By Hicham Chahine - Ninjas in Pyjamas (NiP) Hicham will give a snapshot of the development of the esports industry, insights to running one of the largest esports organisations in the world, and how we have built a global brand and fan following.

1. THE ESPORTS REVOLUTION

2. Agenda
• Ninjas in Pyjamas (NiP).
• The NiP evolution into a global brand.
• Industry opportunities and challenges.
• Esport leagues and associations.

3. About Ninjas in Pyjamas (NiP)
• Founded in 2000. Head quarters in Sweden. Global presence.
• One of the largest, most popular and renowned professional esports organizations in the
world.
• Notably known for Counter Strike, League of Legends, DotA2 and Overwatch. NiP has a
rich gaming legacy of nurturing and attracting young, prodigious pro-gamers. Our long
term strategy is to be a multi-gaming organization.
• Our achievements in game has made us legendary in name.

4. Focus Companies
Education. Gaming Hardware. Clothing.

5. The (R)evolution

6. Our Global Evolution
Teams and
players
Management
and staff
Partners and
sponsors
Leagues and
tournament
organizers
Fans and
community
(ethics)
Subsidiaries
Competing
organizations

7. Solid foundation results in opportunities

8. FAN EXPERIENCE
https://www.youtube.com/watch?v=OCBJPbwJj30

9. AVERAGE DAILY GROWTH:
1304 FANS PER DAY.

10. Opportunities and challenges
• Sustainability
• Framework
• Content value
• Financials and revenue share
• Player rights and minimum terms
• Professionalization
• Framework
• Mainstream appeal
• Investments and investor appeal
• Risk management
• Consumer friendly
• Framework
• High quality content
• Production
• Talent
• Scheduling

11. Thank you!
For more information please visit www.NiP.gl.
#GONINJAS