The Hollywood Studio System LO: to understand the roots of the modern Film Industry
Pre-Hollywood? French film – Lumiere Brothers http:// www.youtube.com/watch?v=1dgLEDdFddk Silent Films – Charlie Chaplin http:// www.youtube.com/watch?v=6qHTS7P-PLQ The Talkies – The Jazz Singer  http:// www.youtube.com/watch?v=bkyvstNrkHo
The best example of a mature media production system Roots in 1920s but fully mature by mid 1930s Lasted for over 20 years Golden Age – 1930 – 1950 Hollywood – suburb of Los Angeles – chosen over East coast due to weather/ light
The Big Five (majors) Paramount MGM 20 th  Century Fox Warners RKO The Little three (Minors) Universal Columbia United Artists (no facilities)
Vertical Integration: Production Distribution Exhibition Majors made money out of exhibiting their own  films.
Division of Labour: System associated with production line manufacture ie:  Ford Workers concentrated on one or two skilled or semi-skilled tasks – more efficient Repetitive and un-creative Less control over  their role in production
Unit Based Production: A picture – 90 mins, 500,000 d A B movie – under 90 mins, 200,000 d Production – constant flow 52 weeks a year Studio/ sound stage production Staff at all levels contracted to the studio: writers, stars, directors, crew If no work, stars and facilities hired out to independents such as Samuel Goldwyn, David Selznick or maybe to England – cheap films made there in 1930s
Genre - conventions Auterism – directorial ‘thumbprint’ Warners’ ‘look’ – downbeat and gritty; low-key lighting; James Cagney – socially aware/ realism MGM’s ‘look’ – glossy and glamorous,: high-key lighting; Greta Garbo, Clarke Gable
Continuity editing – an accepted way of making a studio product Hayes Code – accepted code of behaviour Star system Collapse of system – independents rose in 1950s – BBC in 1960s and 70s organised production on a unit based system  Access to means of production – new technologies
 

The hollywood studio system

  • 1.
    The Hollywood StudioSystem LO: to understand the roots of the modern Film Industry
  • 2.
    Pre-Hollywood? French film– Lumiere Brothers http:// www.youtube.com/watch?v=1dgLEDdFddk Silent Films – Charlie Chaplin http:// www.youtube.com/watch?v=6qHTS7P-PLQ The Talkies – The Jazz Singer http:// www.youtube.com/watch?v=bkyvstNrkHo
  • 3.
    The best exampleof a mature media production system Roots in 1920s but fully mature by mid 1930s Lasted for over 20 years Golden Age – 1930 – 1950 Hollywood – suburb of Los Angeles – chosen over East coast due to weather/ light
  • 4.
    The Big Five(majors) Paramount MGM 20 th Century Fox Warners RKO The Little three (Minors) Universal Columbia United Artists (no facilities)
  • 5.
    Vertical Integration: ProductionDistribution Exhibition Majors made money out of exhibiting their own films.
  • 6.
    Division of Labour:System associated with production line manufacture ie: Ford Workers concentrated on one or two skilled or semi-skilled tasks – more efficient Repetitive and un-creative Less control over their role in production
  • 7.
    Unit Based Production:A picture – 90 mins, 500,000 d A B movie – under 90 mins, 200,000 d Production – constant flow 52 weeks a year Studio/ sound stage production Staff at all levels contracted to the studio: writers, stars, directors, crew If no work, stars and facilities hired out to independents such as Samuel Goldwyn, David Selznick or maybe to England – cheap films made there in 1930s
  • 8.
    Genre - conventionsAuterism – directorial ‘thumbprint’ Warners’ ‘look’ – downbeat and gritty; low-key lighting; James Cagney – socially aware/ realism MGM’s ‘look’ – glossy and glamorous,: high-key lighting; Greta Garbo, Clarke Gable
  • 9.
    Continuity editing –an accepted way of making a studio product Hayes Code – accepted code of behaviour Star system Collapse of system – independents rose in 1950s – BBC in 1960s and 70s organised production on a unit based system Access to means of production – new technologies
  • 10.