Esri Story Maps combine authoritative maps with narrative text, images, and multimedia content. They make it easy to harness the power of maps and geography to tell your story.

2. The Business of (Story) Maps
Mark Cygan mcygan@esri.com
David Watkins dwatkins@esri.com

3. What is a Story Map?
• Esri Story Maps combine authoritative maps with narrative text, images, and multimedia
content.
• They make it easy to harness the power of maps and geography to tell your story.

4. San Diego Story Map

5. What do you need?
An idea or inspiration
and thinking… Web map(s)
Story Map
Media

6. A great story has great maps

7. A great story has great media

8. Where do you store media?
• Flickr
• YouTube, Vimeo
• ArcGIS Online
• Your own servers
• Google
• Others

9. Choose your Story Map Template

10. How an IMIA member is using story maps to drive business
Silk Road
Coltan
Federal Aid
Legislative Districts

11. Create your own story map

12. Take Aways

13. Anyone can make a map
Multiple options
Choose how you want to work
Scene viewer
ArcGIS Pro
Map viewer

14. Story Maps work across all your devices
Author once, engage with many

15. Story Maps are embeddable

16. Story Maps are extendable
Time Aware
in a Story Map Journal
Story Map Series
in a Story Map Journal

17. What story do you have to tell?

18. Questions?
Training courses
www.esri.com/training
Other resources
http://storymaps.arcgis.com