The document proposes a new technology magazine called Teknific. It will have an eye-catching cover featuring innovative technology products. The main cover story will be about a fictional new Sony soundbar to generate interest. The magazine will contain reviews of popular tech products like phones, laptops, and games as well as advertisements for related items. It aims to attract teenagers and young adults interested in technology as well as slightly older adults looking for purchasing advice. A production plan and schedule is provided in a Gantt chart format. Sample cover and article layouts are included.

1. Magazine Pitch
By Vishal Bhatia
AMENDMENTS IN RED

2. The Proposal
 Title and Theme
 My magazine is Teknific and is a technology magazine.
 Cover Appeal
 The cover features eye-catching images, and a clear, concise layout, which
reflects the innovative and creative products that are featured in the
magazine.
 Feature Cover Article
 Made-up product called the ‘Sony SoundBar’, which will interest the
audience as it will be featured on the front cover and the main headline with
buzz words such as ‘revolution’, ‘great’, and ‘innovative’.
 Advertising
 Features adverts on products which directly relate to technology such as
video games, smartphones, laptops, cameras etc. and other things not
involved with technology which will appeal to the young, trendy audience of
Teknific such as new movies, TV shows, holiday destinations.

3. Production Plan
 Plan is presented in a gantt chart:

4. Target Audience
 Core Audience
 The main audience for Teknific are people in their late
teens/early 20’s, as this an age group that have interest in
technology, and can also afford it.
 Secondary Audience
 Adults aged 25-32, who want reviews to advise them on
what to buy.

5. Front Cover

6. Doublepage Spread