Techved consulting- Competitor Analysis in Web Space

http://www.techved.com/

20132013 Techved ConsultingLtd.
@ Techved Consulting India Pvt.

Over 100 staff Worldwide

We have Expertise to understand your
business needs and provide apt UX
solutions for:

More than 15 years of UX Design Experience

• Website
• Intranet

Leading UX and
Design
Consultancy

User Centric Approach

• Extranet
• Widget
• Software

• Mobile and iPad App


© 2013 Techved ConsultingConsulting Ltd. Pvt. Ltd.
2013 Techved India Pvt. India

Awards

Certification of Appreciation
(STC)

CII Design Excellence Award 2012
(Visual Communication)

(Visual Communication)

(Interaction Des)
2013 Techved Consulting India Pvt. Ltd.

Awards

Goldman Sachs
Best Business Plan 2012

Time Research Business Leadership Awards 2013
‘Business Excellence in Innovative Website Design’

IIT Delhi
Excellence Award 2012 for
Research & Innovation

Silicone India
Entrepreneur year 2013 – Top 50 Entreprenuers
in Indian IT Industry

Some of our clients



CAWS

Competitor Analysis in Web Space


© 2013 Techved ConsultingConsulting Ltd.Ltd. Ltd.
2013 Techved Techved Techved Pvt. Ltd Pvt.
Consulting India Pvt.
2013 © 2013 India Pvt. India
@ 2013 Techved Consulting Consulting

CAWS - Competitor Analysis in Web Space

Analysis &
Interpretation

Techved
Solutions

• User Experience
• Features

• Social Media Signals
• SEO & Alexa Ratings

• Design
• Product
• Technology

• SEO
• SMM
• SEM

Implementation By Techved Consulting only on request.

Retrofit Study


Within 3 months from Implementation.

2013 Techved Techved Techved Pvt. Ltd Pvt.
2013 © 2013 India Pvt. India
@ 2013 Techved Consulting Consulting

CAWS – Competitor Analysis in Web Space
Competitor Analysis in Web Space
(CAWS)
CAWS plus
CAWS
Analysis Report

Report + Solutions +
Emoticon Survey + Retrofit
Study

4 Types of Analysis:
1. User Experience
2. Features

3. SEO & Alexa Ratings
4. Social Media Signals

2013 Techved Techved Techved Consulting
2013 © 2013 India Pvt. India Pvt.

CAWS – UX ANALYSIS

1. User Experience Analysis
Our clients Trimax IT Infrastructure & Services Ltd. being
compared against its competitors Netmagicsolutions and
CtrlS



Dropdown
For Netmagicsolutions.com all the sub menus are visible under a menu but for trimax.in it
needs to follow a long way to go to ‘system support’ as for example.

Netmagicsolutions.com

trimax.in


2013 2012 Techved ConsultingConsulting
@ Techved Techved Techved Pvt. Ltd.

Help and support
Contact number, live chat, email are prominent in both the competitor sites but not in trimax.in

Ctrls.com

trimax.in


© 2013 2012 Techved ConsultingConsulting Ltd.
Consulting India Pvt. Ltd.
2013 © 2013 Consulting India Pvt.

Social media involvement
Both Netmagicsolutions.com and Ctrls.com are involved in four types of social media
platforms.



Ctrls.com

trimax.in


Presentation of contact
All the related information are handy on the same page in both the competitor sites.

Ctrls.com

Trimax.in

Whereas on Trimax
-Contacts information are not categorized
-Contact form is NOT available on this page.


Presentation of career
Both the competitor sites are displaying the exact vacancy positions they need. Positions
are well categorized and clearly distinguishable.


Ctrls.com

Trimax.in

Whereas at trimax.in email CV in general.


Report : User Experience

User experience report would cover :
1.
2.
3.
4.
5.
6.
7.
8.

Call centre TAT
Contact form TAT
Availability of contact numbers
Scripts used on call and mails and emails
Product & service variety
Target segmentation of website
Delivery time
Payment mode

And many more analysis depending on the nature of your business.



CAWS – Feature Analysis

2. Feature Analysis
For our client Breach Candy Hospital, Techved suggested features that were
new and beneficial, We performed a complete SWOT analysis of its
competitors Apollo, Kokilaben , Hinduja & also a role model comparison
with Mayo clinic USA.
Doctor Info
Patient Info
Call to action
Footer Info
Medical Tourism
Medical Insurance
CSR
News Letter
Social Media Connection


© 2013 Techved Techved Techved Consulting Ltd.

Doctor Information : More visual at Sancheti & Hinduja



Patients: More Engagement at Hinduja Hospital

Patient


Doctor


Call To Action: Contact Forms Dr Batra’s Clinic & KDAH



Footer Info : Information Hinduja Hospital & Sancheti



Medical Tourism & Medical Insurance

Tie Up With: Apollo Hospitals tie up
with Tamil Nadu Tourism & Sita care
Tourism wing of Sita Travel

Hinduja Hospital has
introduced insurance claims
for their Patients.



CSR & Newsletters: Sancheti Hinduja Hospital & KADH



Social Media Connection: Hinduja Hospital & Apollo



Role Model Analysis : Mayo Clinic USA
Role model analysis would mean a comparison with a role model that our client
would have in mind and has been following. We analyze all their features for
innovative ideas.



CAWS – SEO Analysis

3. SEO & Alexa Analysis
At Techved we not only give complete SEO analysis and
Alexa rating reports but also interpret them for our clients
easy understanding.

SEO consist of 3 types of Analysis
• Industry specific competitor analysis
• On Page & Off Page Analysis

• Alexa ranking of the site



CAWS – Seasonal keyword Analysis
Seasonal Keyword trend analysis



CAWS – Social Media Signals
In depth Trend analysis of Keywords



CAWS – Social Media Signals
4. Social Media Signals Comparison
Techved compares the social media signals for you and
your competitors. We provide solutions that will increase
your presence in various Social Media Platforms.

Social Media signal comparing done for Indiacakes



Detailed Report : Industry Specific Competitor Analysis
Companies

Targeted keywords

Trimax

No Targeted keywords

Netmagic solutions

cloud infrastructure services, cloud iaas, cloud
infrastructure,Cloud Services

Ctrls

tier iv datacenter India, internet data center services,
green data center


2013 2012 @ 2012 Techved Consulting
2013 Consulting India Pvt. Pvt.
@ Techved Techved India Pvt.Pvt. Ltd.
Techved Consulting India
© 2013 Techved Consulting India Pvt. Ltd.

Detailed Report : On page SEO Report
Companies

Title tag

Metatag Meta
description

H1

Url

Trimax

Title tag
not
present

Not
present

Not present

Not
present

Improper url
structure.

Netmagic
solutions

Title tag
present
and is
optimized

Present

Present

Not
present

Optimized urls.

Ctrls

Title tag
present
and is
optimized

Present

Present

Present
and
keyword
included

Optimized urls.

http://ww.techved.com/


Detailed report: Alexa Report
Companies

Rank in
India

Search %

Time On Site Bounce
(in mins)
%

Pageview/ Reach %
User

Trimax

88,777

22.2%

2:05

50.8%

2.2

0.00018%

Netmagic
solutions

12,899

14%

3:58

49.4%

2.8

0.00137%

Ctrls

699

2.6%

13:09

34.2%

6.9

0.0126%

Search % : Percentage of visits to website that came from search engines. per month
Reach % : Percentage of global internet users who visit the website per month
Source : http://www.alexa.com


CAWS – Emoticon Survey
What is Emoticon Survey?
Emoticons are popular form of
shorthand to express emotions and
gets precise responses easily.

Emoticon Survey of a leading
Bike company with its
competitors.

Once the review is done we give you Techved Solutions that would equip you to change
with the dynamic changes in the business world.


CAWS – Packages
Features

CAWS

CAWS +

User Experience Analysis
Feature Analysis
Analysis Interpretation
Techved Solution
Emoticon Survey
Retrofit Study
Implementation
* Implementation will be provided only on request


Why us?

Our company comes with experience that has seen how users behave on the internet,
how they have changed over the past years and an understanding of what is needed
right now in order to see success.
• We know how to optimize your website.
• We know what content needs to be created in order to give your website a better
chance of ranking which will reach out to more users.

• And above all, we have user behavior based solutions to maneuver your
website Traffic into a direction which will convert your prospects into Clients.

“Our knowledge of user behavior on internet will help your Business Grow”



Lets Begin
Contact Us :

Our Global presence :

sales@techved.com
022 67421812 / 9029032997
www.techved.com

Corporate Office
6th Floor, Thakur Mall
Business Center,
Thakur Village,
Kandivali (E), Mumbai.
http://www.techved.com/ /
http://www.techved.com

Dubai Office:
Downtown Dubai,
P.O. Box 123234,
Dubai, UAE.

Melbourne Office:
Level 5.01
Collins Street
Melbourne Victoria
Australia
© 2013 Techved Consulting India Pvt. Ltd.Pvt.
Techved Techved India Pvt. India
2013 Consulting India Pvt.

Techved consulting- Competitor Analysis in Web Space

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