This document provides information about the clients and services of a PR and marketing firm. The firm works with major brands, sports teams, media companies, hospitality businesses, and financial institutions. Services include publicity, digital PR, social media marketing, content creation, creative services, online marketing, and event planning. Case studies are provided showing results for clients such as book launches that generated millions of impressions across print, online, broadcast and social media.

1. Boston | New York | Chicago
Title

2. Who We Work With
Our Client Partners
We are fortunate to work with some of the
world’s most recognized & respected
brands, including:
‣ Major consumer brands
‣ Professional sports teams/venues
‣ Prominent media entities
‣ High profile hospitality companies
‣ Leading financial service institutions
‣ Innovative technology companies
‣ All-star athletes
‣ World-class special events
Consumer
Brand
Hospitality
Technology
B2B
Sports
Entertainment
Events

3. ‣ Book launch
program
‣ National, regional
& hyper-local
media relations
support - Print/
Broadcast
‣ Blogger relations &
social media
relations
‣ Thought
leadership
‣ Cause related
programs
‣ Community
building &
engagement
‣ E-newsletters and
email marketing
‣ Social promotions
and advertising
‣ Content creation/
strategic writing
‣ Book signings
and promotion
‣ Event PR and
social media
activation
‣ Event marketing
‣ Web & print
design
‣ Author websites
‣ Book launch
microsites
‣ Campaign landing
pages
‣ SEO
Program Services - Media & Publishing
Publicity –!
Digital PR!
Social Media &
Content Marketing!
Creative Services
& Online Marketing!
Events!

4. Last Lion"
The Real
Romney"
Scenes From
An Epic Life"
Flight From
Monticello"
The Other
Woman"
The Good Men
Project"
Last To Die"
Stranger In
The Room"
Killer B’s"
Fenway Park"
Whitey Bulger
Spotlight Series
E-Singles"
Best of
Bob Ryan"
Cheap
Eats"
Client Partners

5. Tess Gerritsen
Program Scope
‣ Publicity/Digital PR
‣ Social Media & Content
Marketing
‣ Digital Creative Services &
Online Marketing
‣ Events
RESULTS"
18
original print
stories"
Total circulation!
1,724,120+"
129
original online
stories"
Total audience!
48,807,971"
8
broadcast
segments"
7,082
new LIKES"
3,283 new
FOLLOWERS"

8. Last Lion
RESULTS"
50+
regional broadcast
segments"
70+
national/international
broadcast segments"
Standing room only
event at Boston Public Library"
Program Scope
‣ Publicity/Digital PR
‣ Events

9. The Good Men Project
RESULTS"
116
online & print stories"
Total audience
67,224,340"
Broadcast:
25 national & regional
TV & radio interviews/
placements"
Program Scope
‣ Publicity/Digital PR
‣ Events

10. Hank Phillippi Ryan
Program Scope
‣ Publicity/Digital PR
‣ Social Media &
Content Marketing
‣ Digital Creative
Services & Online
Marketing
‣ Events
RESULTS"
90
original print &
online stories"
Total audience
44,843,768"
Total circulation
460,512"
8 regional
broadcast
interviews"
1,451 new
Facebook Likes"
Placement on
The Boston Globe
bestseller list"

11. Thank You
Mary Zanor & John Gates
545 Boylston Street, 3rd Floor
Boston, MA 02116
(617) 536-8695