About MusicSynk MusicSynk is a next generation licensing accelerator platform, focused on copyright Integrity, user transparency, and innovative feature sets for copyright owners and music supervisors. MusicSynk is a convergence of a dozen fractured processes, and organizes them into a noise free workflow management space. Company Overview MusicSynk gives copyright owners control of their content in previously unavailable ways. Each proprietary MusicSynk module is designed to remove or accelerate 40+ previously fractured steps into an organized process that shortens the distance between your copyrights and global licensees. TechVille, formerly known as Technology Nashville, is NTC’s annual flagship event focusing on the state of technology in our region and highlighting technology innovation, talent, and entrepreneurship. The event draws tech professionals and community leaders – from senior level executives to the front line creative class. TechVille will include keynote and breakout sessions addressing today’s top tech trends including mobility, analytics, social and digital media, innovation, and tech talent. The theme for this year’s event is Tech Doers, Dreamers, and Drivers and includes three new exciting components.

1. Wednesday, June 20, 2012 1

2. 1.Sync History
2.Copyright Overview
3.Music Library
(Retitling Shenanigans)
4.About MusicSynk
5. Walkthrough
Wednesday, June 20, 2012 2

3. Sync History
Wednesday, June 20, 2012 3

4. The #1 Revenue Source
in the Music Industry
Wednesday, June 20, 2012 4

5. Wednesday, June 20, 2012 5

6. Wednesday, June 20, 2012 6

7. "We have Today’s
21st century
musicians having to
use 20th century
tools."
Wednesday, June 20, 2012 7

8. Sync licensing for the 21st Century
Wednesday, June 20, 2012 8

9. One of the questions we
asked, is “What would a
‘BMI’ or ‘ASCAP’ look like,
if it were created today, but
in the SYNC vertical”.
Wednesday, June 20, 2012 9

10. But with today's tools....
adding transparency,
copyright integrity,
actually empowering
users, rather than un-
empowering users”.
Wednesday, June 20, 2012 10

11. Copyright
Overview
Wednesday, June 20, 2012 11

12. Wednesday, June 20, 2012 12

13. Copyright Income
Performance Mechanical Sync
-Radio Performance -Physical CDs, and -Film & TV
and Streaming Royalties Digital Downloads -Advertising
-Gaming
-Online
Wednesday, June 20, 2012 13

14. Wednesday, June 20, 2012 14

15. Wednesday, June 20, 2012 15

16. High Quality
High Price
Hits
Qu a
lity
Lesser Known
Low Value
Spe
Slow ed Fast
Wednesday, June 20, 2012 16

17. Music Library,
(Retitling, Derivative Copyright)
Shenanigans
Wednesday, June 20, 2012 17

18. • MusicSynk is nothing like a music
Library
• The ‘Arranged Marriage’ model
• take up to 80% of each sync & ask
to OWN part of the copyright
• Zero Transparency
Wednesday, June 20, 2012 18

19. We believe that copyright owners
- all writers, artists, musicians,
publishers, and labels should have
equal access to this valuable
channel of distribution without
having to give up rights.
Wednesday, June 20, 2012 19

20. CD Sales:
Statutory Mechanical:
9.1 cents/song
Wednesday, June 20, 2012 20

21. Selling full albums for as
little as $0.25
3000 Artists release new
CDs every week
Wednesday, June 20, 2012 21

22. 1200 YouTube
performances = $ 2.32
Wednesday, June 20, 2012 22

23. PROs:
"weighted" average
Wednesday, June 20, 2012 23

24. 5,000 track downloads
generates $3,487.
Wednesday, June 20, 2012 24

25. If you listen to an album
1,000 times
(once a day for 3 years)
the artist earns $29.47.
Wednesday, June 20, 2012 25

26. PANDORA:
$0.0025 per stream...
1/400th of a cent.
Wednesday, June 20, 2012 26

27. Sync Rate Ranges
film gaming
$10,000-50, 000 $2,000-5, 000
tv/cable advertising
National ad, $125K-370K+
$1,000-15, 000 Super Bowl, $250k +
Wednesday, June 20, 2012 27

28. About MusicSynk
Wednesday, June 20, 2012 28

29. MusicSynk is a suite of tools for
licensing professionals. A
convergence of a dozen fractured
processes, and organizes them
into a noise free workflow
management space.
Wednesday, June 20, 2012 29

30. MusicSynk Users are:
•Premium/Mid level Music Publishers who
would NEVER use a library.
•Graduated from: Music Libraries, Retitling
Model, and Derivative Copyright Agencies, et al.
•Top Tier Supervisors at Advertising Agencies,
Film and Television, and Networks.
Wednesday, June 20, 2012 30

31. INNOVATING
SYNC LICENSING
WITHOUT
SACRIFICING
RIGHTS
Wednesday, June 20, 2012 31

32. Platform
Walkthrough
Wednesday, June 20, 2012 32

33. Your Copyright
Your Terms
Your Income
Wednesday, June 20, 2012 33