SlideShare a Scribd company logo
THE NEW PATTERNS OF
INNOVATIONS
EFFECTIVE MARKETING
STRATEGIES
1st INSIGHTS:
•Management scholars have
considered various reasons for a
new business model/ideas to be a
failure.
-Lack of out-of-box thinking.
-Lack of courage to take initiative
towards new ways of ideas.
•There are different ways to frame
the search for successful ideas.
-Competency based
-Customer focused.
-changes in the business
environment.
•One of the additional ways is the
oppurtunities generated from the
digital informations.
2nd INSIGHTS
•Different ways to create value for
customers using data & analytics
-Use data to improve product or
service
-Digitizing personal assets
-Combining data within & across
industries.
-Trading data(Google maps)
-Codifying a capability
MANAGERIAL INSIGHTS:
•The managers in India can use
these Insights to make use of the
pattern what follows in the Indian
Market so that they can be in the
Competetion.
Just like what happened to nokia
phones it manufactured phones
from this
To this,
•But the problem was it did not
what customer needed at the
time when they were selling
their lumia versions which
caught them out of the
competetion.
•Hence everything is required , the
patterns we discussed and also
the combination of those patterns
if needed to make an effective
business strategy.
Thank you

More Related Content

Similar to The new patterns of Innovations

Analysis of 'The New Patterns of Innovation'.
Analysis of 'The New Patterns of Innovation'.Analysis of 'The New Patterns of Innovation'.
Analysis of 'The New Patterns of Innovation'.
Chandrasekar Venkatrama
 
New patterns of innovation
New patterns of innovationNew patterns of innovation
New patterns of innovation
Yogesh Kumar
 
1458051979_1048B.pdf
1458051979_1048B.pdf1458051979_1048B.pdf
1458051979_1048B.pdf
MiressaBeJi
 
The new Patterns for Innovation
The new Patterns for InnovationThe new Patterns for Innovation
The new Patterns for Innovation
Shivaprakash Balakrishnan
 
Business function
Business functionBusiness function
Business function
mital radadiya
 
The Best of ITSMA’s 20th Annual Conference
The Best of ITSMA’s 20th Annual ConferenceThe Best of ITSMA’s 20th Annual Conference
The Best of ITSMA’s 20th Annual Conference
ITSMA
 
Sales Enablement and Evolution
Sales Enablement and EvolutionSales Enablement and Evolution
Sales Enablement and Evolution
Soumik Ganguly
 
Marketing management module 4 uma k
Marketing management  module 4 uma kMarketing management  module 4 uma k
Marketing management module 4 uma k
Dr UMA K
 
The New Patterns of Innovation by Rashik Parmar, Ian Mackenzie, David Cohn a...
The New Patterns of Innovation  by Rashik Parmar, Ian Mackenzie, David Cohn a...The New Patterns of Innovation  by Rashik Parmar, Ian Mackenzie, David Cohn a...
The New Patterns of Innovation by Rashik Parmar, Ian Mackenzie, David Cohn a...
Aditya Bhatia
 
Strategy implementation for e types.ppt
Strategy implementation for e types.pptStrategy implementation for e types.ppt
Strategy implementation for e types.ppt
Venkatesh Chowdary Nagandla
 
New patterns of innovation
New patterns of innovationNew patterns of innovation
New patterns of innovation
Vashishtha Vidyarthi
 
Basics of innovation
Basics of innovationBasics of innovation
Basics of innovation
Julie Anne Reda
 
4 module Marketing Management
4 module Marketing Management 4 module Marketing Management
4 module Marketing Management
Dr UMA K
 
FIXED LINE PRODUCTS Portfolio Plan.pptx
FIXED LINE PRODUCTS Portfolio Plan.pptxFIXED LINE PRODUCTS Portfolio Plan.pptx
FIXED LINE PRODUCTS Portfolio Plan.pptx
Awab abdalla
 
ICF-related data: the new frontier of individualised, predictive healthcare ]...
ICF-related data: the new frontier of individualised, predictive healthcare ]...ICF-related data: the new frontier of individualised, predictive healthcare ]...
ICF-related data: the new frontier of individualised, predictive healthcare ]...
ICF Education
 
Agile marketing
Agile marketingAgile marketing
Agile marketing
Michelle Petersen
 
Tech startup-guide
Tech startup-guideTech startup-guide
Tech startup-guide
Reham Maher El-Safarini
 
18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...
18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...
18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...
vermaashish492
 
Indian Mid-market SaaS companies: Forging a new path to disruption
Indian Mid-market SaaS companies: Forging a new path to disruptionIndian Mid-market SaaS companies: Forging a new path to disruption
Indian Mid-market SaaS companies: Forging a new path to disruption
ProductNation/iSPIRT
 
W3 d2innovation
W3 d2innovationW3 d2innovation
W3 d2innovation
VaishaliPawar21
 

Similar to The new patterns of Innovations (20)

Analysis of 'The New Patterns of Innovation'.
Analysis of 'The New Patterns of Innovation'.Analysis of 'The New Patterns of Innovation'.
Analysis of 'The New Patterns of Innovation'.
 
New patterns of innovation
New patterns of innovationNew patterns of innovation
New patterns of innovation
 
1458051979_1048B.pdf
1458051979_1048B.pdf1458051979_1048B.pdf
1458051979_1048B.pdf
 
The new Patterns for Innovation
The new Patterns for InnovationThe new Patterns for Innovation
The new Patterns for Innovation
 
Business function
Business functionBusiness function
Business function
 
The Best of ITSMA’s 20th Annual Conference
The Best of ITSMA’s 20th Annual ConferenceThe Best of ITSMA’s 20th Annual Conference
The Best of ITSMA’s 20th Annual Conference
 
Sales Enablement and Evolution
Sales Enablement and EvolutionSales Enablement and Evolution
Sales Enablement and Evolution
 
Marketing management module 4 uma k
Marketing management  module 4 uma kMarketing management  module 4 uma k
Marketing management module 4 uma k
 
The New Patterns of Innovation by Rashik Parmar, Ian Mackenzie, David Cohn a...
The New Patterns of Innovation  by Rashik Parmar, Ian Mackenzie, David Cohn a...The New Patterns of Innovation  by Rashik Parmar, Ian Mackenzie, David Cohn a...
The New Patterns of Innovation by Rashik Parmar, Ian Mackenzie, David Cohn a...
 
Strategy implementation for e types.ppt
Strategy implementation for e types.pptStrategy implementation for e types.ppt
Strategy implementation for e types.ppt
 
New patterns of innovation
New patterns of innovationNew patterns of innovation
New patterns of innovation
 
Basics of innovation
Basics of innovationBasics of innovation
Basics of innovation
 
4 module Marketing Management
4 module Marketing Management 4 module Marketing Management
4 module Marketing Management
 
FIXED LINE PRODUCTS Portfolio Plan.pptx
FIXED LINE PRODUCTS Portfolio Plan.pptxFIXED LINE PRODUCTS Portfolio Plan.pptx
FIXED LINE PRODUCTS Portfolio Plan.pptx
 
ICF-related data: the new frontier of individualised, predictive healthcare ]...
ICF-related data: the new frontier of individualised, predictive healthcare ]...ICF-related data: the new frontier of individualised, predictive healthcare ]...
ICF-related data: the new frontier of individualised, predictive healthcare ]...
 
Agile marketing
Agile marketingAgile marketing
Agile marketing
 
Tech startup-guide
Tech startup-guideTech startup-guide
Tech startup-guide
 
18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...
18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...
18340710 a-study-on-new-product-development-with-tata-nano-and-comparitive-st...
 
Indian Mid-market SaaS companies: Forging a new path to disruption
Indian Mid-market SaaS companies: Forging a new path to disruptionIndian Mid-market SaaS companies: Forging a new path to disruption
Indian Mid-market SaaS companies: Forging a new path to disruption
 
W3 d2innovation
W3 d2innovationW3 d2innovation
W3 d2innovation
 

Recently uploaded

一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理
一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理
一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理
g4dpvqap0
 
一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理
一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理
一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理
nyfuhyz
 
一比一原版(UO毕业证)渥太华大学毕业证如何办理
一比一原版(UO毕业证)渥太华大学毕业证如何办理一比一原版(UO毕业证)渥太华大学毕业证如何办理
一比一原版(UO毕业证)渥太华大学毕业证如何办理
aqzctr7x
 
一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理
一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理
一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理
nuttdpt
 
办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样
办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样
办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样
apvysm8
 
Palo Alto Cortex XDR presentation .......
Palo Alto Cortex XDR presentation .......Palo Alto Cortex XDR presentation .......
Palo Alto Cortex XDR presentation .......
Sachin Paul
 
Intelligence supported media monitoring in veterinary medicine
Intelligence supported media monitoring in veterinary medicineIntelligence supported media monitoring in veterinary medicine
Intelligence supported media monitoring in veterinary medicine
AndrzejJarynowski
 
Everything you wanted to know about LIHTC
Everything you wanted to know about LIHTCEverything you wanted to know about LIHTC
Everything you wanted to know about LIHTC
Roger Valdez
 
06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM
06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM
06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM
Timothy Spann
 
Population Growth in Bataan: The effects of population growth around rural pl...
Population Growth in Bataan: The effects of population growth around rural pl...Population Growth in Bataan: The effects of population growth around rural pl...
Population Growth in Bataan: The effects of population growth around rural pl...
Bill641377
 
My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.
rwarrenll
 
A presentation that explain the Power BI Licensing
A presentation that explain the Power BI LicensingA presentation that explain the Power BI Licensing
A presentation that explain the Power BI Licensing
AlessioFois2
 
Predictably Improve Your B2B Tech Company's Performance by Leveraging Data
Predictably Improve Your B2B Tech Company's Performance by Leveraging DataPredictably Improve Your B2B Tech Company's Performance by Leveraging Data
Predictably Improve Your B2B Tech Company's Performance by Leveraging Data
Kiwi Creative
 
Analysis insight about a Flyball dog competition team's performance
Analysis insight about a Flyball dog competition team's performanceAnalysis insight about a Flyball dog competition team's performance
Analysis insight about a Flyball dog competition team's performance
roli9797
 
Influence of Marketing Strategy and Market Competition on Business Plan
Influence of Marketing Strategy and Market Competition on Business PlanInfluence of Marketing Strategy and Market Competition on Business Plan
Influence of Marketing Strategy and Market Competition on Business Plan
jerlynmaetalle
 
End-to-end pipeline agility - Berlin Buzzwords 2024
End-to-end pipeline agility - Berlin Buzzwords 2024End-to-end pipeline agility - Berlin Buzzwords 2024
End-to-end pipeline agility - Berlin Buzzwords 2024
Lars Albertsson
 
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
g4dpvqap0
 
Udemy_2024_Global_Learning_Skills_Trends_Report (1).pdf
Udemy_2024_Global_Learning_Skills_Trends_Report (1).pdfUdemy_2024_Global_Learning_Skills_Trends_Report (1).pdf
Udemy_2024_Global_Learning_Skills_Trends_Report (1).pdf
Fernanda Palhano
 
一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理
一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理
一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理
74nqk8xf
 
State of Artificial intelligence Report 2023
State of Artificial intelligence Report 2023State of Artificial intelligence Report 2023
State of Artificial intelligence Report 2023
kuntobimo2016
 

Recently uploaded (20)

一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理
一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理
一比一原版(Glasgow毕业证书)格拉斯哥大学毕业证如何办理
 
一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理
一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理
一比一原版(UMN文凭证书)明尼苏达大学毕业证如何办理
 
一比一原版(UO毕业证)渥太华大学毕业证如何办理
一比一原版(UO毕业证)渥太华大学毕业证如何办理一比一原版(UO毕业证)渥太华大学毕业证如何办理
一比一原版(UO毕业证)渥太华大学毕业证如何办理
 
一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理
一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理
一比一原版(UCSB文凭证书)圣芭芭拉分校毕业证如何办理
 
办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样
办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样
办(uts毕业证书)悉尼科技大学毕业证学历证书原版一模一样
 
Palo Alto Cortex XDR presentation .......
Palo Alto Cortex XDR presentation .......Palo Alto Cortex XDR presentation .......
Palo Alto Cortex XDR presentation .......
 
Intelligence supported media monitoring in veterinary medicine
Intelligence supported media monitoring in veterinary medicineIntelligence supported media monitoring in veterinary medicine
Intelligence supported media monitoring in veterinary medicine
 
Everything you wanted to know about LIHTC
Everything you wanted to know about LIHTCEverything you wanted to know about LIHTC
Everything you wanted to know about LIHTC
 
06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM
06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM
06-12-2024-BudapestDataForum-BuildingReal-timePipelineswithFLaNK AIM
 
Population Growth in Bataan: The effects of population growth around rural pl...
Population Growth in Bataan: The effects of population growth around rural pl...Population Growth in Bataan: The effects of population growth around rural pl...
Population Growth in Bataan: The effects of population growth around rural pl...
 
My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.
 
A presentation that explain the Power BI Licensing
A presentation that explain the Power BI LicensingA presentation that explain the Power BI Licensing
A presentation that explain the Power BI Licensing
 
Predictably Improve Your B2B Tech Company's Performance by Leveraging Data
Predictably Improve Your B2B Tech Company's Performance by Leveraging DataPredictably Improve Your B2B Tech Company's Performance by Leveraging Data
Predictably Improve Your B2B Tech Company's Performance by Leveraging Data
 
Analysis insight about a Flyball dog competition team's performance
Analysis insight about a Flyball dog competition team's performanceAnalysis insight about a Flyball dog competition team's performance
Analysis insight about a Flyball dog competition team's performance
 
Influence of Marketing Strategy and Market Competition on Business Plan
Influence of Marketing Strategy and Market Competition on Business PlanInfluence of Marketing Strategy and Market Competition on Business Plan
Influence of Marketing Strategy and Market Competition on Business Plan
 
End-to-end pipeline agility - Berlin Buzzwords 2024
End-to-end pipeline agility - Berlin Buzzwords 2024End-to-end pipeline agility - Berlin Buzzwords 2024
End-to-end pipeline agility - Berlin Buzzwords 2024
 
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
 
Udemy_2024_Global_Learning_Skills_Trends_Report (1).pdf
Udemy_2024_Global_Learning_Skills_Trends_Report (1).pdfUdemy_2024_Global_Learning_Skills_Trends_Report (1).pdf
Udemy_2024_Global_Learning_Skills_Trends_Report (1).pdf
 
一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理
一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理
一比一原版(Coventry毕业证书)考文垂大学毕业证如何办理
 
State of Artificial intelligence Report 2023
State of Artificial intelligence Report 2023State of Artificial intelligence Report 2023
State of Artificial intelligence Report 2023
 

The new patterns of Innovations