This document discusses Amber MacArthur's background and career highlights as well as trends in technology and social media over different decades from the 1970s to today. It provides context about the original PET computer from the 1970s, Amber's childhood in the 1980s, the launch of early social networks like SixDegrees in the 1990s, the growth of companies like Google, and the rise of tablets and use of social media for business. It also outlines Amber's "7 Steps to Success" for using social media effectively.
Techville 2012 MusicSynk - Sync Rights Organization Presentation SlidesJohn Pisciotta
About MusicSynk
MusicSynk is a next generation licensing accelerator platform, focused on copyright Integrity, user transparency, and innovative feature sets for copyright owners and music supervisors. MusicSynk is a convergence of a dozen fractured processes, and organizes them into a noise free workflow management space.
Company Overview
MusicSynk gives copyright owners control of their content in previously unavailable ways. Each proprietary MusicSynk module is designed to remove or accelerate 40+ previously fractured steps into an organized process that shortens the distance between your copyrights and global licensees.
TechVille, formerly known as Technology Nashville, is NTC’s annual
flagship event focusing on the state of technology in our region and
highlighting technology innovation, talent, and entrepreneurship. The
event draws tech professionals and community leaders – from senior level executives to the front line
creative class.
TechVille will include keynote and breakout sessions addressing today’s
top tech trends including mobility, analytics, social and digital media,
innovation, and tech talent. The theme for this year’s event is Tech Doers,
Dreamers, and Drivers and includes three new exciting components.
Part 6: Case Study 2 - Case Study: Hugh Wallace, Head of Digital Media Nation...Inner Ear
On Thursday 23 February the ETAG: Technology Solutions for Tourism event took place at Pollock Halls, Edinburgh.
The event, organised by ETAG, Interactive Scotland and Scottish Enterprise, followed on from the hugely successful ETAG Technology Solutions in Tourism 2011 and featured leading industry speakers.
In this slidecast, Hugh Wallace, the Head of Digital Media National Museums Scotland, delivers his "Dipping Our Toes in Digital: How NMS Are Making Use of New Tools and Technology" seminar.
Techville 2012 MusicSynk - Sync Rights Organization Presentation SlidesJohn Pisciotta
About MusicSynk
MusicSynk is a next generation licensing accelerator platform, focused on copyright Integrity, user transparency, and innovative feature sets for copyright owners and music supervisors. MusicSynk is a convergence of a dozen fractured processes, and organizes them into a noise free workflow management space.
Company Overview
MusicSynk gives copyright owners control of their content in previously unavailable ways. Each proprietary MusicSynk module is designed to remove or accelerate 40+ previously fractured steps into an organized process that shortens the distance between your copyrights and global licensees.
TechVille, formerly known as Technology Nashville, is NTC’s annual
flagship event focusing on the state of technology in our region and
highlighting technology innovation, talent, and entrepreneurship. The
event draws tech professionals and community leaders – from senior level executives to the front line
creative class.
TechVille will include keynote and breakout sessions addressing today’s
top tech trends including mobility, analytics, social and digital media,
innovation, and tech talent. The theme for this year’s event is Tech Doers,
Dreamers, and Drivers and includes three new exciting components.
Part 6: Case Study 2 - Case Study: Hugh Wallace, Head of Digital Media Nation...Inner Ear
On Thursday 23 February the ETAG: Technology Solutions for Tourism event took place at Pollock Halls, Edinburgh.
The event, organised by ETAG, Interactive Scotland and Scottish Enterprise, followed on from the hugely successful ETAG Technology Solutions in Tourism 2011 and featured leading industry speakers.
In this slidecast, Hugh Wallace, the Head of Digital Media National Museums Scotland, delivers his "Dipping Our Toes in Digital: How NMS Are Making Use of New Tools and Technology" seminar.
1. @ambermac #BlissDomCA
Saturday, October 20, 2012
2. Circa - 1970s
PET - 1970s
Width 16 1/2”
Weight 44 Pounds
Original computer, the PET, had 8K internal memory.
Saturday, October 20, 2012
3. Circa - 1970s
Amber Dawn MacArthur
Born: Charlottetown, PEI
Wikipedia lists my birthday year as 1976 (not quite right!).
Saturday, October 20, 2012
4. Circa - 1970s
Amber Dawn MacArthur
Born: Charlottetown, PEI
Wikipedia lists my birthday year as 1976 (not quite right!).
Saturday, October 20, 2012
5. Circa - 1970s
Amber Dawn MacArthur
Born: Charlottetown, PEI
Wikipedia lists my birthday year as 1976 (not quite right!).
Saturday, October 20, 2012
6. The Past -
Circa 1986
First “Brick” sold for $3995, that’s equal to $19,300 today
Saturday, October 20, 2012
7. Circa 1981
Dunstaffnage Elementary School
“We have been broke, but we’ve never been poor.” - Amber’s Dad
Saturday, October 20, 2012
8. Circa 1981
Dunstaffnage Elementary School
“We have been broke, but we’ve never been poor.” - Amber’s Dad
Saturday, October 20, 2012
9. Circa 1981
Dunstaffnage Elementary School
“We have been broke, but we’ve never been poor.” - Amber’s Dad
Saturday, October 20, 2012
10. Circa 1981
Dunstaffnage Elementary School
“We have been broke, but we’ve never been poor.” - Amber’s Dad
Saturday, October 20, 2012
11. Circa 1990’s
In 1997, sixdegrees.com launches one of first social networks.
Saturday, October 20, 2012
12. Circa 1990’s
In 1997, sixdegrees.com launches one of first social networks.
Saturday, October 20, 2012
13. Circa 1999-2005
Marissa Mayer started at Google in 1999 as employee #20.
Saturday, October 20, 2012
14. Circa 1999-2005
Marissa Mayer started at Google in 1999 as employee #20.
Saturday, October 20, 2012
15. Circa 1999-2005
Marissa Mayer started at Google in 1999 as employee #20.
Saturday, October 20, 2012
16. Today - 2012
The NEW iPad
Weight 1.3 pounds
69% use in bedroom
42% use in kitchen
20% (of men) use in
bathroom
21% of iPad users use the Apple tablet for business - Gigaom.
Saturday, October 20, 2012
17. Grammy - Dec 17th, 2004
“A grandmother is a mother who has a second chance.”
-- Author Unknown
Saturday, October 20, 2012
19. 1. Be Out Front
Blendtec sales increased 500% in first six months of campaign.
Saturday, October 20, 2012
20. 1. Be Out Front
Blendtec sales increased 500% in first six months of campaign.
Saturday, October 20, 2012
21. 1. Be Out Front
Blendtec sales increased 500% in first six months of campaign.
Saturday, October 20, 2012
22. 2. Timing is Everything
Bad Timing
There is no more news cycle, just a 24-7 stream of info.
Saturday, October 20, 2012
23. 2. Timing is Everything
Bad Timing
There is no more news cycle, just a 24-7 stream of info.
Saturday, October 20, 2012
24. 2. Timing is Everything
Bad Timing
There is no more news cycle, just a 24-7 stream of info.
Saturday, October 20, 2012
25. 2. Timing is Everything
Bad Timing
There is no more news cycle, just a 24-7 stream of info.
Saturday, October 20, 2012
26. 2. Timing is Everything
Good Timing
#gettingslizzard turns into a Twitter fundraiser
Saturday, October 20, 2012
27. 2. Timing is Everything
Good Timing
#gettingslizzard turns into a Twitter fundraiser
Saturday, October 20, 2012
28. 2. Timing is Everything
Good Timing
#gettingslizzard turns into a Twitter fundraiser
Saturday, October 20, 2012
29. 2. Timing is Everything
Good Timing
#gettingslizzard turns into a Twitter fundraiser
Saturday, October 20, 2012
30. 2. Timing is Everything
Good Timing
#gettingslizzard turns into a Twitter fundraiser
Saturday, October 20, 2012
31. 2. Timing is Everything
Good Timing
#gettingslizzard turns into a Twitter fundraiser
Saturday, October 20, 2012
32. 3. Support a Cause
Use social media to make your community, city, world a better place.
Saturday, October 20, 2012
33. 4. Choose the Right Tools
“Fancy Hands is a fancy way to outsource”
Saturday, October 20, 2012
34. 4. Choose the Right Tools
“Fancy Hands is a fancy way to outsource”
Saturday, October 20, 2012
35. Tools: SOCIAL NETWORKING
What’s Now - Facebook Tactics
FB engagement rates Thurs/Fri 18% higher - buddymedia.com
Saturday, October 20, 2012
36. Tools: SOCIAL NETWORKING
What’s Now - Facebook Tactics
FB engagement rates Thurs/Fri 18% higher - buddymedia.com
Saturday, October 20, 2012
37. Tools: SOCIAL NETWORKING
What’s Now - Facebook Tactics
1. Fill blank box
FB engagement rates Thurs/Fri 18% higher - buddymedia.com
Saturday, October 20, 2012
38. Tools: SOCIAL NETWORKING
What’s Now - Facebook Tactics
1. Fill blank box
2. Use photos/videos
FB engagement rates Thurs/Fri 18% higher - buddymedia.com
Saturday, October 20, 2012
39. Tools: SOCIAL NETWORKING
What’s Now - Facebook Tactics
1. Fill blank box
2. Use photos/videos
3. Make a calendar
FB engagement rates Thurs/Fri 18% higher - buddymedia.com
Saturday, October 20, 2012
41. Tools: TWITTER
Twitter - 465M accounts (2012)
Tell your story
Foll ow your competition
Post photos
Spell well
Help others, often
8am-7pm tweets receive 30% higher engagement -
buddymedia.com
Saturday, October 20, 2012
42. Tools: LINKEDIN
LinkedIn is your professional history online, Twitter is your
professional personality. -Amber Mac
Saturday, October 20, 2012
43. Tools: WEBSITE
Your Homebase Online
For many, your online reputation starts on your site.
Saturday, October 20, 2012
44. 5. Listen Well
BBC reports UBG cost airline $180M in lost revenue.
Saturday, October 20, 2012
45. 5. Listen Well
BBC reports UBG cost airline $180M in lost revenue.
Saturday, October 20, 2012
46. 6. Have Fun
Build your social loyalty from the inside out.
Saturday, October 20, 2012
47. 6. Have Fun
Build your social loyalty from the inside out.
Saturday, October 20, 2012
48. 6. Have Fun
Build your social loyalty from the inside out.
Saturday, October 20, 2012
