The document discusses planning the front cover design for a magazine targeting 16-25 year old females interested in indie, rock, and rock-pop music. It describes selecting a font called "Viver Hand Itc" that seemed ragged and disorderly fitting the rock genre. It then details experiments with adding color, drop shadows, and 3D effects to the masthead to make it more visible and appealing while still fitting the conventions of the rock genre.

1. Front Cover Design
Planning

2. To come up with a Name of Masthead:
Masthead it had to be
one that the female First the font had to fit the genre of the
magazine so you would know from the
audience of 16-25 of all Masthead as it is one of the first things
culture and social identity that catches target audience to buy the
Magazine. So I came up with this one;
who like the genre of
Indie/Rock/Rock-Pop
i.e. Something simple but
give a striking appearance
that would grab the
Reader’s attention I chose this font (Viver Hand Itc) because it
seemed the ragged, disorderly rock
type that would be suitable for the
female audience.

3. Colour & Design
• For it to be more visible
I added weight and to
make it more appealing
I added colour to the
back ground, however it
would take up a lot of
space and ruin the front
cover as it might not
have matched.

4. • I decided to fill in the
letters but it seemed as
the Masthead wouldn’t
fit the genre of Rock...
• Which is why I created
another Masthead with
a drop Shadow that
would have colour.
• I changed the colour of
the text to black, the
weight of the border to
white and the Shadow
to Red.

5. • I tried different colours
but they weren’t as
appealing as red and
they were too bright
which didn’t fit with the
convention and I
couldn’t darken them as
they wouldn’t blend in
with the background

6. • I tried different designs
and thought that the
Masthead still looked a
bit plain and didn’t stand
out much so I tried
putting together one of
my previous one with the
current one to give a sort
of 3-d effect.
• I tried lighting the colour
but it wasn’t visible
enough