2. Most
Media House in India
• Condé Nast titles continue to scale
newer heights, as the lifestyle
gateway to the affluent Indian
consumer.
• Condé Nast Digital provides
partners with platforms to reach
out to the affluent Indian in the
digital space.
– Reference: GQ Enhanced App 2012
• Condé Nast Properties go through a
constant innovation every year
introducing a new platform for
consumer engagement.
– Reference: Vogue Wedding Show
2013

3. THE
YEAR THAT WAS
• 124 brands
• 30% + of advertising from the
luxury lifestyle category
• Even split between domestic
and international advertisers
• AD’s association with IDF for
the second year, set the
benchmark in the
conversation of design.
• Phenomenal response from all
the stores to make 2nd edition
of Design Showcase

4. Here’s presenting the
latest from AD India’s
innovation basket

5. The Ultimate

6. The AD Design Guide aims to be that
one-stop source of information
• It will showcase to the reader
iconic products available in the
local market.
• It will be aimed at AD readers,
who are
– Architects
– Designers
– Design-focused
homeowners
• It will highlight special products
and what make them exceptional

7. The Contents
• 6 main categories
 Living room
 Bedroom
 Bathroom
 Kitchen
 Soft furnishing
 Decorative elements
• Each page is a product profile
featuring a single item & its
technical specifications.
• Highlight the brands most
iconic products.
• This is the first edition of this
editorial publication, to be
released every year.

8. Mock Layout
The Six Categories
Cover is 250 GSM
Inside Page is 130 GSM
Page Dimension: XYZ

9. Our
• Eminent targeted database
of 6000+ of architects &
interior designers
• Also reach the new home
owners & renovators
• Date of availability: 25th
October, 2013
• Price: Rs. 250/-

10. Why associate with this innovation?
This is the first product in its category and catered to
targeting the specified audience
The Right Audience
• It will reach the hands of the
eminent architects and designers in
the country.
The Right Environment
• An environment that exudes luxury,
style and the consumption of the
finest in design
The Right Expertise
• The best editorial environment in
terms of talent, quality, network,
coverage and best-in-class production
and imagery

11. Thank you