The Story of Google+, by Adam Audette

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The document summarizes the rise of Google+ and its importance to Google's search algorithms. It describes how Google+ grew rapidly after its launch and how establishing relationships and connections through Google+ helped websites. It also notes that being active on Google+ can help drive traffic and that Google+ is an important part of Google's future vision as people spend more time in social networks.

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ATTRIBUTION
The Story of Google+
> Adam Audette | SMX West 2013

@audette

Paid links and steroids
SOMETIMES YOU CAN JUST TELL

“It’s about identity, relationships,
and content.”

Google+ Followers

• June 1: 200
• June 30: 27,000
• July 15: 120,000
• Sep. 15: 280,000
• Nov. 15: 300,000

The end.

Adam Audette
Twitter: @audette

aaudette@rimmkaufman.com

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