCommerce Sales
Top eRetailers (Based on Revenue)
Top eCommerce Sites (Based on Traffic)
Capital Market
eCommerce Startups to Watch
Survey Results
eCommerce Investments 2018
eCommerce Investments 2019
Changes in Investments 2018-2019
Which Investments Had the Biggest ROI in 2018?
Most Impactful eCommerce Trends for the Next 5 years
Trends Matrix
Inspirations
Marketplaces: Better Prices, Free or Discounted Shipping and a Broader Selection
Voice Interfaces
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Microservices & Headless: Micro Frontends
Content Marketing & Digital Content
CRM: AI & Social CRM
Mobile CRO
Free Shipping/Returns
Mobile Approach: PWA
Personalization: Hyper-Personalization
Social Commerce: See. Tap. Shop.
Customer Lifetime Value and Referral Programs
Methodology
Research Methodology
Demography
TL;DR - Quick Summary of the Report
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Personalization & Loyalty for the Win
Cryptocurrencies and the GDPR: Things of the Past
Content Marketing With the Biggest ROI
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Quick Wins vs. Highest ROI
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Big Data
Business Intelligence
Email Automation
Chatbots (Conversational Commerce)
Digital Content
Social Commerce
Cloud Hosting
Multimedia Content – better photos/…
Marketplaces
Omnichannel
Personalization
In-Store PickUp
Predictive Analytics
General Data Protection Regulation…
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Automated Promotion Management
Free Shipping / Returns
In-Store Digital Touchpoints
Mobile App
Same Day Delivery
Drop Shipping
Order Management Systems
Other AI based tools
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Personal Shopping
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Programmatic Ad Buying
Recommendation Systems
Customized Products
Data-driven Loyalty
Microservices Architecture
Online Security
Wearables
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Cross Border Commerce
Cryptocurrencies (Bitcoin / Ethereum)
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Subscription Business Models
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IoT
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Alexa and other voice interfaces
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2. INTRODUCTION
2
We encourage you to read it - analysis of the industry leaders should be
a regular task in every company, allowing learning the latest solutions
and determining the strengths and weaknesses of their own business.
This report presents the top 10
players in terms of revenue in the
US market, in the category of
Hardware/Home Improvement.
3. 3
Name Website Revenues ($) Share in Market Average monthly visitors
Time on site
(average)
Page views
(average)
The Home Depot Inc. www.homedepot.com 3,762,000,000 43,40% 125,400,000 00:04:45 5,53
Love's Cos. Inc. www.lowes.com 1,265,000,000 14,60% 65,300,000 00:04:56 6.67
MSC Industrial Supply www.mscdirect.com 1,198,200,000 13,80% 1,300,000 00:03:54 5.33
Build.com Inc. www.build.com 525,000,000 6,10% 1 9000 000 00:03:14 4.30
Interline Brands Inc. www.supplyworks.com 436,524,179 5,00% 28 500 00:04:26 5.47
Northern Tool&Equipme
nt
www.northerntool.com 310,651,750 3,60% 4 500 000 00:03:24 3.95
Sears Hometown/Outlets www.searsoutlet.com 260,000,000 3,00% 2 600 000 00:04:00 6.11
BuilDirect Technologies
Inc.
www.builddirect.com 149,800,000 1,70% 1 300 000 00:03:49 3.89
Power Equipment Direct www.aircompressorsdirect.com 120,000,000 1,40% 107 800 00:02:55 3.57
Signature Hardware www.signautehardware.com 96,297,243 1,10% 678300 00:03:54 5.01
Source – https://www.similarweb.com/, 8-9.05.2016, data from April 2016. Internet Retailer 2015 Top 500 Guide/ Revenues for Love's Cos Northern Tool&Equipment i BuilDirect Technologies were estimated by
Internet Retailer.
RANKING
5. 5
96,297,243 $ 1,10% 678,300 00:03:54 5,01
Revenue Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
• Founded in 1999, Signature Hardware is a family
owned and operated online retailer of products for
bath, kitchen and home.
• The retailer sells bathtubs, sinks, mirros, shower
accessories, kitchen lighting, home accents and
outdoor furniture among other items.
Source – https://www.similarweb.com/website/signaturehardware.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
10. SIGNATURE HARDWARE – COMPANY BACKGROUND
• Since 2009, Signature Hardware has seen its sales
grow exponentially, from $22,45 milion in 2009 to $96
milion in 2014.
• The retailer has more than 60,000 products in its
Northern Kentucky warehouse and employs licensed
plumbers on its customer service staff to ensure its
customers gets answers from knowledgeable
sources. Signature Hardware is on Twitter, Facebook
and Pinterest.
Website results:
9. 9
120,000,000 $ 1,40% 107,000 00:02:55 3,57
Revenue Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
• Power Equipment Direct is an online retail company
based in Bolingbrook, Illinois, USA. The company
began in 2002selling pressure washers, and now
operates ten niche Web sites selling different types
of outdoor power equipment, including air
compressors, chainsaws, electric generators, log
splitters, lawn mowers, snow blowers, sump
pumps, water pumps and accessories.
9. POWER EQUIPMENT DIRECT – COMPANY BACKGROUND
Source – https://www.similarweb.com/website/aircompressorsdirect.com , 10.05.2016, Internet Retailer 2015 Top 500 Guide.
• In July 2014 Power Equipment Direct launched a
preferred installer program for its
ElectricGeneratorsDirect.com eCommerce site. The
retailer says the program combines the benefits of
an online catalog and interactive local directory.
Shoppers can use interactive buyer’s guides to size
their generator and then request quotes from
preferred installers in their community.
Website results:
10. 10
Power Equipment Direct – products list
Source – http://www.aircompressorsdirect.com/,11.05.2016.
Power Equipment Direct – cart
9. POWER EQUIPMENT DIRECT – PATH TO PURCHASE
13. 13
149,800,000 $ 1,70% 1,300,000 00:03:49 3,89
Revenue Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
• After more than a decade of bootstrapping, BuildDirect found itself awash in huge amounts of venture capital in 2014.
The retailer planned to invest the money in its technology platform. In January last year, BuldDirect announced it had
raised $ 27 milion in its second round of founding. Existing investor BDC Venture Capital contributed to the founding.
In December, the privately held BuildDirect announced it had raised another $ 43,7 milion from new and existing
investors, including Mohr Davidow Ventures and OMERS.
• BuilldDirect is the world’s largest online marketplace for home improvement products. We connect homeowners
directly to the suppliers of home improvement products, which eliminates heavy retail markups and makes for a much
simpler and trusted shopping experience.
• The company was founded in 1999 by Jeff Booth and Rob Banks, and directly connects buyers (consumers and
contractors) with sellers (suppliers and manufacturers).
• President and CEO Jeff Booth projected 2014 revenue could reach $150 milion, up more than 50% from 2013.
Revenues in 2013 were double those from 2012, Booth says.
8. BUILDDIRECT TECHNOLOGIES INC. – COMPANY BACKGROUND
Source – https://www.similarweb.com/website/builddirect.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
Website results:
14. 14
BuildDirect Technologies – products list BuildDirect Technologies – cart
8. BUILDDIRECT TECHNOLOGIES INC. – PATH TO PURCHASE
Source – https://www.builddirect.com/, 11.05.2016.
17. 17
260,000,000 $ 3,00% 2,600,000 00:04:00 6,11
Revenue Share in market
Average montly visits
(April 2016)*
Time on site
(April 2016)*
Page Views
(April 2016)*
* for a website www.supplyworks.com
• Sears Hometown and Outlets Stores, a multichannel
merchant of home appliances, lawn and garden
equipment, tools and hardware, operates through two
retail brands - Sears Hometown and Hardware stores
and the Sears Outlet stores. Each has its own
eCommerce site and retail locations.
• As of Aug. 2,2014, the two chains had more than
1250 company-owned and franchise stores in 50
states, as well as Puerto Rico and Bermuda.
7. SEARS HOMETOWN/OUTLETS – COMPANY BACKGROUND
Source – https://www.similarweb.com/website/searsoutlet.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
• Sears Hometown and Outlet Stores was founded on
April 23, 2012.
• Sears Outlet stores sell new, one-of-a-kind,
discontinued and overstocked products below list
price.
• The majority of Sears Hometown stores sales are big-
ticket home appliance and lawn and garden items.
The store carries Sears and nationally branded
products.
Website results:
21. 21
310,651,750 $ 3,60% 4,500,000 00:03:24 3,95
Revenue Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
• Northern Tool& Equipment sells tools, power
equipment and accessories via catalog, online and
more than 85 retail stores in 18 states. Trough its
manufacturingness, the company builds products
under the NorthStar brand, including log splitters,
generators, pressure washers and air compressors
• Northern Tool&Equipment has been a family owned
and operated business since 1981.
6. NORTHERN TOOL&EQUIPMENT – COMPANY BACKGROUND
Source – http://www.northerntool.com/, 11.05.2016.
• Norhern Tool’s eCommerce site also features
merchandise from more than 1,500 other brands,
such as Carhartt, Hobart, Honda, Ingersoll Rand and
Roughneck. Shoppers can browse products by brand,
category, or sale clearance. They can also place
catalog orders on the site.
• Northern Tool’s customers include automotive shops,
grounds maintenance professionals and contractors.
Website results:
22. 22
6. NORTHERN TOOL&EQUIPMENT – PATH TO PURCHASE
Northern Tool&Equipment – products list Northern Tool&Equipment – cart
Source – https://www.similarweb.com/website/northerntool.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
25. 25
436,524,179 $ 5,00% 28,500 00:04:26 5,47
Revenues Share in market
Average montly visits
(April 2016)*
Time on site
(April 2016)*
Page Views
(April 2016)*
• Interline Brands is a distributor and direct marketer
that provides broad-line maintenance, repair and
operations products to a diversified facilities
maintenance customer base of institutional, multi-
family housing and residential customers located
primarily throughout Nort America, Central America
and the Caribbean.
* for a website www.supplyworks.com
5. INTERLINE BRANDS INC. – COMPANY BACKGROUND
Source –https://www.similarweb.com/website/supplyworks.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
• Interline carries approximately 100,000 standard and
specialty MRO products in a number of categories,
including JanSan (a private label brand); plumbing;
hardware, tools and fixtures; HVAC; electrical and
lighting; appliances and parts; and security and
safety.
• Sales for the nine months ended Sept. 26, 2014,
were $1,26 bilion, a 4,3% increase over the previous
year.
Website results:
26. 26
Supplyworks.com – products list Supplyworks.com – product cart
5. INTERLINE BRANDS INC. – PATH TO PURCHASE
Source: https://www.supplyworks.com, 11.05.2016.
29. 29
525,000,000 $ 6,10% 1,900,000 00:03:14 4,30
Revenues Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
• Home improvement e-retailer Bulid.com started
selling internationaly in January 2014 through eBay’s
global shipping program. In just four months, the
merchant’s international sales increased 1,100% -
from just $5000 in January to $60 000 in April. Over
the same period, it shipped orderds to 28 countries.
• The company operates on the market for 15 years,
employing 509 workers.
4. BUILD.COM INC. – COMPANY BACKGROUND
Source – https://www.similarweb.com/website/build.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
• Now Build.com is opening a new marketplace. By
late summer or early fall, Josh Bultz, the retailer’s
vice president of marketplaces, expected to be
selling on MercadoLibre, Latin America’s largest
marketplace operator. MercadoLibre runs localized
online marketplaces in 13 countries. Going
international was as easy as turning on the ”global
ship” feature in eBay, according to Bultz.
Website results:
30. 30
4. BUILD.COM INC. – PATH TO PURCHASE
Build.com Inc. – products list Build.com Inc.– cart
Source – http://www.build.com/, 11.05.2016.
33. 33
1,198,200,000 $ 13,80% 1,300,000 00:03:54 5,33
Revenues Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
• MSC Industrial Supply is one of the nation's largest
direct marketers and distributors of a broad range of
metalworking and maintenance, repair and
operations (MRO) products to customers throughout
North America.
• Company founded by Sid Jacobson in 1941, now is
$2.8 billion company with more than 6,500
experienced associates and more than 3,000
suppliers.
3. MSC INDUSTRIAL SUPPLY – COMPANY BACKGROUND
Source –https://www.similarweb.com/website/mscdirect.com, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
• eCommerce is being good to MSC Industrial Supply,
generating all its 7,8% increase in fiscal 2015 first-
quarter sales, to 731,1 milion $ from 678,5 milion $ a
year earlier, the company says. Eric Gershwind,
president and CEO, attributes the largest share of
growth to the retailer’s eCommerce site,
MSCDirect.com, followed by sales from Internet-
connected vending machines.
• MSC says eCommerce sales - including sales on
MSCDirect.com and vending machines - reached
398,4 milion $ for the quarter.
Website results:
37. 37
1,265,000,000 $ 15,60% 65,300,000 00:04:56 6,67
Revenues Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
Website results:
• Lowe’s in October 2014 expanded online with a localized site for shoppers in Mexico.
• Lowe’s retail customers include individual homeowners and renters who complete a wide array of projects from do-it-
yourself (DIY) to do-it-for-me (DIFM). Lowe’s professional customers represent approximately 30 percent of total
sales and consist of two broad categories; construction and trade, and maintenance, repair and operations.
• Lowe’s was founded in 1946.
• Lowe’s has shipped to Canada, the only other country besides the U.S. in which it has an eCommerce operation,
via a localized site since 2002. The move came about six months after its chief competitor, The Home Depot, rolled
out its own online store for Mexican shoppers.
• Lowe’s can now ship online purchases from Lowes.com.mx to local stores, ship from stores to consumers’ homes
and offer in-store pickup. It also can ship to customers from fulfillment centers or by drop shipping. Lowe’s says it
plans to expand into other geographic locations, noting that web will play a big role in its global growth.
2. LOWE’S COS. INC. – COMPANY BACKGROUND
Source – https://www.similarweb.com/website/lowes.com, http://media.lowes.com/about-lowes/, 11.05.2016, Internet Retailer 2015 Top 500 Guide.
38. 38
Lowe’s Cos. – products list Lowe’s Cos. – cart
2. LOWE’S COS. INC. – PATH TO PURCHASE
Source – http://www.lowes.com/, 11.05.2016.
41. 41
• The Home Depot is the world's largest home
improvement specialty retailer, with more than 2,200
retail stores in the United States (including Puerto
Rico and the U.S. Virgin Islands), Canada, and
Mexico.
• At the end of fiscal 2015, company employed
approximately 385,000 associates, of whom
approximately 24,000 were salaried, with the
remainder compensated on an hourly or temporary
basis.
3,762,000,000 $ 43,40% 125,400,000 00:04:45 5,53
Revenue Share in market
Average montly visits
(April 2016)
Time on site
(April 2016)
Page Views
(April 2016)
1. THE HOME DEPOT INC. – COMPANY BACKGROUND
Source – https://www.similarweb.com/, 8-9.05.2016, Internet Retailer 2015 Top 500 Guide, https://corporate.homedepot.com/OurCompany/Pages/default.aspx,
access: 10.05.2016, 2015 Annual Report, http://ir.homedepot.com/phoenix.zhtml?c=63646&p=irol-reportscurrent.
• The company, founded in 1978 by Bernie Marcus
and Arthur Blank operates online since 2000.
• The web continues to grow a healthy rate for Home
Depot, but 2014 also produced its share of problems.
Home Depot confirmed in September that its
payment systems were breached. Executives in
November also addressed the data breach it
suffered between April and September that resulted
in 53 milion email addresses and data from 56 milion
payment cards being stolen.
Website results:
42. 42
The HOME DEPOT – product’s list The HOME DEPOT – cart
1. THE HOME DEPOT INC. – PATH TO PURCHASE
Source – http://www.homedepot.com, 09.05.2016
43. 43
1. THE HOME DEPOT INC. – TRAFFIC SOURCES
Source – https://www.similarweb.com/website/homedepot.com, 8-9.05.2016.
44. 44
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Content Manager
agata.wilczynska@divante.co
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