TM




             The Government Cloud:
             An Opportunity for Service Providers
             Peter Ford @PeterTFord



              Managing Director, Cisco Systems




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The World of Telecoms and IT
             Is Changing Rapidly
                        From 1997…                                                            To 2010
                  70M Internet Users                                                 1.8B Internet Users


                  1M Broadband Subscribers                                           500M Broadband Subscribers


                  200M Mobile Subscribers                                            2.3B Mobile Subscribers


                  50 PB/Month IP Traffic                                             8 EB/Month IP Traffic


                  $22B Spend in E-Commerce                                           $800B Spend in E-Commerce


             Sources: Ovum, Gartner, Jupiter, PWC, e-Marketer, JP Morgan, Cisco IBSG Analysis
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Correlation Between ‘Network Readiness’ &
             ‘Global Competitiveness’ Is Well-Established
                                                                                                                                                              Switzerland
                                                                     6
                                                                                                                                             Denmark
                                                                              Correlation Coefficient: 0.98                           United States
                                                                    5.5
                                    Network Readiness Index – WEF




                                                                                                                                                                  Finland
                                                                     5
                                                                                                                                                                Japan
                                                                                                                        Hungary
                                                                    4.5
                                                                                                                    Mexico                Chile
                                                                                                              Turkey                      Czech Republic
                                                                     4                                       Brazil
                                                                                                                                    South Africa
                                                                                                      Argentina
                                                                                                                                 Poland
                                                                    3.5                                                   Russian
                                                                                                                         Federation
                                                                     3                                             Morocco

                                                                    2.5


                                                                     2
                                                                          2         2.5       3        3.5          4         4.5          5            5.5             6
                                                                                                  Global Competitiveness Index – WEF




             Source: World Economic Forum, INSEAD
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Governments Typically Approach
             Broadband in 3 Key Stages

                                                              Connectivity                 Upgrades              Services and Scaling
                                                              Mainly National, Regional,   National and Cities   National and International
                                                              and Rural
                  Efficiency Public Administration Economic




                                                                                                                    Content / Services
                                                                                                                          Focus




                                                                                                 Access Focus
                  Social inclusion

                  Development
          Value




                                                                  Backbone Focus



                                                                       Stage 1                     Stage 2                 Stage 3
             Source: Cisco IBSG
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Why Are Governments
             Deploying Clouds?

        60%
                                                                                                               50%
        50%
                                                                          39%                   37%
        40%

        30%                                 28%
                                                                                                                                            24%
        20%

        10%

            0%
                               Fundamentally                          Change citizen           Increase    Reduce costs              Reduce time to
                              change business                          interaction          transparency                                market
                                  model



             Source: KPMG “Exploring the Cloud,” May 2011
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Main Actions Proposed by
             Recent EC Cloud Strategy
                                                                                                    European Cloud
                   Standards                                           Contract Terms
                                                                                                      Partnership
       Security, interoperabi                                         Imbalance in                Announced earlier
        lity, and portability                                           contracts between            this year & still in
       Voluntary certification                                         cloud providers and          formative stages
        schemes                                                         customers                   Determine common
       Harmonized metrics                                             Model terms for SLAs/        public sector cloud
        for energy/water                                                contracts                    requirements and use
        consumption and                                                Data protection code         these to shape private
        carbon emissions                                                of conduct                   sector offerings
                                                                                                    9 member states
                                                                                                     are now involved, and
                                                                                                     tenders will begin
                                                                                                     from January 2013



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How Are IT Challenges Met by
             GovCloud Drivers?
                                      Challenges                                                              Drivers

                                                                                           Reduce unit cost (“more with less“)




                                                                                COST
               Control IT operating costs
                                                                                           Reduce waste (“pay as you go")
               Procurement of utility services
                                                                                           CapEx to OpEx




                                                                                SERVICE
                                                                                IT
                                                                                HR




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How Are IT Challenges Met by
             GovCloud Drivers?
                                      Challenges                                                               Drivers

                                                                                           Reduce unit cost (“more with less“)




                                                                                COST
               Control IT operating costs
                                                                                           Reduce waste (“pay as you go")
               Procurement of utility services
                                                                                           CapEx to OpEx

                                                                                             Services for employees/partners




                                                                                SERVICE
               BYOD
                                                                                             Services for businesses/citizens
               Competition from XaaS
                                                                                             Unlock value of data
               Security and privacy of data
                                                                                             Centralize to better secure/manage


                                                                                IT
                                                                                HR




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How Are IT Challenges Met by
             GovCloud Drivers?
                                      Challenges                                                               Drivers

                                                                                           Reduce unit cost (“more with less“)




                                                                                COST
               Control IT operating costs
                                                                                           Reduce waste (“pay as you go")
               Procurement of utility services
                                                                                           CapEx to OpEx

                                                                                             Services for employees/partners




                                                                                SERVICE
               BYOD
                                                                                             Services for businesses/citizens
               Competition from XaaS
                                                                                             Unlock value of data
               Security and privacy of data
                                                                                             Centralize to better secure/manage


               IT complexity & silos of legacy apps                                       IT standardization
               Cloud is still maturing                                                    Improve agility (“deploy in minutes")
                                                                                IT
               Transparency & SLA guarantees                                              Improve access (“ubiquity of SaaS")
                                                                                HR




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How Are IT Challenges Met by
             GovCloud Drivers?
                                      Challenges                                                               Drivers

                                                                                           Reduce unit cost (“more with less“)




                                                                                COST
               Control IT operating costs
                                                                                           Reduce waste (“pay as you go")
               Procurement of utility services
                                                                                           CapEx to OpEx

                                                                                             Services for employees/partners




                                                                                SERVICE
               BYOD
                                                                                             Services for businesses/citizens
               Competition from XaaS
                                                                                             Unlock value of data
               Security and privacy of data
                                                                                             Centralize to better secure/manage


               IT complexity & silos of legacy apps                                       IT standardization
               Cloud is still maturing                                                    Improve agility (“deploy in minutes")
                                                                                IT
               Transparency & SLA guarantees                                              Improve access (“ubiquity of SaaS")


               Hire, retain, re-skill top talent                                          Refocus personnel on high-value activities
               Interagency interoperability                                               Assess outsourcing of certain activities
                                                                                HR




               Personal/departmental agendas                                              Political mandate: core vs. context



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Which IT Services Are the
             Most ‘Cloudable’?




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Which IT Services Are the
             Most ‘Cloudable’?
                  IT Services Portfolio


 Business Process
 ERP (HR, Finance), CRM, Case
 Mgmt, Supplier Mgmt, Resource Mgmt

 Big Data
 Records Mgmt &
 Reporting, Analytics, Simulations/Trendi
 ng, Open Gov Data
 Open Source
 OS, CRM/ERP, Office
 Apps/Email/Messaging, Big Data

 Web Presence
 Citizen & Business Services, Web
 Campaigns, Intranet/Extranet

 Development
 Application Development, Testing &
 Deployment

 Next-Gen Workplace
 Email, Office Apps, Communication &
 Collaboration, Video, Virtual desktop



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Which IT Services Are the
             Most ‘Cloudable’?
                                                                                                                            Infra     Application     Application
                  IT Services Portfolio                                                                 Facility
                                                                                                                           Mngmt      Dev/Deploy       Runtime

 Business Process                                                                                                              In-house



                                                                      Sourcing & Procurement Strategy
 ERP (HR, Finance), CRM, Case
 Mgmt, Supplier Mgmt, Resource Mgmt

 Big Data
 Records Mgmt &
 Reporting, Analytics, Simulations/Trendi
 ng, Open Gov Data                                                                                      FaaS
 Open Source
 OS, CRM/ERP, Office
 Apps/Email/Messaging, Big Data
                                                                                                                   IaaS
 Web Presence
 Citizen & Business Services, Web
 Campaigns, Intranet/Extranet
                                                                                                                           PaaS
 Development
 Application Development, Testing &
 Deployment
                                                                                                                                  SaaS
 Next-Gen Workplace
 Email, Office Apps, Communication &
 Collaboration, Video, Virtual desktop                                                                                              XaaS

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Which IT Services Are the
             Most ‘Cloudable’?
                                                                                                                            Infra     Application     Application                                       Presentation
                  IT Services Portfolio                                                                 Facility
                                                                                                                           Mngmt      Dev/Deploy       Runtime                                           & Access

 Business Process                                                                                                              In-house                                                                 Services




                                                                      Sourcing & Procurement Strategy
 ERP (HR, Finance), CRM, Case                                                                                                                                                                            toward




                                                                                                                                                                         Gov Application Market Place
 Mgmt, Supplier Mgmt, Resource Mgmt
                                                                                                                                                                                                        citizen &
 Big Data                                                                                                                                                                                               business
 Records Mgmt &
 Reporting, Analytics, Simulations/Trendi
 ng, Open Gov Data                                                                                      FaaS
 Open Source
 OS, CRM/ERP, Office
 Apps/Email/Messaging, Big Data
                                                                                                                   IaaS
 Web Presence
 Citizen & Business Services, Web
 Campaigns, Intranet/Extranet
                                                                                                                           PaaS
 Development
 Application Development, Testing &                                                                                                                                                                     Services
 Deployment
                                                                                                                                                                                                         toward
                                                                                                                                  SaaS                                                                  govuser
 Next-Gen Workplace
 Email, Office Apps, Communication &                                                                                                                                                                       &
 Collaboration, Video, Virtual desktop                                                                                              XaaS                                                                 agency


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How Does Cloud Enable the
             Next-Generation Workplace?




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How Does Cloud Enable the
             Next-Generation Workplace?
                           Empowering the User
             • BYOD
             • Work-at-home/Smart Work Center
             • Unified collaboration
               (TP, WebEx, IM, Social, Mobile) 
               “one government”
             • Business process outsourcing
             • Task workers




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How Does Cloud Enable the
             Next-Generation Workplace?
                           Empowering the User                                          Cost Reduction/Management
             • BYOD                                                                  • OpEx vs. CapEx
             • Work-at-home/Smart Work Center                                        • Consolidate & centralize IT
             • Unified collaboration                                                 • Rapid rollout of updates, services &
               (TP, WebEx, IM, Social, Mobile)                                        applications
               “one government”                                                      • Decrease desktop refresh/support costs
             • Business process outsourcing                                          • Extend PC lifecycle
             • Task workers




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How Does Cloud Enable the
             Next-Generation Workplace?
                           Empowering the User                                          Cost Reduction/Management
             • BYOD                                                                  • OpEx vs. CapEx
             • Work-at-home/Smart Work Center                                        • Consolidate & centralize IT
             • Unified collaboration                                                 • Rapid rollout of updates, services &
               (TP, WebEx, IM, Social, Mobile)                                        applications
               “one government”                                                      • Decrease desktop refresh/support costs
             • Business process outsourcing                                          • Extend PC lifecycle
             • Task workers

                                                    IT Agility
             • Consistency in services
             • SLA guarantee for video/voice
             • Enable technology refresh (e.g., Win7
               migration)
             • New department or employee on-
               boarding
             • Automated provisioning

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How Does Cloud Enable the
             Next-Generation Workplace?
                           Empowering the User                                           Cost Reduction/Management
             • BYOD                                                                  • OpEx vs. CapEx
             • Work-at-home/Smart Work Center                                        • Consolidate & centralize IT
             • Unified collaboration                                                 • Rapid rollout of updates, services &
               (TP, WebEx, IM, Social, Mobile)                                        applications
               “one government”                                                      • Decrease desktop refresh/support costs
             • Business process outsourcing                                          • Extend PC lifecycle
             • Task workers

                                                    IT Agility                                Compliance & Security
             • Consistency in services                                               •   Recent security exposures (virus)
             • SLA guarantee for video/voice                                         •   Data security
             • Enable technology refresh (e.g., Win7                                 •   Business continuity
               migration)                                                            •   New government regulations and/or security
             • New department or employee on-                                            policies
               boarding
             • Automated provisioning

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Differentiation Through End-to-End
               Orchestration of Network + IT Assets
How much do you value aspects of differentiation that network
/ service provider can bring? (Score 1-5)

          End-to-end                                                                SLAs on availability &performance
       End-to-end
          SLAs
            SLAs
                                                                                    Penalty clauses in case of SLA breach
    On-demand
   Provisioning
    provisioning
across NW & IT
  across NW & IT
                                                                                    End-to-end nature of SLA:
                                                                                     “one throat to choke”
          Enterprise-
         ready billing
                                                                                   → Delivering SLAs perceived as SP strength
       Integration of
        applications
                                                                                    Decrease end-to-end deployment time
           Mobility of
          workloads -
             CPU                                                                    Manage end-to-end application
                                                                                     performance
         Proximity of
         data center
                                                                                    Provide bandwidth-on-demand for spikes
   Enablement of
  communications
     features
                                                                                   “What’s the point in on-demand ITif you cannot
                               2                           3            4     5
    Interviews w/ ~ 80 IT CXO executives from 43 Enterprises, 2009
                                                                                   turn up the network as well?”
                                                                                     - VP of Infrastructure, Large Manufacturer
               Source: Cisco IBSG, 2012

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Focus on Sustainable Differentiation for
             SP Cloud Service Portfolio
                                                                                           Cloud Plays

        Real-time QoS
    Dynamic Bandwidth
      Security / Privacy




       Network - IT
  Interdependency


                                                                      Internet plus
                                                                       Large-Scale
                                                                       Data Center
           Decoupled Best-                                               (AWS, Gmail)
             Effort Network
                                                                                                             Variable Business Process
                                                   Simple                               IT Complexity    System Legacy / Heterogeneity
                                                   IT

             Source: Cisco IBSG, 2012
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Focus on Sustainable Differentiation for
             SP Cloud Service Portfolio
                                                                                           Cloud Plays

        Real-time QoS
    Dynamic Bandwidth
      Security / Privacy




       Network - IT
  Interdependency


                                                                      Internet plus                              IT
                                                                       Large-Scale                              plus
                                                                       Data Center                       SI Services
           Decoupled Best-                                               (AWS, Gmail)                    (Desktop Outsourcing)
             Effort Network
                                                                                                                           Variable Business Process
                                                   Simple                               IT Complexity                  System Legacy / Heterogeneity
                                                   IT

             Source: Cisco IBSG, 2012
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Focus on Sustainable Differentiation for
             SP Cloud Service Portfolio
                                                                                                Cloud Plays

        Real-time QoS
    Dynamic Bandwidth
      Security / Privacy

                                                            Integrated NW-IT

                                                                  HCS / TPaaS / VDI /
                                                                  APM / Hybrid Cloud / CDN
       Network - IT
  Interdependency


                                                                      Internet plus                                   IT
                                                                       Large-Scale                                   plus
                                                                       Data Center                            SI Services
           Decoupled Best-                                               (AWS, Gmail)                         (Desktop Outsourcing)
             Effort Network
                                                                                                                                Variable Business Process
                                                   Simple                                    IT Complexity                  System Legacy / Heterogeneity
                                                   IT

             Source: Cisco IBSG, 2012
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Focus on Sustainable Differentiation for
             SP Cloud Service Portfolio
                                                                                                Cloud Plays

        Real-time QoS
    Dynamic Bandwidth
      Security / Privacy
                                                                                                            Integrated NW-IT
                                                            Integrated NW-IT
                                                                                                                    Plus

                                                                  HCS / TPaaS / VDI /
                                                                                                              SI Services
                                                                  APM / Hybrid Cloud / CDN                         (ERP, BPO)

       Network - IT
  Interdependency


                                                                      Internet plus                                   IT
                                                                       Large-Scale                                   plus
                                                                       Data Center                            SI Services
           Decoupled Best-                                               (AWS, Gmail)                         (Desktop Outsourcing)
             Effort Network
                                                                                                                                Variable Business Process
                                                   Simple                                    IT Complexity                  System Legacy / Heterogeneity
                                                   IT

             Source: Cisco IBSG, 2012
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The Government Cloud: An Opportunity for Service Providers

The Government Cloud: An Opportunity for Service Providers

  • 1.
    TM The Government Cloud: An Opportunity for Service Providers Peter Ford @PeterTFord Managing Director, Cisco Systems Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 1
  • 2.
    The World ofTelecoms and IT Is Changing Rapidly From 1997… To 2010 70M Internet Users 1.8B Internet Users 1M Broadband Subscribers 500M Broadband Subscribers 200M Mobile Subscribers 2.3B Mobile Subscribers 50 PB/Month IP Traffic 8 EB/Month IP Traffic $22B Spend in E-Commerce $800B Spend in E-Commerce Sources: Ovum, Gartner, Jupiter, PWC, e-Marketer, JP Morgan, Cisco IBSG Analysis Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 2
  • 3.
    Correlation Between ‘NetworkReadiness’ & ‘Global Competitiveness’ Is Well-Established Switzerland 6 Denmark Correlation Coefficient: 0.98 United States 5.5 Network Readiness Index – WEF Finland 5 Japan Hungary 4.5 Mexico Chile Turkey Czech Republic 4 Brazil South Africa Argentina Poland 3.5 Russian Federation 3 Morocco 2.5 2 2 2.5 3 3.5 4 4.5 5 5.5 6 Global Competitiveness Index – WEF Source: World Economic Forum, INSEAD Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 3
  • 4.
    Governments Typically Approach Broadband in 3 Key Stages Connectivity Upgrades Services and Scaling Mainly National, Regional, National and Cities National and International and Rural Efficiency Public Administration Economic Content / Services Focus Access Focus Social inclusion Development Value Backbone Focus Stage 1 Stage 2 Stage 3 Source: Cisco IBSG Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 4
  • 5.
    Why Are Governments Deploying Clouds? 60% 50% 50% 39% 37% 40% 30% 28% 24% 20% 10% 0% Fundamentally Change citizen Increase Reduce costs Reduce time to change business interaction transparency market model Source: KPMG “Exploring the Cloud,” May 2011 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 5
  • 6.
    Main Actions Proposedby Recent EC Cloud Strategy European Cloud Standards Contract Terms Partnership  Security, interoperabi  Imbalance in  Announced earlier lity, and portability contracts between this year & still in  Voluntary certification cloud providers and formative stages schemes customers  Determine common  Harmonized metrics  Model terms for SLAs/ public sector cloud for energy/water contracts requirements and use consumption and  Data protection code these to shape private carbon emissions of conduct sector offerings  9 member states are now involved, and tenders will begin from January 2013 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 6
  • 7.
    How Are ITChallenges Met by GovCloud Drivers? Challenges Drivers  Reduce unit cost (“more with less“) COST  Control IT operating costs  Reduce waste (“pay as you go")  Procurement of utility services  CapEx to OpEx SERVICE IT HR Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 7
  • 8.
    How Are ITChallenges Met by GovCloud Drivers? Challenges Drivers  Reduce unit cost (“more with less“) COST  Control IT operating costs  Reduce waste (“pay as you go")  Procurement of utility services  CapEx to OpEx  Services for employees/partners SERVICE  BYOD  Services for businesses/citizens  Competition from XaaS  Unlock value of data  Security and privacy of data  Centralize to better secure/manage IT HR Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 8
  • 9.
    How Are ITChallenges Met by GovCloud Drivers? Challenges Drivers  Reduce unit cost (“more with less“) COST  Control IT operating costs  Reduce waste (“pay as you go")  Procurement of utility services  CapEx to OpEx  Services for employees/partners SERVICE  BYOD  Services for businesses/citizens  Competition from XaaS  Unlock value of data  Security and privacy of data  Centralize to better secure/manage  IT complexity & silos of legacy apps  IT standardization  Cloud is still maturing  Improve agility (“deploy in minutes") IT  Transparency & SLA guarantees  Improve access (“ubiquity of SaaS") HR Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 9
  • 10.
    How Are ITChallenges Met by GovCloud Drivers? Challenges Drivers  Reduce unit cost (“more with less“) COST  Control IT operating costs  Reduce waste (“pay as you go")  Procurement of utility services  CapEx to OpEx  Services for employees/partners SERVICE  BYOD  Services for businesses/citizens  Competition from XaaS  Unlock value of data  Security and privacy of data  Centralize to better secure/manage  IT complexity & silos of legacy apps  IT standardization  Cloud is still maturing  Improve agility (“deploy in minutes") IT  Transparency & SLA guarantees  Improve access (“ubiquity of SaaS")  Hire, retain, re-skill top talent  Refocus personnel on high-value activities  Interagency interoperability  Assess outsourcing of certain activities HR  Personal/departmental agendas  Political mandate: core vs. context Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 10
  • 11.
    Which IT ServicesAre the Most ‘Cloudable’? Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 11
  • 12.
    Which IT ServicesAre the Most ‘Cloudable’? IT Services Portfolio Business Process ERP (HR, Finance), CRM, Case Mgmt, Supplier Mgmt, Resource Mgmt Big Data Records Mgmt & Reporting, Analytics, Simulations/Trendi ng, Open Gov Data Open Source OS, CRM/ERP, Office Apps/Email/Messaging, Big Data Web Presence Citizen & Business Services, Web Campaigns, Intranet/Extranet Development Application Development, Testing & Deployment Next-Gen Workplace Email, Office Apps, Communication & Collaboration, Video, Virtual desktop Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 12
  • 13.
    Which IT ServicesAre the Most ‘Cloudable’? Infra Application Application IT Services Portfolio Facility Mngmt Dev/Deploy Runtime Business Process In-house Sourcing & Procurement Strategy ERP (HR, Finance), CRM, Case Mgmt, Supplier Mgmt, Resource Mgmt Big Data Records Mgmt & Reporting, Analytics, Simulations/Trendi ng, Open Gov Data FaaS Open Source OS, CRM/ERP, Office Apps/Email/Messaging, Big Data IaaS Web Presence Citizen & Business Services, Web Campaigns, Intranet/Extranet PaaS Development Application Development, Testing & Deployment SaaS Next-Gen Workplace Email, Office Apps, Communication & Collaboration, Video, Virtual desktop XaaS Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 13
  • 14.
    Which IT ServicesAre the Most ‘Cloudable’? Infra Application Application Presentation IT Services Portfolio Facility Mngmt Dev/Deploy Runtime & Access Business Process In-house Services Sourcing & Procurement Strategy ERP (HR, Finance), CRM, Case toward Gov Application Market Place Mgmt, Supplier Mgmt, Resource Mgmt citizen & Big Data business Records Mgmt & Reporting, Analytics, Simulations/Trendi ng, Open Gov Data FaaS Open Source OS, CRM/ERP, Office Apps/Email/Messaging, Big Data IaaS Web Presence Citizen & Business Services, Web Campaigns, Intranet/Extranet PaaS Development Application Development, Testing & Services Deployment toward SaaS govuser Next-Gen Workplace Email, Office Apps, Communication & & Collaboration, Video, Virtual desktop XaaS agency Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 14
  • 15.
    How Does CloudEnable the Next-Generation Workplace? Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 15
  • 16.
    How Does CloudEnable the Next-Generation Workplace? Empowering the User • BYOD • Work-at-home/Smart Work Center • Unified collaboration (TP, WebEx, IM, Social, Mobile)  “one government” • Business process outsourcing • Task workers Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 16
  • 17.
    How Does CloudEnable the Next-Generation Workplace? Empowering the User Cost Reduction/Management • BYOD • OpEx vs. CapEx • Work-at-home/Smart Work Center • Consolidate & centralize IT • Unified collaboration • Rapid rollout of updates, services & (TP, WebEx, IM, Social, Mobile)  applications “one government” • Decrease desktop refresh/support costs • Business process outsourcing • Extend PC lifecycle • Task workers Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 17
  • 18.
    How Does CloudEnable the Next-Generation Workplace? Empowering the User Cost Reduction/Management • BYOD • OpEx vs. CapEx • Work-at-home/Smart Work Center • Consolidate & centralize IT • Unified collaboration • Rapid rollout of updates, services & (TP, WebEx, IM, Social, Mobile)  applications “one government” • Decrease desktop refresh/support costs • Business process outsourcing • Extend PC lifecycle • Task workers IT Agility • Consistency in services • SLA guarantee for video/voice • Enable technology refresh (e.g., Win7 migration) • New department or employee on- boarding • Automated provisioning Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 18
  • 19.
    How Does CloudEnable the Next-Generation Workplace? Empowering the User Cost Reduction/Management • BYOD • OpEx vs. CapEx • Work-at-home/Smart Work Center • Consolidate & centralize IT • Unified collaboration • Rapid rollout of updates, services & (TP, WebEx, IM, Social, Mobile)  applications “one government” • Decrease desktop refresh/support costs • Business process outsourcing • Extend PC lifecycle • Task workers IT Agility Compliance & Security • Consistency in services • Recent security exposures (virus) • SLA guarantee for video/voice • Data security • Enable technology refresh (e.g., Win7 • Business continuity migration) • New government regulations and/or security • New department or employee on- policies boarding • Automated provisioning Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 19
  • 20.
    Differentiation Through End-to-End Orchestration of Network + IT Assets How much do you value aspects of differentiation that network / service provider can bring? (Score 1-5) End-to-end  SLAs on availability &performance End-to-end SLAs SLAs  Penalty clauses in case of SLA breach On-demand Provisioning provisioning across NW & IT across NW & IT  End-to-end nature of SLA: “one throat to choke” Enterprise- ready billing → Delivering SLAs perceived as SP strength Integration of applications  Decrease end-to-end deployment time Mobility of workloads - CPU  Manage end-to-end application performance Proximity of data center  Provide bandwidth-on-demand for spikes Enablement of communications features “What’s the point in on-demand ITif you cannot 2 3 4 5 Interviews w/ ~ 80 IT CXO executives from 43 Enterprises, 2009 turn up the network as well?” - VP of Infrastructure, Large Manufacturer Source: Cisco IBSG, 2012 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 20
  • 21.
    Focus on SustainableDifferentiation for SP Cloud Service Portfolio Cloud Plays Real-time QoS Dynamic Bandwidth Security / Privacy Network - IT Interdependency Internet plus Large-Scale Data Center Decoupled Best- (AWS, Gmail) Effort Network Variable Business Process Simple IT Complexity System Legacy / Heterogeneity IT Source: Cisco IBSG, 2012 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 21
  • 22.
    Focus on SustainableDifferentiation for SP Cloud Service Portfolio Cloud Plays Real-time QoS Dynamic Bandwidth Security / Privacy Network - IT Interdependency Internet plus IT Large-Scale plus Data Center SI Services Decoupled Best- (AWS, Gmail) (Desktop Outsourcing) Effort Network Variable Business Process Simple IT Complexity System Legacy / Heterogeneity IT Source: Cisco IBSG, 2012 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 22
  • 23.
    Focus on SustainableDifferentiation for SP Cloud Service Portfolio Cloud Plays Real-time QoS Dynamic Bandwidth Security / Privacy Integrated NW-IT HCS / TPaaS / VDI / APM / Hybrid Cloud / CDN Network - IT Interdependency Internet plus IT Large-Scale plus Data Center SI Services Decoupled Best- (AWS, Gmail) (Desktop Outsourcing) Effort Network Variable Business Process Simple IT Complexity System Legacy / Heterogeneity IT Source: Cisco IBSG, 2012 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 23
  • 24.
    Focus on SustainableDifferentiation for SP Cloud Service Portfolio Cloud Plays Real-time QoS Dynamic Bandwidth Security / Privacy Integrated NW-IT Integrated NW-IT Plus HCS / TPaaS / VDI / SI Services APM / Hybrid Cloud / CDN (ERP, BPO) Network - IT Interdependency Internet plus IT Large-Scale plus Data Center SI Services Decoupled Best- (AWS, Gmail) (Desktop Outsourcing) Effort Network Variable Business Process Simple IT Complexity System Legacy / Heterogeneity IT Source: Cisco IBSG, 2012 Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 24
  • 25.
    Follow Cisco IBSGfor trends and updates: Facebook - http://www.facebook.com/go.cisco.ibsg Twitter - http://twitter.com/#!/petertford Flickr - http://www.flickr.com/photos/ciscoibsg YouTube - http://www.youtubecisco.com/ibsg Slideshare - http://www.slideshare.net/CiscoIBSG LinkedIn - http://www.linkedin.com/in/ciscoibsg Cisco IBSG © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Public Internet Business Solutions Group 25