Presented at PubCon Las Vegas, October 2013
Local search can be extremely complicated, with many more moving parts than traditional SEO. This presentation walks you through the 3 most important elements of Local SEO: On-site optimization, Citations, and Google Places (also known as Google+ Local).
Based off of the 2013 Local Search Ranking Factors study by David Mihm at Moz, these 3 dimensions of the local search puzzle are the most powerful signals related to the local ranking algorithm. The presentation covers each element in depth, including the recently released Google Local Carousel.
Don't be intimidated by Local Search - this presentation will help you know exactly what to do to enable your site to rank higher in local searches.
Presented at the Digital Dealer Workshop in Houston, Texas on October 27, 2014. Local SEO is incredibly important for auto dealers, but most dealers don't know anything about it. Since most automotive SEO providers don't do any Local SEO, it's important for dealers to understand what's involved. This presentation walks dealers through the basics so they can understand how to avoid the shady providers, and so they can learn to do their own SEO.
Presented at the Digital Dealer Workshop in Houston, Texas on October 27, 2014. Local SEO is incredibly important for auto dealers, but most dealers don't know anything about it. Since most automotive SEO providers don't do any Local SEO, it's important for dealers to understand what's involved. This presentation walks dealers through the basics so they can understand how to avoid the shady providers, and so they can learn to do their own SEO.
Presented at SMX West 2016 in San Jose, California. Beacons are buzzing in the industry, but a lot of people don't really understand what they are or how they work. This presentation walks through some advanced implementation ideas, as well as results from several tests our company has been running recently. Learn how you can connect beacon-tagged audiences to Facebook and run retartgeting at actual foot traffic.
Don't Freak Out! Tips for Mobile and Voice Search for 2018 and Beyond!Greg Gifford
Opening keynote for SMX Munich 2018. Learn how the rise of voice search is changing (or isn't changing) SEO, and what you should watch for in the future. Now that we're finally switching to Google's mobile first index, what should you do differently? SEO is still SEO, but you need to focus on a few additional things to win at mobile. More than anything, keep looking ahead so you're able to win in the future.
Social Integration is Brain Surgery. Not a Bandaid!Brent Csutoras
The best way to integrate Social Media into your overall marketing plan, is to understand the value it provides. This presentation focuses on Links and the transition of value to Social Signals, along with tips on how to improve and increase the links and social signals you get from your content.
Presented at SMX West 2016 in San Jose, California. Beacons are buzzing in the industry, but a lot of people don't really understand what they are or how they work. This presentation walks through some advanced implementation ideas, as well as results from several tests our company has been running recently. Learn how you can connect beacon-tagged audiences to Facebook and run retartgeting at actual foot traffic.
Don't Freak Out! Tips for Mobile and Voice Search for 2018 and Beyond!Greg Gifford
Opening keynote for SMX Munich 2018. Learn how the rise of voice search is changing (or isn't changing) SEO, and what you should watch for in the future. Now that we're finally switching to Google's mobile first index, what should you do differently? SEO is still SEO, but you need to focus on a few additional things to win at mobile. More than anything, keep looking ahead so you're able to win in the future.
Social Integration is Brain Surgery. Not a Bandaid!Brent Csutoras
The best way to integrate Social Media into your overall marketing plan, is to understand the value it provides. This presentation focuses on Links and the transition of value to Social Signals, along with tips on how to improve and increase the links and social signals you get from your content.
Audience Reach & Competitive Intelligence Tools by Elisabeth Osmeloski Pubcon...Marketing Land
Social Media Audience Reach & Competitive Intelligence Tools by Elisabeth Osmeloski of http://searchengineland.com and http://marketingland.com given at Pubcon Las Vegas 2013.
Connect with us:
http://marketingland.com/connect
http://searchengineland.com/connect
Surviving the Keyword Apocalypse: Keyword Research Post Keyword Tool, (Not Pr...Stoney deGeyter
With the recent changes at Google, accurate keyword data has become much more difficult, if not impossible to come by. Some say keyword research is dead as keywords are no longer specifically relevant to search queries and voice search. I'll show you what happened, why it matters and why keyword research is still valueable to any online marketing campaign.
Go Epic with Content! Six Insights from Joe PulizziCision
View the full replay of the webinar for free, here: http://bit.ly/1c6Kbhh
Content marketing isn’t new any more. With 90 percent of brands now in the content game, how can you keep customers’ attention and earn their business?
Go epic, says Joe Pulizzi. This means creating content so valuable, compelling and different that customers can’t ignore you.
These slides are from Joe Pulizzi's Vocus Webinar, which teaches you to discover 10 techniques to create epic content, including how to:
-Produce hyper-targeted content by answering your top customers’ questions
-Build an epic content team using expertise from every department
-Use an easy-to-implement subscription strategy to keep audiences returning
View the full replay of the webinar for free, here: http://bit.ly/1c6Kbhh
About the Speaker:
Joe Pulizzi is the founder of the Content Marketing Institute, which offers consulting to LinkedIn, AT&T and PetCo among others. Joe recently authored “Epic Content Marketing” and has co-authored two other books. Joe has spoken about content marketing at more than 200 locations in 10 countries.
Jon Kaufman, President of Advice Interactive Group, gives his talk on Local Search, "1,000,000 vs. Marketing" to the first-annual Dallas Digital Summit, December 4-5, 2012.
Strategically Defining YOUR Social Media Tactics: Randall Turner at State of ...Advice Interactive Group
In failed social media campaigns, it's often because of a failed strategy. In this presentation from State of Search 2013, Randall Turner explains the difference between strategy and tactics and outlines how you can make social media work for your business.
A Proverbial Guide To Local Multi-Channel Marketing SuccessSMB SEO
Marketing your local business requires a holistic and multi-channel approach in today's fragmented directional media landscape. Mike Stewart shares some of the tactics and rules to be competitive in local search at PubCon Las Vegas Conference the week of October 20th 2013.
Competitive Intelligence using Social MediaMatt Siltala
Here is Matt Siltala's presentation on Competitive Intelligence using Social Media at Pubcon Vegas 2013 - Learn everything there is to know about keeping an eye on the competition in regards to Social Media - Shared is an outline and tools of how to do this.
Planning for Responsive: Why Your Developers Hate YouSteve Floyd
Bad planning and rushed projects are at the heart of bad responsive websites (and most bad websites for that matter). Find out why your developers hate you and what you can do to make them love you. This is a presentation for Pubcon Vegas 2013
From my Mozinar on October 15, 2013.
Local Search is a complicated stepchild of traditional SEO, and this presentation covers all of the latest strategies to help your website rank well in local searches. I cover the 2013 Local Search Ranking Factors from David Mihm at Moz, and then deep dive into the various areas you need to work on to kill it in local searches.
On-site optimization points specific to local? Check.
Citation details and tools? Check.
Google Places/Plus Local optimization points? Check.
Google Local Carousel info? Check.
Social media tips and tricks? Check.
Plus, the deck includes 110 references to superhero movies, with at least one superhero movie from every year since 1978.
Super Powered SEO Tips for Auto DealersGreg Gifford
Presented on Tuesday August 18, 2015 as a Digital Dealer Webinar.
Looking for a few super powered SEO tips for your dealership? You've come to the right place. In this webinar presentation, I'm going to cover everything you need to know about Local SEO. Don't know what Local SEO is? No worries, I cover that too.
Learn which signals influence local relevancy and rankings in local searches, and learn how to optimize those signals for your dealership. Even better - if you prefer to have a provider handle your SEO, I share several simple tips for spotting the shady providers that won't do anything but take your money.
This is the crash course in Automotive SEO that you've been looking for - and it'll help you plan a solid roadmap for success in local search results in 2016.
You Don't Need A Huge Brain to be a Local Search SuperheroGreg Gifford
Local SEO is tough, but if you follow the tips in this presentation, you'll be a Local Search Superhero in no time! Learn which on site and off site elements matter the most in local rankings and how to optimize your signals for local dominance. Also, learn how you can do a quick mini-audit in 10 minutes or less, and use a simple math equation to prove to potential clients why Local SEO is vital to their continued success.
Presented on September 2, 2016 at Brighton SEO (in the UK). Taking a bit of a break from my typical Local SEO talks, this presentation shares info and tips on Facebook ads (or adverts, as they call them in the UK). Learn about the different ad types, how to build ads, how to create Custom Audiences, and how to use demographic targeting. The presentation ends with some tips on Local Awareness ads, the best way to run local ads to gain more awareness in your immediate area.
Time-saving Tips for Google Data StudioGreg Gifford
PLEASE NOTE: Animated gifs won't play in Slideshare - please download the deck and view in Powerpoint to see the animated gif walkthroughs
presented at LocalU GMB Masterclass on March 25, 2020
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
The 3 Dimensions of Local Search
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Alien Trespass - 2009
Monsters vs. Aliens - 2009
Up - 2009
Alice in Wonderland - 2010
Clash of the Titans - 2010
Despicable Me - 2010
Gulliver's Travels - 2010
How to Train Your Dragon - 2010
Jackass 3D - 2010
The Last Airbender - 2010
Legend of the Guardians:
The Owls of Ga'Hoole - 2010
Megamind - 2010
Piranha - 2010
Resident Evil: Afterlife - 2010
Saw 3D - 2010
Step Up 3D - 2010
Tangled - 2010
Toy Story 3 - 2010
Tron: Legacy - 2010
The Adventures of Tintin - 2011
Captain America:
The First Avenger - 2011
Cars 2 - 2011
Conan the Barbarian - 2011
Final Destination 5 - 2011
Fright Night - 2011
26.
27.
28.
29.
30.
31.
32.
33.
34.
35.
36.
37.
38.
39.
40.
41.
42.
43.
44.
45.
46.
47.
48.
49.
50.
Gnomeo and Juliet - 2011
The Green Hornet - 2011
Green Lantern - 2011
Happy Feet Two - 2011
Hugo - 2011
Immortals - 2011
Kung Fu Panda 2 - 2011
Mars Needs Moms - 2011
Pirates of the Caribbean:
On Stranger Tides - 2011
Priest - 2011
Puss in Boots - 2011
Rio - 2011
Shark Night 3D - 2011
The Smurfs - 2011
Spy Kids:
All the Time in the World - 2011
Thor - 2011
Transformers:
Dark of the Moon - 2011
A Very Harold & Kumar
3D Christmas - 2011
Abraham Lincoln:
Vampire Hunter - 2012
The Amazing Spider-Man - 2012
The Avengers - 2012
Brave - 2012
Dredd - 2012
Frankenweenie - 2012
Ghost Rider:
Spirit of Vengeance - 2012
51. The Hobbit:
An Unexpected Journey - 2012
52. Hotel Transylvania - 2012
53. Ice Age: Continental Drift - 2012
54. John Carter - 2012
55. Journey 2:
The Mysterious Island - 2012
56. Life of Pi - 2012
57. The Lorax - 2012
58. Madagascar 3:
Europe's Most Wanted - 2012
59. Men in Black 3 - 2012
60. ParaNorman - 2012
61. Piranha 3DD - 2012
62. Promethius - 2012
63. Resident Evil: Retribution - 2012
64. Rise of the Guardians - 2012
65. Silent Hill: Revelation - 2012
66. Step Up Revolution - 2012
67. Underworld: Awakening - 2012
68. Universal Soldier:
Day of Reckoning - 2012
69. Wrath of the Titans - 2012
70. Wreck-It Ralph - 2012
71. 47 Ronin - 2013
72. Cloudy With a Chance
of Meatballs 2 - 2013
73. Argento's Dracula 3D - 2013
74. The Croods - 2013
75. Despicable Me 2 - 2013
76.
77.
78.
79.
80.
Epic - 2013
G.I. Joe: Retaliation - 2013
Gravity - 2013
The Great Gatsby - 2013
The Hobbit:
The Desolation of Smaug - 2013
81. Iron Man 3 - 2013
82. Jack the Giant Slayer - 2013
83. Machete Kills - 2013
84. Man of Steel - 2013
85. Metallica: Through the Never - 2013
86. Monsters University - 2013
87. Oz the Great and Powerful - 2013
88. Pacific Rim - 2013
89. Percy Jackson: Sea of Monsters - 2013
90. Planes - 2013
91. R.I.P.D. - 2013
92. Smurfs 2 - 2013
93. Star Trek Into Darkness - 2013
94. Thor: The Dark World - 2013
95. Turbo - 2013
96. The Wolverine - 2013
97. World War Z - 2013
98. 300: Rise of an Empire - 2014
99. Captain America:
Winter Soldier - 2014
100. I, Frankenstein - 2014
Editor's Notes
100 3d movies, all released since 2009
Or, if multiple locations, have a biz plus page separate from places pages & use that