As the COVID-19 pandemic worsened in March, internet usage surged while real-world mobility plummeted. Web traffic increased up to 60% as people worked and learned from home, with spikes in video conferencing, streaming, and gaming. Mobile app downloads rose sharply for grocery delivery and food apps. In contrast, driving declined up to 70% as did mass transit and air travel. People largely stayed home, leading to an unprecedented shift from physical to virtual activities.
Australian Media Consumption Trends 2015 - Created by Ryan Northover - Ninja Digital 2015.
How Are Australians consuming media in 2015? How is the media influencing buying behavior? How can brands get insight into the way we consume and are influenced by media in 2015? A report for brands in Western Australia and Australia.
Australian Media Consumption Trends 2015 - Created by Ryan Northover - Ninja Digital 2015.
How Are Australians consuming media in 2015? How is the media influencing buying behavior? How can brands get insight into the way we consume and are influenced by media in 2015? A report for brands in Western Australia and Australia.
Mobile apps account for 57 percent of all digital media usage, and smartphone apps alone capture more than half of digital media time spent.
Why have apps become such a powerful force in our daily media lives? The power of habit. The 2017 U.S. Mobile App Report explores the dynamics of mobile media consumption, audiences, and user habits to understand what’s driving this mobile activity, how it has evolved, and how publishers and advertisers can take advantage.
Some key topics covered in the report include:
Mobile app vs. mobile web usage and audience behavior
Highlights of top-ranking and fast-growing apps
App activity among Millennials and other valuable audience segments
Consumers’ attitudes and perceptions towards apps and the app landscape
Usage habits and behavioral tendencies of app users
Deep dives into several app categories, including retail, gaming and online dating
State of the Web in 2016 - Mary MeekerOliver Grave
Mary Meeker of Kleiner Perkins Caufield & Byers puts together a fascinating and influential presentation each year on the state of the web.
The report, chock-full of insights and stats, delves into the biggest trends in digital.
She just released 2016's presentation at Vox Media's Code Conference.
Big themes this year include how search is changing, the impact of messaging apps, and the future of transportation.
The use of social media for news has started to fall in a number of key markets after years of continuous growth, according to the 2018 Digital News Report. The report, which covers 37 countries in five continents, reveals that usage is down six percentage points in the United States, and is also down in the UK and France.
Almost all of the decline is due to a decrease in the discovery, posting, and sharing of news in Facebook. At the same time, there has been a rise in the use of messaging apps for news as consumers look for more private (and less confrontational) spaces to communicate.
WhatsApp is now used for news by around half of the sample of online users in Malaysia (54%) and Brazil (48%) and by around third in Spain (36%) and Turkey (30%).
The 2018 Digital News Report, which is based on an online survey of 74,000 people, includes findings on trust, misinformation - or so-called ‘fake news’ - television viewing trends, podcasting, adblockers and voice-activated assistants. For the first time the report also includes news literacy, and brand trust.
Le report Ofcom’s seventh International Communications Market a été publié le 13 Décembre 2012.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
The World in 2013 : ICTFacts and FiguresThierry Pires
Les données de l’IUT (International Telecoms Union), l’Union Internationale des télécommunications montre la croissance de l'utilisation du mobile dans le monde.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
Digital 2018 Q3 Global Digital Statshot (July 2018)DataReportal
Everything you need to know about mobile, internet, social media, and e-commerce use around the world in July 2018. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit http://datareportal.com
Reuters Institute Digital News Report 2015: Selected highlightsDamian Radcliffe
A personal take on some of the key data points and takeaways from the Digital News Report 2015 produced by the Reuters Institute for the Study of Journalism at Oxford University.
For more information please visit: http://www.digitalnewsreport.org/
In this issue of TOP TEN we provide the reader with a wealth of information related to current and future usages of BIG DATA. The reader will get an insight into usages in the realm of education, health, construction, management as well as marketing.
Compilation of ICT related statistics of Dominican Republic, with the data available in September 2018:
- Dominican Republic ICT Country Profile
- Telecommunications: fixed lines, IP lines , wireless, Paid TV, Internet.
- Top vendors and Top OS for mobile and tablets.
- Domain names registered under Nic.Do
- eGovernment.
- eCommerce: Internet payments, mobile payments.
- Social Networks: Users of Facebook, Instagram, LinkedIN.
- Report: Digital 2018 in the Dominican Republic
Dominican Republic ICT stats - October 2015Mite Nishio
Compilation of ICT related statistics of Dominican Republic, with the data available in October 2015:
- Telecommunications: fixed lines, IP lines , wireless, Paid TV, Internet.
- ICT usage (Internet, computers) in Dominican homes.
- Internet usage.
- eGovernment.
- Mobile stats: Smartphones, tablets
- Social Networks: Users of Facebook, Instagram, Twitter, LinkedIN.
8 key facts about japan digital marketing landscapeChandler Nguyen
This presentation includes information like the number of Japan mobile internet user, digital ad spending as % of total media ad spending, % of mobile ad spending, programmatic display in JP and more
Explore the findings of the Digital News Report 2021 in 192 slides, created by the Reuters Institute research team. You are welcome to use them for any purpose as long as you credit us.
Compilation of ICT related statistics of Dominican Republic:
- Telecommunications: fixed lines, IP lines , wireless, Paid TV, Internet.
- Social Networks: Twitter, Facebook.
The review of Ukrainian media market with a focus on Digital component. Comparison of key indicators of the Internet industry in Ukraine with world and European trends, analysis of media consumption in Ukraine, all the benefits of the Internet as a media, in comparison with the TV. The highlight of the presentation - agency forecasts for the share of investments in the Internet media until 2016.
Impact of COVID-19 on Data Centers and Network InfrastructureAsian Century Equity
A presentation exploring what new norms are being defined, as today’s massive escalation of digital infrastructure development creates complex new realities. This deck, presented by Bill Barney, shares insights on how we must strategically respond to major challenges and seize new opportunities in this next tidal wave of digital transformation.
Mobile apps account for 57 percent of all digital media usage, and smartphone apps alone capture more than half of digital media time spent.
Why have apps become such a powerful force in our daily media lives? The power of habit. The 2017 U.S. Mobile App Report explores the dynamics of mobile media consumption, audiences, and user habits to understand what’s driving this mobile activity, how it has evolved, and how publishers and advertisers can take advantage.
Some key topics covered in the report include:
Mobile app vs. mobile web usage and audience behavior
Highlights of top-ranking and fast-growing apps
App activity among Millennials and other valuable audience segments
Consumers’ attitudes and perceptions towards apps and the app landscape
Usage habits and behavioral tendencies of app users
Deep dives into several app categories, including retail, gaming and online dating
State of the Web in 2016 - Mary MeekerOliver Grave
Mary Meeker of Kleiner Perkins Caufield & Byers puts together a fascinating and influential presentation each year on the state of the web.
The report, chock-full of insights and stats, delves into the biggest trends in digital.
She just released 2016's presentation at Vox Media's Code Conference.
Big themes this year include how search is changing, the impact of messaging apps, and the future of transportation.
The use of social media for news has started to fall in a number of key markets after years of continuous growth, according to the 2018 Digital News Report. The report, which covers 37 countries in five continents, reveals that usage is down six percentage points in the United States, and is also down in the UK and France.
Almost all of the decline is due to a decrease in the discovery, posting, and sharing of news in Facebook. At the same time, there has been a rise in the use of messaging apps for news as consumers look for more private (and less confrontational) spaces to communicate.
WhatsApp is now used for news by around half of the sample of online users in Malaysia (54%) and Brazil (48%) and by around third in Spain (36%) and Turkey (30%).
The 2018 Digital News Report, which is based on an online survey of 74,000 people, includes findings on trust, misinformation - or so-called ‘fake news’ - television viewing trends, podcasting, adblockers and voice-activated assistants. For the first time the report also includes news literacy, and brand trust.
Le report Ofcom’s seventh International Communications Market a été publié le 13 Décembre 2012.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
The World in 2013 : ICTFacts and FiguresThierry Pires
Les données de l’IUT (International Telecoms Union), l’Union Internationale des télécommunications montre la croissance de l'utilisation du mobile dans le monde.
Retrouvez mon billet dédié sur http://marketing-webmobile.fr
Digital 2018 Q3 Global Digital Statshot (July 2018)DataReportal
Everything you need to know about mobile, internet, social media, and e-commerce use around the world in July 2018. For more reports, including the latest global trends and individual data for more than 230 countries around the world, visit http://datareportal.com
Reuters Institute Digital News Report 2015: Selected highlightsDamian Radcliffe
A personal take on some of the key data points and takeaways from the Digital News Report 2015 produced by the Reuters Institute for the Study of Journalism at Oxford University.
For more information please visit: http://www.digitalnewsreport.org/
In this issue of TOP TEN we provide the reader with a wealth of information related to current and future usages of BIG DATA. The reader will get an insight into usages in the realm of education, health, construction, management as well as marketing.
Compilation of ICT related statistics of Dominican Republic, with the data available in September 2018:
- Dominican Republic ICT Country Profile
- Telecommunications: fixed lines, IP lines , wireless, Paid TV, Internet.
- Top vendors and Top OS for mobile and tablets.
- Domain names registered under Nic.Do
- eGovernment.
- eCommerce: Internet payments, mobile payments.
- Social Networks: Users of Facebook, Instagram, LinkedIN.
- Report: Digital 2018 in the Dominican Republic
Dominican Republic ICT stats - October 2015Mite Nishio
Compilation of ICT related statistics of Dominican Republic, with the data available in October 2015:
- Telecommunications: fixed lines, IP lines , wireless, Paid TV, Internet.
- ICT usage (Internet, computers) in Dominican homes.
- Internet usage.
- eGovernment.
- Mobile stats: Smartphones, tablets
- Social Networks: Users of Facebook, Instagram, Twitter, LinkedIN.
8 key facts about japan digital marketing landscapeChandler Nguyen
This presentation includes information like the number of Japan mobile internet user, digital ad spending as % of total media ad spending, % of mobile ad spending, programmatic display in JP and more
Explore the findings of the Digital News Report 2021 in 192 slides, created by the Reuters Institute research team. You are welcome to use them for any purpose as long as you credit us.
Compilation of ICT related statistics of Dominican Republic:
- Telecommunications: fixed lines, IP lines , wireless, Paid TV, Internet.
- Social Networks: Twitter, Facebook.
The review of Ukrainian media market with a focus on Digital component. Comparison of key indicators of the Internet industry in Ukraine with world and European trends, analysis of media consumption in Ukraine, all the benefits of the Internet as a media, in comparison with the TV. The highlight of the presentation - agency forecasts for the share of investments in the Internet media until 2016.
Impact of COVID-19 on Data Centers and Network InfrastructureAsian Century Equity
A presentation exploring what new norms are being defined, as today’s massive escalation of digital infrastructure development creates complex new realities. This deck, presented by Bill Barney, shares insights on how we must strategically respond to major challenges and seize new opportunities in this next tidal wave of digital transformation.
Mobile is a rapidly growing sector and forecast to be a key driver for the UK economy - the app development market alone is forecast to be worth £31bn by 2025.
This QuickView highlights some of the lesser known and potentially more interesting stats about the state of the industry, details the top in-demand development skills and lists 300 of the hottest companies involved in the development, design and delivery of mobile solutions in the UK.
In this QuickView:
- 10 Mobile Stats Global Perspective European Market
- UK Developer Market Top Skills
- Future Predictions
- 300 creative agencies you
- Should be working with in 2015
- Top Independent Development Companies
Mary Meeker Internet Trends Report for 2019Eric Johnson
Mary Meeker Internet Trends Report for 2019 - Mary Meeker has been a leading analyst and guru for all things internet business for many years. This report outline's Ms Meeker's review of trends for the year 2019. Topics include:
1) Users
2) E-Commerce + Advertising
3) Usage...
4) Freemium Business Models
5) Data Growth
6) ...Usage
7) Work
8) Education
9) Immigration + USA Inc.
10) Healthcare
11) China (Provided by Hillhouse Capital)
Technology Macro Trends - What Marketers Need to Know in 2014Percolate
In the last four years, we’ve seen tremendous upheavals in social channels, mobile adoption across the globe, and software that’s changed the way we live and work.
Technology has reshaped marketing.
To adapt to this new world, marketers need to first understand it. Here are some of the key technology macro trends that have redefined our industry.
Macro trends include:
- Growth of global internet users
- Venture financing of tech startups
- Photo sharing across mobile messaging platforms
- Mobile usage in China and the world
- Advertising revenue across Google, Facebook, and Twitter
- Education technology startups like Khan Academy
- YouTube stars and spectator gaming
Percolate is a marketing technology company with a mission to help brands of all sizes create great content and distribute it to the right audience. With an end-to-end suite of web-based and mobile tools, Percolate allows brands, agencies and other external partners to work within a single platform.
Learn more at: http://percolate.com
Assignment 2 task 1 Evolution of digital marketingPetraSomogyvari
The Evolution of Digital Marketing
1, Access to the Internet, 2, Digital devices used by audiences, 3, How consumers search for information, 4, What consumers buy online, 5, Online video consumption 6, Consumer trends 7, Trends
Opendatabay - Open Data Marketplace.pptxOpendatabay
Opendatabay.com unlocks the power of data for everyone. Open Data Marketplace fosters a collaborative hub for data enthusiasts to explore, share, and contribute to a vast collection of datasets.
First ever open hub for data enthusiasts to collaborate and innovate. A platform to explore, share, and contribute to a vast collection of datasets. Through robust quality control and innovative technologies like blockchain verification, opendatabay ensures the authenticity and reliability of datasets, empowering users to make data-driven decisions with confidence. Leverage cutting-edge AI technologies to enhance the data exploration, analysis, and discovery experience.
From intelligent search and recommendations to automated data productisation and quotation, Opendatabay AI-driven features streamline the data workflow. Finding the data you need shouldn't be a complex. Opendatabay simplifies the data acquisition process with an intuitive interface and robust search tools. Effortlessly explore, discover, and access the data you need, allowing you to focus on extracting valuable insights. Opendatabay breaks new ground with a dedicated, AI-generated, synthetic datasets.
Leverage these privacy-preserving datasets for training and testing AI models without compromising sensitive information. Opendatabay prioritizes transparency by providing detailed metadata, provenance information, and usage guidelines for each dataset, ensuring users have a comprehensive understanding of the data they're working with. By leveraging a powerful combination of distributed ledger technology and rigorous third-party audits Opendatabay ensures the authenticity and reliability of every dataset. Security is at the core of Opendatabay. Marketplace implements stringent security measures, including encryption, access controls, and regular vulnerability assessments, to safeguard your data and protect your privacy.
Levelwise PageRank with Loop-Based Dead End Handling Strategy : SHORT REPORT ...Subhajit Sahu
Abstract — Levelwise PageRank is an alternative method of PageRank computation which decomposes the input graph into a directed acyclic block-graph of strongly connected components, and processes them in topological order, one level at a time. This enables calculation for ranks in a distributed fashion without per-iteration communication, unlike the standard method where all vertices are processed in each iteration. It however comes with a precondition of the absence of dead ends in the input graph. Here, the native non-distributed performance of Levelwise PageRank was compared against Monolithic PageRank on a CPU as well as a GPU. To ensure a fair comparison, Monolithic PageRank was also performed on a graph where vertices were split by components. Results indicate that Levelwise PageRank is about as fast as Monolithic PageRank on the CPU, but quite a bit slower on the GPU. Slowdown on the GPU is likely caused by a large submission of small workloads, and expected to be non-issue when the computation is performed on massive graphs.
Chatty Kathy - UNC Bootcamp Final Project Presentation - Final Version - 5.23...John Andrews
SlideShare Description for "Chatty Kathy - UNC Bootcamp Final Project Presentation"
Title: Chatty Kathy: Enhancing Physical Activity Among Older Adults
Description:
Discover how Chatty Kathy, an innovative project developed at the UNC Bootcamp, aims to tackle the challenge of low physical activity among older adults. Our AI-driven solution uses peer interaction to boost and sustain exercise levels, significantly improving health outcomes. This presentation covers our problem statement, the rationale behind Chatty Kathy, synthetic data and persona creation, model performance metrics, a visual demonstration of the project, and potential future developments. Join us for an insightful Q&A session to explore the potential of this groundbreaking project.
Project Team: Jay Requarth, Jana Avery, John Andrews, Dr. Dick Davis II, Nee Buntoum, Nam Yeongjin & Mat Nicholas
Quantitative Data AnalysisReliability Analysis (Cronbach Alpha) Common Method...2023240532
Quantitative data Analysis
Overview
Reliability Analysis (Cronbach Alpha)
Common Method Bias (Harman Single Factor Test)
Frequency Analysis (Demographic)
Descriptive Analysis
Explore our comprehensive data analysis project presentation on predicting product ad campaign performance. Learn how data-driven insights can optimize your marketing strategies and enhance campaign effectiveness. Perfect for professionals and students looking to understand the power of data analysis in advertising. for more details visit: https://bostoninstituteofanalytics.org/data-science-and-artificial-intelligence/
1. Powered by
The COVID-19 Traffic Report
A report by
COVID-19’s Effects on Web, Mobile, and
IRL Traffic in March 2020
The COVID Traffic Report
Powered by
2. As the coronavirus crisis worsened in March, many
companies experienced sudden upward and downward
swings in usage of their services.
Emerging Tech Brew has compiled several key data points
so you can understand the magnitude of shifting digital
and IRL patterns.
2
3. Outline
I. Web
● General internet traffic patterns
● Internet traffic by metro area
● More specific web traffic patterns
● Video, social, gaming, streaming
II. Mobile
● iOS app downloads
● Grocery and food delivery
● Mobility and online-to-offline
III. IRL
● Traffic volume, cars, freight
● Parking
● Flights/airports
● Mobility indexes
● Social distancing
● Foot traffic
3
5. Online Traffic Is Surging
Internet usage across the board has spiked, but
so far, networking infrastructure has held up.
Though service providers and internet companies
are showing signs of strain, they’re also adding
capacity.
Quantifying the surge:
Comcast, the U.S.’ largest home internet provider,
says peak traffic has increased 32% overall and
60% in some areas since March 1.
● Video streaming/consumption increased
38%, while linear TV is up 7%.
● Gaming downloads are up 50% total, and
80% for new releases.
● Video conferencing and voice-over-internet
have jumped 212%
● VPN traffic us up 40%.
Getty/Nora Carol Photography
5
6. Day And Time Patterns Are
Shifting
Comcast says downstream (data from provider to
customer) peak is moving from 9PM to 7–8PM,
upstream peak is moving from 9PM to 8AM–6PM
in most markets.
● Virgin Media saw a 95% upstream traffic
spike on its network during the daytime, due
to WFH employees uploading files onto
corporate networks.
Nokia has seen cumulative peak increases of
30%–50% over normal weekend levels, mostly due
to video streaming, as of March 27.
● During U.S. business hours: 300% growth in
video conferencing (parents staying busy)
and 400% growth in games (kids staying
busy).
Getty/Nora Carol Photography
6
7. Even With Quarantine, Mobile
Traffic Is Surging
● AT&T has seen a 40% increase
in mobile traffic and a 100%
increase in wi-fi calling, CEO
Randall Stephenson told CNN.
● On March 24, Verizon said
handoffs (when a mobile
phone switches connections
from one tower to another)
were down 27% relative to a
normal week.
Verizon network update on March 24:
Types of Data Daily Average
Texts 9 billion
Wireless calls 800 million
Call volume
2x the call
volume of
Mother’s Day
Call duration 33% increase
7
8. Traffic And Lockdowns
● Telecom Italia reported a 70% spike in network traffic in early March.
● Spanish carriers reported a traffic increase of nearly 40% in mid-March.
U.S. wireless industry
trade group CTIA:
Range of increase in
voice minutes and
data use reported
weekly by the top 5
providers for March 30,
relative to average
Mondays from
2/24-3/16.
8
9. Urban And Suburban Usage
Patterns Have Flipped
Instead of commuting to work,
people are working from home
en masse. As a result, internet
usage is up in suburbs and
exurbs and down in urban
centers.
To the right: Changes in internet
traffic in eight major cities
between early January and late
March.
● Green = growth in traffic
● Red = decrease
Source: Cloudflare, March 31
From left to right:
NYC (+34%), DC (+24%), Houston (+21%), Chicago (+18%),
Toronto (+36%), Seattle (+18%), LA (+35%), SF (+48%)
9
10. Changes in internet traffic in four major cities between early January and
late March. Green = growth in traffic, Red = decrease (Source: Cloudflare)
From left to right:
Paris (+23%), Berlin (+11%), Tokyo (+18%), London (+23%)
Patterns Are Similar Abroad
10
11. City Networks Are Generally
Holding Up
BroadbandNow said most U.S. cities
experienced normal network conditions
for the week of March 15–21.
88 (44%) of the 200 cities surveyed had
some network degradation compared to
the 10 weeks prior.
27 (13.5%) cities experienced dips of 20%
below range or greater. NYC’s speeds fell
out of range by 24%.
Week of March
15 compared to
prior weeks
Number of
Top 200 Cities
In range 112
Below range
0–10% 41
10–20% 21
20–30% 17
30–40% 6
40–50% 3
11
12. Traffic Patterns Are Shifting
In the last two weeks of March,
web traffic for video conferencing
and grocery delivery surged. This
momentum is expected to
continue.
● Web traffic is way down for
travel, hospitality, airlines,
cruise, car rental, corporate
travel, and
event/entertainment
companies.
● Retail websites experienced
a more modest dip, while
e-commerce saw a slight
gain.
Source: SimilarWeb. Blue bar is the seven days
ending March 28 YoY vs. January YoY.
12
13. Video Chat Surges Every Week
Traffic to web conferencing services was up 1,000% YoY for the seven days ending
March 28. Traffic was up 600% the prior week, and 185% the week before that.
Source: SimilarWeb
13
14. Video Apps By Country
Across the board: Business conference apps had 62+ million downloads the
week of March 14–21 worldwide, the category’s biggest week ever, per
AppAnnie.
Zoom grew from a maximum of 10 million daily active users in December to
more than 200 million DAUs by the end of March.
14
15. Unemployment Traffic Isn’t
Limited To Lockdown States
Traffic to state unemployment sites
has grown significantly.
In the seven days ending March 21,
traffic to unemployment sites was
up 4.5x YoY for states with
mandatory lockdowns...and 3.5x for
the rest of the U.S.
In the seven days ending March 28,
growth in traffic for the rest of the
U.S. was catching up. Traffic spiked
even in states that weren’t officially
locked down.
Source: SimilarWeb
15
16. Social Media Usage Up
Messaging on Facebook services is up 50%+ in
March MoM in places hardest hit by the virus.
Voice and video calling on Messenger/WhatsApp
have more than doubled.
● Worth noting: These services don’t offer the
same monetization opportunities as other FB
products.
Snapchat video/voice calls were up 50% in late
March MoM. Users spent 25% more time playing
with AR lenses. Snaps sent per day and time
spent watching Snapchat Shows reached all-time
highs.
Twitch’s viewership is up 10% and YouTube
Gaming’s has increased by 15%.
16
17. Gaming On The Rise
The week of March 22 was the biggest week for mobile games ever, with 1.2
billion downloads (AppAnnie).
Roblox hit 3 million concurrent
players in early March, then
passed 4 million two weeks later,
per RTrack.
17
18. And Finally, The Streaming
Elephant In The Room
Source: Nielsen/Axios
18
20. More Mobile Time, Less Mobility
Users are spending more time on their phones from the confines of their
homes. Most mobile app categories saw boosts in downloads in March.
Source: Appfigures. iOS App Store U.S. downloads for March
20
21. The Notable Exceptions
Travel apps saw a 31% dip in
downloads in March (duh).
Music app downloads were
slightly down. Spotify’s Top
200 streams dropped
between early February
and March.
Theory: Since commuters
are WFH, they’re streaming
fewer podcasts and songs.
21
22. Our podcast, Business Casual, is a weekly show with consumption patterns
that follow East Coast commutes. After many started working from home on
March 16, we observed a slight increase in midday listens relative to mornings
and nights.
Case Study: Business Casual
*Early spikes are from automatic downloads when we
release an episode
**You can and should listen whenever you want
*
22
23. Grocery Shoppers Go Online
Foot traffic to groceries and
pharmacies has declined by 22%,
per Google.
Instacart, Walmart Grocery, and
Target’s Shipt have picked up the
slack. The three apps saw record
downloads in March. To meet
surging demand, Instacart is hiring
300,000 additional workers and
Walmart is staffing up by 100,000.
Even Uber is expanding into
grocery delivery.
Source: Apptopia
23
24. Food Delivery Apps Haven’t
Seen the Same Spikes
Two conceivable reasons:
1) The market is already
somewhat saturated...and
appears to be cooling.
2) Self-quarantined customers
may think food preparation
and delivery is a less safe
alternative to cooking meals
themselves.
Source: Apptopia
24
25. Since Dining Out Isn’t An
Option...
OpenTable bookings are down
100% YoY.
In one week in March, OT saw a
400+% increase in its delivery and
takeout feature.
It’s also retooled its reservation
system technology for
supermarkets to show available
shopping times that customers
can book in advance.
25
26. Mobility Services Hit Hard
The sharing economy is a casualty of the social distancing era. Scooter
startups Bird and Lime have paused operations in most markets and laid
off staff. Uber is doing 60%–70% fewer trips in big markets (Seattle, SF, LA,
NYC), CEO Dara Khosrowshahi said.
Lyft and Uber downloads have bottomed out:
Source: Appfigures (iOS downloads, U.S. and
global)
26
29. Truck Traffic Holding Steady
People are driving less.
Freight traffic normally
moves through Atlanta’s
Spaghetti Junction
(I-85/I-285) at under 15 MPH
during rush hour. The week
of March 23, truck speeds
averaged 53 MPH, per ATRI.
On I-495 in Queens, truck
speeds reached rush hour
speeds of 38 MPH,
compared to the average 16
MPH.
Source: INRIX
29
30. Less Driving = Less Parking
Demand for parking on digital reservation platform SpotHero was
approaching zero in the U.S. as of March 29:
30
31. Air Traffic Is Down Over 50%
From One Month Ago
Source: Flightradar24
As are visits to hotels
and airports, per
Foursquare.
31
32. Subway Ridership Has
Plummeted
Movement at U.S. subway, bus, and train stations is down 51%, Google reports.
As NYC became the epicenter of the U.S. outbreak, ridership significantly
dropped at the world’s largest metro system. The MTA is seeking a $4 billion
bailout.
Source: Exante Data
32
33. Coronavirus has seriously affected
Airbnb, another online-offline
darling of the smartphone era.
While supply (active properties)
has held relatively steady, demand
(reservations) has dropped off.
Source: AirDNA
33
Airbnb Adjusts To New Reality
34. Except those Airbnb trends don’t hold up in rural parts of the U.S. where
there’s typically a rental offseason. In some northern and Midwest states,
revenue was up in March.
Source: AirDNA. N.B.: “Airbnb supply has grown over 20% in the past year. Given that our analysis is based
on raw revenue numbers, returns are slightly inflated from 2019. Additionally, the impact of Covid-19 on US
vacation markets didn’t truly take hold until mid-month.”
34
...Except In Places Where
People May Be Fleeing
35. Social Distancing = Little/No
Movement
Within major cities, people just aren’t moving around much
(which is good for public health). Many of the West’s most
prominent cities are virtually immobile, per Citymapper.
Percentage of the city moving on March 30, compared to an
average day:
● 3%: Vienna, Barcelona, Madrid, Lyon, Milan, Rome
● 5%–9%: Paris, Monaco, Amsterdam, New York City, Brussels,
Boston, Tokyo, Istanbul, Washington D.C., San Francisco,
Berlin, London, Chicago
● 10%–14%: Hamburg, Montréal, Lisbon, Manchester, Los
Angeles, Philadelphia, Seattle, São Paulo
● 15%–19%: Vancouver, Mexico City, Melbourne, Toronto, Sydney
● 20%–30%: Moscow, Hong Kong, Stockholm, St. Petersburg,
Seoul
● 54%: Singapore
35
36. Distancing Differs By State
There’s literally a social distancing scoreboard, which ranks U.S. states and
counties on how well their population is reducing movement (Turquoise =
A, Orange = F):
Source: Unacast
36
37. Staying Fit Gets Harder
Foot traffic to U.S. gyms has dropped off. Foursquare also reports that visits to
trails and parks in the U.S. are up 34% and 10%, respectively. FWIW, Google says
movement at parks is down 19%.
37
38. Fitness Studios Move Online
ClassPass reservations fell 100% MoM by mid-March. 90% of CP’s 30,000
partners across 30 countries are closed. To adapt, CP launched a platform
for partners to livestream classes. In a week, almost 4,000 studios signed up
and a third have received reservations. CP also launched a Partner Relief
Fund, matching up to $1 million in donations through its app, and is
petitioning for financial relief for the health and wellness industry.
Source: ClassPass CEO Fritz Lanman
38
39. Alcohol: The Unstoppable Force
Americans have stocked up on alcohol...and though foot traffic to liquor stores
peaked in mid-March, it was still higher at the end of the month than
February levels, per Foursquare. States including NY have deemed liquor
stores “essential” businesses.
39
40. Here’s to You for Making It This Far
Nearly 3.5 billion people are in some sort of lockdown...working, talking,
gaming, shopping, Zooming, or TikToking.
People are currently experiencing the world through a computer monitor
or mobile screen.
That means online traffic is way up. On the flipside, movement in the real
world has dropped off as many physical aspects of our lives have
disappeared.
Though a good chunk of this data is dispiriting, we hope you’ve learned
something. If anything, our takeaway is that the magnitude of change
represents increasingly dramatic steps taken across the U.S. and the world
to halt the spread of the coronavirus.
Drop me a line if you want to chat more - ryan@morningbrew.com
Go here to subscribe to Emerging Tech Brew - it’s free.
40