Given the power of B2B exchanges to support business exchanges and offer several services, any firm could leverage their capabilities to receive value through eCommerce.

1.  Intense competition in electronic markets and the growing number
of web-based B2B marketplaces have made inter organizational e
Commerce important and challenging.
 This typology integrates several theories of interfirm relations from
the information systems, marketing, and organizational economics
literatures to propose a parsimonious but comprehensive taxonomy
that encompasses neutral markets .
 An important application of B2B e Commerce has been the inter
organizational information system (IOIS) through which multiple
firms interact online to identify and select trading partners,
negotiate, and execute business transactions.
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