SlideShare a Scribd company logo
Virtual Reality
MICROSOFT VS. GOOGLE
HoloLense
▪ Business Tool
▪ “The Enterprise”
Google Glass
▪ Personal Device
“SHARE YOUR IDEAS”
Microsoft Croud Sourcing Competition
• application development
• open source code
• Hololense Academic Research Grant
NASA
Astronaut TrainingResearch
VOLVO
“HoloLens-equipped showroom”
• Augmented Reality (AR)
Bridges digital and
physical
WHY IS IT IMPORTANT
IN BIS?
SOURCES
http://www.informationweek.com/it-life/microsoft-nasa-send-hololens-into-
space/d/d-id/1323538
http://www.informationweek.com/software/enterprise-applications/microsoft-
wants-your-hololens-ideas-/d/d-id/1323393
http://www.informationweek.com/software/enterprise-applications/microsoft-
hololens-ready-for-developers-enterprises/a/d-id/1321603
http://www.informationweek.com/mobile/microsoft-hololens-vs-google-glass-no-
comparison/d/d-id/1318851
http://www.informationweek.com/software/enterprise-applications/microsoft-
volvo-partner-to-sell-cars-using-hololens-/a/d-id/1323270
https://www.youtube.com/watch?v=cvLdbpICVGk

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Editor's Notes

  1. HoloLens is an augmented reality headset- doesn’t immerse user in a virtual world, VR. The device projects images that you can interact with into your physical world. Works on the Windows 10 framework, so all Windows universal apps can be made to work as holograms.
  2. Brian Blau, research director of consumer technology and markets: “Google was challenged to appeal to a mass consumer market that perceived its eyewear as high-end wearable technology lacking practical everyday applicability. Its camera, which was considered intrusive, did not help its image. Although Glass's social stigma will fade with time, people aren't yet ready to use such advanced technology for day-to-day tasks.” “"Did Microsoft look at the experience that Google had, and try to avoid that? Certainly," Blau notes, but right now the HoloLens is miles ahead of Glass. Will it stay ahead of the wearables game? Only time will tell.”
  3. contest announced Dec. 2 called "Share your Idea.“ Closed Jan. 11, 2016. The winning idea will be built as a HoloLens app by the developers, designers and artists employed at Microsoft. Once the app is created, Microsoft plans to open source the code so developers can build from it.  Microsoft has also announced a HoloLens academic research grant. Recipients will get two Microsoft HoloLens devices and $100,000 towards funding.
  4. As of last month NASA has started using HoloLense to help astronauts carry out assignments on the ISS. Goal of enabling scientists to virtually work on Mars with HoloLens. (Microsoft and NASA teamed up last January with this cause in mind) He also noted how if he's wearing HoloLens, people on Earth can see what he sees and write in his field of vision.
  5. Volvo can show cars it has not yet manufactured, and customers can use the headset to browse different features on vehicles they might purchase. used by consumers to configure cars in three dimensions, and examine the interior of a car, or look at its drivetrain in action. Set to go infront of customers in 2016 "HoloLens technology might also liberate dealers from more traditional sales environments and allow them to take a car configurator out on the road in small Pop-Up stores, shopping malls or on the high street, opening up new sales channels and introducing cars to a far larger potential audience."