Slides from week 1 of the Landscape of Stories Storytelling Certification. Cohort 1 November 2018. Activity 1 - 'Your Landscape of Stories'. Activity 2 - 'The Story of My Stories'.

1. Week 1: Foundations
of Storytelling

13. Activity 1:
Story Mapping Technique

14. Your Landscape of Stories
Start by making a list of every story that you have run into today.
Examples may be:
• A news item that you read on your phone
• An email that you received from a friend
• A Facebook notification about a picture that your partner shared

15. Look around...
Don’t just look in obvious spaces: consider other types of story that
you have heard, perhaps data led stories such as:
• The announcement that your train is delayed because of someone
trespassing on the line
• Your fitness tracker telling you that your step count is down
• A birthday card

16. Tag and Group
Next, start to tag and group the stories. You can make up your own
categories, or you can use some of these:
• Formal stories - ones that reached you through a formal channel, or
were written by someone in the hierarchy above, or below, you
• Social stories - that reach you through your informal (unpaid? Un-
contracted?) Network]
• Consistent stories - ones you hear from multiple sources, with a
similar core narrative
• Divergent stories - ones which you hear from multiple sources, but
with diverging or competing narratives
• Simple stories - which stand largely in isolations
• Complex stories - which form fragments of a larger and evolving
narrative

17. Capturing your learning
CAPTURING YOUR LEARNING
Capture the landscape in a table
Tag and group them with subsequent columns
Or... draw your Landscape of Stories in a mind map...
...Or sketch out an island, with different stories living in different places.
How you tell this story is up to you.
At every stage, for this week, and in subsequent ones, we are going to be thinking about ‘what we
can see now’, and ‘what this would look like if we reframed it’. It’s rather like this: when we first tell our
story, we do so from the inside, within our own perspective, but as we carry out the ‘sense making’
together, we can shift to a meta-analysis, a wider perspective.
So your first analysis may indicate the stories that you are aware of, and can see, but in a subsequent
analysis, you may start to think about those stories that are hidden from you.
This capability, ‘thinking about thinking’, ‘learning about learning’, is something we are best placed to
do within our communities. Community as a ‘sense making entity’.

18. Activity 2:
’The Story of my Stories’

19. The Story of My Stories
OVERVIEW
We are taking a ‘guided, reflective, journey’ through the Landscape
of Stories. I’ve done the ‘guiding’, and now it’s your turn to do the
‘reflecting’!
As we make our way through the Landscape, i’d like you to write
your route notes. These will take the form of a Logbook, and will
ultimately provide you with the material, and structure, for your final
report.

20. Interpret it...
You’ve mapped your Landscape of Stories: now interpret that.
You need to create a story: you can write it or, if you prefer, you can record a video, or even
make a podcast. Draw a poster, or sketch-note, if that is easier.
That word, ‘interpretation’, is key: the analysis you did, when you drew, tagged, and coded,
your own Landscape, gave you the data. Now interpret it to mean something to me.
When you are interpreting it, you may wish to consider, or do, some, or all, of these things:
1. How did you feel when you saw the results? Did the landscape look balanced, or biased?
Was it bigger, or smaller, than you thought? Was the exercise easy, or hard?
2. How does your Landscape compare to that of someone else in the cohort? You could
share your ongoing work, and ask for opinions, or offer your own.
3. You could add a layer of narrative to describe how important different storytelling spaces
are to you: for example, do you value stories from your peers more than, or the same as,
those of more senior leaders?
4. Consider if you tend to gravitate towards a particular medium of storytelling? Do you watch
more videos, read more books, or take part in more conversations?

21. Capturing your story
You can add your story to your Logbook. Or if you are recording a
video, upload it to a private YouTube link. If you want help, or
support, in how to do this, just reach out to the Crew.
Whilst i would like you to carry out the analysis yourself, there is
nothing to stop you making a group, and providing an extra level of
commentary on what others in the group are doing.

22. Here to help
The Faculty:
Susie: susie.boyle@seasaltlearning.com
Vanessa: vanessa.short@seasaltlearning.com
Programme Manager:
Helen: helen.burness@seasaltlearning.com
@julianstodd
www.julianstodd.wordpress.com
www.SeaSaltLearning.com

24. STAY IN TOUCH
@julianstodd
julian@seasaltlearning.com
www.julianstodd.wordpress.com
www.SeaSaltLearning.com