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Today’s	
  Mobile	
  Internet	
  
	
  
Geoff Huston,
APNIC Labs
The	
  most	
  profound	
  technologies	
  are	
  those	
  that	
  
disappear.	
  They	
  weave	
  themselves	
  into	
  the	
  
fabric	
  of	
  everyday	
  life	
  un<l	
  they	
  are	
  
indis<nguishable	
  from	
  it...	
  
	
  
-­‐	
  Mark	
  Weiser	
  1991	
  
So	
  how	
  should	
  we	
  look	
  at	
  mobile	
  devices	
  and	
  the	
  Internet?	
  
	
  
Are	
  these	
  merely	
  a	
  temporary	
  consumer	
  	
  fad,	
  des<ned	
  to	
  be	
  
replaced	
  by	
  the	
  next	
  cool	
  technology	
  item?	
  
	
  
Or	
  is	
  this	
  an	
  instance	
  of	
  a	
  profound	
  technology	
  change	
  that	
  
will	
  bed	
  down	
  to	
  be	
  a	
  part	
  of	
  our	
  everyday	
  life	
  for	
  many	
  
years	
  to	
  come?	
  
To	
  try	
  and	
  answer	
  this,	
  lets	
  try	
  and	
  put	
  this	
  
ques<on	
  into	
  some	
  broader	
  context	
  of	
  the	
  
evolu<on	
  the	
  computer	
  and	
  communica<ons	
  
enterprise	
  
The	
  Compu<ng	
  Evolu<onary	
  Path	
  
1946	
  –	
  Eniac	
  –	
  a	
  numeric	
  calculator	
  
1964:	
  IBM	
  360	
  
The	
  Compu<ng	
  Evolu<onary	
  Path	
  
1964	
  	
  IBM	
  360	
  –	
  commercial	
  compu<ng	
  
The	
  Compu<ng	
  Evolu<onary	
  Path	
  
1984	
  –	
  Mac	
  -­‐	
  visual	
  personal	
  compu<ng	
  
The	
  Compu<ng	
  Evolu<onary	
  Path	
  
2007	
  –	
  Apple’s	
  iPhone	
  
Today’s	
  mobile	
  device	
  is	
  a	
  digital	
  device	
  that	
  has	
  more	
  compu<ng	
  capability	
  
than	
  a	
  old	
  mainframe	
  device,	
  with	
  a	
  size	
  of	
  a	
  human	
  hand	
  
	
  
It	
  is	
  an	
  Internet-­‐connected	
  device	
  with	
  
a	
  general	
  purpose	
  browser	
  and	
  a	
  full	
  set	
  
of	
  media	
  capabili<es	
  
	
  
And they are
transforming the
Internet!
With	
  desktop	
  devices	
  the	
  Internet	
  was	
  a	
  des<na<on	
  
lighting
wired bandwidth
large view screens
privacy
dedicated worktop
reliable power
The	
  Internet	
  is	
  now	
  anywhere	
  and	
  everywhere	
  
Its	
  trivial,	
  commonplace	
  and	
  incidental	
  
radio connectivity
battery power
hand sized
Thumb
operated
Counting Users...
hWp://www.itu.int/ITU-­‐D/ict/sta<s<cs/	
  
	
  
There are 3 billion
Internet users today
Counting Users...
hWp://www.itu.int/ITU-­‐D/ict/sta<s<cs/	
  
	
  
There are 2 billion
Internet users todayAnd 7 billion mobile
phone users!
Counting Users...
Source:	
  Generator	
  Research	
  
There are 2 billion
Internet users todayAnd 7 billion mobile
phones!
And 2.3 billion
mobile Internet
users!
Counting Platforms
	
  
hWp://statcounter.com/	
  
8.5%	
  
4.3%	
  
Mobiles are now
40% of all visible
devices
Mobile Production Numbers
2014:	
  1.5	
  billion	
  units	
  shipped	
  	
  
Factors:	
  
•  Produc:on	
  volumes	
  are	
  bringing	
  down	
  component	
  unit	
  
cost	
  
•  Android	
  is	
  bringing	
  down	
  so@ware	
  unit	
  cost	
  
•  No	
  need	
  for	
  new	
  content	
  -­‐	
  leverage	
  off	
  the	
  the	
  exis:ng	
  
web	
  universe	
  of	
  content	
  
•  Shi@	
  away	
  from	
  the	
  desktop	
  and	
  the	
  laptop	
  by	
  the	
  
produc:on	
  industry	
  seeking	
  new	
  markets	
  for	
  their	
  
produc:on	
  capability	
  
Who’s playing
Android	
  
–  84%	
  of	
  all	
  smartphone	
  shipments	
  in	
  2014	
  	
  
–  Mul<-­‐vendor	
  adop<on	
  
–  Android	
  also	
  extending	
  into	
  tablets	
  and	
  large	
  screens	
  
Apple	
  iPhone	
  /	
  iPad	
  
–  12%	
  of	
  all	
  smartphone	
  shipments	
  in	
  2014	
  
–  Revenues	
  for	
  Apple:	
  $182B	
  in	
  2014	
  
Windows	
  
–  3%	
  market	
  share	
  
–  Mostly	
  Lumia	
  models	
  with	
  Nokia	
  
It’s all about the Money
	
  Source:	
  Generator	
  Research	
  
Technology for Mobility
3G: HSPA
High	
  Speed	
  Packet	
  Access	
  –	
  an	
  evolu<on	
  of	
  W-­‐
CDMA	
  
– Peak	
  data	
  rates	
  20Mbps	
  downlink,	
  5.8Mbps	
  
Uplink	
  
– Shared	
  channels,	
  shorter	
  Transmission	
  Time	
  
Intervals,	
  adap<ve	
  use	
  of	
  16QAM	
  and	
  64QAM	
  
access	
  to	
  increase	
  spectrum	
  efficiency	
  
Mbps – acceptable
performance – but
nothing special
4G: LTE
•  Theore<cal	
  maximum	
  peak	
  speed*	
  326Mbps	
  
•  Prac<cal	
  achievable	
  speeds	
  of	
  4	
  –	
  12	
  Mbps	
  
•  All	
  IP	
  internal	
  architecture	
  
*	
  Probably	
  assuming	
  the	
  absence	
  of	
  many	
  of	
  the	
  laws	
  of	
  physics	
  as	
  we	
  understand	
  them	
  J	
  	
  
Now it gets
interesting!
5G:5Gps	
  
5Gbps	
  downloads!	
  *	
  
Yes,	
  that’s	
  2020!	
  
*	
  In	
  the	
  lab	
  at	
  15Ghz	
  
And	
  at	
  that	
  frequency	
  it	
  means	
  that	
  the	
  signal	
  is	
  going	
  to	
  be	
  absorbed	
  by	
  
almost	
  anything	
  solid!	
  
By The Numbers
IPv4 Allocations
IPv4 Allocations
Unmet
Demand
0	
  
5,000	
  
10,000	
  
15,000	
  
20,000	
  
25,000	
  
30,000	
  
2006	
   2007	
   2008	
   2009	
   2010	
   2011	
   2012	
   2013	
   2014	
  
AFRINIC	
  
LACNIC	
  
APNIC	
  
ARIN	
  
RIPE	
  NCC	
  
IPv6 Allocated Addresses
Volume of Allocated IPv6 Addresses
(using units of /32s) per year
0	
  
5,000	
  
10,000	
  
15,000	
  
20,000	
  
25,000	
  
30,000	
  
2006	
   2007	
   2008	
   2009	
   2010	
   2011	
   2012	
   2013	
   2014	
  
AFRINIC	
  
LACNIC	
  
APNIC	
  
ARIN	
  
RIPE	
  NCC	
  
IPv6 Allocated Addresses
Volume of Allocated IPv6 Addresses
(using units of /32s) per year
These allocation volumes are small compared
to the unmet demand pressures in IPv4 –
currently network operators are unable to
use Ipv6 as a substitute for IPv4 and
instead have to resort to Ipv4 address
sharing to meet network address demands
Where are we headed?
Where are we headed?
Up	
  un<l	
  2013	
  mobile	
  Internet	
  had	
  been	
  
constructed	
  exclusively	
  using	
  IPv4	
  infrastructure	
  
Today’s	
  mobile	
  internet	
  con<nues	
  to	
  grow	
  by	
  
extensive	
  use	
  of	
  NATs	
  in	
  the	
  operator’s	
  network	
  
This	
  cannot	
  con<nue	
  indefinitely	
  	
  
	
  
The Mobile Transition	
  
•  The	
  mobile	
  industry	
  is	
  very	
  heterogeneous	
  
–  Various	
  spectrum	
  alloca<ons	
  and	
  regulatory	
  constraints	
  
–  Various	
  service	
  objec<ves	
  
–  Various	
  operator	
  business	
  objec<ves	
  (incumbent	
  vs	
  challenger)	
  	
  
–  Different	
  objec<ves	
  from	
  handset	
  suppliers	
  vs	
  network	
  operators	
  
•  The	
  approach	
  to	
  IPv6	
  	
  transi<on	
  is	
  	
  highly	
  fragmented	
  across	
  the	
  
operators	
  
•  The	
  result	
  is	
  the	
  deployment	
  of	
  various	
  permuta<ons	
  of	
  transi<onal	
  
IPv4	
  and	
  IPv6	
  support	
  in	
  the	
  mobile	
  environment:	
  
–  Na<ve	
  mode	
  dual	
  stack	
  over	
  LTE:	
  e.g.	
  Verizon	
  
–  IPv4	
  layered	
  over	
  na<ve	
  IPv6,	
  464	
  XLAT:	
  e.g.	
  T-­‐Mobile	
  
–  IPv6	
  tunelled	
  over	
  IPv4	
  
The Mobile Transition	
  
•  The	
  mobile	
  industry	
  is	
  very	
  heterogeneous	
  
–  Various	
  spectrum	
  alloca<ons	
  and	
  regulatory	
  constraints	
  
–  Various	
  service	
  objec<ves	
  
–  Various	
  operator	
  business	
  objec<ves	
  (incumbent	
  vs	
  challenger)	
  	
  
–  Different	
  objec<ves	
  from	
  handset	
  suppliers	
  vs	
  network	
  operators	
  
•  The	
  approach	
  to	
  IPv4	
  exhaus<on	
  and	
  transi<on	
  is	
  	
  highly	
  
fragmented	
  
•  The	
  result	
  is	
  the	
  deployment	
  of	
  various	
  permuta<ons	
  of	
  transi<onal	
  
IPv4	
  and	
  IPv6	
  support	
  in	
  the	
  mobile	
  environment:	
  
–  Na<ve	
  mode	
  dual	
  stack	
  over	
  LTE:	
  e.g.	
  Verizon	
  
–  IPv4	
  layered	
  over	
  na<ve	
  IPv6,	
  464	
  XLAT:	
  e.g.	
  T-­‐Mobile	
  
–  IPv6	
  tunelled	
  over	
  IPv4	
  
This diversity implies that many operators have unique
requirements for network and device capabilities
Which implies the imposition of cost and complexity for the
service operators through customization of technologies
Which all adds to the cost of service to consumers
Nobody wins from this fragmented transition scenario!
It’s not just Transitional
Complexities
It’s	
  also	
  Spectrum	
  issues:	
  
–  The	
  tradi<onal	
  mobile	
  providers	
  operate	
  with	
  
exclusive	
  access	
  to	
  spectrum	
  within	
  defined	
  locales	
  
(with	
  associated	
  license	
  costs)	
  
–  Alternate	
  access	
  compe<tors	
  can	
  operate	
  in	
  
unlicensed	
  spectrum	
  with	
  WiFi	
  network	
  services	
  
–  Handsets	
  are	
  also	
  entering	
  the	
  space	
  with	
  plaporm	
  
services	
  that	
  support	
  connec<on	
  agility	
  across	
  diverse	
  
access	
  networks	
  
–  Mobile	
  incumbents	
  are	
  being	
  forced	
  to	
  chase	
  this	
  
alternate	
  access	
  market	
  or	
  risk	
  losing	
  market	
  share	
  
Where now for Mobiles?
•  Mobile	
  Operators	
  are	
  being	
  pushed	
  into	
  undis<nguished	
  u<lity	
  roles	
  
–  No	
  more	
  voice	
  premiums	
  
–  Erosive	
  pressure	
  on	
  data	
  service	
  margins	
  
•  Consumers	
  want	
  more	
  for	
  less	
  
–  Higher	
  download	
  speeds	
  
–  Larger	
  data	
  caps	
  
–  Lower	
  premiums	
  
•  Exclusive	
  Use	
  spectrum	
  is	
  too	
  expensive	
  
–  Are	
  they	
  pricing	
  themselves	
  out	
  of	
  the	
  consumer	
  market?	
  
–  WiFi	
  access	
  and	
  applica<on	
  handover	
  approaches	
  are	
  placing	
  pressure	
  on	
  the	
  
tradi<onal	
  mobile	
  operator’s	
  margins	
  
•  The	
  underlying	
  problem	
  here	
  is	
  that	
  the	
  mobile	
  network	
  operator	
  has	
  lost	
  
control	
  of	
  the	
  access	
  device	
  
–  And	
  there	
  is	
  no	
  way	
  back!	
  
–  The	
  device	
  vendor	
  and	
  its	
  applica<ons	
  are	
  char<ng	
  a	
  course	
  that	
  is	
  in	
  direct	
  
conflict	
  with	
  the	
  mobile	
  network	
  operator’s	
  desires,	
  and	
  managing	
  to	
  
mone<ze	
  this	
  far	
  more	
  efficiently	
  than	
  the	
  mobile	
  network	
  operator	
  
Thank You!
Questions?

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The Mobile Internet by Geoff Huston [APRICOT 2015 - APNIC Plenary]

  • 1. Today’s  Mobile  Internet     Geoff Huston, APNIC Labs
  • 2. The  most  profound  technologies  are  those  that   disappear.  They  weave  themselves  into  the   fabric  of  everyday  life  un<l  they  are   indis<nguishable  from  it...     -­‐  Mark  Weiser  1991  
  • 3. So  how  should  we  look  at  mobile  devices  and  the  Internet?     Are  these  merely  a  temporary  consumer    fad,  des<ned  to  be   replaced  by  the  next  cool  technology  item?     Or  is  this  an  instance  of  a  profound  technology  change  that   will  bed  down  to  be  a  part  of  our  everyday  life  for  many   years  to  come?  
  • 4. To  try  and  answer  this,  lets  try  and  put  this   ques<on  into  some  broader  context  of  the   evolu<on  the  computer  and  communica<ons   enterprise  
  • 5. The  Compu<ng  Evolu<onary  Path   1946  –  Eniac  –  a  numeric  calculator  
  • 6. 1964:  IBM  360   The  Compu<ng  Evolu<onary  Path   1964    IBM  360  –  commercial  compu<ng  
  • 7. The  Compu<ng  Evolu<onary  Path   1984  –  Mac  -­‐  visual  personal  compu<ng  
  • 8. The  Compu<ng  Evolu<onary  Path   2007  –  Apple’s  iPhone  
  • 9. Today’s  mobile  device  is  a  digital  device  that  has  more  compu<ng  capability   than  a  old  mainframe  device,  with  a  size  of  a  human  hand     It  is  an  Internet-­‐connected  device  with   a  general  purpose  browser  and  a  full  set   of  media  capabili<es     And they are transforming the Internet!
  • 10.
  • 11. With  desktop  devices  the  Internet  was  a  des<na<on   lighting wired bandwidth large view screens privacy dedicated worktop reliable power
  • 12. The  Internet  is  now  anywhere  and  everywhere   Its  trivial,  commonplace  and  incidental   radio connectivity battery power hand sized Thumb operated
  • 13. Counting Users... hWp://www.itu.int/ITU-­‐D/ict/sta<s<cs/     There are 3 billion Internet users today
  • 14. Counting Users... hWp://www.itu.int/ITU-­‐D/ict/sta<s<cs/     There are 2 billion Internet users todayAnd 7 billion mobile phone users!
  • 15. Counting Users... Source:  Generator  Research   There are 2 billion Internet users todayAnd 7 billion mobile phones! And 2.3 billion mobile Internet users!
  • 16. Counting Platforms   hWp://statcounter.com/   8.5%   4.3%   Mobiles are now 40% of all visible devices
  • 17. Mobile Production Numbers 2014:  1.5  billion  units  shipped     Factors:   •  Produc:on  volumes  are  bringing  down  component  unit   cost   •  Android  is  bringing  down  so@ware  unit  cost   •  No  need  for  new  content  -­‐  leverage  off  the  the  exis:ng   web  universe  of  content   •  Shi@  away  from  the  desktop  and  the  laptop  by  the   produc:on  industry  seeking  new  markets  for  their   produc:on  capability  
  • 18. Who’s playing Android   –  84%  of  all  smartphone  shipments  in  2014     –  Mul<-­‐vendor  adop<on   –  Android  also  extending  into  tablets  and  large  screens   Apple  iPhone  /  iPad   –  12%  of  all  smartphone  shipments  in  2014   –  Revenues  for  Apple:  $182B  in  2014   Windows   –  3%  market  share   –  Mostly  Lumia  models  with  Nokia  
  • 19. It’s all about the Money  Source:  Generator  Research  
  • 21. 3G: HSPA High  Speed  Packet  Access  –  an  evolu<on  of  W-­‐ CDMA   – Peak  data  rates  20Mbps  downlink,  5.8Mbps   Uplink   – Shared  channels,  shorter  Transmission  Time   Intervals,  adap<ve  use  of  16QAM  and  64QAM   access  to  increase  spectrum  efficiency   Mbps – acceptable performance – but nothing special
  • 22. 4G: LTE •  Theore<cal  maximum  peak  speed*  326Mbps   •  Prac<cal  achievable  speeds  of  4  –  12  Mbps   •  All  IP  internal  architecture   *  Probably  assuming  the  absence  of  many  of  the  laws  of  physics  as  we  understand  them  J     Now it gets interesting!
  • 23. 5G:5Gps   5Gbps  downloads!  *   Yes,  that’s  2020!   *  In  the  lab  at  15Ghz   And  at  that  frequency  it  means  that  the  signal  is  going  to  be  absorbed  by   almost  anything  solid!  
  • 27. 0   5,000   10,000   15,000   20,000   25,000   30,000   2006   2007   2008   2009   2010   2011   2012   2013   2014   AFRINIC   LACNIC   APNIC   ARIN   RIPE  NCC   IPv6 Allocated Addresses Volume of Allocated IPv6 Addresses (using units of /32s) per year
  • 28. 0   5,000   10,000   15,000   20,000   25,000   30,000   2006   2007   2008   2009   2010   2011   2012   2013   2014   AFRINIC   LACNIC   APNIC   ARIN   RIPE  NCC   IPv6 Allocated Addresses Volume of Allocated IPv6 Addresses (using units of /32s) per year These allocation volumes are small compared to the unmet demand pressures in IPv4 – currently network operators are unable to use Ipv6 as a substitute for IPv4 and instead have to resort to Ipv4 address sharing to meet network address demands
  • 29. Where are we headed?
  • 30. Where are we headed? Up  un<l  2013  mobile  Internet  had  been   constructed  exclusively  using  IPv4  infrastructure   Today’s  mobile  internet  con<nues  to  grow  by   extensive  use  of  NATs  in  the  operator’s  network   This  cannot  con<nue  indefinitely      
  • 31. The Mobile Transition   •  The  mobile  industry  is  very  heterogeneous   –  Various  spectrum  alloca<ons  and  regulatory  constraints   –  Various  service  objec<ves   –  Various  operator  business  objec<ves  (incumbent  vs  challenger)     –  Different  objec<ves  from  handset  suppliers  vs  network  operators   •  The  approach  to  IPv6    transi<on  is    highly  fragmented  across  the   operators   •  The  result  is  the  deployment  of  various  permuta<ons  of  transi<onal   IPv4  and  IPv6  support  in  the  mobile  environment:   –  Na<ve  mode  dual  stack  over  LTE:  e.g.  Verizon   –  IPv4  layered  over  na<ve  IPv6,  464  XLAT:  e.g.  T-­‐Mobile   –  IPv6  tunelled  over  IPv4  
  • 32. The Mobile Transition   •  The  mobile  industry  is  very  heterogeneous   –  Various  spectrum  alloca<ons  and  regulatory  constraints   –  Various  service  objec<ves   –  Various  operator  business  objec<ves  (incumbent  vs  challenger)     –  Different  objec<ves  from  handset  suppliers  vs  network  operators   •  The  approach  to  IPv4  exhaus<on  and  transi<on  is    highly   fragmented   •  The  result  is  the  deployment  of  various  permuta<ons  of  transi<onal   IPv4  and  IPv6  support  in  the  mobile  environment:   –  Na<ve  mode  dual  stack  over  LTE:  e.g.  Verizon   –  IPv4  layered  over  na<ve  IPv6,  464  XLAT:  e.g.  T-­‐Mobile   –  IPv6  tunelled  over  IPv4   This diversity implies that many operators have unique requirements for network and device capabilities Which implies the imposition of cost and complexity for the service operators through customization of technologies Which all adds to the cost of service to consumers Nobody wins from this fragmented transition scenario!
  • 33. It’s not just Transitional Complexities It’s  also  Spectrum  issues:   –  The  tradi<onal  mobile  providers  operate  with   exclusive  access  to  spectrum  within  defined  locales   (with  associated  license  costs)   –  Alternate  access  compe<tors  can  operate  in   unlicensed  spectrum  with  WiFi  network  services   –  Handsets  are  also  entering  the  space  with  plaporm   services  that  support  connec<on  agility  across  diverse   access  networks   –  Mobile  incumbents  are  being  forced  to  chase  this   alternate  access  market  or  risk  losing  market  share  
  • 34. Where now for Mobiles? •  Mobile  Operators  are  being  pushed  into  undis<nguished  u<lity  roles   –  No  more  voice  premiums   –  Erosive  pressure  on  data  service  margins   •  Consumers  want  more  for  less   –  Higher  download  speeds   –  Larger  data  caps   –  Lower  premiums   •  Exclusive  Use  spectrum  is  too  expensive   –  Are  they  pricing  themselves  out  of  the  consumer  market?   –  WiFi  access  and  applica<on  handover  approaches  are  placing  pressure  on  the   tradi<onal  mobile  operator’s  margins   •  The  underlying  problem  here  is  that  the  mobile  network  operator  has  lost   control  of  the  access  device   –  And  there  is  no  way  back!   –  The  device  vendor  and  its  applica<ons  are  char<ng  a  course  that  is  in  direct   conflict  with  the  mobile  network  operator’s  desires,  and  managing  to   mone<ze  this  far  more  efficiently  than  the  mobile  network  operator