How social media puts IT brands on the shortlist
If IT companies want to be shortlisted by potential customers, they need to earn the attention of decision-makers long before they start reaching out to suppliers. And to do that, they need to put the right content in front of the right people on the right social media channels.
New research from LinkedIn and comScore reveals how social media increasingly drives the decision-making process for “The IT Committee”, the group of senior decision-makers who have the final, collective say on IT purchases. This group is already 60% of the way through the purchase decision process before its members start to make contact with potential suppliers – and any company that has failed to make the shortlist by this point is unlikely to be considered.
LinkedIn partnered with comScore, Starcom Mediavest Group and Mashwork to understand the processes behind the IT Committee’s decisions – and how companies can use content on social media to become a part of the discussion. The findings of this pioneering global study reveal the workings of the IT Committee across a range of different markets, including the UK, France and Germany. It shows the types of content that decision-makers seek, and the social media channels that they turn to, in order to find it.
To earn a place on the shortlist for new customers, IT companies must reach out with content that can educate and add value when decision-makers are seeking an efficient, trusted overview of the options available. Social media and LinkedIn in particular provide the most powerful channel for doing so: In the UK 92% of IT decision-makers use social networks for business, and LinkedIn is used 80% more often than other social media networks to read content posts from vendors.
Industry news and strategic insight are vital for driving awareness, whilst demos, best practice information and ‘how to guides’ are the types of content most actively sought in the scoping and planning stages. The likelihood of IT decision-makers meeting with vendors, conducting live chats or attending webinars all increase significantly when companies are able to make contact with them using such forms of content. In the UK, IT brands’ Net Promoter Score amongst IT Committee members almost doubled after interacting with them twice on LinkedIn.
Talent Voices Webinar: Employer Brand, where to from here?LinkedIn Europe
The document discusses how companies can communicate with employees and external audiences during the COVID-19 pandemic. It provides suggestions for managing employees through change by highlighting stories that illustrate strong values. It also recommends adapting initiatives to promote employee well-being and having leadership communicate the evolving response. Finally, it suggests leading with trust by leveraging differentiating principles and creating content showing them in action with employee testimonials. The overall message is for companies to thoughtfully engage audiences and lead through the crisis by communicating care for people.
Check back through the slides we shared during this webinar around the 6 tips to prepare for a hiring surge, and what you can do to drive your employer brand to the right audience.
Designing for Diversity - Global Recruiter SummitLinkedIn Europe
The document discusses how diversity and inclusion are top priorities for companies when it comes to hiring and culture. It notes that 78% of companies prioritize diversity to improve financial performance and culture. The vision is to create economic opportunities for all members of the global workforce. The document then outlines LinkedIn's tools and insights that can help with executing diversity recruiting goals and identifying diverse talent pools to help increase gender representation. It acknowledges this is just the beginning of its efforts to support diversity through data and analytics.
Event: LinkedIn Talent Insights launch, Staffing
Speakers: James Osborne & Phil Edwards
Every day you’re asked to answer complex questions that shape the future of your business, such as how do I find and win my next big client?
You’ve needed reliable, accurate data to answer these questions and to enable your organisation’s success. Now it’s here.
We’re excited to officially launch LinkedIn Talent Insights – a self-service tool that gives you direct access to rich data on talent pools and companies.
https://business.linkedin.com/talent-solutions/talent-insights
Top Hacks to Prepare Your Employer Brand for a Hiring SpikeLinkedIn Europe
Slides from our recent webinar presented by Priyanka Malik and Julian Constance talking through their top tips to help companies get prepared for a surge in hiring.
The Era of Talent Intelligence: SIA Executive Forum SlidesLinkedIn Europe
This document summarizes a presentation about using talent intelligence to gain competitive advantage. It discusses key trends in the new era of work such as independent work, AI and automation, and skills gaps. It highlights how data and insights from platforms like LinkedIn can help address business challenges in areas like client consulting, placement strategy, new business development, and internal hiring strategy. The document stresses that while data and insights are important, what companies do with them is even more critical to create business value and gain a competitive edge in today's changing workforce landscape.
How to use data and insights to become more socially engaged [webcast] LinkedIn Europe
This webcast was run on the 3rd October 2018.
The presentation covers:
- Importance of data and insights in the recruitment industry
- Using insights to create an effective engagement strategy
Talent Voices Webinar: Employer Brand, where to from here?LinkedIn Europe
The document discusses how companies can communicate with employees and external audiences during the COVID-19 pandemic. It provides suggestions for managing employees through change by highlighting stories that illustrate strong values. It also recommends adapting initiatives to promote employee well-being and having leadership communicate the evolving response. Finally, it suggests leading with trust by leveraging differentiating principles and creating content showing them in action with employee testimonials. The overall message is for companies to thoughtfully engage audiences and lead through the crisis by communicating care for people.
Check back through the slides we shared during this webinar around the 6 tips to prepare for a hiring surge, and what you can do to drive your employer brand to the right audience.
Designing for Diversity - Global Recruiter SummitLinkedIn Europe
The document discusses how diversity and inclusion are top priorities for companies when it comes to hiring and culture. It notes that 78% of companies prioritize diversity to improve financial performance and culture. The vision is to create economic opportunities for all members of the global workforce. The document then outlines LinkedIn's tools and insights that can help with executing diversity recruiting goals and identifying diverse talent pools to help increase gender representation. It acknowledges this is just the beginning of its efforts to support diversity through data and analytics.
Event: LinkedIn Talent Insights launch, Staffing
Speakers: James Osborne & Phil Edwards
Every day you’re asked to answer complex questions that shape the future of your business, such as how do I find and win my next big client?
You’ve needed reliable, accurate data to answer these questions and to enable your organisation’s success. Now it’s here.
We’re excited to officially launch LinkedIn Talent Insights – a self-service tool that gives you direct access to rich data on talent pools and companies.
https://business.linkedin.com/talent-solutions/talent-insights
Top Hacks to Prepare Your Employer Brand for a Hiring SpikeLinkedIn Europe
Slides from our recent webinar presented by Priyanka Malik and Julian Constance talking through their top tips to help companies get prepared for a surge in hiring.
The Era of Talent Intelligence: SIA Executive Forum SlidesLinkedIn Europe
This document summarizes a presentation about using talent intelligence to gain competitive advantage. It discusses key trends in the new era of work such as independent work, AI and automation, and skills gaps. It highlights how data and insights from platforms like LinkedIn can help address business challenges in areas like client consulting, placement strategy, new business development, and internal hiring strategy. The document stresses that while data and insights are important, what companies do with them is even more critical to create business value and gain a competitive edge in today's changing workforce landscape.
How to use data and insights to become more socially engaged [webcast] LinkedIn Europe
This webcast was run on the 3rd October 2018.
The presentation covers:
- Importance of data and insights in the recruitment industry
- Using insights to create an effective engagement strategy
The Era of Talent Intelligence: Bullhorn Engage SlidesLinkedIn Europe
Event: Bullhorn Engage London 2018
Speakers: Phil Edwards & Darren Connolly
Over the last few years, the recruitment industry has been adapting to increasingly complex challenges when it comes to attracting and placing talent. As the market becomes more and more competitive, LinkedIn believes the next wave of recruiting innovation lies in the use of data-driven insights to power talent and strategic business decisions. This is the era of talent intelligence.
Hear about the changes in the recruitment industry, trends in the new era of work, and how recruiters can make data and insights actionable.
The Era of Talent Intelligence: ReImagine HR SlidesLinkedIn Europe
The document discusses trends in the new era of work, including the rise of artificial intelligence and automation, skills gaps, and independent work. It notes that while AI and automation will eliminate some jobs, they will also create new jobs in areas like machine learning, data analysis, and cybersecurity. Skills gaps are expected to increase as tasks are automated and new roles emerge, with soft skills becoming increasingly important alongside technical skills. Independent work is also growing due to demographic, technology, and policy trends. The document promotes LinkedIn Talent Insights, a new talent analytics product that leverages LinkedIn data to help companies develop winning teams, inform hiring, and drive strategy.
Content marketing for search and staffing webcastLinkedIn Europe
This document summarizes a LinkedIn webinar about increasing content marketing effectiveness on LinkedIn. The webinar covered identifying the three core audiences for recruitment agencies - candidates, clients, and consultants. It discussed the types of content each audience wants, such as candidates wanting job opportunities and career tips, clients wanting industry expertise and thought leadership, and consultants wanting career development. The webinar also provided tips for creating engaging content, such as displaying industry expertise, sharing company culture, and curating or creating original content. Attendees were encouraged to participate in the discussion and share links that might interest their followers.
Recruiters: How to win at social engagement webcast slidesLinkedIn Europe
This presentation was used for the LinkedIn webcast held on the 26th September 2017. The content was created with the Search & Staffing industry in mind.
This document provides a summary of top performing sponsored content on LinkedIn from April to June 2017. It identifies several forms that successful updates are taking, such as turning case studies into engaging stories, adding context to industry news, and providing practical tips and information. Key tips for success include making content newsworthy, being the trend by using popular formats like video case studies, and telling inspiring stories.
Do you prefer to Watch Video with the Sound On or Off?LinkedIn Europe
Proof that B2B video works best when it targets the eyes rather than the ears. New research from LinkedIn shows that video content works best when it doesn’t rely on sound.
More than half of today’s professionals consider that a break from work isn’t a break from work unless it’s also a break from connected devices. Our data shows digital detox could become a regular part of professional life:
To expand your talent pools of qualified candidates, we recently announced 3 new product updates: Open Candidates, Apply Starters, and Contractor Targeting.
These slides take us through the recent webcast to learn more about these features — along with other recent product enhancements.
Is Wearable Technology part of your Daily Life?LinkedIn Europe
Wearable technology usage differs in several demographic groups:
- 35% of people report using wearables like fitness trackers and smartwatches, while 64% do not currently use them.
- Younger age groups are more likely to use wearables, with usage declining among older age groups.
- Men and women report similar levels of wearable technology use.
- Professionals in higher level positions such as Directors and CXOs report higher usage of wearables than those in entry level jobs.
Will you purchase a self-driving car when they become available?LinkedIn Europe
Younger age groups between 18-34 are most open to buying a self-driving car when they become available, with openness dropping off sharply after age 34. Over half of those open to a self-driving car are also interested in virtual reality headsets, and they are less concerned about the rise of artificial intelligence than others. Members in India and the UAE expressed the highest openness to self-driving cars, while the UK was the lowest.
This document summarizes survey results from LinkedIn on emerging technologies such as wearables, virtual reality, self-driving cars, and artificial intelligence. Some key findings include: 35% of respondents use wearables daily, with use increasing with age and job level up to a point; 24% would purchase a self-driving car when available, with interest declining sharply after age 34; 16% intend to purchase a VR headset in the next 12 months, highest among those aged 25-34; and 32% are concerned about the rise of artificial intelligence, more so for younger respondents and those in developing markets like India. Those concerned about AI are more open to self-driving cars and VR but no more likely to use wearables.
Those cutting-edge, early adopting programmatic cats have developed some pretty confusing lingo for buying and selling ads automatically. Have no fear: we’ve decoded the jive talk so it’s easy to make smart, strategic decisions about programmatic.
According to the Content Marketing Institute’s latest trends report, 89% of B2B content marketers use LinkedIn to boost their effectiveness. Sponsoring content on our platform enables them to reach more of their target audience – and it’s a big step towards improving content marketing ROI. However, it’s the style, format and creativity of their Sponsored Content on LinkedIn that decides just how engaging and effective it is.
4 Stages of a Content Marketer - Where do you fit in?LinkedIn Europe
From busking your ideas to playing to the big crowds: it feels like a long way to the top when you want to rock and roll. It’s quite a long way when you’re a content marketer as well. That's why we’ve produced an infographic with a difference. Each of the 4 stages is packed with ideas, tips and musical inspiration for your content marketing journey.
Any great musician must earn their dues and learn their craft if they want to become an influential artist – and we believe that the same principles apply to making a career in content. If you can fuse your enthusiasm and energy with a savvy strategy to keep evolving and learning, then you too can be a content marketing superstar.
Datengestütztes Recruiting - Webinar-Reihe Teil IIILinkedIn Europe
LinkedIn ist das weltweit größte Netzwerk für Professionals. Jede Sekunde melden sich 2 neue Mitglieder an. Wir zeigen Ihnen, wie Sie diesen großen Pool an Netzwerkdaten für sich gewinnbringend einsetzen und welche Unternehmen bereits die erweiterten, datengestützten Suchfilter einsetzen, um die besten Kandidaten für Ihr Unternehmen zu gewinnen.
Produkt-Updates für HR-Profis auf LinkedIn - Webinar-Reihe Teil IILinkedIn Europe
Immer mehr Unternehmen setzen auf die Vorteile, die Social Recruiting bietet. So erreichen Sie mit der LinkedIn Direktsuche in Europa schon über 105 Millionen registrierte Mitglieder. Die wichtigsten Updates bezüglich Direktsuche und Ihre Unternehmensseite auf LinkedIn werden wir an dieser Stelle präsentieren.
LinkedIn Sponsored Content - Most Engaging Jul - Sept 2016LinkedIn Europe
The document provides tips for creating engaging LinkedIn posts based on what performed well for members in Europe and the Middle East from July to September 2016. Some of the key tips include sharing content about trends in the industry to stay informed, giving value to readers and including a call to action, showcasing individual employees beyond just the company, appealing to readers' career aspirations, and being specific about the value offered in programs or services.
LinkedIn have recently reached an exciting milestone in South Africa. There are currently 5 million + members in South Africa. Check out this infographic to learn more about them, their skills, jobs and how they use LinkedIn to further their careers!
This webinar discussed employer branding strategies and trends based on a global benchmark survey. It found that most leading employers now have clear employer value propositions that position them across core territories like purpose, innovation and career development. While these employers deploy consistent visual identities, they also recognize the need for localized content and targeted campaigns. Most leading organizations have dedicated teams to develop social media content well in advance, and are making progress in integrating employer brand metrics across the employee lifecycle, though full experience management and data-driven decision making are still works in progress for many.
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframePrecisely
Inconsistent user experience and siloed data, high costs, and changing customer expectations – Citizens Bank was experiencing these challenges while it was attempting to deliver a superior digital banking experience for its clients. Its core banking applications run on the mainframe and Citizens was using legacy utilities to get the critical mainframe data to feed customer-facing channels, like call centers, web, and mobile. Ultimately, this led to higher operating costs (MIPS), delayed response times, and longer time to market.
Ever-changing customer expectations demand more modern digital experiences, and the bank needed to find a solution that could provide real-time data to its customer channels with low latency and operating costs. Join this session to learn how Citizens is leveraging Precisely to replicate mainframe data to its customer channels and deliver on their “modern digital bank” experiences.
The Era of Talent Intelligence: Bullhorn Engage SlidesLinkedIn Europe
Event: Bullhorn Engage London 2018
Speakers: Phil Edwards & Darren Connolly
Over the last few years, the recruitment industry has been adapting to increasingly complex challenges when it comes to attracting and placing talent. As the market becomes more and more competitive, LinkedIn believes the next wave of recruiting innovation lies in the use of data-driven insights to power talent and strategic business decisions. This is the era of talent intelligence.
Hear about the changes in the recruitment industry, trends in the new era of work, and how recruiters can make data and insights actionable.
The Era of Talent Intelligence: ReImagine HR SlidesLinkedIn Europe
The document discusses trends in the new era of work, including the rise of artificial intelligence and automation, skills gaps, and independent work. It notes that while AI and automation will eliminate some jobs, they will also create new jobs in areas like machine learning, data analysis, and cybersecurity. Skills gaps are expected to increase as tasks are automated and new roles emerge, with soft skills becoming increasingly important alongside technical skills. Independent work is also growing due to demographic, technology, and policy trends. The document promotes LinkedIn Talent Insights, a new talent analytics product that leverages LinkedIn data to help companies develop winning teams, inform hiring, and drive strategy.
Content marketing for search and staffing webcastLinkedIn Europe
This document summarizes a LinkedIn webinar about increasing content marketing effectiveness on LinkedIn. The webinar covered identifying the three core audiences for recruitment agencies - candidates, clients, and consultants. It discussed the types of content each audience wants, such as candidates wanting job opportunities and career tips, clients wanting industry expertise and thought leadership, and consultants wanting career development. The webinar also provided tips for creating engaging content, such as displaying industry expertise, sharing company culture, and curating or creating original content. Attendees were encouraged to participate in the discussion and share links that might interest their followers.
Recruiters: How to win at social engagement webcast slidesLinkedIn Europe
This presentation was used for the LinkedIn webcast held on the 26th September 2017. The content was created with the Search & Staffing industry in mind.
This document provides a summary of top performing sponsored content on LinkedIn from April to June 2017. It identifies several forms that successful updates are taking, such as turning case studies into engaging stories, adding context to industry news, and providing practical tips and information. Key tips for success include making content newsworthy, being the trend by using popular formats like video case studies, and telling inspiring stories.
Do you prefer to Watch Video with the Sound On or Off?LinkedIn Europe
Proof that B2B video works best when it targets the eyes rather than the ears. New research from LinkedIn shows that video content works best when it doesn’t rely on sound.
More than half of today’s professionals consider that a break from work isn’t a break from work unless it’s also a break from connected devices. Our data shows digital detox could become a regular part of professional life:
To expand your talent pools of qualified candidates, we recently announced 3 new product updates: Open Candidates, Apply Starters, and Contractor Targeting.
These slides take us through the recent webcast to learn more about these features — along with other recent product enhancements.
Is Wearable Technology part of your Daily Life?LinkedIn Europe
Wearable technology usage differs in several demographic groups:
- 35% of people report using wearables like fitness trackers and smartwatches, while 64% do not currently use them.
- Younger age groups are more likely to use wearables, with usage declining among older age groups.
- Men and women report similar levels of wearable technology use.
- Professionals in higher level positions such as Directors and CXOs report higher usage of wearables than those in entry level jobs.
Will you purchase a self-driving car when they become available?LinkedIn Europe
Younger age groups between 18-34 are most open to buying a self-driving car when they become available, with openness dropping off sharply after age 34. Over half of those open to a self-driving car are also interested in virtual reality headsets, and they are less concerned about the rise of artificial intelligence than others. Members in India and the UAE expressed the highest openness to self-driving cars, while the UK was the lowest.
This document summarizes survey results from LinkedIn on emerging technologies such as wearables, virtual reality, self-driving cars, and artificial intelligence. Some key findings include: 35% of respondents use wearables daily, with use increasing with age and job level up to a point; 24% would purchase a self-driving car when available, with interest declining sharply after age 34; 16% intend to purchase a VR headset in the next 12 months, highest among those aged 25-34; and 32% are concerned about the rise of artificial intelligence, more so for younger respondents and those in developing markets like India. Those concerned about AI are more open to self-driving cars and VR but no more likely to use wearables.
Those cutting-edge, early adopting programmatic cats have developed some pretty confusing lingo for buying and selling ads automatically. Have no fear: we’ve decoded the jive talk so it’s easy to make smart, strategic decisions about programmatic.
According to the Content Marketing Institute’s latest trends report, 89% of B2B content marketers use LinkedIn to boost their effectiveness. Sponsoring content on our platform enables them to reach more of their target audience – and it’s a big step towards improving content marketing ROI. However, it’s the style, format and creativity of their Sponsored Content on LinkedIn that decides just how engaging and effective it is.
4 Stages of a Content Marketer - Where do you fit in?LinkedIn Europe
From busking your ideas to playing to the big crowds: it feels like a long way to the top when you want to rock and roll. It’s quite a long way when you’re a content marketer as well. That's why we’ve produced an infographic with a difference. Each of the 4 stages is packed with ideas, tips and musical inspiration for your content marketing journey.
Any great musician must earn their dues and learn their craft if they want to become an influential artist – and we believe that the same principles apply to making a career in content. If you can fuse your enthusiasm and energy with a savvy strategy to keep evolving and learning, then you too can be a content marketing superstar.
Datengestütztes Recruiting - Webinar-Reihe Teil IIILinkedIn Europe
LinkedIn ist das weltweit größte Netzwerk für Professionals. Jede Sekunde melden sich 2 neue Mitglieder an. Wir zeigen Ihnen, wie Sie diesen großen Pool an Netzwerkdaten für sich gewinnbringend einsetzen und welche Unternehmen bereits die erweiterten, datengestützten Suchfilter einsetzen, um die besten Kandidaten für Ihr Unternehmen zu gewinnen.
Produkt-Updates für HR-Profis auf LinkedIn - Webinar-Reihe Teil IILinkedIn Europe
Immer mehr Unternehmen setzen auf die Vorteile, die Social Recruiting bietet. So erreichen Sie mit der LinkedIn Direktsuche in Europa schon über 105 Millionen registrierte Mitglieder. Die wichtigsten Updates bezüglich Direktsuche und Ihre Unternehmensseite auf LinkedIn werden wir an dieser Stelle präsentieren.
LinkedIn Sponsored Content - Most Engaging Jul - Sept 2016LinkedIn Europe
The document provides tips for creating engaging LinkedIn posts based on what performed well for members in Europe and the Middle East from July to September 2016. Some of the key tips include sharing content about trends in the industry to stay informed, giving value to readers and including a call to action, showcasing individual employees beyond just the company, appealing to readers' career aspirations, and being specific about the value offered in programs or services.
LinkedIn have recently reached an exciting milestone in South Africa. There are currently 5 million + members in South Africa. Check out this infographic to learn more about them, their skills, jobs and how they use LinkedIn to further their careers!
This webinar discussed employer branding strategies and trends based on a global benchmark survey. It found that most leading employers now have clear employer value propositions that position them across core territories like purpose, innovation and career development. While these employers deploy consistent visual identities, they also recognize the need for localized content and targeted campaigns. Most leading organizations have dedicated teams to develop social media content well in advance, and are making progress in integrating employer brand metrics across the employee lifecycle, though full experience management and data-driven decision making are still works in progress for many.
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframePrecisely
Inconsistent user experience and siloed data, high costs, and changing customer expectations – Citizens Bank was experiencing these challenges while it was attempting to deliver a superior digital banking experience for its clients. Its core banking applications run on the mainframe and Citizens was using legacy utilities to get the critical mainframe data to feed customer-facing channels, like call centers, web, and mobile. Ultimately, this led to higher operating costs (MIPS), delayed response times, and longer time to market.
Ever-changing customer expectations demand more modern digital experiences, and the bank needed to find a solution that could provide real-time data to its customer channels with low latency and operating costs. Join this session to learn how Citizens is leveraging Precisely to replicate mainframe data to its customer channels and deliver on their “modern digital bank” experiences.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providersakankshawande
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
FREE A4 Cyber Security Awareness Posters-Social Engineering part 3Data Hops
Free A4 downloadable and printable Cyber Security, Social Engineering Safety and security Training Posters . Promote security awareness in the home or workplace. Lock them Out From training providers datahops.com
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Skybuffer SAM4U tool for SAP license adoptionTatiana Kojar
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/temporal-event-neural-networks-a-more-efficient-alternative-to-the-transformer-a-presentation-from-brainchip/
Chris Jones, Director of Product Management at BrainChip , presents the “Temporal Event Neural Networks: A More Efficient Alternative to the Transformer” tutorial at the May 2024 Embedded Vision Summit.
The expansion of AI services necessitates enhanced computational capabilities on edge devices. Temporal Event Neural Networks (TENNs), developed by BrainChip, represent a novel and highly efficient state-space network. TENNs demonstrate exceptional proficiency in handling multi-dimensional streaming data, facilitating advancements in object detection, action recognition, speech enhancement and language model/sequence generation. Through the utilization of polynomial-based continuous convolutions, TENNs streamline models, expedite training processes and significantly diminish memory requirements, achieving notable reductions of up to 50x in parameters and 5,000x in energy consumption compared to prevailing methodologies like transformers.
Integration with BrainChip’s Akida neuromorphic hardware IP further enhances TENNs’ capabilities, enabling the realization of highly capable, portable and passively cooled edge devices. This presentation delves into the technical innovations underlying TENNs, presents real-world benchmarks, and elucidates how this cutting-edge approach is positioned to revolutionize edge AI across diverse applications.
A Comprehensive Guide to DeFi Development Services in 2024Intelisync
DeFi represents a paradigm shift in the financial industry. Instead of relying on traditional, centralized institutions like banks, DeFi leverages blockchain technology to create a decentralized network of financial services. This means that financial transactions can occur directly between parties, without intermediaries, using smart contracts on platforms like Ethereum.
In 2024, we are witnessing an explosion of new DeFi projects and protocols, each pushing the boundaries of what’s possible in finance.
In summary, DeFi in 2024 is not just a trend; it’s a revolution that democratizes finance, enhances security and transparency, and fosters continuous innovation. As we proceed through this presentation, we'll explore the various components and services of DeFi in detail, shedding light on how they are transforming the financial landscape.
At Intelisync, we specialize in providing comprehensive DeFi development services tailored to meet the unique needs of our clients. From smart contract development to dApp creation and security audits, we ensure that your DeFi project is built with innovation, security, and scalability in mind. Trust Intelisync to guide you through the intricate landscape of decentralized finance and unlock the full potential of blockchain technology.
Ready to take your DeFi project to the next level? Partner with Intelisync for expert DeFi development services today!
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
Main news related to the CCS TSI 2023 (2023/1695)Jakub Marek
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
We are going to share some insights from our latest research, The Social Bridge to the IT Committee, which is about how you can leverage content on social media to better connect and build relationships with IT buyers.
Now we all know that when it comes the purchase process, the buyer is in control. Social and digital media gives them instant access to information and feedback, and they are self-diagnosing their own solutions. In fact, studies show that they are 60% through the process before they reach out to a brand.And that is what we’d like to address today. How can you as marketers get in front of and influence these buyers before they are ready to engage with a technology vendor.http://www.executiveboard.com/exbd-resources/content/digital-evolution/pdf/Digital-Evolution-in-B2B-Marketing.pdf
Because if you don’t develop a relationship with the buyer earlier in the process, you risk being left on the sidelines.The implications for not engaging early include:less exposure to client projectsa decrease in lead potential, andthe risk of not being considered a true partner and thought leader
Now more than ever, tech marketers have an opportunity to use social media <BUILD> to bridge the gap and build relationships
Traditionally, when people think of those who influence B2B tech purchasing, they are typically described as being within the IT department or being very senior at their company.What we found was that these influencers extend beyond IT. In fact 41% work outside of IT in departments like Finance, Sales and BenefitsWe also saw that seniority went across the board. Halfas being either an individual contributor or manager.As marketers, you must think holistically about all of the decision makers that can impact a tech purchase because there are a broad set of functions and seniority levels that make up this IT Committee.Q3. In which department do you work?Q4. Which of the following most closely describes your job role?
To better understand what this IT Committee is thinking, we partnered with comScore, a leader in digital measurement with expertise in the tech space, and they conducted a survey on our behalf. The survey takers did not know that LinkedIn sponsored the research, nor did they even have to use social media to participate. The findings represent the IT Committee across the UK.To listen to what they are saying, we partnered with Starcom MediaVest Group and Mashwork. SMG is of course one of the top agencies in the world. Mashwork is a social media insights firm that used text analytics to listen to tech conversations to understand the differences in content and conversations between senior and junior decision makers.Finally, we looked within LinkedIn’s own data to understand how they engage with content.
Nearly all of the IT Committee uses social media for business purposes. With 92% telling us they use it for business thisyear, social media has become a de facto platform for the IT Committee.Q10. How frequently do you visit each of the following social networks for information specific to your work or business?
How did social become a de facto platform for the IT Committee? The answer is TERA. Trust, Efficiency, Relevancy and Access. When making purchase decisions, they turn to social media because they trust their peers, they can find information efficiently, social provides a relevant context to connect with vendors and they have access to a broader network. Social media has enabled peer validation at scale, and this is how they communicate, debate, and decide on IT purchases.To what extent do you agree or disagree with the following statements about [the following networks], as they relate to your role in the IT decision-making process? - % agree
TERA drives utilization throughout the entire decision making process. Starting with discovering and generating awareness of products and solutions. Scoping business needs. Project planning. All the way through to selecting a vendor and implementing the technology, the influence of social media is high <BUILD> and it’s grown year-over-year.Q5. Which of the following information channels influence your discovery of technologies, products, and solutions to address your business needs? Q6. When you identify or scope business needs for an IT initiative, which of the following information channels influence your decision-making process? Q7. When you craft project plans or formal business requirements for an IT initiative, which of the following information channels influence your decision-making process? Q8. When you select vendors/third party service providers or authorize funding for an IT purchase, which of the following information channels influence your decision-making process? Q9. When you implement or roll out an IT initiative, which of the following information channels influence your decision-making process?
Social isn’t just about connecting with peers. This hard to reach audience is open and receptive to hearing from vendors on social networks. 7 in 10 said they are open to connecting with a new vendor social. 3 in 4 said they are ready to have a conversation with a new vendor on social.You’ve all heard it said many times, that people want to have companies and brands to be in the conversation. It used to be only some people wanted it, but today it’s an expectation. Those who haven’t gotten in the conversation are going to be left on the sidelines.Why are they open to talking to a prospective company on a social platform? Because inherently the engagement there is more about the person and less about the company. It’s about discussing and consuming content. It is very much about the value they are getting because they can control who they engage with on social much more than on other platforms.Q26. Which of the following factors would prevent you from connecting with a potential vendor on any social network?
The IT Committee has a good idea of who they want to work with, so having a strong relationship means you are more likely to be top of mind.This is important because <BUILD> they only consider 3 vendors on average and 94% purchased from a vendor that made the shortlist. Many of you may not have a problem making the shortlist, but sometimes finding yourself not closing the deal. The same rules still apply. You need to strengthen your relationship to guard against competitors and unseat that incumbent.They also stick with what they know. Only 1 in 5 purchased from a vendor they had never work with before.Q32. Had you previously purchased from <VENDOR>?Q30. Before you decided to work with <VENDOR>, how many companies made your short list for consideration? - MedianQ33. Was <VENDOR> one of the brands you had originally considered?
With so few willing to try a new vendor, it begs the question. How do you make the short list if you are a new vendor?
The IT Committee doesn’t want to be sold to. We asked them for reasons why they wouldn’t connect to a vendor on social and the number one reason they told us was that they didn’t want to receive a lot of marketing materials.<BUILD> As we look at the other reasons why they wouldn't connect with a vendor, it’s clear they are looking for an authentic conversation.Static editorial calendars or always locking your valuable insights behind lead forms, can actually turn off this audience on social. They are looking for vendors who can help them think strategically about solutions to their challenges, and the best way to do that is with the right kind of content.Q26. Which of the following factors would prevent you from connecting with a potential vendor on any social network?
As you think about building relationships with this audience, it will be critical to engage them with content <BUILD> that is authentic, that is valuable, that is timely.
We asked them what information they seek at each stage of their decision journey. Not just what they are looking for on social media, but what they look for in general. As you might expect, needs differ by stage.So let’s look at the type of content that is actually getting engagement.Q4. What type of information do you generally seek for each of the phases of IT decision-making that you are involved? Awareness - Discover technologies, products, and solutions to address your business needsScope - Identify or scope business needs for a new IT initiativePlan - Craft project plans and formal business requirements for the new initiativeSelect - Select vendors or third party service providers, authorize funding, and/or approve the purchaseImplement/Roll out - Implement the project, roll out the solution, and/or validate outcome
Early in the process they are interested in product news. And when this article was shared on LinkedIn <BUILD>, about 3200 IT Decision Makers engaged with it. That’s not 3200 that read the article. That is 3200 that liked it, that shared it, that commented on it.What we also learned was that Senior Decisions makers, by that I mean those whose title is Director or higher, <BUILD> that group is 2X more likely to have engaged with product or industry news than those more junior. Those at a manger level or below.And when it came to the type of news, junior decision makers were more likely to focus at a product level (reference quote), while senior decision makers talked more at an industry level (reference quote).
Senior decision makers were 11.5X more likely to have engaged with thought leadership content.One of the ways that people are consuming thought leadership on LinkedIn is through our Influencer program. This particular post from the CEO of GE about connecting minds and machines to drive efficiency, <BUILD> this generated engagement from over 1300 IT Decision Makers.And when you look at the comments that this post got, half of them generated their own engagement. Half of the comments generated their own likes and comments. Not only are members engaging with and learning from Jeff, they are talking amongst themselves and learning from each other.
As the IT Committee moves towards the middle and end of their decision journey, they are looking for is news and strategy information. They become more technical, more tactical, and they are looking for best practices to help them implement and troubleshoot. And junior decision makers are more likely to engage with this type of content. <BUILD> Here is an example of a member of a tech group posting this article about leveraging analytics in the telecom space.The IT Committee have busy, difficult jobs. There is much more aspirational content, leadership content, functional role content that they are engaging with that you should be considering sharing as well. A vendor who shares and engages them on multiple topics to meet their diverse needs, earns more interest than the vendor who only talks about themselves!
Traditional lead generation like cold calling and gating content with lead forms is and should continue to be an important way to generate leads. But social is different. At its core, Social is about discussion. It’s about open information. And you have to earn leads through valuable content.That doesn’t mean you can’t gate content behind lead forms. You just need to be very smart about how you do it so that you are not inhibiting the inherent value that social provides. If you are providing a lot of good information, but everything has a gate around it, people are going to stop engaging with your brand. However if you are continuing a conversation with someone and occasionally ask for a lead, that’s fine. <BUILD> That’s the sweet spot and you have earned that lead by providing value. You are finding the points in time when they raise their hand and say, yes I want to talk to you further.
A trusted context matters. We asked them how much LinkedIn is trusted versus other websites. Not just other social networks, but other websites in general. What we saw was that over 2X more trusted LinkedIn when it came toconnecting with vendorstalking about their vendor experiencegetting relevant information for their IT decisionsQ27. To what extent do you trust LinkedIn versus other websites in general?
And the trusted context of LinkedIn leads to engagement. Compared to other social networks, LinkedIn is used<BUILD> 80% more often to read a post from a vendor<BUILD> 20% more often to follow a vendorThis means a higher likelihood for broad reach and engagement leading ultimately to potential for more considerationQ34.Before purchasing, did you interact with <VENDOR> in any of the following ways?
In our survey, we asked the IT Committee to tell us the types of engagement they had with a vendor prior to purchase. Not the number of times, but the different types. As you can see along the bottom, we classified them into one of two categories of engagement on LinkedIn. Either they did not engage with the vendor at all on LinkedIn or they had 2+ types. They could have read a post from the vendor, joined a group discussion or followed the vendor, but they had to do at least two.We also looked at the ways they engaged with the vendor directly. Meeting in person, getting a demo, attending a webinar or doing a live chat. What you see is a strong positive correlation between engagement on LinkedIn and direct vendor access.To summarize further, your likelihood of getting a meeting with the IT Committee increases as you engage with them on LinkedIn.Q34.Before purchasing, did you interact with <VENDOR> in any of the following ways?
Now, using the same groupings where we look at those who didn’t engage with their vendor on LinkedIn versus who did in 2 or more ways, we see a fairly large increase in NPS.If you are not familiar with Net Promoter Score, it’s based off the question of how likely you are to recommend a brand. The metric allows companies to track promoters and detractors, producing a clear measure of an organization's performance through its customers' eyes. As it approaches 100, the more likely the brand is to have created loyal enthusiasts who keep buying and urge their friends and colleagues to do the same.Those vendors that interact with the IT Committee at a high rate are also more likely to create brand promoters.Q34.Before purchasing, did you interact with <VENDOR> in any of the following ways?Q36. How likely would you be to recommend <VENDOR> to a colleague or friend?
So, how should you use LinkedIn? Where should you be? There are four important places you need to be to get into these conversations. The newsfeed, groups, personalized communication via InMail and mobile.
Our product vision and strategy isn’t solely about monetizing the platform. It’s guided strongly by our core value of members first. We know they are on our platform, the types of engagement they are looking for and how they want to learn and gather insights via content. THIS is what guides our product decisions to help brands get into these conversations.To illustrate that, here are some examples of products that we have or have recently launched that help you to get into the newsfeed, that help you with groups, that help you create personalized experiences.
Now taking a step back and reflecting on what we just discussed, what are the big overarching takeaways that we are asking all of you to think about as you go into Q4 or for 2014 planning that have broader implication on your strategy.If you keep these key takeaways in mind as you're developing your social and content strategies, you'll find that the IT Committee, who are actively seeking your presence on social, will develop the trust and advocacy in your brand that is so powerful in this digital age.