The first email was sent in 1971 by Ray Tomlinson who used the '@' sign. Pong, the first commercially successful video game, was released in 1972. By 1973, almost three-quarters of Australian families had a home telephone. In 1975, Bill Gates and Paul Allen formed Microsoft with a vision of a computer on every desktop. Betamax and VHS were competing video formats in the late 1970s. The first personal computer, the Intel 4004, was invented in 1977 along with the first cellular mobile phone.