The Home Builders Web Marketing Blueprint | 21st Century Building Expo
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From search to social, a practical guide for using the web to grow your business by Ben Landers, president and CEO of Blue Corona.
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The Home Builders Web Marketing Blueprint | 21st Century Building Expo
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- 41. Remember… on the web, everyone has A.D.D.!
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- 54. Max Cost Per Sale: $10,000 Max CPL: $1,000 Max CPC: $50 Click-to-Lead: 5% Lead-to-Sale: 10%
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- 66. •Google Organic •Google AdWords Search Engines •Facebook •Houzz •Pinterest •Twitter •LinkedIn •YouTube Social Media •Manufacturers •Partners (ex. Window & Door Co.) Industry-Specific •Chamber •Directory Sites Local
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- 106. Phase 1: Tracking Phase 2: Transform Phase 3: Maximize Phase 4: Optimize Phase 5: Build Phase 1: Tracking